Tag: birthday

  • Pogo  to air Hello Leo

    Pogo to air Hello Leo

    MUMBAI: Pogo is all set to make the month of August super entertaining for its young viewers! It is Mighty Raju’s birthday on 15th August and Pogo has planned a surprise gift with the premiere of Mighty Raju’s new movie – Hello Leo. The movie will take the kids through the journey of the popular artist Leon, who with his time machine accidentally lands into the current century amongst Mighty Raju and his friends. Come be a part of this exciting journey as Mighty Raju tries every way possible to send Leon back on 15th August at 12 noon.

    The fun does not end here as Pogo has brought back the much loved season 2 of Dholak Chachu, from Mon-Fri at 1pm with more exciting and delightful stories of Chhota Bheem. Fun awaits little fans of Chamki ki Duniya as Pogo continues to bring in joy and smiles with fun-filled episodes from Mon-Fri at 8am.

    Also, be a part of Chhota Bheem’s journey with his best friends who embark on new adventures, every Sunday at 9.30 am. Pogo is also treating its little fans with exciting and power packed Mighty Raju episodes every Sunday at 10am. So raise your hands and shout with joy as Pogo brings in Mighty Raju’s birthday this August, with crazy fanfare!

  • Pogo  to air Hello Leo

    Pogo to air Hello Leo

    MUMBAI: Pogo is all set to make the month of August super entertaining for its young viewers! It is Mighty Raju’s birthday on 15th August and Pogo has planned a surprise gift with the premiere of Mighty Raju’s new movie – Hello Leo. The movie will take the kids through the journey of the popular artist Leon, who with his time machine accidentally lands into the current century amongst Mighty Raju and his friends. Come be a part of this exciting journey as Mighty Raju tries every way possible to send Leon back on 15th August at 12 noon.

    The fun does not end here as Pogo has brought back the much loved season 2 of Dholak Chachu, from Mon-Fri at 1pm with more exciting and delightful stories of Chhota Bheem. Fun awaits little fans of Chamki ki Duniya as Pogo continues to bring in joy and smiles with fun-filled episodes from Mon-Fri at 8am.

    Also, be a part of Chhota Bheem’s journey with his best friends who embark on new adventures, every Sunday at 9.30 am. Pogo is also treating its little fans with exciting and power packed Mighty Raju episodes every Sunday at 10am. So raise your hands and shout with joy as Pogo brings in Mighty Raju’s birthday this August, with crazy fanfare!

  • Café Coffee Day celebrates birthday with offers & deals for customers

    Café Coffee Day celebrates birthday with offers & deals for customers

    MUMBAI: As Café Coffee Day (CCD) marks a key milestone this month by completing 19 years, the brand is organising a unique activity to excite customers.

     

    As part of the celebration, CCD has organised a surprise for its patrons wherein consumers stand a chance to win freebies and discounts along with a mega bumper prize for one lucky winner.

     

    For a fortnight following the birthday which is 11 July, 2015, CCD will gift back an offer to each customer who bills at CCD, which will be redeemable with their next visit to CCD. Customers will receive their offer via SMS, the number which they will share with the café staff on request while placing their order. Once customers punch their bills they will receive a mCoupon of the offer. The offer will include exciting treats like ‘19  per cent off on a bill’, ‘a free Devils Own’, ‘a free Cappuccino’, ‘any beverage @ Rs 19’ and much more. One lucky customer also stands a chance to win the grand prize – an all expense paid vacation to Coffee Day’s luxury resort in Karnataka, The Serai!

     

    Coffee Day group president marketing Bidisha Nagaraj said, “This month CCD completes 19 years of providing consumers all over the country a preferred place to hangout over a range of food & beverage offerings and we are very excited about it. Over the years, CCD has become synonymous with the coffee drinking experience in India and today has a significant following amongst the youth in the country. We wish to celebrate this milestone with our CCD fans with a special offer where we will be giving away a range of exciting treats including a free stay at one of our resorts. A warm and heartfelt thanks to all our CCD patrons for their continuous love and support.”

     

    CCD’s special birthday celebration will run across 700 cafés in the top seven cities of India namely Delhi, Mumbai, Bangalore, Kolkata, Chennai, Hyderabad, Pune, Chandigarh and Ahmedabad.

  • I still have a long way to go: SRK

    I still have a long way to go: SRK

    MUMBAI:  You can love him or hate him, but you definitely can’t ignore him. The man with a midas touch, Shah Rukh Khan needs no introduction. Just one year short of 50, the King of Bollywood celebrated his special day with his fans, charming everyone with his persona.

     

    Humility personified, SRK was dressed in a black T-shirt and jeans addressing the media and the sea of people gathered outside his residence to wish him on his birthday.

     

    “There is nothing else I can feel on my birthday except humility. I feel I do not deserve the love I get. I am just an actor and a small person and the kind of love I get, I feel blessed. What more can I ask for myself,” said the Baadshah of Bollywood.

     

    “I wish everyone gets a life like Shah Rukh Khan,” added the superstar.

     

    The actor also apologised for all the trouble to Mumbai police as well as his neighbours during days like these.

     

    Reminiscing about earlier days, when he began his career, he reckoned, “Initially I used to celebrate my birthday with not more than eight or nine people, things have changed, my fans have increased, so has the media but I still feel, I have received more than I could ever ask for.”

     

    About hitting half century next year, the actor said, “I don’t count age and I feel good and energised. I will be shooting for Fan from tomorrow (Monday). Next year it’s going to be more special as I will be turning 50.”

     

    He also disclosed that more than losing his name or fame, he is scared to not live up to his fans’ expectations. “The audiences have a lot of expectations from me and I don’t want to disappoint them and that’s my biggest fear. I hope I work hard and live up to everyone’s expectations.”

     

    Coming from the capital city, SRK is one of the very few actors who, despite of not having a godfather in the industry, made it big on his own. “I am proud of fact that I am outsider. This industry is harsh at times. It loves you at one time and also can show you the door at times. There are lots of people in the industry who are responsible for who I am today.”

     

    He also added that he doesn’t consider his personal life worthy enough to make a biopic and if it is ever made he will not be the one to act in it. “There are a number of great personalities in the industry with better stories than mine. I don’t think I have reached the level yet where a movie should be made on my life. I still have a long way to go.”

     

    The actor also revealed that he wants to start doing two films per year now; “I need to work with directors who want to push boundaries with me,” he added.

     

    Also finally, wishing the new Maharashtra government success, he said that “instead of jumping the gun, we should give them time to achieve the target set by them; it is not about the opening weekend in this case, they should be given a chance and time to perform.”

     

    Born on 2 November 1965, Shah Rukh Khan has acted in over 75 films ranging from romantic dramas to action thrillers. The actor has won the maximum number of Filmfare awards. He was also awarded the Padma Shri in 2005 and the prestigious Ordre des Arts et des Lettres by the Government of France in 2007 for his contribution to the film industry. The actor is currently working on Fan and Raees

  • Fans get clicking for Parineeti

    Fans get clicking for Parineeti

    MUMBAI: They say a picture is worth a thousand words in the social media space, Instagram puts that theory to practice.  So when an actress as vivacious and candid as Parineeti Chopra, (who recently tweeted “Finally getting onto Instagram. Too excited! Follow me on parineetichopra”), decides to get on to Instagram, we can’t help but wait to see what she’s going to be up to on the platform.

     

    Instagram is the mothership for selfie addicts, so Parineeti who debuts on Instagram on October 22nd (her birthday) has decided to celebrate this trend with a difference!  Parineeti, in association with Fluence, the leading celebrity digital network, has asked all her selfie-addicted fans to send her their most animated selfies on her birthday. Adding to this Parineeti said, “Birthdays are about doing something fun and interesting. This year I’ve decided to join Instagram, something I’ve been contemplating for a while now. To add to the fun, I’ve thrown in a selfie challenge for all my fans with a little help from Fluence! I can’t wait to see their response. Now that I’m on Insta, I’m sure it’s going to be fun.”

     

     The actress will collate the entries into a collage which will be her debut picture on Instagram. Commenting on Parineeti’s Instagram debut, Ashish Joshi, VP Digital & Business Head – Fluence says, “We are thrilled to launch the talented and spontaneous Parineeti on Instagram on the occasion of her birthday. Selfies have become an integral part of our lives today and they are a way of expressing oneself. Parineeti’s debut on Instagram will further elevate her engagement with her fans.”

     

    But what we can’t wait for, is seeing her inputs on Instagram which we hope reflects the many moods of this incredibly talented ‘drama queen’ who can kill multiple ‘dil’s with a twinkle of an eye and her charming smile.

     

    Fans of Parineeti can now feature on Parineeti’s board by sharing their craziest selfies with #parineetichopra.  

     

    Here’s wishing Parineeti an expressive, selfie-filled birthday.  

     

  • HDFC Life’s ‘Birthday’ gift

    HDFC Life’s ‘Birthday’ gift

    MUMBAI: “Not today but surely tomorrow,” is something we all say even though tomorrow never comes. And if it does, it’s usually because someone or something triggers us into action.

    Similarly, HDFC Life’s new campaign ‘Birthday’ to promote its long-term financial plan to secure the future of a child tries to inculcate among young parents the habit of disciplined and systematic investment planning by using their kid’s birthday as trigger.

    HDFC Life didn’t want its campaign to be labelled as something that simply lures people but as an informative ‘trigger’ that would help them secure their child’s future.
    Watch the video: YoungStar Plans from HDFC Life

    Drawing a parallel with the Cadbury ad which uses the tagline ‘Shubh Aarambh’ telling people to eat something sweet before starting something new, HDFC marketing, product, and direct channels senior executive vice president Sanjay Tripathy says: “Previously too, brands, especially FMCG brands, have used trigger-based communication successfully. Hence, we thought of using the same thought.”

    “Birthday seemed the best option because as parents, one can plan a long-term and every b’day will act as a reminder for the payment of the premium. Timing and the context plays a very important part. We did this by showing in our film a younger kid and young parents and one of our contextual ads also shows age for buying the product, which is between 3-9 years so that parents can have a long investment horizon of 10-15 years for a bigger corpus available when the child turns 16, 18 or 21, ready to take up under or post graduation.”

    Won’t the economic slowdown impact the plan and in such a scenario, will the trigger work?
    Child plans are some of our major plans and close to 15% of our business comes from this, says Sanjay Tripathy

     “Child plans are some of our major plans and close to 15% of our business comes from this. And when we did research, we found out that the parents are very involved in the planning of birthday celebrations, the other part that came out was that the mother is very involved in the planning of the financial future of the child. And lastly, people are not very clear about when to take the step? So we thought this a nice way to convey the message of when is the right time for the parent to start investing,” replies Tripathy.

    The 360-degree campaign covers TV, print, radio, OOH and digital and will run for six weeks. Asked about the spend break-up, he says: “Television and print by nature are costly, and the amount I’m spending on digital might be less compared to them but it might be sufficient for that medium so I won’t be fair to break it down.”

    With Leo Burnett having done the ATL (print, TV and radio), NCD KV Sridhar talks about campaign execution as: “Most of the times, the important parenting decisions are overshadowed by urgent ones. Through our campaign, we’ve tried to communicate to parents that investing in a child plan at the right time is equally important. And we thought what better day than a child’s birthday to remind parents to start investing for their future. After all, only when they invest on time will their children get the support they need to fulfil their dreams when they grow up”.

    Digital agency Propaganda has handled the campaign’s digital side.

  • Discovery Kids celebrates its birthday with children across India

    Discovery Kids celebrates its birthday with children across India

    New Delhi: This August, Discovery Kids celebrates its first anniversary in India and invites all its young viewers to celebrate their birthday together with their favourite characters. Ten lucky children across India have won an exclusive birthday bash organised by Discovery Kids.

    The ten winners were selected from thousands of entries that the channel received for its first birthday contest. Discovery Kids invited children born in the month of August, between the ages of four and eleven years, to send in their details and get a chance to win a birthday bash which will be fully managed by the channel.

    Discovery Kids will organise fun-filled birthday parties in multiple cities including Delhi, Mumbai, Jalandhar, Agra, Lucknow, Bangalore and Madurai. To create an out-of-the-world experience, Discovery Kids will bring along its most popular characters, interactive activities, games and puzzles with a combination of dance and music, to make it a memorable celebration for the kids.

    Rahul Johri, Senior VP and General Manager – South Asia and Head of Revenue, Pan-Regional Ad Sales and Southeast Asia, Discovery Networks Asia-Pacific, said, "The overwhelming response from pan-India to Discovery Kids birthday contest is a testimony of the channel's increasing popularity around the country. We are excited to celebrate Discovery Kids' first birthday with children and build a stronger affinity with our young viewers."

    In its first year, Discovery Kids has offered thrilling experiences, nurtured curiosity and ignited the imagination of millions of children in India. The channel has made a remarkable connect with iconic combination of entertainment and intellectually stimulating content.

  • Dilip Kumar’a biography to release on his birthday

    Dilip Kumar’a biography to release on his birthday

    MUMBAI: A book chronicling the life and times of living legend Dilip Kumar will be launched on the veteran actor’s birthday on 11 December this year. Written as a coffee-table book by film journalist Udaya Tara Nayar, the book has been supervised by the actor’s wife, Saira Banu.

    The biography, which features rare photographs of the 90-year-old actor’s family and friends, traces his journey that started eight decades ago when he came to Mumbai.

    It is being said that many writers who wanted to write Dilip sahab’s autobiography had approached him to grant them the rights. “We chose Udaya Tara because she is like a family member and Sahab has known her for a long time,” observed Saira Banu.

    The book will be published jointly by Saira’s entertainment enterprise Sharp Focus and New Media Publishing House.