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MUMBAI: Imagine an industry so settled, so entrenched, that innovation has become a foreign concept. For decades, India’s decorative paints market has been a closed ecosystem,...
MUMBAI: As cricket-mad Indians prepare to be glued to their screens for the Tata Indian Premier League (IPL), JioStar is padding up to bowl advertisers a...
MUMBAI: Birla Opus, the fast-growing paint brand from Aditya Birla Group, is focusing on expanding its dealer network and widening its product portfolio for fiscal year...
Mumbai: This holiday season, Cylndr India has collaborated with Birla Opus to create an innovative and interactive Infinite Zoom Christmas Video. Designed to captivate and engage,...
Mumbai: Birla Paints, a new entrant in the market, is ambitiously aiming for a quick rise to the top spot. With plans to install production units...
Mumbai: Birla Opus, from the house of Aditya Birla Group, has selected DDB Mudra as its creative partner for four brands in the range, following a...
Mumbai: Grasim Industries Ltd, a flagship company of the Aditya Birla Group, today unveiled the brand name of its paints business, ‘Birla Opus’. The market launch...
