Tag: Bioderma

  • Bioderma teams up with Soha Ali Khan’s podcast to talk skincare & SPF

    Bioderma teams up with Soha Ali Khan’s podcast to talk skincare & SPF

    MUMBAI: Skincare and sunshine? Turns out, they need more than just good vibes to get along.

    Bioderma, the French skincare brand trusted by dermatologists worldwide, has joined forces with Soha Ali Khan’s popular podcast All About Her for a special episode dedicated to one of the most essential, yet often skipped, steps in skincare: sunscreen.

    In this newly released episode, Soha Ali Khan is joined by celebrated dermatologist Jyoti Aneja to unpack why sun protection is far from just a summer fling. Together, they bring a balance of personal experiences and expert-backed science to the conversation, breaking down the myths and musts of SPF in an easy, relatable way.

    Soha shares how Bioderma’s Photoderm Crème has become her go-to: a dermatologist-approved formula that not only protects but also keeps her dry and sensitive skin hydrated and comfortable through the day. “It’s about finding something that works with your skin, not against it,” she notes during the episode, highlighting the difference trusted skincare can make.

    Aneja echoes that sentiment, pointing out that Bioderma’s products are backed by years of dermatological research. With broad-spectrum protection and gentle ingredients tailored to various skin types, the Photoderm range reflects the brand’s commitment to skin health and everyday protection — not just cosmetic appeal.

    Speaking about the collaboration, NAOS director – marketing, ecommerce & modern trade Roshan Kunder said, “At Bioderma, we believe skincare begins with understanding your skin and trusting dermatological expertise. This podcast episode reflects that philosophy beautifully, merging real stories with scientific credibility to help consumers make informed skincare choices.”
     

  • Bioderma launches ‘Glow with Science’ to redefine the meaning of radiance

    Bioderma launches ‘Glow with Science’ to redefine the meaning of radiance

    MUMBAI: No filters, just formulas. Bioderma, the french skincare brand known for its dermatological expertise, has launched a new digital campaign titled ‘Glow with Science’: a fresh take on what it truly means to shine.

    In an age where social media filters promise instant glow-ups, Bioderma flips the narrative by focusing on radiance that’s rooted in biology, not illusion. The campaign spotlights the brand’s pigment bio foaming cream, positioning it as the go-to product for everyday clarity and care.

    “Glow with Science is more than a campaign, it’s a reflection of who we are,” said  NAOS India director – marketing, ecommerce & modern trade Roshan Kunder. “At Bioderma, science is always guided by empathy for the skin. True glow isn’t instant; it’s built through consistency, care, and understanding your skin.”

    Targeting gen z and millennial consumers who crave both authenticity and efficacy, the campaign transforms dermatological precision into relatable storytelling. It blends AI-led creativity with clinical credibility, turning complex skincare science into something visual, engaging, and easy to understand.

    The launch also coincides with Bioderma’s refreshed global packaging identity under its care-first vision, uniting science, skin, and sustainability. The new design embraces simplicity and eco-responsible materials, reinforcing the brand’s long-term commitment to mindful beauty.

    Unveiled across Youtube and Instagram, the campaign is being amplified through influencer collaborations and digital media partnerships. With Glow with Science, Bioderma bridges the gap between beauty and dermatology, proving that the best glow is the one built on understanding, not filters.

     

  • Naos India names Sanjay Sahu area MD: a new chapter for Bioderma’s growth story

    Naos India names Sanjay Sahu area MD: a new chapter for Bioderma’s growth story

    MUMBAI: Naos India has announced the promotion of Sanjay Sahu to area managing director, Naos India (Bioderma), recognising his sharp strategic mind, dynamic leadership, and knack for driving stellar growth. With over two decades of industry experience, Sahu has been the force behind Bioderma’s impressive rise in India’s booming dermo-cosmetic market.

    Sahu’s promotion isn’t just a pat on the back—it’s a mandate to make waves across south Asia, including Nepal, Bangladesh, and Sri Lanka. His mission? To unlock new growth, expand market access, and supercharge Bioderma’s doctor-led and digital-first models.

    “I’m honoured to step into this role at such a transformative time,” Sahu said. “With our commitment to ecobiology and innovation, we’re set to redefine skincare for consumers while scaling accessibility and digital engagement.”

    Under Sahu’s watch, Bioderma has become a star performer for Naos India, recording strong sales growth and market share gains. His playbook? Smart strategy, disciplined execution, and a relentless focus on innovation. Now, with his eyes on south Asia, Sahu will tap into new markets while staying true to Bioderma’s roots in ecobiology—a science-meets-skincare philosophy that respects the skin’s natural balance.

    Naos, a pioneer in active cosmetics, is more than just a skincare brand. Founded in 1977 by pharmacist-biologist Jean-Noël Thorel, the company’s mantra—ecobiology—views skin as a living ecosystem, not a problem to be fixed. With its global footprint across 100 countries, including powerhouse brands Bioderma, Institut Esthederm, and Etat Pur, Naos continues to redefine skincare with science-backed solutions.

    For Sahu, the challenge now is clear—scale new heights while staying true to the brand’s roots. With his track record, the future looks bright for Bioderma in South Asia.