ITV

Tag: Bigg Boss Malayalam

  • Bigg Boss Malayalam Season 6 reaches historic 2.7 crore viewers

    Bigg Boss Malayalam Season 6 reaches historic 2.7 crore viewers

    Mumbai: Launched on 10 March 2024, this season of Asianet’s Bigg Boss Malayalam captivated audiences with 25 dynamic contestants from diverse backgrounds, offering a rich tapestry of conflicts, friendships, romances, physical challenges, and strategic games. This season’s grand finale reached a historic viewership milestone, making it the highest-rated season ever in the show’s history.

    Bigg Boss Malayalam Season 6 maintained stellar ratings throughout its run, underscoring the deep connection between Asianet and its dedicated viewers. The show not only dominated television but also made waves on digital platforms, becoming a cultural phenomenon among Malayalis. In Kerala alone, it reached an astonishing 2.7 crore viewers (Source: BARC 2+U+R).

    The magnetic presence of host Mohanlal was a major draw, with his charisma elevating the show to new heights. This season was packed with innovative twists, including the introduction of the power room and the unprecedented simultaneous entry of six wildcard contestants. Mohanlal’s iconic ‘A 10’ digital font presentation, cinematic narratives, CID Ramdas, live sketches in the finale, and impactful social messages like organ donation kept viewers on the edge of their seats.

    Bigg Boss Malayalam Season 6’s ratings soared by 35 per cent compared to the previous season (BARC 2+ Kerala U+R). The show’s viewership on Disney+ Hotstar surged by an impressive 55 per cent. Engagement metrics also saw remarkable growth, with social media mentions doubling and voting for contestants increasing by 69 per cent. The final week’s voting alone witnessed an extraordinary 87 per cent spike in votes, showcasing the show’s immense popularity and viewer investment.

    The success of Bigg Boss Malayalam Season 6 was amplified by its esteemed sponsors. The show was title sponsored by Ski Ice Cream and co-presented by Atomberg, Amruthaveni, Domex, and Lloyd. Key partners included India Gate, Britannia Good Day & Comfort, with Dazller Eterna as the beauty partner and Gold Winner as the health partner. Special partners featured 7Up, Squad, and Tang, while co-sponsors included K.P. Namboodiris, Premier Tissues, Milma, M4Marry.Com, Exo Gel, Kerala Matrimony, AirTel, Veranda Race, Peet & Joe, Eastern, John’s Umbrella, MyG, MI, and Confidence Group. The Prize Sponsor for the season was Confident Group.

    Bigg Boss Malayalam Season 6 has not only set a new benchmark for reality TV but has also become an integral part of Malayali culture, leaving an indelible mark on the entertainment industry.

  • Bigg Boss Malayalam 4 garners 2.3 mn impressions for the finale episode

    Bigg Boss Malayalam 4 garners 2.3 mn impressions for the finale episode

    Mumbai: The fourth season of the popular reality show Bigg Boss Malayalam has garnered 2.3 million impressions, the highest ever for the grand finale of the show across seasons till date. Season 4 which launched on 27 March 2022 witnessed participation from 20 contestants with diverse preferences, world-views, life-stories and continued to entertain audiences through several months.

    Dilsha Prasannan, who competed with six other finalists, was named the winner and awarded the prestigious trophy and this win also established Dilsha as the first ever female to win the title in the history of Bigg Boss Malayalam. The host of the show Mohanlal nurtured, supported and even criticised the contestants from time to time; making him a very involved host.

    Bigg Boss Malayalam 4 was presented by Nerolac and Repose mattress, and the title was sponsored by Ponds. Popular brands like Indiagate, Elite, Domex, and Preethi also supported the grand show. While Dazzler and Atomberg came onboard as special partners, Nandilath Gmart, Joy Alukkas, and the Confident group were the associate sponsors.

    In addition to the usual conflicts, friendship, love, physical activities and mind games, Bigg Boss Malayalam 4 stood out for its uncanny representation of the Malayali society, as promised by the season’s tagline ‘The new normal.’

    True to the positioning of the channel ‘Anudinam Valarunna Aathmabandham,’ the deep emotional bond between Asianet and its viewers keeps getting stronger day by day and the grand success of Bigg Boss Season 4, delivering double-digit rating consistently week-after-week is a testimony to that bond.

    Aside from overwhelming love and support from television viewers, the positive feedback across digital platforms and active audience engagement also reflects the show’s resonance amongst the audience.

    The show, today, has undoubtedly become one of the top shows on Indian television. Disney+ Hotstar fans also took to this season of Bigg Boss, resulting in huge traction on both TV and digital.

  • ‘Bigg Boss’ Malayalam set to return with new season on Asianet

    ‘Bigg Boss’ Malayalam set to return with new season on Asianet

    Mumbai: In a bid to further bolster its content portfolio, Asianet on Monday announced the fourth season of “Bigg Boss” Malayalam. Hosted by veteran actor Mohan Lal, the show is slated for premiere on 27 March.

    The show has signed-up Nerolac Paints as the ‘co-presenting sponsor,’ India Gate Basmati Rice as the ‘co-powered sponsor,’ and Eyetex Dazzler as ‘special partner.’ Asianet recently unveiled the official logo of the latest season.

    “The show has been one of the highest-rated properties in Malayalam entertainment on TV for the last three seasons, and with the upcoming season of Bigg Boss, we are confident of further strengthening our content portfolio in the Malayalam-speaking market,” said the channel’s spokesperson. “Every brand that has been associated with Bigg Boss has managed to redefine their presence in the market and we look forward to continuing this trend.”

  • Bigg Boss Malayalam 3: Audience poll to determine winner

    Bigg Boss Malayalam 3: Audience poll to determine winner

    Mumbai: The eventful third edition of Bigg Boss Malayalam, wherein the house witnessed several emotional outbreaks, unexpected fights, and loads of melodrama, has ended.

    he shooting for the reality show was halted on 19 May, after authorities in Chennai sealed its sets over alleged violations of COVID-19 protocols. For the first time, since Bigg Boss Malayalam’s first season, Asianet and the Banijay Group have decided to determine the title winners of the show without the completion of the benchmarked 100 days (in the house). 

    Audience Poll:

    As authorities in Chennai sealed the shooting sets of Bigg Boss Malayalam, Asianet had made clear that the show was suspended only for the time being, and stated that shootings would resume once the pandemic situation improved. The organizers also shifted the housemates and technical team members of Kerala to a hotel facility, in the interim. 

    Asianet has now opened up a window for Bigg Boss Malayalam fans to cast their votes for their favorite contestants from among the eight housemates who managed to avoid elimination and reach the 96th day of the show. The voting will end on 29 May, and organizers will finalize the winner based on the public poll. 

    Even though neither Asianet nor Banijay Group has announced the grand finale date of Bigg Boss Malayalam 3, a source close to the show organisers revealed it will be held based on the availability of host Mohanlal. 

    “Bigg Boss Malayalam 3 is not over yet. The voting window will be open until Saturday. We are giving the audience a chance to determine the winners, as the show has completed 96 days. More details regarding the grand finale will be unveiled soon,” according to the source. 

    Bigg Boss Malayalam 3: Probabilities and speculations

    The show had its grand opening on 14 February, when south Indian superstar Mohanlal welcomed 14 contestants to the house. It soon became the most-watched show in Malayalam, and Bigg Boss later introduced five more contestants as wild card entrants. However, none of these five wild card entrants were successful in reaching the grand finale of the show. 

    Eight housemates including Manikuttan, Dimpal Bhal, Anoop Krishnan, Kidilam Firoz, Sai Vishnu, Rithu Manthra, Noby Marcos, and Ramzan Mohammed are now contesting to win the Bigg Boss Malayalam title of this year. Considering social media trends and performance during tasks, Manikuttan and Dimpal Bhal are the most likely contestants to win the title. Aspiring actor Sai Vishnu also succeeded in impressing the audience, which makes him another front runner in the race. 

  • Bigg Boss Malayalam fined one lakh for Covid inappropriate behaviour

    Bigg Boss Malayalam fined one lakh for Covid inappropriate behaviour

    Mumbai: The third season of Bigg Boss Malayalam got suspended temporarily after Tamil Nadu authorities sealed the EVP Film City in Chennai where shooting was ongoing. The sealing of Bigg Boss house comes in the wake of six members attached to the show’s technical crew testing positive for Coronavirus infection. 

    Shooting schedules of the third season of the reality show, which enjoys very high popularity in neighbouring Kerala, where show host Mohanlal is a superstar, had continued unabated for 95 consecutive days till the government action.

    The reality show was well into the season when the Tamil Nadu government enforced a complete lockdown from 10 May and imposed a complete ban on film and television shootings. The sealing of Bigg Boss’ house came with only five days remaining for the climax of the reality show that had already aired 95 consecutive days of content.

    A team led by Thiruvallur Revenue Divisional Officer Preethi Parkavi reached the Bigg Boss Malayalam set and sealed it for allegedly flouting Covid norms. After sealing the Bigg Boss house, authorities assessed and then imposed a fine of Rs one lakh on the show organizers.

    Parkavi revealed that the organizers continued film shooting despite the decision by the Film Employees Federation of South India (FEFSI) of halting all shooting and related activity in Tamil Nadu. A case was registered against organizers of the show under the Disaster Management Act, 2005, an act that allows for blanket powers to government authorities in the wake of a national disaster (the COVID-19 pandemic in this case) for violation of government guidelines. 

    The show’s third season contestants including Manikuttan, Dimpal Bhal, Anoop Krishnan, Kidilam Firoz, Sai Vishnu, Rithu Manthra, Noby Marcos, and Ramzan Mohammed were shifted to a nearby hotel facility. 

    Although the six people who tested positive for the virus were not directly in contact with the contestants of the show, they are believed to have had direct interactions with other members of the production crew. All the six infected technicians have been quarantined since the sealing. 

    An official release from the channel airing the show stated that it would resume airing the episodes once the pandemic situation begins to improve (read the shooting ban is lifted). 

  • Malayalam market to get more diverse with launch of a news channel, Bigg Boss

    Malayalam market to get more diverse with launch of a news channel, Bigg Boss

    MUMBAI: Insight Media City, the owner of Malayalam general entertainment channel- Flowers TV, will launch a Malayalam news channel named Twenty Four on August 4.
    Insight Media City India was founded by a group of investors during March 2013 with the aim of putting up a media city in Kochi. Inside Media City Managing Director R Sreekandan Nair has over three years of experience in this space. The senior management consists of people with plenty of experience in the industry, having worked with various other TV broadcasting companies.

    Launched on 12 April 2015, Flowers TV, within a span of three years, has gained immense popularity among the Malayalam audience with programs like family comedy drama Uppum Mulakum, comedy reality show Comedy Uthsavam.

    Star India’s Malayalam GEC Asianet is set to launch the first season of Bigg Boss, which will go on air from June 24. The show will be hosted by Malayalam actor Mohanlal.

    Bigg Boss is already doing well in the regional languages- Tamil, Kannada, Bengali and Marathi. So the makers of the show, Endemol Shine, wanted to explore another big market- Malayalam. The show will have 15 celebrities who will be locked inside the house for 100 days.

    Some of the participants who are been expected to join the Bigg Boss house are S Sreenath, Ramesh Pisharody, Archana Suseelan, The Enga Veetu Mapilai girls, Govind Padmasoorya, Ranjini Haridas and Priya Varrier, whose winking scene in Oru Adaar Love movie has gone viral and she became a sensation overnight.

    Also Read:

    Bigg Boss Kannada is a success story

    Bigg Boss set to enter Marathi homes

    Star Maa gears up for second season of bigg boss telugu