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MUMBAI: Earlier this month, Sameer Wanchoo packed his bags—and unpacked a bigger mandate. The seasoned marketer joined VIP Industries as chief marketing officer, taking over the...
Mumbai: Creative digital agency Sociowash has won the social media mandate for Big Bazaar. The mandate, which was won through a competitive pitch process, will be...
Mumbai: Future Group’s retail arm Future Retail Ltd has announced the appointment of Sadashiv Nayak as chief executive officer (CEO), with immediate effect. Nayak shall also...
MUMBAI: Big Bazaar has crossed swords with Amazon India by taking a dig at the e-commerce giant’s flagship campaign India ki Apni Dukaan (India’s own shop)....
MUMBAI: Mukesh Ambani, Asia’s richest man, can add another sobriquet to his name: that of India’s undisputed – means undisputed – Retail King. Today, his Reliance ...
Raksha Bandhan, the celebration of sibling love has come a long way and so has the tradition of exchanging gifts on this auspicious occasion. Considered as...
MUMBAI: Indulging in the IPL fervour, Tasty Treat, the munching brand from Future Consumer, has announced a 360-degree marketing outreach that connects customers in their homes,...
MUMBAI: The festive season of Diwali is a huge consumption occasion for any retailer, and with 220+ stores across India, it is of utmost importance to...
MUMBAI: Ecommerce giant Amazon is all set to acquire a minority stake in Future Retail next week according to an Economic Times report. This deal will...
MUMBAI: Kwality, from the house of Pagariya Food Product Pvt Ltd, recently announced its wide range of healthy cereals. A unique combination of whole grain and...
MUMBAI: With cricket season in full swing, Hotstar, India’s leading premium streaming platform, has taken the excitement to another level. Users can now become part of...
MUMBAI: Big Bazaar is known for its blockbuster sales which attract customers in millions. For this public holiday sale from 28 April to 2 May, it...
MUMBAI: As we celebrated the festival of colours, hypermarket chain Big Bazaar had launched a campaign that gives a glimpse into the spirit of Holi. Executed...
MUMBAI: Law & Kenneth Saatchi & Saatchi partnered with Facebook and Big Bazaar for the World First 24 Hour Facebook Live Shopping Entertainment Show. The campaign...
MUMBAI: Hypermarket chain from Future Group, Big Bazaar, has created a mobile game to promote its mega property, ‘Big Bazaar Sabse Saste 5 Din’. Designed and...
MUMBAI: Big Bazaar, a leading supermarket chain from Future Group, has launched a campaign that captures how all festivals are celebrated in a culturally diverse country...
MUMBAI: Big Bazaar, one of the leading hypermarket chains in India with a presence in over 120 cities with 225 stores, has worked closely with Google...
MUMBAI: India’s most exciting, glamorous and credible beauty pageant Colors Femina Miss India 2017 is underway and continues its talent hunt in at fbb / Big...
MUMBAI: In what may be called a Herculean step, PM Narendra Modi banned Rs. 500 and Rs. 1000 notes as of midnight intervening 8 and 9...
MUMBAI: In what may be called a Herculean step, PM Narendra Modi banned Rs. 500 and Rs. 1000 notes as of midnight intervening 8 and 9...
MUMBAI: Future Group has entered into a strategic partnership with the online retail giant Amazon India under which the e-tailer will sell the retail group’s products...
MUMBAI: Taking everyone by surprise, the Star Sports Pro Kabaddi League has caught people’s fancy. And to keep the momentum going Big Bazaar’s Pro Kabaddi League...
MUMBAI: Multiple creatives for a certain marketing initiative is nothing new today. Marketers come up with variants of advertising campaign to keep the target audience engaged,...
KOLKATA: With only a couple of months left for the current fiscal year (2013-2014) to go, India’s largest retailer, Future Group, hopes to reach the target...
MUMBAI: DDB Mudra Mumbai unveiled its new TVC for Big Bazaar‘s campaign Mahabachat- Ab Paise Ka Power Badhega (which includes sales and discounting schemes) in Hindi....
MUMBAI: WeChat, a global mobile social communication application, has unveiled its latest brand campaign to boost its marketing effort with Bollywood actors Parineeti Chopra and Varun...
MUMBAI: Viacom18‘s kids entertainment channel Nick and Future Group‘s retail chain Big Bazar have collaborated to launch the Spongebob SquarePants – Back to School range of...
MUMBAI: Big Bazaar, the chain of hypermarkets in India has completed 10 years and to commemorate the occasion, it has unveiled a new logo with a...
MUMBAI: The Walt Disney Company‘s Disney Consumer Products has launched new merchandise for its various properties including, Disney.Pixar Cars 2, Mickey and friends and Winnie the...
The second of a three-part special series examining the three main channels that now constitute Subhash Chandra‘s Hindi entertainment play, we examine Zee Smile… Early this...
