ITV

Tag: Big Bazaar

  • Sadashiv Nayak appointed as Future Retail CEO

    Sadashiv Nayak appointed as Future Retail CEO

    Mumbai: Future Group’s retail arm Future Retail Ltd has announced the appointment of Sadashiv Nayak as chief executive officer (CEO), with immediate effect.

    Nayak shall also act as key managerial personnel (CEO) for the purpose of compliance under applicable provisions of the Companies Act, 2013, the company said in a regulatory filing.

    Nayak has been associated with Future Group for over 17 years. He has worked at various designations during his association with the group and has been the CEO of Big Bazaar for the last eight years. During his role, Nayak has played a pivotal role in making Big Bazaar what it is today, the company further stated.

    Prior to Future Group, he has worked with Future Consumer Ltd, Hindustan Unilever Ltd, and Asian Paints Ltd. He commands over 27 years of experience in the retail industry.

    Nayak holds an engineering degree in electronics & communications from the National Institute of Technology, Karnataka. He also holds a post-graduate diploma in business management from XLRI, Jamshedpur.

  • Big Bazaar’s ‘Asli Dukaan’ locks horns with Amazon’s ‘Apni Dukaan’

    Big Bazaar’s ‘Asli Dukaan’ locks horns with Amazon’s ‘Apni Dukaan’

    MUMBAI: Big Bazaar has crossed swords with Amazon India by taking a dig at the e-commerce giant’s flagship campaign India ki Apni Dukaan (India’s own shop). The Future Group-owned chain of hypermarkets on Thursday released full front page ads in major newspapers across cities calling itself India’s Asli Dukaan (real/ original store). The ad promises to make deliveries of grocery to customers’ doorsteps in under two hours.

    Apart from the Asli Dukaan moniker, it has played on the word ‘Amazing’ by using terms such as “amazing” service, deals, and products at “amazing” prices. The harping on the word “amazing” is hard to miss! The south India editions of leading print publications had a largely English tagline with only Asli in Hindi, and dukaan changed to ‘store’.

    Amazon has been running an advertising campaign since 2016 with the tagline ‘India ki Apni Dukaan’(India’s own shop), and it is no coincidence that the superstore chain led by Kishore Biyani is now marketing itself as ‘India ki Asli Dukaan’.

    The brick-and-mortar superstore chain Big Bazaar has been entangled in a fierce legal battle with Jeff Bezos’ Amazon for its deal with Reliance Retail. RIL had announced in August last year that it was buying out the retail and wholesale business of Future Group, but Amazon — with a minority stake in an unlisted Future Group company — subsequently dragged the Mumbai-headquartered retailer to court, alleging that the proposed deal violated contractual agreements. The case is currently sub-judice.

    Meanwhile, the debt-laden Future Group is looking at ways to put its assets to better use. Big Bazaar has launched a marketing blitzkrieg taking a dig at the US e-tailer and is ramping up its two-hour home delivery across India to get more customer orders amid the pandemic that has largely confined people to their homes restricting outdoor movement. The company has tied up with hyperlocal delivery companies with employees at their stores doubling up as delivery executives, to drive its Store2Door program and double its online business in the span of a month.

  • Reliance finally acquires Kishore Biyani’s Future retail group

    Reliance finally acquires Kishore Biyani’s Future retail group

    MUMBAI: Mukesh Ambani, Asia’s richest man, can add another sobriquet to his name: that of India’s undisputed – means undisputed –  Retail King. Today, his Reliance  group announced that it was acquiring the retailing empire of Kishore Biyani, who earlier bore the retail king title, in a transaction valued at Rs 24,173 crore. This ends months of speculation and reportage in the Indian media that the two were in talks.

    The vehicle for the acquisition: Reliance Retail Ventures Ltd (RRVL), a subsidiary of Reliance Industries Ltd (RIL).  The deal covers the the retail, wholesale, logistics and warehousing businesses from the Future group. The latter is merging certain companies carrying on the above mentioned business into Future Enterprises Ltd (FEL).

    As a part of the same scheme, the  retail and wholesale undertaking is being transferred to Reliance Retail and Fashion Lifestyle Ltd (RRFLL), a wholly-owned subsidiary of RRVL; the logistics and warehousing undertaking is being transferred to RRVL; and RRFLL also proposes to invest Rs 1,200 crore in the preferential issue of equity shares of FEL to acquire 6.09 percent of post-merger equity; and Rs 400 crore in a preferential issue of equity warrants which, upon conversion and payment of balance 75 per cent of the issue price, will result in RRFLL acquiring a further 7.05 per cent of FEL.

    The Future Group has some well-established  retail formats, including supermarket chain Big Bazaar, upmarket food stores Foodhall, and bargain clothing chain Brand Factory.

    "With this transaction, we are pleased to provide a home to the renowned formats and brands of Future Group as well as preserve its business ecosystem, which have played an important role in the evolution of modern retail in India,” RRVL director Isha Ambani said.  “We hope to continue the growth momentum of the retail industry with our unique model of active collaboration with small merchants and kiranas as well as large consumer brands. We are committed to continue providing value to our consumers across the country."

    Biyani had built up a huge pile of debt at the Future group to fund his expansion plans, but the Covid2019 pandemic put paid to his ability to service it.

  • This Raksha Bandhan, celebrate the love for your siblings with ‘The Gifting Carnival’ powered by Qwikcilver

    This Raksha Bandhan, celebrate the love for your siblings with ‘The Gifting Carnival’ powered by Qwikcilver

    Raksha Bandhan, the celebration of sibling love has come a long way and so has the tradition of exchanging gifts on this auspicious occasion. Considered as an expression of love, joy and celebration, selecting a gift on Raksha Bandhan for the sibling can prove to be a difficult task. A gift card thus provides an opportunity to give your sibling the power to choose their gifts – a nice perfume, a beautiful dress, a classic watch, a planned trip to an exotic location, or an OTT subscription, as they would prefer.

    Starting today, Qwikcilver, the end-to-end gift solution provider is launching “The Gifting Carnival” till August 18, 2019.

    A close up of text on a white surface Description automatically generatedThe Gifting Carnival is an omni-channel carnival that brings together more than 200 brands across 20+ categories on one platform, thereby giving consumers the power to shop as per their choices and avail benefits of exclusive Gift Card Offers.

    The gifting carnival is live across a range of categories including e-commerce, large format stores, travel & hospitality, specialized retail, fashion & apparel, entertainment, and food & beverages. Some of the brands participating in this carnival are Myntra, Lifestyle, Croma, Levi’s, The Raymond Store, Central, Titan, Zomato, Zivame, Big Bazaar, BookMyShow, PC Jeweller and Zee5.

    The gift cards can also be gifted through www.woohoo.in & the Woohoo app. Woohoo is a gift card superstore for personal and occasion-based gifting. With Woohoo app and Woohoo.in, consumers can gift their loved one’s apparels, jewelry, a meal at a restaurant, a movie, spa outing or even a holiday at a resort or a luxury hotel. To enhance the experience, the gift card can be personalized with photos, GIFs, voice messages and more, with the ease to gift directly through WhatsApp or e-mail.

    The recipient of the gift cards can also store the gift cards on woohoo.in or Woohoo app so that there are no concerns about the card getting stolen or lost. Woohoo is India’s largest gifting platform.

    The gift card holder can either redeem the card online on the brands’ portals, or can walk into a participating brand store, across 2000+ cities in the country to redeem their gift card.

    It can’t get better than this! This Raksha Bandhan, surprise your sibling with a new age gift and make him/ her smile!

    “The Gifting Carnival…where Gifting meets Gift Cards”

  • Tasty Treat launches IPL campaign

    Tasty Treat launches IPL campaign

    MUMBAI: Indulging in the IPL fervour, Tasty Treat, the munching brand from Future Consumer, has announced a 360-degree marketing outreach that connects customers in their homes, stadiums, and at all Future Group stores throughout the season. As the official partner for the Indian Premier League, Tasty Treat has roped in the versatile celebrity choreographer Melvin Louis to choreograph the dance steps for ‘Tasty Treat Army’.

    All fans need to do is follow Tasty Treat on social media, learn the Rap Chak dance moves by Melvin Louis and share it on the brands Facebook, Instagram or Twitter page. Winners will get a chance to watch the next IPL match live in the stadium and be a part of the ‘Tasty Treat Army’. Increasing the excitement level during the matches, Tasty Treat will display entertainment zones that will offer a relaxing and fun breaks for its consumers across all stadiums hosting the IPL matches. Not only this, customers can also visit the Tasty Treat concessionaire stands that gives you a chance to munch your favourite namkeen, snacks, sweets and much more.

    Speaking about associating with IPL Future Group CEO – food business Sadashiv Nayak said, “Over the years IPL has earned nationwide appeal from all age groups, communities and cricket fans from all over. Likewise, Tasty Treat is spread across categories with products that are made not only for different age groups but also as per community preferences. Families can enjoy the IPL by munching on some classic cheese popcorn, barbeque bhujia, chocomint wafer biscuits and much more.”

    Tasty Treat is also connecting with its consumers at over 1500 plus Future Group stores like Big Bazaar, Big Bazaar GenNXT, Easyday Club, Heritage Club, HyperCity, Nilgiris, WH Smith, and others. Customers purchasing Tasty Treat products will have a chance to win an all-expense paid trip to the IPL finals (couple tickets, food, trave,l and lodging). Not only this, customers also have the opportunity to win exciting gifts like Television sets, ACs, Microwaves, Toasters, Blenders and other electronic gadgets. Adding more to the list, Tasty Treat will be giving lakhs of assured prizes against all Tasty Treat purchases in the form of discount coupons that can be availed during their next purchase of Tasty Treat products.

  • Big Bazaar celebrates essence of togetherness

    Big Bazaar celebrates essence of togetherness

    MUMBAI: The festive season of Diwali is a huge consumption occasion for any retailer, and with 220+ stores across India, it is of utmost importance to Big Bazaar. Historically, Big Bazaar has seen an increase in sales during the festive period across categories – fashion, food, home, electronics, to name a few, and the brand recognises that the opportunity to grow further is immense.

    Big Bazaar’s ongoing campaign, ‘Har Tyohaar Mein Big Bazaar’ aims at reinforcing the brand’s understanding of India, her festivals and the nuances with which different groups across the country celebrate different festivals, such that it makes Big Bazaar a preferred destination for all festive needs/shopping.

    As an extension of the campaign, the brand’s latest film celebrated the very essence of family and togetherness that forms the fabric of any Indian festival and brings to life the meaning of the true spirit of Diwali.

    The warm, cinematic narration takes us through the journey of Jatin, a passenger in a delayed train who decides to not let the situation get the better of him. Instead, he strikes up a conversation with his fellow traveler to break the somber mood and offers him sweets from Big Bazaar. His little gesture sparks a chain reaction, with other passengers joining in and celebrating Diwali in the train itself, like one big family.

    Penned by Rahul Mathew and his team, the lyrics of the background score resonate with the festive spirit of Diwali and the music, composed by Indian music producer, Sameeruddin, encompasses every mood in the film.

    Apart from the film, the campaign consisted of a print, digital, radio and outdoor leg too.

    Big Bazaar chief marketing officer Jishnu Sen says, “We at Big Bazaar believe that festivals; all of them are an intrinsic part of Indian life. So we celebrate all of them under one common thought of Har Tyohaar mein Big Bazaar. Diwali is yet another festival that’s important. We built a campaign on two truths. The first that a simple act of sharing a sweet and saying ‘Happy Diwali’ can bring untold joy. The second truth is that unfortunately, some people are not with family on Diwali. When you marry these two thoughts you get a magical tale of how a train full of lonely strangers transforms into a celebration of festive cheer.”

    DDB Mudra group executive creative director Iraj Fraz adds, “The film celebrates the essence of togetherness during India’s biggest festival. It’s only the spirit of Diwali that can turn a train full of sullen strangers into one big family revealing in the festivities.”

  • Amazon set to acquire 9.5% stake in Future Retail

    Amazon set to acquire 9.5% stake in Future Retail

    MUMBAI: Ecommerce giant Amazon is all set to acquire a minority stake in Future Retail next week according to an Economic Times report. This deal will allow Amazon to reach the country’s food and grocery market through supermarket chains like Big Bazaar and Nilgiris. Future Retail has more than 1,100 physical stores across India.

    The deal is said to be around Rs 2,500 crore. Speaking to Economic Times, sources said, “Amazon, through the foreign portfolio investor (FPI) route, will buy about 9.5 per cent stake in Future Retail and has already signed a term sheet. The deal will be announced after board approval on 14 November.”

    Wazir Advisors founder Harminder Sahni said, “It essentially means Amazon is taking a position in offline retail. But it can’t just be a financial investment and they will surely leverage Future Group's network and backend facilities for supply chain and other operations."

  • Kwality launches breakfast cereals

    Kwality launches breakfast cereals

    MUMBAI: Kwality, from the house of Pagariya Food Product Pvt Ltd, recently announced its wide range of healthy cereals. A unique combination of whole grain and multigrain, the range of cereals offers a variety of breakfast choices for all Indian families.

    The adult range has corn flakes, corn flakes almond honey, corn flakes honey, corn flakes strawberry. Under the health range, they have ragi flakes, muesli crunchy, muesli mixed fruit, muesli fruit n nuts, oats and wheat porridge. Each of these is a combination of various grains like wheat, ragi and oats that come in unique flavours and has been specially created keeping in mind the Indian palate.

    Pagariya Food Pvt Ltd managing director Naresh Pagariya said, “We are extremely thrilled to announce our newly packaged cereals which are in line with our vision to introduce products that are rooted in our philosophy of nutrition, wellness, convenience and health. We believe that the consumer’s need for breakfast choices in India is growing exponentially and our range of products is uniquely placed to satisfy this need.”

    The new cereals are available at all big supermarkets such as Big Bazaar, D-Mart, Metro, More, Spar and various other brick and mortar stores. Additionally, they are also available at leading online stores like Amazon, BigBasket and Flipkart.

    Today the size of breakfast cereals in India is Rs 2500 crore and growing at a CAGR of 27-28 per cent. By 2020, the turnover will touch Rs 4000 crore. The company is aiming to grow by over 100 per cent in the next few years and become one of the top five breakfast cereal companies in India.

    The company is aggressively focusing its operational and marketing strategies to capture new markets across India and reach Rs 100 crore mark by 2020 from the current Rs 40 crore. By introducing smaller packs of Rs 5 and Rs 10, the company is ensuring that people in tier 2, tier 3 and rural Indian cities also can now have nutritious and tasty breakfast cereals.

  • Ab Raaton Raat Ban Jao Sarkar with WatchN’Play on Hotstar

    Ab Raaton Raat Ban Jao Sarkar with WatchN’Play on Hotstar

    MUMBAI: With cricket season in full swing, Hotstar, India’s leading premium streaming platform, has taken the excitement to another level. Users can now become part of the on-field action with Hotstar’s cricket game, WatchN’Play, which users can play while they watch the match on their mobile phones. Putting your cricket smarts to the test has never been more rewarding, as the grand prize being given away after each and every match, is a Mahindra KUV100 NXT.

    Most people in India are self-styled cricket experts providing running commentary on player performance and the ebb and flow of the match, as they watch their favourite sport. Watch’NPlay gives them a chance to put this skill to good use. Through the game, Hotstar users also get to win exciting prizes from partners like Cadbury, Big Bazaar, FBB, Domino’s and PhonePe.

    With over 60 matches through the entire season, and one Mahindra KUV100 NXT, along with 10 lakh other prizes, being given away at the end of each match, the game has already made Hotstar viewers across India proud car owners, with winners in metros of Mumbai, Bangalore, and New Delhi, as well as cities such as Jaipur, Kochi, and Indore, among others.

    To convey to viewers that with Watch ’N Play more people can win a big prize than ever before, Hotstar has placed hoardings across cities saying “raaton raat ban jao sarkar”. Often, there is cynicism and disbelief around games promising big prizes and Hotstar recognizes and addresses that with hoardings communicating “yeh vaada nahi hai bekaar”. The intention is to make sure that people realize that this is a very real and rare opportunity for viewers to win big with cricket, every single day. The outdoor campaign is also accompanied by a new ad film wherein we see winners popping up in every town.

    Turning spectators into participants, WatchN’Play is set to elevate the viewers’ experience by engaging them with the game more deeply than ever before.