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Mumbai: Magnite, the independent omnichannel sell-side advertising platform, on Tuesday released a study entitled “India Embraces the Streaming Era” that found ads on streaming platforms capture...
Mumbai: Omnicom Media Group (OMG) has brought on board Bharat Khatri as chief digital officer for its operations across APAC. Khatri will be based in India...
NEW DELHI: Martech sounds like quite a jargonistic word to many. But, put simply, it is the tech stack run by backroom geeks in glasses who...
NEW DELHI: 'Data is the new oil' is what we have been hearing for a long time now and observing how the marketing industry is relying...
