ITV

Tag: Bhagavad Gita

  • Shilpa and Shamita Shetty light up Diwali with BGFA’s ‘gift of inner light’

    Shilpa and Shamita Shetty light up Diwali with BGFA’s ‘gift of inner light’

    MUMBAI:  Bhagavad Gita for All (BGFA) has unveiled its first festive campaign, “Gift of Inner Light,” starring sisters Shilpa Shetty and Shamita Shetty.

    Launched in Mumbai on 9 September, the campaign urges families to see the festival as more than a celebration of sparkle and sweets, inviting them instead to embrace the timeless wisdom of the Bhagavad Gita. The initiative positions the gita as a modern-day guidebook for peace, resilience and harmony at home, making it as essential as the lights that brighten Indian households during the festive season.

    Founder Prithviraaj Shetty said Shilpa was a natural fit for the campaign, describing her as someone who bridges tradition with modern wellness. “Her journey of balance mirrors what BGFA stands for: bringing the timeless wisdom of the gita into today’s homes in a way that feels both relevant and inspiring,” he added.

    Shilpa Shetty echoed the sentiment, noting, “Yoga connects us with our inner self, offering clarity and peace. The gita deepens that journey, showing us how to live with wisdom, balance and strength. This Diwali, I truly believe the most meaningful gift we can share with our loved ones is the Bhagavad Gita. To gift the gita is to gift light, harmony and inner strength.”

    Her sister Shamita highlighted how BGFA’s design and storytelling make the gita relatable for younger audiences, calling it “a gift of inspiration that transcends generations.”

     

  • Shemaroo Entertainment introduces a brand-new webinar series- “Shemaroo Horizons” to introduce modern day life lessons from Bhagavad Gita

    Shemaroo Entertainment introduces a brand-new webinar series- “Shemaroo Horizons” to introduce modern day life lessons from Bhagavad Gita

    Mumbai: As we step into the world of 'The New Normal', there is a need to evaluate the choices made in the past so that we can embrace a new improved, and an evolved future, where the ask and seeking of the consumer will change as per the new norms and acceptance. Shemaroo Entertainment Limited – India's leading content powerhouse has introduced a webinar series – 'Shemaroo Horizons.' The platform discusses lessons from the Bhagavad Gita through veterans from the industry who not only preach but practise these teachings in their daily lives.  

    Shemaroo Horizons is a knowledge-sharing platform with the central focus on learnings from Shrimad Bhagavad Gita and its multiple effects on various aspects of life. The sacred script has been accepted as a universal life coach by all of humanity and promises to bring in positivity and calmness in the daily lives of the individuals during tough times. Shemaroo Horizons is one such platform that helps understand the various ways where Bhagavad Gita teachings can be understood and practiced. Last year Shemaroo Entertainment introduced a unique offering – Shemaroo Shrimad Bhagavad Gita audio book which helps in attaining peace and positivity in one's life is available in 3 languages English, Hindi and Sanskrit. The device encompasses the life lessons of the Bhagavad Gita and has been the most sought-after solution for all spiritual cravings.

    So far Shemaroo Horizons has hosted 3 sessions and has seen prominent speakers from the industry discussing and shedding light on lessons that can be imbibed in leading a new life, resilient leadership in uncertain times and live an inspired life. The platform has been graced, in the past by eminent personalities such as Ms. Eika Chaturvedi Banerjee (CEO-Future Learning), Mr Radhakrishna Pillai (Founder – Director of Chanakya Institute of Public Leadership), Mr Satish Modh (Director – VES Institute of Management & Research) and Mr Parag Singh (Customs & Central Excise Department, Ministry of Finance, Govt. of India), Ms Jaya Row (Renowned speaker & Managing Trustee – Vedanta Trust), Ms Vinita Bali (Independent Director and Former MD, Britannia Industries Ltd), Dr Himanshu Rai (Director, IIM Indore), to name a few. These sessions have gain huge traction and popularity amongst the Indian audiences hence the brand has decided to take the concept overseas and have international sessions for the Indian diasporas across the world.

    The next edition will be an exclusive international webinar with  an impressive line-up of speakers like the Yoga guru Mr. Bijay Anand and more who will be joining the session  to discuss  on the importance of overall well – being and the act of embracing the preachings of the Holy Book.  

    To elevate the spiritual levels and to get inspired by the lessons of Bhagavad Gita and to lead a positive life, consumers can log on to devices.shemaroo.com to know more about the Shemaroo’s devotional offerings.

  • Corporates are turning to the life lessons of the Bhagavad Gita, to present the gift of peace

    Corporates are turning to the life lessons of the Bhagavad Gita, to present the gift of peace

    The Bhagavad Gita has been universally accepted as the best life coach and provides listeners with solutions pertaining to personal and professional life to connect them with their tranquillity. Therefore, it has also been considered as a great gifting option by corporates for employees across different sectors. Shemaroo Shrimad Bhagavad Gita the aesthetically designed productthat offers life lessons of the holy book in an audio book format.  Employees and employers today are dealing with the struggle of maintaining work life balanceand deal with work stress, erratic work hours and more. Businesses today have gone back to the lessons of Bhagavad Gita to ensure a stress-free life for its employees within and outside the organisation. Shemaroo Shrimad Bhagavad Gita with an aesthetically appealingdesign and packaging makes the product a perfect gifting choice for corporates.The product is an amalgamation of everything good in an audio book format, that gives the listeners the ease to access learnings anytime, anywhere at the touch of a button.Shemaroo Bhagavad Gita audio book, thefirst of its kind in the category beautifullyreplicates the scriptures of the sacred book – Bhagavad Gita. This one-of-a kind product comes with pre-loaded 18 chapters and 700 verses with the option to choose from three languages – Hindi, Sanskrit, and English. The product is an absolute treat for the listenerswith a specially curated 100 Krishna bhajans with a 6W strong battery life and Bluetooth connectivity that allows them access to the device anytime anywhere. 

    Leading corporates like Wizcraft, BHEL, GMR have already partnered with Shemaroo to make the Shemaroo Bhagavad Gita their gifting partner and are on board with the brand. Shemaroo Bhagavad Gita is available across all leading online and offline distribution networks and has its presence across these outlets.

    Amazon,  Flipkart, Paytm Mall, Seniority, Starmark, Odyssey, Vijay Sales, MyTirth India, Croma, Reliance Digital, Tata Cliq, Archies, Sellect by Archies, Crossword, Big small, Top-10, My PanditG in the market thereby marking its presence across online and offline retail stores .