MUMBAI: Google has promoted Siddharth Shekhar to director, LCS, Google India, handing him a broader mandate across some of the country’s most consequential sectors, including government...
MUMBAI: The numbers look good—but are they real? That’s the question banking and financial services marketers will confront at a closed-door roundtable in Mumbai on 12th...
MUMBAI: Talk about making a skill-ful impact! Yes Foundation and Centum Foundation have bagged the prestigious Mahatma Award for Partnership & Impact 2025 for their joint...
MUMBAI: Akash Nihalani, a growth-focused marketing and business leader with over a decade of experience, has taken charge as general manager – marketing at RCM, one...
MUMBAI: Adfactors PR has named Shilpa Desai as senior vice-president – digital and innovation for its BFSI and capital markets practices, a move that signals the...
MUMBAI: The Advertising Standards Council of India (ASCI) has given its influencer guidelines a much-needed shot in the arm — and a dose of financial clarity....
MUMBAI: LTIMindtree, the digital transformation firm, has announced a strategic alliance with Google Cloud, promising to inject a dose of agentic AI into businesses worldwide. Think...
Mumbai: TAM AdEx India has released a quarterly advertising report on the BFSI sector for Jul-Sept’23. TV: Ad volumes in the BFSI sector witnessed de-growth during...
Mumbai: TAM India has released a half-yearly report for advertising in Banking Finance Investments(BFSI). Ad volumes’ trend for BFSI on TV: The BFSI sector’s ad volumes...
Mumbai: HDFC Life has launched a campaign #TheRightStep celebrating stories of kindness and encouraging people to be the ray of hope in someone’s life through small...
New Delhi: Print publications received a hard wallop with the outbreak of Covid2019 last year – circulation dropped, subscribers cut ties, and revenue dried up as...
NEW DELHI: With the digital domain growing at a magnificent pace, brands across categories are looking towards it for marketing their products. In the past year,...
Mumbai: Concept Public Relations India (part of the Concept Communications Group), has recently bagged the communications mandate for Epigamia after a competitive, multi-agency pitch contested by...
NEW DELHI: Consumers in rural India are increasingly concerned about health, safety, and future well-being, especially of the chief earners in their families, shifting their focus...
Programmatic advertising is a method of utilising software to buy digital ads. It is easier for media buyers to go through an auction-based process instead of...
Festive season is a time when marketing spends by brands shoot through the roof – and for good reason. This is the time when most high-ticket...
MUMBAI: In an industry first in the BFSI sector, YES Bank has opted for iCubesWire’s AI enabled solution, Instatalk, which provides an accurate platform for the...
MUMBAI: BFSI equals boring. That is usually what people think about anything to do with banking, financial services and insurance (BFSI). You may have witnessed how...
MUMBAI: AdLift, a digital marketing agency with offices in the US and India, has been awarded for its digital excellence at the CDO Converge Conference and...
MUMBAI / BENGALURU: Two separate studies by unrelated parties have been used in this report. Mobile internet has excellent future prospects in South East Asia, and...
MUMBAI: Cloudera, Inc., a provider of the modern platform for machine learning and advanced analytics, announced that Yes Bank, a private sector bank, has adopted Cloudera...
MUMBAI: Magma Fincorp, a BFSI entity, in an effort to reach out to more meritorious students from the lower income families, has decided to to offer...
MUMBAI: Indepay Networks, the privilege prepaid card issuer and the pioneer of branch-less banking, has hired Indigo iStrat, Leo Burnett India’s digital wing, to manage digital...
MUMBAI: Indepay Networks, the privilege prepaid card issuer and the pioneer of branch-less banking, has hired Indigo iStrat, Leo Burnett India’s digital wing, to manage digital...
MUMBAI: Publicis Media Company Zenith has just released its new Advertising Expenditure Forecasts in which it predicts that global ad expenditure will grow 4.4 per cent...
MUMBAI: Publicis Media Company Zenith has just released its new Advertising Expenditure Forecasts in which it predicts that global ad expenditure will grow 4.4 per cent...
Inkspell announced the much awaited results of the Drivers of Digital Awards 2016 – India Chapter (DOD Awards) on 28 September, 2016. This event was conceptualized...
Inkspell announced the much awaited results of the Drivers of Digital Awards 2016 – India Chapter (DOD Awards) on 28 September, 2016. This event was conceptualized...
MUMBAI: Leading Punjabi television network from India, PTC, has roped in Divya Verma as the chief HRO global. Her responsibility would be to handle the HR...
MUMBAI: Leading Punjabi television network from India, PTC, has roped in Divya Verma as the chief HRO global. Her responsibility would be to handle the HR...
MUMBAI: Fuelled by the smartphone explosion and bandwidth growth to consume digital video content in the country, the digital advertising market in India is projected to...
MUMBAI: Fuelled by the smartphone explosion and bandwidth growth to consume digital video content in the country, the digital advertising market in India is projected to...
MUMBAI: Publicis Groupe and Facebook have come together to host an event that addresses brands in the banking, financial services and insurance categories (BFSI). The...
MUMBAI: It has been a stupendous growth story. Contrary to popular trade perception the DTH advertising growth story has only ended up surprising all. With...
MUMBAI: GroupM revised their annual estimated advertising expenditure (AdEx) for 2014 from 11.6 per cent to 12.5 per cent released earlier this year. The AdEx revision...
MUMBAI: Video consumption in the country has been on an exponential growth, giving rise to a growing demand for original digital content. India has approximately 50...
MUMBAI: TO THE NEW, Asia’s leading integrated digital services network, today announced a strategic partnership with Sokrati, a popular ad technology and analytics company. The strategic...
MUMBAI: Avian Media, a specialist communications consultancy, has launched a specialised financial communications practice. Dedicated to supporting the investor relations and public relations needs of financial...
MUMBAI August 20 2013: In a first in India's Public Relation consultancy business, Concept PR has announced the launch of its CSR wing called Concept Community...
Mumbai: iProspectCommunicate 2, a search and digital consulting agency, has appointed Sayan Banerjee as VP – business development, key client relationships, digital consulting for BFSI and...