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Tag: Bengaluru SG Mavericks

  • SG Sports awards mandate for SG Mavericks Kites & Bengaluru SG Mavericks to Buffalo Soldiers

    SG Sports awards mandate for SG Mavericks Kites & Bengaluru SG Mavericks to Buffalo Soldiers

    Mumbai: In a new chapter in sports marketing, creative agency Buffalo Soldiers has teamed up with SG Sports to boost the branding and social media presence of their elite tennis teams: SG Mavericks Kites and Bengaluru SG Mavericks.

    The SG Mavericks Kites set to play at the Meteora World Tennis League (Season 2) in Abu Dhabi are prepped for an electrifying tournament. With stars like world number 2 and Australian Open 2023 winner Aryna Sabalenka, Spanish sensation Paula Badosa, Bulgarian dynamo Grigor Dimitrov, and world number 6 Stefanos Tsitsipas, the team is poised for a spectacular showcase of tennis prowess.

    Buffalo Soldiers’ role in amplifying this excitement through innovative digital strategies is pivotal. Buffalo Soldiers co-founder & head of delivery Arnab Kundu of is enthusiastic about the partnership said, “Tennis is a sport that thrives on passion and precision, much like our approach to branding. We’re thrilled to bring our digital expertise to SG Sports’ teams, promising to create a buzz that resonates with tennis fans worldwide.”

    On the other hand, Bengaluru SG Mavericks, fresh from their victory at the Tennis Premier League Season 5, are a testament to Buffalo Soldiers’ successful branding strategies. The agency’s involvement in crafting their online persona played an integral role in building momentum and fan engagement.

    Owner of SG Sports Rohan Gupta is confident in Buffalo Soldiers’ abilities and said, “Our teams have incredible talent, and we needed a partner who could match that with equally impressive branding skills. Buffalo Soldiers was the obvious choice, and they have delivered beyond our expectations.”

    This collaboration highlights Buffalo Soldiers’ diverse capabilities in handling sports branding, a domain that demands dynamism and innovation. Their work with SG Sports’ tennis teams and their chess team SG Alpine Warriors is a showcase of their ability to blend creative storytelling with sports enthusiasm.

    Buffalo Soldiers’ strategy involves not only highlighting the teams’ achievements but also creating an engaging narrative that connects with the audience on a deeper level. It’s about bringing the thrill of the game to the forefront, making each match an experience to remember.

    As SG Maverick Kites gear up for their upcoming tournament and Bengaluru SG Mavericks bask in their recent triumph, Buffalo Soldiers are ready to serve up some ace branding and digital play.

  • Clear Premium Water powers up Tennis Premier League Season 5 in India

    Clear Premium Water powers up Tennis Premier League Season 5 in India

    Mumbai: Clear Premium Water has taken center stage as the powered-by sponsor for the highly anticipated fifth edition of Tennis Premier League (TPL), India’s foremost tennis tournament, to popularise the sport nationwide.

    Bollywood celebrities and sports enthusiasts gathered at Sahara Star on 1 October for the TPL Season 5players’ auction, setting the stage for an exhilarating competition. The main matches are scheduled from 12 October to 17 October at Balewadi Stadium in Pune, promising a week of intense tennis action.

    Clear Premium Water CEO & founder Nayan Shah made a significant appearance at the TPL Season 5 players’ auction in Mumbai on 1 October. During the event, the Mumbai Leon Army, one of the eight teams participating in the league was felicitated by Clear Water.

    Shah expressed his enthusiasm for the association with the Fifth edition of TPL, “We are thrilled to be the sponsor for the prestigious Tennis Premier League Season 5. Tennis is a sport that embodies fitness, discipline, and determination, values that align perfectly with Clear Premium Water. Our association with TPL is about promoting the league and encouraging the growth of tennis in India. We believe that through such platforms, we can contribute to nurturing the incredible talent that our country possesses.”

    The Tennis Premier League began its journey in 2018 and has remained committed to promoting tennis in India. Moreover, it has consistently provided financial assistance and exposure to the country’s top tennis players. The league’s innovative approach has paved the way for increased private sector investment in tennis, offering players opportunities to compete on the global stage and access the best coaching, training, facilities, and equipment.

    The TPL Season 5 features eight dynamic teams: Bengal Wizards, Bengaluru SG Mavericks, Pune Jaguars, Punjab Tigers, Hyderabad Strikers, Gujarat Panthers, Mumbai Leon Army, and Delhi Binny’s Brigade. Each team boasts prominent Bollywood and Former champions as brand ambassadors, including Leander Paes, Sania Mirza, Sonali Bendre, Taapsee Pannu, Rakul Preet Singh, Arjun Kapoor, Sonu Sood, and Malaika Arora.

    Clear Premium Water’s support adds a refreshing dimension to the league, emphasizing the importance of hydration and health in sports. With Clear Premium Water, TPL Season 5 promises to be a smashing success that leaves a lasting impact on India’s tennis landscape.