ITV

Tag: BARC

  • Karnataka election helps news channels increase ratings

    Karnataka election helps news channels increase ratings

    MUMBAI: The general news channels witnessed a spike in the ratings because of the Karnataka elections. Aaj Tak led the chart in all three Hindi news markets, as per Broadcast Audience Research Council’s (BARC) week 20 ratings for 2018. English news genre doubled its ratings in week 20 and Republic TV maintained its top slot.

    English News

    The Karnataka election coverage helped channels double their ratings. Republic TV retained its numero uno position with 1650 impressions (000s) sum compared to 704 impressions (000s) sum last week. Times Now saw almost 3X growth in the ratings and was at the second spot with 1417 impressions (000s) sum compared to 542 Impressions (000s) sum. India Today Television is at third position with 672 impressions (000s) sum compared to 298 impressions (000s) sum last week. CNN News18 was at fourth position with 575 impressions (000s) sum compared to 218 impressions (000s) sum last week.

    NDTV 24×7 was at the fifth position with 441 Impressions (000s) sum.

    English Business News

    CNBC TV18 is at the top slot with 412 impressions (000s) sum compared to 372 impressions (000s) sum last week, followed by ET Now with 196 impressions (000s) sum. BTVI and CNBC TV18 Prime HD were at third and fourth positions respectively with 45 impressions (000s) sum and 7 impressions (000s) sum.

    Hindi News (U+R)

    The Hindi news genre also saw a spike in rating. Aaj Tak retained its top slot witnessing a hike in ratings with 113143 impressions (000s) sum as compared to 87547 impressions (000s) sum. Zee News climbed a slot to the second position with 98794 impressions (000s) sum compared to 67452 impressions (000s) sum. India TV dropped a slot to third position despite a hike in ratings with 88642 impressions (000s) sum as compared to 78001 impressions (000s) sum.

    ABP News and News18 India were at the fourth position and fifth positions after interchanging spots with 81414 impressions (000s) sum and 77903 impressions (000s) sum respectively.

    Hindi News Rural

    Aaj tak maintained its first position with 45018 impressions (000s) sum. Zee News climbs a slot to second position with 37341 impressions (000s) sum compared to 26750 impressions (000s) sum last week. ABP News jumps two slots to third position with 34919 impressions (000s) sum.

    India TV dropped two slots to fourth position with 34655 impressions (000s) sum followed by News Nation which dropped a spot to the fifth position with 30637 impressions (000s) sum.

    Hindi News Urban

    Aaj Tak led the genre with 68125 impressions (000s) sum compared to 52113 impressions (000s) sum last week. Zee News climbed two slots to second position with 61453 impressions (000s) sum compared to 40701 impressions (000s) sum. India TV and News18 India dropped a slot each to third and fourth positions, garnering 53986 and 48683 impressions (000s) sum.

    ABP News is at fifth spot with 46494 impressions (000s) sum.

  • RepublicWorld delivers a smashing performance on its video watch time and all its digital assets for the Karnataka Elections 2018 counting day

    RepublicWorld delivers a smashing performance on its video watch time and all its digital assets for the Karnataka Elections 2018 counting day

    RepublicWorld, India’s No.1 English news channel, has set a new benchmark for its digital assets on counting day of the Karnataka Elections 2018. The figures recorded on its digital assets are unprecedented and speak volumes about RepublicWorld’s stronghold in the new-media space. Some of the key highlights are as follows:

    RepublicWorld’s Video Performance

    1. Karnataka Election Counting Day data shows 65% growth in video watch time across RepublicWorld’s digital platforms compared to Gujarat Election Counting Day with wider distribution and deeper reach

    2. At 21.9 million watch minutes, RepublicWorld’s digital consumption stands tall with its broadcast performance (Republic TV watch time on broadcast as reported by BARC was 26.9 million during Gujarat Election Counting Day Coverage)

    3. RepublicWorld’s HD news feed (For Karnataka election) across all digital platforms delivered 14,600% more watch time than that of the leading HD news channel on broadcast during Gujarat Election Counting Day as reported by BARC

    Broadcast Source: – BARC | Target Group:- NCCS AB 22+ | Market:- India |Gujarat Election – 18th Dec’17 | Karnataka Election – 15th May’18
    Digital Source: – Brightcove Analytics (Above data does not include numbers from Vodafone Play & Jio OTT platforms)  

    R. Interacts Engagement Performance (Within RepublicWorld App)

    Over 535,000 conversations exchanged by our app users through ‘Talk to Arnab’ chat feature available on the RepublicWorld app. This saw a spike of 4,900% in terms of engagement on the app as compared to its Twitter engagement for Karnataka Election Counting Day
    Source: – Google Analytics

    RepublicWorld’s Social Media Performance

    Over 7.8 million impressions on RepublicWorld on Twitter and more than 10,000 tweets using the #May15WithArnab hashtag, which alone gathered a potential reach of 296 million. (Data for Karnataka Election Counting Day)

    Over 3.4 million video views of news & analysis updates on Facebook with an excellent audience engagement of 5% and above

    Source:- Facebook & Twitter Insights

    The extensive data gathered was also presented in simplified and comprehensive visual formats, using technology by data-visualization partner Gramener to delight viewers with accurate and in-depth insights. The coverage was in English and also in Hindi through R. Bharat (Hindi News arm of Republic TV).    They also streamed updates live on RepublicWorld’s OTT partner platforms Hotstar, Daily Hunt, SonyLIV, Vodafone Play, Jio and many more.

    CEO Vikas Khanchandani was delighted. “Our persistent efforts and elaborate planning before the Karnataka Elections, just like we do before every election, has shown exceptional results,” Khanchandani said. “Our performance on digital platforms goes to show how connected the youth of the nation feel with our brand, and how much they trust us for smart analysis, fast  and accurate opinions. Our digital assets are performing at par with our broadcast platform, and all this time we continue to engage newer audiences. A clear indication that RepublicWorld has connected on a trustworthy level with its audience, further building our brand on the pillars of integrity, youth appeal, consistency and top-notch content.”

    RepublicWorld is committed to providing exceptional content. Better coverage to their digital viewers through a vast array of new-age digital mediums. Their focus has always been to provide the most accurate and fastest news while enhancing user experience.

     

  • Star Sports 1 Hindi back in lead as Zee Telugu enters across genres list

    Star Sports 1 Hindi back in lead as Zee Telugu enters across genres list

    BENGALURU: IPL 11 broadcasting Hindi Sports channel Star Sports 1 Hindi regained apex position in Broadcast Audience Research Council’s (BARC) weekly list of top 10 channels across genre NCCS all India (U+R): 2+ individuals in week 19: Saturday, 5 May 2018 to Friday, 11 May 2018. Zee Entertainment Enterprises Limited flagship Telugu GEC Zee Telugu replaced Star Maa, Star India’s flagship Telugu GEC, but at a lower rank, in the across genre list. Except for reshuffling of a couple of ranks, the rest of the nine channels in BARC’s across genres list in week 19 were same as in week 18 of 2018.

    Like last week, six Hindi GECs and one channel each from the Hindi movies, sports (Hindi), Tamil GEC and Telugu GEC genres made up BARC’s list of top 10 television channels across genres in terms of weekly impressions. Three channels each from Star India and Zeel, two channels from Sony Pictures Network India (SPN) and one channel each from the Sun TV Network and Vaicom18 comprised BARC’s weekly across genres list in week 19 of 2018.

    Star Sports 1 Hindi, one of the 10 Star India channels that are currently airing the 11th season of the Indian Premier League (IPL 11), clawed back to the first rank in the across genre list with 898.849 million weekly impressions in week 19 as compared to 916.811 million weekly impressions in the previous week. Star Sports 1 Hindi was also the most watched sports channel in BARC’s list of top five sports channels, and the IPL 11 match between Mumbai Indians and Kolkata Knight Riders was the most watched sports programme based on average rating across all airings (original and repeat) in week 19 of 2018.

    The Sun Network’s flagship Tamil GEC moved down a rank to second place in week 19 with 889.593 million weekly impressions as compared to 928.628 million weekly impressions in week 18 of 2018. As has been the norm, Sun TV topped BARC’s list of top five Tamil channels in the Tamil Nadu and Puducherry markets and all the top five Tamil programmes during primetime in these markets were aired on Sun TV in week 19.

    Retaining its previous week’s third rank was Zeel’s free to air (FTA) Hindi GEC Zee Anmol with higher ratings of 859.428 million weekly impressions in week 19 of 2018 as compared to 771.851 million weekly impressions in week 18. Zee Anmol also topped BARC’s weekly list of top 10 Hindi GECs in the Hindi-speaking urban and rural – HSM (U+R) as well as in HSM (R). Two of its programmes – the Balaji Telefilms produced-Kumkum Bhagya, and another soap Mahek, were in BARC’s were list of top five Hindi GEC programmes during primetime in HSM (U+R) and three of its programmes – Kumkum Bhagya, Mahek, and Ganga, were present in BARC’s HSM (R) list.

    Viacom18’s FTA Hindi GEC Rishtey also retained its previous week’s fourth rank with slightly higher ratings of 664.616 million weekly impressions in week 19 as compared to 646.522 million weekly impressions. Rishtey was also ranked second in BARC’s list of top 10 Hindi GECs’ in HSM (U+R) and HSM (R).

    SPN’s women-focused FTA Hindi GEC Sony Pal climbed up one position to fifth rank with 658.188 million weekly impressions in week 19 of 2018 as compared to 599.556 million weekly impressions in week 18. Sony Pal was ranked third in BARC’s list of top 10 Hindi GECs’ in HSM (U+R) and HSM (R). Taarak Mehta ka Ooltah Chashmah and CID that aired on Sony Pal were among the five most-watched Hindi GEC programmes during primetime in HSM (R).

    Star India’s FTA Hindi GEC Star Bharat slipped one place to sixth rank in week 19 of 2018 with 584.369 million weekly impressions as compared to 610.161 million weekly impressions in week 18. Star Bharat was ranked fourth in BARC’s list of top 10 Hindi GECs’ in HSM (U+R), HSM (U) and HSM (R).

    Also retaining its week 18 rank to seventh in week 19 of 2018 was Zeel’s flagship Hindi GEC Zee TV. Zee TV scored 546.466 million weekly impressions in week 19 as compared to 577.078 million weekly impressions in week 18 of 2018. Zee TV was ranked fifth and first in BARC’s weekly list of top 10 Hindi GECs’ in HSM (U+R) and HSM (U) respectively. Three programme – Kumkum Bhagya and its spinoff Kundali Bhagya and Ishq Subhan Allah that aired on Zee TV were among the five most watched Hindi GEC programmes during primetime in HSM (U+R) and HSM (U) in week 19.

    SPN’s Hindi movies channel Sony Max also retained its week 18 rank of eighth in week 19 of 2018. Sony Max garnered 529.920 million weekly impressions in week 19 as compared to 519.913 million weekly impressions in week 18 of 2018. Sony Max topped BARC’s list of top five Hindi movies channels in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R). Three Hindi movie programmes were among the top five most watched films during primetime in HSM (U+R) and HSM (U) in week 19 of 2018.

    Another Star India FTA, Star Utsav, climbed up to ninth rank in week 19 of 2018 with 481.990million weekly impressions as compared to 467.263 million weekly impressions in week 18. Star Utsav was ranked sixth in BARC’s list of top 10 Hindi GECs’ in HSM (U+R) and HSM (U) and was ranked fourth in HSM (R).

    Zeel Telugu re-entered BARC’s across genres list in week 19 of 2018 at tenth rank with 471.310 million weekly impressions. Zee Telugu also topped BARC’s list of top five Telugu channels in the Andhra Pradesh and Telangana markets.

  • Aaj Tak garners top spot in all three genres in BARC week 19

    Aaj Tak garners top spot in all three genres in BARC week 19

    MUMBAI: Aaj Tak garnered the top slot in all three Hindi news markets, dethroning India TV in the Broadcast Audience Research Council (BARC) week 19 ratings for 2018. Republic TV completed its one year anniversary on 6 May 2018 and maintained its top slot for all the 52 weeks.

    English News

    Republic TV retained its numero uno position with 704 impressions (000s) sum compared to 763 impressions (000s) sum last week. Times Now was at the second spot with 542 impressions (000s) sum followed by India Today Television with 298 impressions (000s) sum compared to 305 impressions (000s) sum last week. CNN News18 was at fourth position with 218 impressions (000s) sum compared to 219 impressions (000s) sum last week.

    NDTV 24×7 was at the fifth position with 199 Impressions (000s) sum.

    English Business News

    CNBC TV18 is at the top slot with 372 impressions (000s) sum compared to 390 impressions (000s) sum last week, followed by ET Now with 163 impressions (000s) sum. BTVI and CNBC TV18 Prime HD were at third and fourth positions respectively with 54 impressions (000s) sum and 4 impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak regained its top slot dethroning India TV and led the genre with 87547 impressions (000s) sum as compared to 70610 impressions (000s) sum. India TV dropped to second slot with 78001 impressions (000s) sum as compared to 74638 impressions (000s) sum.

    Zee News and News18 India were at the third and fourth positions after interchanging the spots with 67452 impressions (000s) sum and 67176 impressions (000s) sum respectively.

    ABP News entered the genre at fifth spot with 61605 impressions (000s) sum.

    News Nation exited the top five list in week 18.

    Hindi News Rural

    Aaj tak climbed to the first position after a week’s gap with 35433 impressions (000s) sum. India TV dropped a slot to the second position with 29305 impressions (000s) sum followed by Zee News which climbed two slots to the third position with 26750 impressions (000s) sum.

    ABP News entered the genre at fifth position with 26296 impressions (000s) sum.

    News18 India exited the top five list in week 19.

    Hindi News Urban

    Aaj Tak climbed to the first spot in all the three genres. Aaj Tak and India TV are at first and second positions after interchanging their places, garnering 52113 impressions and 48695 impressions (000s) sum. News18 India was at the third position with 42238 impressions (000s) sum.

    Zee News and ABP News were at the fourth and fifth spots with 40701 impressions (000s) sum and 35308 impressions (000s) sum respectively.

  • Sun TV once again leads across genres during IPL week

    Sun TV once again leads across genres during IPL week

    BENGALURU: The Sun TV Network’s leading Tamil GEC Sun TV was ranked first in Broadcast Audience Research Council’s (BARC) weekly list of top 10 channels across genres – All India (U+R) : 2+ Individuals in week 18 of 2018 (Saturday, 28 April 2018 to Friday, 4 May 2018), the fourth week since the commencement of cricket world’s largest local cricket league – IPL 11. In the previous week, it was one of the 10 Star India channels, Star Sports 1 Hindi, which had taken the pole position in BARC’s across genres weekly list.

    Six Hindi GECs and one channel each from the sports, Tamil GEC, Telugu GEC and Hindi movies genres made up BARC’s weekly list of top 10 channels across genres. From the network’s perspective, four Star India channels, two channels each from Sony Pictures Network India (SPN) and Zee Entertainment Enterprises Ltd (Zeel) and one channel each from the Sun Network Ltd and Viacom18 that made up the across genres list. Except for the shuffle between the first two ranks, ranks three to seven of the next five channels in week 18 of 2018 were same as the ranks in week 17.

    Sun TV gained viewership and genre leadership in week 18 of 2018 to top BARC’s across genres weekly list with 928.268 million weekly impressions as compared to 890.534 million weekly impressions in week 17. Sun TV topped BARC’s weekly list of top five Tamil channels in the Tamil Nadu and Puducherry markets, and all the top five Tamil programmes during primetime in these markets featured on Sun TV.

    At second place was Star Sports 1 Hindi which moved down a rank in week 18 with 916.811 million weekly impressions as compared to 985.930 million weekly impressions in week 17 of 2018. The channel topped BARC’s list of top five sports channels in week 18 of 2018 and all the top five sports programmes during primetime were aired on Star Sports 1 Hindi. The most-watched IPL 11 match during the primetime during the week was the T20 match between Chennai Super Kings and Mumbai Indians.

    Maintaining its third rank was Zeel’s free-to-air (FTA) Hindi GEC Zee Anmol with 771.851 million weekly impressions in week 18 as compared to 774.763 million weekly impressions in the previous week. Zee Anmol topped BARC’s weekly list of top 10 Hindi GEC channels in the Hindi speaking urban and rural markets HSM (U+R) and HSM (R) for week 18 of 2018. The Balaji Telefilms-produced Kumkum Bhagya aired on Zee Anmol was the most watched Hindi GEC programme during primetime in BARC’s weekly list of top five Hindi GEC programmes in HSM (U+R) and HSM (R). Two other programmes that were aired on Zee Anmol – Mahek and Ganga were the fourth and fifth most watched Hindi GEC programmes during primetime in HSM (R).

    At rank four in week 18 of 2018 was Viacom18’s FTA Hindi GEC Rishtey with 646.522 million weekly impressions as compared to 677.772 million weekly impressions in week 17. Rishtey was ranked second in BARC’s list of top 10 Hindi GECs in HSM (U+R) and HSM (R).

    At rank five in BARC’s across genres weekly list was Star India’s FTA Hindi GEC Star Bharat with 610.161 million weekly impressions in week 18 as compared to 644.618 million weekly impressions in week 17 of 2018. Star Bharat was ranked third in BARC’s weekly list of top 10 Hindi GEC channels in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R).

    SPN’s women-focused Hindi GEC Sony Pal was ranked sixth in week 18 of 2018 with 599.556 million weekly impressions as compared to 610.822 million weekly impressions in week 17. Sony Pal was ranked fourth in BARC’s weekly list of top 10 Hindi GEC channels in HSM (U+R) and third in HSM (R). The crime show CID was ranked fifth in BARC’s weekly list of topfive Hindi GEC programmes during primetime in week 18 of 2018 in HSM (U+R) and ranked second in HSM (R). Another programme, Taarak Mehta Ka Ooltah Chashmah, which aired on Sony Pal was ranked third in BARC’s weekly list of top five Hindi GEC programmes during primetime in HSM (R).

    Zeel’s flagship Hindi GEC Zee TV was ranked seventh in week 18 of 2018 with 577.078 million weekly impressions as compared to 609.069 million weekly impressions in week 17. Zee TV was ranked in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R); ranked sixth in HSM (R) and was ranked first in HSM (U). The spinoff of Kumkum Bhagya, Kundali Bhagya that aired on Zee TV was ranked second, Kumkum Bhagya on Zee TV and Ishq Subhan Allah were ranked second, third and fourth respectively in BARC’s list of top five Hindi GEC programmes during primetime in HSM (U+R). These three programmes were ranked first, second and third respectively in BARC’s list of top five Hindi GEC programmes during primetime in HSM (U).

    SPN’s Hindi movies channel Sony Max climbed up a rank to eighth place in week 18 with 519.939 million weekly impressions as compared to 519.052 million weekly impressions in week 17 of 2018.  The channel was at the top of BARC’s lists of top five Hindi movies channels in HSM (U+R) and HSM (U). The channel was ranked fifth in HSM (R). Hindi feature film (HFF) Sarrainodu that aired on the channel was ranked second in BARC’s list of top five Hindi movies programmes in HSM (U+R); was first in HSM (U), besides which, HFF 3 Idoits which also aired on the channel was ranked fifth in HSM (U).

    Star India’s Telugu GEC Star Maa re-entered BARC’s across genre list at rank nine in week 18 of 2018 with 484.643 million weekly impressions. The channel also topped BARC’s weekly list of top five Telugu channels in the Andhra Pradesh/Telangana markets, and four of its programmes were led BARC’s weekly list of top five programmes during primetime in these markets.

    Another Star India FTA Hindi GEC Star Utsav dropped two places from eighth rank in week 17 of 2018 to tenth rank in week 18. Star Utsav garnered 467.263 million weekly impressions in week 18 as compared to 522.110 million weekly impressions in week 17 of 2018.

  • BARC wk 18: India TV tops all three Hindi news genres

    BARC wk 18: India TV tops all three Hindi news genres

    MUMBAI: India TV garnered the top slot in all three Hindi news markets, dethroning Aaj Tak in the Broadcast Audience Research Council’s (BARC) week 18 ratings for 2018. Republic TV completed its one year anniversary on 6 May 2018 and maintained its top slot for all the weeks.

    English News

    Republic TV retained its numero uno position for the past 52 weeks of its launch with 763 impressions (000s) sum. Times Now was at the second spot with 584 impressions (000s) sum, followed by India Today Television with 305 impressions (000s) sum. CNN News18 was at fourth position with 219 impressions (000s) sum. NDTV 24×7 was at the fifth position with 200 impressions (000s) sum.

    English Business News

    CNBC TV18 is at the top slot with 390 impressions (000s) sum followed by ET Now with 159 impressions (000s) sum. BTVI and CNBC TV18 Prime HD were at third and fourth positions respectively with 42 impressions (000s) sum and 4 impressions (000s) sum.

    Hindi News (U+R)

    India TV dethroned Aaj Tak  and led the genre with 74638 impressions (000s) sum. Aaj Tak dropped to second slot with 70610 impressions (000s) sum.

    News18 India and Zee News were at third and fourth positions after interchanging the spots with 63218 impressions (000s) sum and 61804 impressions (000s) sum respectively.

    News Nation entered the genre at fifth spot with 53918 impressions (000s) sum. ABP News exited the top five list in week 18.

    Hindi News Rural

    India TV and News Nation climbed a slot each to the first and second slot with 29635 impressions (000s) sum and 27713 impressions (000s) sum. Aaj Tak dropped two slots to the third position with 27583 impressions (000s) sum compared to 32483 impressions (000s) sum last week.

    News18 India entered the genre at fourth position with 24159 impressions (000s) sum. Zee News dropped a slot to fifth position with 23219 impressions (000s) sum.

    Hindi News Urban

    India TV topped the chart in urban market as well with 45003 impressions (000s) sum followed by Aaj Tak which dropped a slot with 43026 impressions (000s) sum.

    News18 India was at the third position with 39059 impressions (000s) sum.

    Zee News and ABP News were at the fourth and fifth spots with 38585 impressions (000s) sum and 31462 impressions (000s) sum respectively.

    Also Read:

    BARC wk 17: Aaj Tak regains top slot in urban market

    BARC week 14: Status quo in news genre

    Zee TV leads GEC urban by dethroning Colors in week 18 

  • Star Sports 1 Hindi tops across-genre list

    Star Sports 1 Hindi tops across-genre list

    BENGALURU: Star India’s Hindi Sports channel Star Sports 1 Hindi topped the Broadcast Audience Research Council of India’s (BARC) weekly list of top-10 channels across genres in week 17 of 2018 (Saturday, 21 April 2018 to Friday, 27 April 2018), replacing Sun TV Network’s flagship Tamil GEC Sun TV. Star Sports 1 Hindi is one of the 10 Star India channels that air the Indian mega cricketing bonanza. IPL 11 is broadcast live in six languages—English, Hindi, Tamil, Telugu, Kannada and Bengali.

    Seven Hindi GECs and one channel each from Hindi sports, Tamil GECs and Hindi Movies made up the top-10 channels across-genre list for week 17 of 2018. Hence, Sun TV was the lone non-Hindi channel on the list. From the networks’ perspective, four channels from Star India, two channels each from Sony Pictures Network India (SPN) and Zee Entertainment Enterprises Ltd (Zeel) and one channel each from Viacom 18 and the Sun TV Network were on the list.

    Star Sports 1 Hindi topped the list in week 17 with 985.930 million weekly impressions during the week under review as compared with 949.032 million weekly impressions in the preceding week. Star Sport 1 Hindi also topped BARC’s weekly list of top-five sports channels. All the top-five sports programmes in week 17 of 2018 were aired on Star Sports 1 Hindi. The match involving two IPL teams from the south—Mahindra Singh Dhoni-led Chennai Super Kings (CSK) and Virat Kohli-led Royal Challengers Bangalore (RCB)—was the top programme with ranking based on average rating across all airings (original and repeat) during the week under review.

    Sun TV was second in week 17 of 2018 with a huge drop in ratings (13.7 per cent drop) to 890.534 million weekly impressions as against 1,032.408 million weekly impressions in week 16. Sun TV was the most-watched Tamil channel in BARC’s list of top-five Tamil channels in the Tamil Nadu (TN) and Puducherry markets and all the top-five Tamil programmes in these markets were beamed on Sun TV.

    Retaining its third rank in the list in week 17 of 2018 was Zeel’s free-to-air (FTA) Hindi GEC Zee Anmol with 774.763 million weekly impressions as compared with 717.079 million impressions in week 16. Zee Anmol also topped BARC’s weekly list of top-10 Hindi GECs in the Hindi-speaking urban and rural or HSM—(U+R) and in HSM (R). Zee Anmol was ranked ninth in HSM (U). Balaji Telefilms-produced family drama Kumkum Bhagya, which airs on Zee Anmol, was the second most-watched show during prime time in HSM (U+R) and was the most-watched show on HSM (R). Two other shows, Ganga and Mahek that were also aired on Zee Anmol, were the third and fourth most-watched shows during prime time in HSM (R).

    Climbing up a rank in week 17 of 2018 was Viacom18 FTA Hindi GEC Rishtey with 677.772 million impressions as compared with 631.658 million impressions in week 16. Rishtey was ranked second in BARC’s list of top-10 Hindi GECs in HSM (U+R) and HSM (R) while it was ranked eighth in HSM (U).

    Dropping down a rank to fifth place in BARC’s across-genre list was Star India’s FTA Hindi GEC Star Bharat. The channel gained 1.2 per cent ratings in week 17 of 2018 to reach 664.618 million impressions as against 637.080 million impressions in week 16. Star Bharat was ranked third in BARC’s weekly list of top-10 Hindi GECs in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R). Daily soap Jiji Maa, which was aired on Star Bharat, was the fifth most-watched Hindi GEC programme during prime time in HSM (U+R).

    Also retaining its previous week’s rank of sixth in week 17 of 2018 was SPN’s women focused Hindi GEC Sony Pal. The channel had 610.822 million impressions in week 17 as compared with 606.067 million weekly impressions in week 16 of 2018. Sony Pal was ranked fourth in BARC’s list of top 10 Hindi GECs’ in HSM (U+R), third in HSM (R) and was ranked seventh in HSM (U). Two Sony Pal programmes—Tarak Mehta ka Ooltah Chashma and Baalveer—were ranked as the second and fifth-most watched Hindi GEC programmes during prime time, respectively, in HSM (R).

    Zeel’s flagship Hindi GEC Zee TV was ranked seventh in week 17 of 2018 with a huge 14.1 per cent increase in ratings to 609.069 million weekly impressions (533.901 million impressions in week 16). The channel was also ranked seventh in week 16. Zee TV was the fifth and sixth most-watched Hindi GEC in BARC’s list of top-10 Hindi GECs in HSM (U+R) and HSM (R), respectively. Zee TV was the most-watched Hindi GEC in HSM (U). Three shows aired on Zee TV—Kundali Bhagya, a spinoff of Kumkum Bhagya, Ishq Subhan Allah and Kumkum Bhagya—were ranked first, third and fourth watched Hindi GEC programmes during prime time, respectively, in HSM (U+R). The shows were also the first, second and third most-watched Hindi GEC programmes during prime time in HSM (U).

    Another Star India FTA Hindi GEC, Star Utsav, was ranked eighth in BARC’s list of top 10 channels across genres in week 17, the same rank as in week 16. Star Bharat lost 2 per cent in ratings in week 17 at 522.110 million impressions as compared with the previous week’s 532.947 million weekly impressions. Star Utsav was ranked sixth in BARC’s weekly list of top-10 Hindi GECs in HSM (U+R), fourth in HSM (R) and tenth in HSM (U) in week 17 of 2018.

    Re-entering BARC’s list of top-10 channels across genres in week 17 was SPN’s Hindi Movies channel Sony Max. The channel garnered 519.052 million weekly impressions during the week under review. Sony Max was the most watched Hindi Movies channel inn HSM (U+R) and HSM (U) and was ranked fifth in BARC’s list of top 5 Hindi Movies channels in HSM (R). Hindi feature films (HFF) Bahubali: The Beginning and Kanchana 2 were among the top-five most-watched Hindi movie programmes during prime time in HSM (U+R) and HSM (U). Hindi-dubbed feature film Son of Satyamurthy, which aired on Sony Max, was the fourth most-watched Hindi movie programme during prime time in HSM (U). Bahubali: The Beginning was also the fifth most-watched Hindi movie programme during prime time in HSM (R).

    Star India’s flagship Hindi GEC Star Plus also re-entered the across genres list in week 17 of 2018 at tenth rank with 484.387 million weekly impressions. Star Plus was ranked seventh in HSM (U+R); ninth in HSM (R) and second in HSM (U) in week 17 of 2018.

    Also Read :

    BARC wk 17: Aaj Tak regains top slot in urban market

    Zee TV leads GEC urban in BARC week 17

     

     

  • BARC week 17: ‘Little Singham’ helps Discovery Kids attain second spot

    BARC week 17: ‘Little Singham’ helps Discovery Kids attain second spot

    MUMBAI: For the first time since the roll-out BARC ratings, Discovery Kids has entered the top-five rankings in week 17 of the audience-measurement company’s weekly data. The Discovery Communications India channel climbed to second position for the week banking on the viewership of its new show Little Singham. The animated series, based on Bollywood movie Singham, premiered on 21 April this year.

    Discovery Kids moved past Hungama, Disney Channel and Cartoon Network in the process. Pogo, which broadcasts Chhota Bheem, exited the top five.

    Targeted at children in the age group of 5-11 years, Little Singham will comprise 156 episodes and five tele features. It will be aired in three languages Hindi, Tamil and Telugu.

    In a statement, the broadcaster said that the TV ratings soared by 91 per cent garnering 88,952 GTVTs in week 17 as per BARC data (age group 2-14, India urban + rural), over week 16 data of 46,559 GTVTs taking the channel to its historic high second position in the kids genre.

    Discovery Communications India SVP & GM–South Asia Karan Bajaj said, “We did things differently; focused all our energies on a single IP and launched it at an unprecedented scale. We were clear from the beginning that to take Discovery Kids from 9th position (in the 12 channel kids genre), to the top of the league, we will have to follow a bold approach and be ready to take a contrarian view on all aspects of the product–be it programming, distribution or marketing.”

    The channel said that the launch of Little Singham further accelerated its meteoric rise from 9th position in week 7 to number 2 position in week 17.

    The ground-up Super Hero Indian IP, Little Singham, launched in collaboration with Rohit Shetty Picturez and Reliance Animation, helped the channel increase its reach to 24 million, which is a historic high for the channel. Significantly, the channel also claimed that it garnered second highest time spend of 111 minutes per viewer in the kids genre in Week 17 as per latest BARC data.

    Little Singham has six sponsors on board, including Dabur Red Paste, Britannia Cakes, Dettol, Flipkart, Heinz – Glucon D and B Natural.

    Discovery Kids head Uttam Pal Singh added, “The traction that Little Singham has been able to generate is a proof that the concept of ‘India’s Youngest Supercop’ inspired by India’s biggest supercop brand–Singham is reverberating with kids across the country. At heart lies our understanding and research on our consumer–kids.”

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  • BARC wk 17: Aaj Tak regains top slot in urban market

    BARC wk 17: Aaj Tak regains top slot in urban market

    MUMBAI: Aaj Tak garnered its top slot in Hindi news urban market after a week’s gap, dethroning India TV in the Broadcast Audience Research Council’s (BARC) week 17 ratings for 2018. Republic TV continues its leading streak in English news. Aaj Tak topped the chart in all three Hindi news markets.

    English News

    Republic TV retained its numero uno position with 626 impressions (000s) sum compared to 577 impressions (000s) sum last week. Times Now was at the second spot with 449 impressions (000s) sum followed by India Today Television with 254 impressions (000s) sum compared to 281 impressions (000s) sum last week. CNN News18 was at fourth position with 218 impressions (000s) sum compared to 201 impressions (000s) sum last week.

    NDTV 24×7 was at the fifth position with 173 Impressions (000s) sum.

    English Business News

    CNBC TV18 was at the top slot with 470 impressions (000s) sum compared to 476 impressions (000s) sum last week, followed by ET Now with 221 impressions (000s) sum. BTVi and CNBC TV18 Prime HD were at third and fourth positions respectively with 68 impressions (000s) sum and 8 impressions (000s) sum.

    Hindi News (U+R)

    Aaj Tak lead the genre with 81021 impressions (000s) sum as compared to 79464 impressions (000s) sum. India TV was at the second position with 78874 impressions (000s) sum.

    Zee News was at the third position with 68957 impressions (000s) sum compared to 68913 impressions (000s) sum.

    News18 India and ABP News were at the fourth and fifth positions with 66453 and 63289 impressions (000s) sum.

    Hindi News Rural

    Aaj Tak topped the rural chart as well with 32483 impressions (000s) sum followed by India TV after climbing a slot with 30902 impressions (000s) sum.

    News Nation dropped a slot to third position with 28918 impressions (000s) sum.

    Zee News and ABP News were at fourth and fifth slots after interchanging their positions with 27282 impressions (000s) sum and 26844 impressions (000s) sum respectively. 

    Hindi News Urban

    Aaj Tak returned to its winning ways and grabbed top slot with 48537 impressions (000s) sum compared to 48241 impressions (000s) sum last week. India TV dropped a slot to second position with 47972 impressions (000s) sum followed News18 India at the third position with 42052 impressions (000s) sum.

    Zee News and ABP News were at the fourth and fifth spots with 41674 impressions (000s) sum and 36444 impressions (000s) sum respectively.

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  • BARC reacts to malicious statements regarding operations

    BARC reacts to malicious statements regarding operations

    MUMBAI: Recently, television ratings body Broadcast Audience Research Council (BARC) was slandered with a number of statements which it termed as ‘malicious, baseless and grossly inaccurate’. It said that some stakeholders had publicly commented on its operations and organisation structure.

    Addressing the issue, the company issued a statement that BARC was a joint body set up by the Indian Broadcasting Foundation (IBF), Indian Society of Advertisers (ISA) and Advertising Agencies Association India (AAAI), adhering to section eight of the Companies Act. It is a debt funded company, and there is absolutely no foreign direct investment.

    Being an industry body promoted by IBF, ISA and AAAI, BARC India is neither owned by any broadcaster/advertiser/agency, nor controlled by any single company. “Therefore, the question of undue influence of any single entity on BARC India’s operations simply does not arise. It has a strict governance structure as laid down in its Articles of Association, which ensures its ‘arm’s length’ relationship with all stakeholders,” the body said in a statement.
    IBF President Punit Goenka said, “We take pride in saying that BARC India works in an extremely transparent and neutral environment. Its data adds immense value to industry, and we would encourage and support it to remain focused on the great work its team does, and not get detracted by false statements and unattributed innuendos. BARC India has established a measurement system at par with international standards, which should be a matter of pride for the industry.”

    With a sample size of 135,000 individuals across the nation, BARC India operates the largest TV sample/panel in the world – much larger than the US TV sample of 90,000.

    ISA chairman Sunil Kataria said, “BARC India data helps advertisers reach and understand consumers even in the most remote and unexplored areas. It enables the Rs. 25000 crore advertising industry to take informed decisions since the data is truly representative of ground reality.”

    AAAI president and BARC India chairman Nakul Chopra said, “It should be applauded as in these positive and progressive times it provides essential and reliable data that is powering many industries make better decisions towards economic growth.”

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