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Mumbai: As per BARC TV viewership data for Week 32 (7 August to 13 August 2021), Star Plus was the most viewed channel registering an average...
Mumbai: The ad volumes for July 2021 registered 23 per cent growth vis-à-vis July 2019 and 14 per cent growth over July 2020, according to BARC India’s THINK...
Mumbai: Retaining its hold on the top position in BARC’s week 31 (31 July – 6 August) viewership ratings, STAR Plus recorded an average minute audience...
Mumbai: Hindustan Unilever Ltd was the top advertiser across genres in BARC week 31 (31 July – 6 August), with ad volume of 5487.39 (‘000 secs)....
Mumbai: Continuing with last week’s trend, Hindustan Unilever Ltd. maintained its position as the top advertiser across genres during BARC week 28 (10 July – 16...
Mumbai: TV advertising continues to remain resilient, despite the onslaught of the second wave of the pandemic. According to Broadcast Audience Research Council (BARC) India’s latest THINK...
New Delhi: Hindustan Lever Ltd topped the list of advertisers across all genres in the list released by the Broadcast Audience Research Council (BARC) for week...
New Delhi: The Broadcast Council of India (BARC)’s week 27 viewership chart witnessed a close contest between STAR Plus and Sun TV, with the former emerging...
New Delhi: Hindi General Entertainment Channel STAR Plus continues to reign Television rating week after week, riding high on the popularity of its primetime shows. According...
Mumbai: The football fever is sweeping the world and India is no different. The UEFA Euro 2020 has performed well in terms of ratings on TV...
Mumbai: Television continues to stay strong and resilient as a medium of advertising amid the second wave of the pandemic. Despite a marginal dip in April 2021,...
Mumbai: Hindi general entertainment channel (GEC) Star Plus continues to maintain its hold on the top position in the list of channels on the pay platform,...
Mumbai: The Broadcast Audience Research Council (BARC) has released its week 22 report in which Dettol Range of Products is the advertising brands list topper with 474.53...
Mumbai: QYOU Media Inc has announced that The Q India, the company’s Hindi language youth-oriented channel has reported a new record gross rating point (GRP) level in week...
Mumbai: The Broadcast Audience Research Council (BARC) released its report for week 21, and Lizol has topped the list of brands with 573.05 (000 secs) of...
Mumbai: Star Utsav has topped the list of most-watched Hindi GEC channels across all platforms, released by the Broadcast Audience Research Council of India (BARC) for...
Mumbai: Star Plus has topped the list of pay platform channels in the report released by the Broadcast Audience Research Council (BARC) for week 20 (15 May...
Mumbai: As people in India became more aware of personal and home hygiene due to the coronavirus pandemic, antiseptic soaps and cleaning liquid brands topped the advertising...
In a piece of good news for the television industry amid these pandemic times, ad volumes for the FMCG sector in April witnessed a record growth,...
KERALA: The world television premiere of Coolie No.1 has received an overwhelming response from TV viewers. According to the BARC data for week 17, the television...
KERALA: Star India’s English films channel Star Movies is a popular destination for television audiences who love to watch Hollywood movies. The latest BARC data suggests...
New Delhi: Television has been one of the most resilient and strongest mediums of communication, especially in India. Unlike other countries, where an increasing number of...
MUMBAI: Hansa Research, the third party agency which measures television rating points (TRP) for Broadcast Audience Research Council (BARC) and Meterology Data Pvt Ltd (MDL), has decided to...
NEW DELHI: The provisional attachment order of the enforcement directorate (ED) in the long drawn TRP scam investigation includes no evidence against Republic TV's alleged involvement...
NEW DELHI: In the supplementary chargesheet filed in the alleged TRP manipulation case, the Mumbai police has once again reiterated that former BARC CEO Partho Dasgupta...
MUMBAI: In a challenging year for India and the world, it was reassuring to see an increase in ad volumes on TV in the second half...
NEW DELHI: A Mumbai court has observed that former BARC CEO Partho Dasgupta played a ‘vital role’ in the alleged Television Rating Points (TRP) manipulation scam....
NEW DELHI: The Esplanade magistrate court in Mumbai has rejected the bail plea of former Broadcast Audience Research Council (BARC) India CEO Partho Dasgupta, in connection...
NEW DELHI: For linear television, 2020 was like a ride to hell and back, owing to the Covid2019-induced lockdown. It was the first time that shoots...
NEW DELHI: The broadcasting industry had already been reeling under the impact of the Covid2019 pandemic when the Mumbai police came down on it, hard. On...
MUMBAI: Clearly, the Mumbai police believe they have got their man and have managed to extend Partho Dasgupta’s custody till 30 December. The police has alleged...
KOLKATA: 2020 was the year when the government – both the Centre and states – pushed back against the media. Strongly. Whether it was mainline television...
NEW DELHI: Two months after the alleged TRP scam was busted by the Mumbai police, the department, in yet another sensational conference on Friday, claimed that...
NEW DELHI: Mumbai police has taken in custody former Broadcast Audience Research Council (BARC) COO Romil Ramgarhia, marking the 14th arrest in the TRP manipulation case....
MUMBAI: 2020 was a year of many firsts and Sony Pix took this opportunity to continue to innovate and grow backed by many programming and marketing...
NEW DELHI: In a fresh turn of events in the TRP manipulation scam, News Broadcasters Federation (NBF) has sought clarification from the Broadcast Audience Research Council...
NEW DELHI: In the times of social distancing and digital evolution, when millennials are spending a substantial amount of their time on the internet, brands are...
MUMBAI: Sony Sab has slipped down to third spot on pay platform in week 48 (Saturday 28 November 2020 to Friday 4 November 2020) of Broadcast...
MUMBAI: Covid2019 was undoubtedly the biggest story of 2020, but it also gave new life to several well-loved stories of the past – more precisely, vintage...
NEW DELHI: The craze for football is getting bigger and bigger in India with every passing edition of Hero ISL. This year, the championship is into...
New Delhi: Every product category has been hit in 2020 by the pandemic and lockdowns. The sales for most of these product, categories got impacted as...
MUMBAI: BARC India CEO Sunil Lulla is in a unique position, being at the helm of a body which is the only industry currency for the...
MUMBAI: Keeping in line with global television measurement standards, BARC India will transition from using the term ‘impressions’ to ‘average minute audience (AMA)’, in cognisance with...
CHENNAI: What is known as ‘impressions’in India is known as AMA in Canada, ‘average audience’ in the US and ‘projections’ in Australia. Regardless of the name,...
NEW DELHI: After a rigmarole of over one month, Mumbai Police has filed a charge sheet in the court, in the fake TRP scam, which was...
NEW DELHI: The theatrics surrounding the alleged manipulation of TRP by some of the top channels has prompted BARC to temporarily dismiss data sharing for the...
MUMBAI: Marathi general entertainment channel Star Pravah has been on a hot streak lately. The channel, which was launched in 2008 by Star Entertainment Media, has...
New Delhi: If anyone thought that the TRP manipulation row has ended, the news is that it is far from over. Last fortnight, the Bombay high...
MUMBAI: Week 43 of Broadcast Audience Research Council of India (BARC) data has witnessed the highest ever ad volumes on television since week 16 in 2015....
NEW DELHI: The recent TRP manipulation scam has reopened old wounds that news channels and Broadcast Audience Research Council (BARC) had been mending. The genre had...
