Tag: BARC

BARC week 29: English news ratings plunge further

BENGALURU: The combined ratings of the top 5 English news ratings as per Broadcast Audience Research Council of India (BARC) plunged to their lowest in week 23 of 2019 (Saturday, 13 July 2019 to Friday, 19 July 2019, week or period under review) since week 13. The combined weekly ratings of the top 5 English news channels at 1.809 million weekly impressions was far lower than the earlier lowest of 1.848 million weekly impressions in week 24 of 2019. BARC had recommenced publishing limited data in the public data in week 13 of 2019 after stopping in week 6, ostentatiously to allow ratings to stabilise after implementation of the new tariff order, hence week 13 of 2019 has been used as a reference point.

The list of channels in BARC’s weekly list of top 5 English news channels for week 29 of 2019 were the same as in week 28, except for a small shuffling in ranks. Four of the channels had a drop in viewership, while ratings of one went up.

As has become a norm, the Arnab Goswami led Republic TV headed BARC’s weekly list of top 5 English news channels in week 29 of 2019 with 0.564 million weekly impressions as compared to 0.593 million weekly impressions in week 28. At second rank in week 29 of 2019 was Times Now with 0.404 million weekly impressions as compared to second rank and 0.424 million weekly impressions in the previous week.

Also continuing on at its previous week’s third rank was pubcaster Doordarshan’s English news channel DD India in week 29 of 2019 with 0.367 million weekly impressions as compared to 0.345 million weekly impressions in the previous week. Climbing up a place to fourth rank in week 29 of 2019 was CNN News18 with 0.264 million weekly impressions as compared to 0.279 million weekly impressions in week 28. India Today Television dropped a place to fifth rank with 0.210 million weekly impressions as compared to fourth rank and 0.288 million weekly impressions in week 28.

July 28, 2019
BARC week 29: Lizol takes back its top position among brands

MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 13 July 2019 and 19 July 2019.

The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 29 of 2019.

Top Advertisers:

BARC week 29 rankings saw little changes in the top advertisers’ category. Like the previous week, the top three spots were taken by Hindustan Unilever Ltd, Reckitt Benckiser (India) Ltd, and ITC Ltd. They made 167951, 120376 and 48085 insertions on TV, respectively.

Procter & Gamble was replaced from the fourth slot to slip a level down by Godrej Consumers Products Ltd. It climbed up several spots from the past week’s 9th position, with 39761 ad insertions. Procter & Gamble made 39290 insertions.

Top Brands:

Lizol climbed back to the top spot once again after a few weeks’ jump in the ranking, with 14631 insertions. It was followed by Dettol Liquid Soap, which climbed up two spots from the past week, with 12430 insertions.

Colgate Dental Cream slipped one position down to rank third this week. It made 11296 insertions. Trivago also climbed down one spot and ranked fourth this week with 11252 insertions. Dettol Toilet Soaps showed significant improvement as it rose to fifth rank from the last week’s tenth. It made 10615 insertions on TV.

July 26, 2019
Network18 writes to I&B ministry over BARC’s data validation and outlier policy

MUMBAI: News broadcasting network Network18 India has shot off a letter to the Information and Broadcasting Ministry (MIB) raising concerns over Broadcast Audience Research Council (BARC) of India’s data validation and outlier policy, Indiantelevision.com has learnt.

According to those in the know, the network has brought to the ministry’s attention the subjective nature of BARC’s implementation of outlier policy and its impact on TV ratings of channels with a relatively smaller viewership base.

On its part, BARC has consistently maintained that it cannot identify landing pages. Hence, reliance on manual intervention in weeding out outliers makes the process susceptible to bias is a view held by a section within the industry.

Indiantelevision.com reached out to Network18 for a comment, the network, however, did not confirm this development.

BARC’s treatment of landing pages has raised a furore among broadcasters over its approach post TDSAT’s order on landing pages.

Reacting to stakeholder concerns, the BARC board gave its nod to form a two-member committee to carry out an independent review of BARC’s data validation and outlier policy.

With opinion divided within the industry, some broadcasters have also written letters, highlighting the negative impact of landing pages, to TRAI and BARC’s technical committee.

On 28 May 2019, TDSAT set aside TRAI’s 3 December 2018 direction to rule in favour of landing page placement of channels.

Data for week 22, first since the landing page ruling, saw CNN News 18 upset the English news apple cart to top the chart, followed by Republic TV, Times Now, DD India and India Today Television.

BARC switched back to its previous methodology from week 23 onward claiming it had received multiple representations from stakeholders and the mandate of its board.

BARC’s flip-flop with its outlier policy implementation further fuelled the landing page row.

With the two-member committee now reviewing the policy, industry hopes for a speedy and acceptable resolution.

July 22, 2019

With Prime Day Sale ads, Amazon Prime Video becomes top brand in BARC week 28

MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 6 July 2019 and 12 July 2019.

The data reflects the top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 28 of 2019.

Top Advertisers:

Week 28 rankings of BARC saw little changes as compared to the past week. Hindustan Unilever Ltd and Reckitt Benkiser India Ltd remained firm on the top two positions with 181978 and 93694 insertions, respectively.

ITC Ltd claimed its position in the third spot back after a week’s gap, with 37987 insertions. It was followed by Procter & Gamble, which was missing from the list last week. It had made 34875 insertions. Cadbury’s India Ltd slipped down two spots to rank fifth this week with 33099 ad insertions on TV.

Rank	Advertiser	Insertions
		Week 28
1	HINDUSTAN LEVER LTD	181978
2	RECKITT BENCKISER (INDIA) LTD	93694
3	ITC LTD	37987
4	PROCTER & GAMBLE	34875
5	CADBURYS INDIA LTD	33099
6	BROOKE BOND LIPTON INDIA LTD	30426
7	COLGATE PALMOLIVE INDIA LTD	28926
8	AMAZON ONLINE INDIA PVT LTD	27624
9	GODREJ CONSUMER PRODUCTS LTD	19730
10	WIPRO LTD	19553
*TOP 10 Advertiser Across Genre : All India (U+R) : 2+ Individuals.**

Top Brands:

The Prime Day Sale on 15-16 July, arguably made Amazon Prime Video the top brand in the BARC week 28 rankings. The OTT service-provider inserted 12365 ads on TV during the week.

It was followed by Colgate Dental Cream, which rose from the fifth spot of the past week, with 11896 ad insertions. Trivago improved its position greatly, taking the third spot as compared to the last week’s 10th. It made 11720 ad insertions during the week.

Last week’s top brand, Dettol Liquid Soap ranked fourth in week 28 with 11393 insertions. The fifth position was acquired by Santoor Sandal & Turmeric, which was on number 3 last week, with 11155 ad insertions.

Rank	Brands	Insertions
		Week 28
1	AMAZON PRIME VIDEO	12365
2	COLGATE DENTAL CREAM	11896
3	TRIVAGO	11720
4	DETTOL LIQUID SOAP	11393
5	SANTOOR SANDAL AND TURMERIC	11155
6	HARPIC BATHROOM CLEANER	10452
7	HARPIC 10/10	9699
8	CLINIC PLUS SHAMPOO	9436
9	SURF EXCEL EASY WASH	9196
10	DETTOL TOILET SOAPS	9085
*TOP 10 Brands Across Genre : All India (U+R) : 2+ Individuals.**

July 20, 2019

BARC wk 28: English news ratings decline

BENGALURU: The combined weekly ratings of the top 5 English news channels declined to the third lowest total in week 28 of 2019 (Saturday, 6 July 2019 to Friday, 12 July 2019, week or period under review) since week 13 of 2019. Calendar year 2019 has been an eventual year as far as publication in the public domain of Broadcast Audience Research Council of India (BARC) weekly viewership data is concerned. First, the ratings agency stopped publishing ratings in the public domain from week 6 of 2019 after the implementation of Telecom Regulatory Authority of India's (TRAI) New Tariff Order (NTO), ostentatiously to give time for viewership to stabilise and hence prevent ‘misuse’ of data. On coercion from TRAI, BARC started putting up data in the public domain from week 13 of 2019 onward, only to revert to an older version of treating data on the landing and outliers from week 23 of 2019.

During the six weeks since BARC’s adoption of the older method of treatment, ratings of a number of genres have been impacted. The three lowest combined ratings of the top 5 English news channels have happened post week 23 of 2019 – 1.948 million weekly impressions in week 24; 1.918 million weekly impressions in week 26 of 2019 and 1.929 million weekly impressions in week 28 of 2019. However BARC’s reloaded method of treatment alone cannot be said to be the only reason for lowering of ratings – the last few weeks have seen the ICC’s World Cup 2019 being played in England and Wales, and the timings of cricket matches being played in the tourney often overlapped primetime of a number of genres. The week under consideration saw the last match being played by India – the rain affected match that India lost against New Zealand and was ousted from the tourney at the semi-final stage. The period over the past few weeks has also seen heavy rains and flooding in a number of places across the country. These factors and maybe some others could have had an adverse effect on television viewership.

Let us see how the English news genre performed in week 28 of 2019

As mentioned above the combined viewership of the top 5 English news channels was 1.929 million weekly impressions in week 28 of 2019, a decline of 1.8 percent from the 1.964 million weekly impressions in the previous week (week 27). Four channels saw their ratings decline, while one – India Today Television saw a 25.8 percent increase in viewership in week 28 of 2019.

At its normal first place was the Arnab Goswami-led Republic TV which saw ratings decline of 5.7 percent in week 28 of 2019 to 0.593 million weekly impressions from 0.629 million weekly impressions in week 27. Also continuing on at its previous week’s second rank was Times Now with a 7.8 percent decline in ratings in week 29 of 2019 to 0.424 million weekly impressions from 0.460 million weekly impressions in week 27.

Retaining its previous week’s third rank was pubcaster Doordarshan’s DD India with a 3.1 percent decline in ratings in week 28 of 2019 to 0.345 million weekly impressions from 0.356 million weekly impressions in week 27. Climbing up a place to fourth rank was India Today Television with a 25.8 percent increase in ratings to 0.288 million weekly impressions in week 28 of 2019 from fifth rank and 0.229 million weekly impressions in the previous week. Dropping a place to fifth rank with a 3.8 percent decline in viewership to 0.279 million weekly impressions in week 28 of 2019 from fourth rank and 0.290 million weekly impressions in week 28 was CNN News18.

July 19, 2019
Dettol Liquid soap returns as top brand after a week’s gap in BARC week 27 rankings

MUMBAI: Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 29 June 2019 and 5 July 2019.

The data reflects the top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 26 of 2019.

Top Advertisers:

Week 26 rankings of BARC finally saw a change in the list of top three advertisers, which was running stagnant for the past couple of weeks. While Hindustan Unilever Ltd and Reckitt Benckiser India Ltd still held on to the top two positions with 160125 and 101766 insertions, respectively, ITC was replaced by Cadburys India Ltd on the third spot with 27587 insertions. It was fifth in the rankings last week.

The fourth spot was acquired by Amazon Online India Pvt Ltd, which climbed up four spots from last week’s eighth rank, with 26910 insertions. It was followed by Brooke Bond Lipton India Ltd, which slipped one spot from last week, with 24528 insertions.

Top Brands:

Dettol Liquid Soap claimed its top brand spot back after a one-week hiatus in the week 27 listings. It made 12094 insertions. Harpic 10/10 replaced Harpic Bathroom Cleaner in the second spot, climbing up three ranks, with 10194 insertions on TV.

Santoor Sandal and Turmeric ranked third with 9915 insertions followed by Harpic Bathroom Cleaner that made 9549 insertions. Colgate Dental Cream climbed up two ranks from last weeks to be in the fifth spot with 9517 insertions.

July 12, 2019
BARC week 27: Not too much impact on English news genre ratings in budget week

BENGALURU: The combined weekly impressions of the top 5 English news channels in week 27 of 2019 (Saturday, 29 June 2019 to Friday, 5 July 2019, week under review) or the week in which the first national budget of the re-elected Modi government was announced increased by just 46,000 or 2.4 percent as compared to the previous week. Data released by Broadcast Audience Research Council of India showed the combined ratings of the top 5 English news channels was 1.964 million weekly impressions in week 27 of 2019 as compared to 1.918 million weekly impressions in week 26.

Four of the five channels in BARC’s top 5 English news channels gained viewership with one losing eyeballs during week 27 of 2019 as compared to the previous week. Even if one were to neglect the channel that lost viewership, combined impressions of the other four channels in BARC’s top 5 English news channels increased by just 6.4 percent or 94,000 in week 27 of 2019 as compared to week 26. Please read on further.

The list and the ranking of the channels in BARC’s weekly list of top English news channels during the week under review was/were the same as in the previous week. No doubt that on budget day, 5 July 2019, a Friday, the ratings of individual channels must have peaked when compared to the previous Friday. Given the facts that the timings of the live telecast of the ICC World Cup 2019 being played at England and Wales overlapped with primetime of most genres in India, and the Indian cricket team was faring well, viewership of genres other than sports on the Star India Network must have fallen. Please refer to the figure below.

At rank 1 was the Arnab Goswami-led Republic TV with 0.629 million weekly impressions in week 27 of 2019 or 8.6 percent more as compared to 0.579 million weekly impressions in week 26. At second rank was Times Now with 0.460 million weekly impressions during the week under review or about 7.5 percent more than 0.428 million weekly impressions as compared to the previous week.

At third rank was pubcaster Doordarshan’s DD India with 0.356 million weekly impressions in week 27 of 2019 or 12.5 percent lower than 0.407 million weekly impressions in week 26. At fourth rank was Network18’s CNN News18 with 0.290 million weekly impressions in week 27 of 2019 or 2.1 percent more than the 0.284 million weekly impressions in week 26. Completing the quintet was the India Today group’s India Today Television with 0.229 million weekly impressions in week 27 of 2019 or 4.1 percent more as compared to 0.220 million weekly impressions in week 26.

July 12, 2019
BARC week 26: Star Vijay back in across genres list

BENGALURU: Star India’s flagship Tamil GEC Star Vijay once again made an appearance in Broadcast Audience Research Council of India's (BARC) weekly list of top 10 channels across genres in week 26 of 2019 (Saturday, 22 June 2019 to Friday, 28 June 2019, week or period under review). As was the case in the previous week, Star Vijay was also ranked seventh in BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu/Puducherry market.

Four Star India channels, two channels each from Sony Pictures Network India (SPN) and Zee Entertainment Enterprises Ltd (Zeel) and one channel each from Enterr 10 TV and Sun TV Network made up BARC’s weekly list of top 10 channels across genres in week 26 of 2019. From the genres' perspective, there were six Hindi GECs, two Tamil channels and one channel each from the sports and Telugu genres that comprised BARC’s weekly list of top 10 channels across genres in week 26 of 2019. Channels from rank one to six in week 26 of 2019 were the same as those in week 25.

Continuing on at rank 1 in week 26 of 2019 was Star India’s Hindi sports channel Star Sports 1 Hindi on the back of the ongoing ICC Cricket World Cup 2019 in England and Wales. Two of the five matches during the week under review involved India, hence ratings pipped up for the channel. Star Sports 1 Hindi scored 1,263.932 million weekly impressions in week 26 of 2019 as compared to 1,186.783 million weekly impressions in week 25. Star Sports 1 Hindi was ranked first in BARC’s weekly list of top 5 sports channels and four of the top 5 sports programmes NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals featured on Star Sports 1 Hindi during the week under review.

Also maintaining its previous week’s rank 2 was Sun TV Network’s flagship Tamil GEC Sun TV with 904.751 million weekly impressions in week 26 of 2019 as compared to 851.935 million weekly impressions in week 26. Sun TV also headed BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry markets and four of the top 5 Tamil programmes in this market based on NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals were aired on Sun TV.

At its previous week’s third rank was Enterr 10 TV’s Hindi GEC Dangal in week 26 of 2019 with 801.504 million weekly impressions as compared to 788.059 million weekly impressions in week 25. Dangal also headed BARC’s weekly lists of top 10 Hindi GECs in the combined urban and rural Hindi speaking market -HSM (U+R) and HSM (R). Dangal was ranked seventh in HSM (U). Indian mythology programme Mahima Shanidev Ki and a family drama Baba Aiso Var Dhundo on Dangal were in BARC’s list of top 5 Hindi GEC programmes based on NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals in HSM (R).

Continuing on at fourth rank was Zeel’s flagship Hindi GEC Zee TV in week 26 of 2019 with 701.711 million weekly impressions as compared to 701.670 million weekly impressions in week 25. Zee TV was ranked second in HSM (U+R) and HSM (U) and third in HSM (R) in BARC’s weekly list of top 10 Hindi GECs. The Balaji Telefilms-produced Kumkum Bhagya, its spinoff Kundali Bhagya and another drama Tujhse Hai Raabta aired on Zee TV were among the top 5 Hindi GEC programmes based on NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals in HSM (U+R), HSM (R) and HSM (U).

At fifth rank in week 26 of 2019 was Star India’ flagship Hindi GEC Star Plus with 688.432 million weekly impressions as compared to seventh rank and 682.166 million weekly impressions in week 25. Star Plus was also ranked third and fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) and HSM (R) respectively and was ranked first in HSM (U). Yeh Rishta Kya Kehlata Hai on Star Plus was amongst BARC’s weekly list of top 5 Hindi GEC programmes on NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals in HSM (U+R) in HSM (U).

At sixth place was Star India’s flagship Telugu GEC Star Maa with 651.535 million weekly impressions as compared to 663.013 million weekly impressions in week 25. Star Maa was also ranked first in BARC’s weekly list of top 5 Telugu GECs in the Andhra Pradesh/Telangana markets and all the five programmes in BARC’s weekly list of top 5 Telugu programmes based on NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals in these markets were aired on Star Maa.

As mentioned above, Star Vijay re-entered BARC’s weekly list of top 10 channels across genres in week 26 of 2019 with 549.005 million weekly impressions at seventh rank. Star Vijay was also ranked second in BARC’s weekly list of top 5 Tamil channels in the Tamil Nadu and Puducherry markets.

Dropping a place to eighth rank in week 26 of 2019 was Zeel’s Hindi GEC Big Magic with 536.294 million weekly impressions as compared to seventh rank and 566.278 million weekly impressions in the previous week. Big Magic was ranked fourth and second in BARC’s weekly lists of top 10 Hindi GECs in HSM (U+R) and HSM (R) respectively. Big Magic was ranked eighth in BARC’s weekly list of top 10 Hindi GECs in HSM (U).

Climbing up a place to ninth rank was SPN’s flagship Hindi GEC Sony Entertainment Television (SET) with 529.078 million weekly impressisons in week 26 as compared with 479.487 million weekly impressions in week 25 of 2019. SET was ranked fifth and seventh in BARC’s weekly lists of top 10 Hindi GECs in HSM (U+R) and HSM (R) was ranked third in HSM (U). The talent reality show Super Dances Chapter 3 on SET was among BARC’s weekly list of top 5 Hindi GEC programmes NCCS All : Prime Time (1800 – 2330 hrs) : 2+ Individuals in HSM (U+R) and HSM (U).

Dropping down two places to tenth rank was SPN’s Hindi GEC Sony SAB with 525.403 million weekly impressions as compared to eighth rank and 536.918 million weekly impressions. Sony SAB was ranked sixth BARC’s weekly lists of top 10 Hindi GECs in HSM (U+R) and HSM (R) and was ranked fourth in HSM (U).

July 9, 2019
BARC to report viewership from free & pay platforms from week 27

MUMBAI: BARC India on Monday announced that it would start reporting viewership from free & pay platforms separately starting week 27 (29th June – 5th July), confirming what Indiantelevision.com had reported first on 5 July.

The systems at BARC India always evolve basis feedback from the industry. In the past 4 years BARC India has enabled granular reporting cuts basis feedback from various stakeholders to better understand viewership habits.

The new Pay & Free platform variable will be offered over and above the current Urban & Rural cuts that are reported by BARC India. It will be made available to all the subscribers for planning & analysis through its proprietary BARC Media Workstation Software. It will also be published on the website for select genres.

A Free Connection is one where the household incurs only a small one-time fee for installing the set top box. The major player in this area is DD Free Dish. The household does not pay any monthly subscription fee. Whereas a Pay connection is one where the subscriber invests an initial amount for installation and an on-going monthly subscription fee.

In the Hindi Speaking Markets, 2 out of 10 homes are Free Homes, accounting for almost 140 Mn TV viewing Individuals. The Pay & Free viewer differs significantly not only in terms of demographics, but also their characteristics, values, lifestyle and psychographics. A study done in these homes by BARC India explicates the personas of these two audience types.

Reporting viewership from Pay and Free platform separately would enable focussed targeting. Advertisers can plan more effectively by placing insertions on the channels available on these platforms in the respective regions. Broadcasters can also make more informed decisions pertaining to content and distribution.

“There has been a strong demand from the Market for separate reporting of viewership from homes with Pay & Free connection. We have taken the market feedback in consideration with the changes that have come about in the ecosystem post the implementation of the Tariff Order. We believe this move is a step in the right direction to empower the industry in understanding the distinct consumption patterns of this segment and plan more effectively” says BARC India CEO Partho Dasgupta.

July 8, 2019

BARC week 26: Lizol takes top spot among brands

MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 22 June 2019 and 28 June 2019.

The data reflects top 10 advertiser and brands across genre on Indian television, including OOH screen, (U+R): 2+, Individuals NCCS All, demonstrating ads that were inserted the most in week 25 of 2019.

Top Advertisers:

No changes were noted in the week 26 rankings of BARC when it came to top 5 advertisers. Like previous two weeks, Hindustan Unilever Ltd is in the top position, with 185861 insertions followed by Reckitt Benckiser (India) Ltd, with 98712 insertions.

The next in the list was ITC Ltd with 31591 ad insertions on TV. Brooke Bond Lipton India Ltd maintained its position in the fourth spot with 28255 insertions followed by Cadburys India Ltd that had made 27064 insertions.

Rank	Advertiser	Insertions
		Week 26
1	HINDUSTAN LEVER LTD	185861
2	RECKITT BENCKISER (INDIA) LTD	98712
3	ITC LTD	31591
4	BROOKE BOND LIPTON INDIA LTD	28255
5	CADBURYS INDIA LTD	27064
6	MARICO LTD	24824
7	COLGATE PALMOLIVE INDIA LTD	20907
8	AMAZON ONLINE INDIA PVT LTD	19120
9	PONDS INDIA	16658
10	SMITHKLINE BEECHAM	16223
*TOP 10 Advertiser Across Genre : All India (U+R) : 2+ Individuals.**

Top Brands:

Lizol once again claimed the top spot in the week 26 top brands ranking of BARC, with 12281 insertions. It was not a part of the top 10 brands in the previous week. The second spot was claimed by Harpic Bathroom Cleaner, which too was missing from the top brands past week, with 11642 insertions.

Dettol Liquid Soap slipped two positions from last week to rank third this time, with 10420 insertions. Amazon.in climbed down a spot to rank fourth with 9324 insertions. Harpic 10/10 once again entered the list, on fifth spot, with 9236 insertions.

Rank	Brands	Insertions
		Week 26
1	LIZOL	12281
2	HARPIC BATHROOM CLEANER	11642
3	DETTOL LIQUID SOAP	10420
4	AMAZON.IN	9324
5	HARPIC 10/10	9236
6	CLINIC PLUS SHAMPOO	9187
7	COLGATE DENTAL CREAM	9072
8	LIZOL KITCHEN POWER CLEANER	8861
9	GOODKNIGHT POWER ACTIV PLUS	8408
10	PHONEPE	8301
*TOP 10 Brands Across Genre : All India (U+R) : 2+ Individuals.**

July 5, 2019