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MUMBAI: With the introduction of the rural ratings data by the Broadcast Audience Research Council (BARC) India in week 41, the number one slot across various...
NEW DELHI: Doordarshan, which was not long back irked at being ignored by the Broadcast Audience Research Council (BARC) India, has emerged as the most watched...
MUMBAI: According to the BARC data on All India (U+R) basis, Star Sports 1 became number one in the sports genre, while Nick continues to lead...
MUMBAI: Star Gold ascended to the top spot in the Hindi movie channels genre with the premier of the Salman Khan starrer Bajrangi Bhaijaan in week 41 according...
MUMBAI: Zee Cafe maintained its leadership position in the English general entertainment channel (GECs) genre in All the India (Urban + Rural) market while Colors Infinity entered...
MUMBAI: Times Now continued to dominate in the English news channels genre in the All India (U+R) market according to Broadcast Audience Research Council (BARC) India...
MUMBAI: Despite the controversy surrounding its owners in recent times, Tamil general entertainment channel (GEC) – Sun TV has come out as the numero uno channel...
MUMBAI: The much awaited All India television ratings data have been released by BARC India and the pecking order in the Bhojpuri channels space has changed. The leader in the space until...
MUMBAI: The Broadcast Audience Research Council (BARC) India released the much awaited all India data, which includes rural India, a first in the country. With the introduction...
MUMBAI: In the Hindi general entertainment channels (GECs), Sony Entertainment Television has made an entry into the top five channels taking over the fifth position in...
MUMBAI: While Times Now remains the undisputed leader when it comes to Broadcast Audience Research Council (BARC) India ratings, the newly set up joint venture between...
MUMBAI: Just a few days after meeting Prime Minister Narendra Modi in New York, WPP CEO Martin Sorrell, in his visit to India was bullish about...
MUMBAI: The Zee Group’s high definition (HD) channels led the chart in HD groups and secured leadership position with 59.11 TVTs as per the Broadcast Audience Research Council (BARC) India data...
MUMBAI: In a bid offer international clients an in-depth analysis of the Indian television market, BARC India has joined hands with Médiamétrie’s subsidiary company Eurodata TV Worldwide...
MUMBAI: Times Network’s ET Now has managed to topple market leader CNBC TV18 to emerge as the leader in the English business news channel category in...
MUMBAI: English general entertainment channel (GEC) Romedy Now has completed two years and as per Broadcast Audience Research Council (BARC) India data, the channel today commands...
MUMBAI: The race for the top slot between Hindi general entertainment channels (GECs) Star Plus and Colors continues. In week 36 of Broadcast Audience Research...
MUMBAI: In a bid to stay head to head with competition, Odisha based Eastern Media has revamped its Odia language infotainment channel Kanak TV as Kanak News. With the re-branding exercise,...
May 2015 marked the re-branding of the English news channel Headlines Today as India Today Television. The group cited research conducted by the group, which showed...
ditto TV – India’s first OTT venture owned by media mogul Subhash Chandra – is all set to thrust forward in the space with a strong focus on...
MUMBAI: Star Sports Pro Kabaddi League season 2 witnessed a stunning opening with a 45 per cent viewership increase as compared to its inaugural season last...
MUMBAI: With an aim to redefine the English Entertainment genre in India, Viacom 18’s Colors Infinity has already begun its test run exclusively on Tata Sky...
MUMBAI: Ten Cricket took the pole position in the list of top sports channels in week 28 of BARC ratings courtesy the India VS Zimbabwe cricket...
MUMBAI: BARC India is looking at adding more broadcasters and agencies from the industry as subscribers by offering them various sops. BARC India currently has more than...
MUMBAI: Summer holidays have come to an end and kids with their bags and water bottles have stomped back to school. While kids may be grumpy...
Launched on 17 June, 2009 Times Group’s business news channel ET Now, has now completed six years in the Indian television industry. ET Now is the...
MUMBAI: William Shakespeare once said, “What’s in a name,” but when he said that little did he know that even an acronym could become a cause...
MUMBAI: With a view to reach out to a larger audience base, Reliance Broadcast Network will be dubbing its Hindi language historical comedy show Har Mushkil Ka Hal Akbar...
MUMBAI: Star India’s Hindi general entertainment channel (GEC) Star Plus continues to dominate the satellite waves. According to Broadcast Audience Research Council (BARC) India’s Week...
MUMBAI: Kyoorius has unveiled the event line up its two day festival Melt 2015. Kyoorius founder and CEO Rajesh Kejriwal said, “With Melt 2015, we’re...
MUMBAI: The newly launched television audience measurement Broadcast Audience Research Council (BARC) India has been asked to stop releasing ratings by the Ministry of Information &...
MUMBAI: Bollywood music channel Zetc has donned a new refreshed look, which reflects the culture of today’s youth. The renewed look of the channel will provide viewers with...
MUMBAI: On 28 April, the existing ratings body TAM (Television Audience Measurement) released its first data for Hindi general entertainment channels (GECs), indicating the disparity between...
MUMBAI: English business news channel Bloomberg TV is looking at launching as many as 20 new shows in 2015. Speaking about the line-up for 2015,...
MUMBAI: While the Broadcast Audience Research Council (BARC) India rolled out its first set of new television ratings on 29 April, the existing ratings body TAM...
MUMBAI: The Indian broadcast industry finally has a new ratings system as Broadcast Audience Research Council (BARC) India rolled out its debut television ratings data today...
MUMBAI: In a first of sorts in the Indian broadcasting space, Zee Entertainment Enterprises Ltd (Zeel) will be dubbing two of its Marathi language shows from...
GOA: Times Television Network has revamped itself as Times Network with a new tagline – ‘Now or Nothing’ and a new logo. The new logo will...
MUMBAI: With anxiety comes confusion, and that’s exactly the undercurrent right now in the Indian broadcast industry. When Indiantelevision.com asked broadcasters and media planners about the status...
MUMBAI: Producing content to consume for today’s kids is no child’s play. Data and trends on kids content consumption across media-electronic and print goes a long...
KOLKATA: While Broadcast Audience Research Council (BARC) seems all set to formally launch its much-awaited television audience measurement system in phase wise manner starting April, broadcasters...
MUMBAI: As Broadcast Audience Research Council (BARC) India reaches its last week of training sessions across Mumbai and Delhi, the team is in high spirits gauging the...
NEW DELHI: The Indian Broadcasting Foundation (IBF) was today formally impleaded in the Kantar case in Delhi High Court and asked to file its affidavit in...
MUMBAI: The Broadcast Audience Research Council (BARC) India is all geared up to release its spot monitoring services earlier than expected. The council will be ready...
MUMBAI: The sword has been hanging on Television Audience Measurement’s (TAM) head for a long time now. From NDTV Group’s $1.3 billion lawsuit (though dismissed by...
NEW DELHI: The applications of TAM and the Broadcast Audience Research Council (BARC) for registration under the Policy Guidelines for Television Rating Agencies in India notified...
MUMBAI: It was in September that Star India’s Uday Shankar was once again handed over the reins of Indian Broadcasting Foundation (IBF), and since then, he...
MUMBAI: The newly elected executive council of the Indian Society of Advertisers (ISA) met on 11 September and elected Marico’s managing director Saugata Gupta as its...
MUMBAI: They are known as the lions who go for the kill in their respective fields. One heads the world’s largest advertising communications group by revenue,...
An advertising person constantly strives to connect market research data to insights to come up with a winning campaign and who better to understand it than...
