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MUMBAI: The BARC India board is set to meet today in what can be considered as one of its more significant gatherings. The latest board meeting...
MUMBAI: Top Telecom Regulatory Authority of India (TRAI) functionaries were in Mumbai on Wednesday for the second leg of the open house discussion (OHD) to review the...
MUMBAI: India’s sole TV viewership measurement company and the world’s largest TV audience measurement service, BARC India, joined hands with the Indian Institute of Management Calcutta,...
MUMBAI: India’s sole TV viewership measurement company and the world’s largest audience measurement service, BARC India, today announced the launch of its new product “PrimaVU” which...
MUMBAI: Questions and controversies around TDSAT’s ruling on landing pages and BARC India’s subsequent flip-flop over implementation of its data validation and outlier policy refuse to die...
MUMBAI: Broadcast Audience Research Council (BARC) India’s board has constituted a two-member committee to review the TV audience measurement firm’s data validation and outlier policy, Indiantelevision.com...
MUMBAI: One of the most intriguing side acts during the implementation of the Telecom Regulatory Authority of India's (TRAI) new tariff order has been the sector...
MUMBAI: Broadcast Audience Research Council (BARC) India is integrating TV and out of home (OOH) TV viewership in its BARC India Media Workstation (BMW) software, starting...
MUMBAI: India’s leading Hindi news channel Aaj Tak on Thursday added another feather to its cap in week 9 of 2019 as per the BARC data...
MUMBAI: After noticing that BARC India had stopped publishing TV viewership data on its website after the implementation of the new tariff order, the Telecom Regulatory...
MUMBAI: The latest episode in the ongoing tariff order implementation saga saw industry watchdog and regulator, the Telecom Regulatory Authority of India (TRAI), direct TV ratings...
MUMBAI: Presenting counter comments to the Telecom Regulatory Authority of India (TRAI) consultation paper on BARC TV viewership measurement, the Internet and Mobile Association of India (IAMAI)...
MUMBAI: Broadcast Audience Research Council India (BARC), the country’s premier TV audience data measurer, has suggested to the Indian regulator Telecom Regulatory Authority of India (TRAI)...
MUMBAI: This budget week, CNBC-TV18 demolished the competition and emerged as India’s no. 1 English news channel, ahead of the likes of Republic TV and Times...
MUMBAI: Telecom Regulatory Authority of India(TRAI) came out with a public consultation on various facets of TV audience measurement and how the existing system could be...
MUMBAI: When all the private news broadcasters are contesting for the pole position in English news genre, pubcaster DD India has made a surprise entry in...
MUMBAI: In a smart move that could lead to further enhancing of its credibility and importance, Broadcast Audience Research Council India (BARC India) has exhorted Telecom...
MUMBAI: Earlier this month Telecom Regulatory Authority of India(TRAI) came out with a public consultation on various facets of TV audience measurement and how the existing...
MUMBAI: In a bid to seek Next Gen technology solutions to better meet the needs of TV audience measurement in India, Broadcast Audience Research Council (BARC)...
MUMBAI: BARC India bagged the “Most Innovative Company in Service – Medium Enterprise Category” at the CII Industrial Innovations 2018 awards. Apart from that, the company...
NEW DELHI: The Telecom Regulatory Authority of India (TRAI) on Monday directed all distributors of TV channels and broadcasters to restrain with immediate effect from placing...
MUMBAI: Television audience measurement in India continues to remain one of the key subjects that evoke reactions from stakeholders. Given that advertising expenditures are typically guided...
MUMBAI: After Star India took the initiative to boost a variety of sports in India, other broadcasters also picked up their shovels to dig deep. It...
MUMBAI: Well, it’s finally happening and at an opportune moment too. Ahead of announcement of dates for the general elections or India’s great dance of democracy,...
MUMBAI: In the Hindi news (U+R) genre, Zee News climbed two slots to the third position in week 44 of BARC ratings. Aaj Tak yet again...
MUMBAI: Star TV has partnered with TVision, a company which measure actual eyes on screen attention providing advertisers, agencies and television networks with the second-by-second data...
MUMBAI: Republic TV continued to lead the English news genre according to All India BARC data week 35. No changes were observed this week in the...
MUMBAI: The number of TV owning individuals in the five south states of India, Tamil Nadu, Andhra Pradesh, Telangana, Karnataka and Kerala, is 259 million, up...
BENGALURU: The South Indian television market comprises of the states and union territories in which the four prominent South Indian languages (by alphabetical order): Kannada, Malayalam,...
BENGALURU: Zee Entertainment Enterprises Ltd (Zeel) free to air (FTA) Hindi GEC Zee Anmol was the most watched Hindi GEC during the first 31 weeks of...
MUMBAI: After losing its top position in week 31 of BARC ratings Arnab Goswami’s Republic TV regained its top position in the English news genre in week 32. Times Now stepped down to second position. ...
MUMBAI: Adithya TV, a 24-hour Tamil comedy channel from the Sun TV Network came as a new entrant in the Tamil market after BARC released its...
MUMBAI: The Broadcast Audience Research Council data for week 30 showed Republic TV continuing to dominate the English news genre, whereas Aaj Tak led in Hindi genre. CNN News18 was at fourth position this...
MUMBAI: The International Advertising Association (IAA) organised the sixth edition of IAA Leadership Awards 2018. IAA president Ramesh Narayan said, “A unique power-packed event, we have with...
MUMBAI: Star continues to rule the south regions – Malayalam and Telugu with channels Asianet and Star Maa, while ZEEL’s regional channels Zee Bangla and Zee Marathi...
MUMBAI: The Broadcast Audience Research Council data for week 29 showed Republic TV continuing to dominate the English news genre, whereas Aaj Tak led in Hindi genre. Zee News replaced News18 India in Hindi news...
MUMBAI: The Broadcast Audience Research Council of India (BARC) has released the findings of its Broadcast India (BI) 2018 Survey, based on a sample study of...
MUMBAI: The Broadcast Audience Research Council of India (BARC) has released the findings of its Broadcast India (BI) 2018 Survey, based on a sample study of...
As you walk into the Chrome Data Analytics & Media’s office on the outskirts of Delhi, you see the company chief executive Pankaj Krishna ‘talking to...
MUMBAI: Sun Life, the movie channel by Sun TV Network came as a new entrant this week after Broadcast Audience Research Council (BARC) released its ratings...
MUMBAI: The ever-competitive business of TV news is set to witness another round of slugfest. Republic TV has complained to Telecom Regulatory Authority of India (TRAI) and...
MUMBAI: Rural India is getting in the limelight. TV ratings body BroadcastAuidence Research Council (BARC) is expanding metre homes to 44,000 by this financial year. BARC...
MUMBAI: Star continues to rule the south regions – Malayalam and Telugu channels Asianet and Star Maa and has also gained second position in the Tamil...
MUMBAI: Star TV’s regional channels Asianet and Star Maa are leading the Malayalam and Telugu languages while ZEEL’s regional channels Zee Bangla and Zee Marathi continue...
MUMBAI: ZEEL’s regional channels Zee Bangla, Zee Marathi and Zee Telugu moved to number one position in their respective regions – Bengali, Marathi and Telugu after...
MUMBAI: Colors Tamil, the newly launched Tamil regional channel of Viacom 18, was the new entrant in the Tamil market after BARC released its rating for...
MUMBAI: Polimer TV, Tamil language satellite television channel and Gemini Movies, a Telugu movie channel of Sun Network, were the two new entrants in the Tamil...
BENGALURU: The Sun TV Network’s flagship Tamil GEC Sun TV was back at the pole position in Broadcast Audience Research Council of India (BARC) weekly list...
MUMBAI: Zee moved to the number one position in two big markets – Bengali and Marathi – after BARC released its rating for week 22. Zee’s surge...
MUMBAI: Audience-measurement body BARC India’s sampling methodology and panel design has been certified by one of India’s most prestigious institutions–the Indian Statistical Institute (ISI), Kolkata. The...
