Tag: Bandra

  • Madchatter goes global with Worldcom PR pact

    Madchatter goes global with Worldcom PR pact

    MUMBAI: From Bandra to Berlin Madchatter’s next brainstorm could be worldwide. Mumbai-based integrated communications agency Madchatter Brand Solutions has joined the Worldcom Public Relations Group, becoming part of a 40-country-strong alliance of over 80 independent PR firms. The move signals a strategic leap for the young firm as it gears up to build campaigns that are globally informed and locally resonant.

    “This partnership is a huge milestone, especially at a time when regional boundaries are blurring fast,” said Madchatter founder and CEO Rachna Baruah. “It gives us access to a global brain trust of PR experts while ensuring that Indian narratives get the international spotlight they deserve.”

    Worldcom, which vets every member through a rigorous operational and cultural compatibility check, says India remains a market of growing strategic significance. “Madchatter’s regional depth and forward-thinking approach are a strong value-add,” said Worldcom recruitment chair Bjorn Mogensen.

    Founded with a focus on both Web2 and Web3 sectors, Madchatter has made a name for itself in storytelling across verticals like enterprise tech, fintech, real estate, wellness, crypto, and impact ventures. Its full-stack services include crisis comms, digital strategy, multilingual content, and policy-sensitive media training, a mix now poised to go global.

    With this partnership, Madchatter will co-create multi-market campaigns, exchange real-time insights with international partners, and offer on-ground India expertise to global clients expanding into the subcontinent.

    From local stories to global strategies, it’s chatter that now speaks many languages.

  • 7 Iconic reasons to book your room in Taj Lands End

    7 Iconic reasons to book your room in Taj Lands End

    Taj Lands End has been very strategically located in the upscale neighbourhood of Bandra in Mumbai and stands as one of the iconic and luxurious five-star hotels in the city. This place is beautifully overlooking the Arabian Sea and the historic Bandra Fort which makes it a perfect place to enjoy elegance, comfort and world-class hospitality. So, whether you are travelling the city of Mumbai for business purposes, leisure purposes or a special celebration, Taj Lands’ End will always provide you with an unmatched experienceand following are the most important reasons to book your room in Taj Lands End Mumbai:

    1. Breath-taking view of the Arabian Sea: One of the biggest possible benefits of booking your room in the Taj Lands End is this stunning view of the sea because the majority of the rooms over here will provide you with a panoramic view of the Arabian Sea, Bandra Worli Sea Link and the Mumbai skyline. Over here you will be waking up to the sight of the waves that will be gently rolling against the shore and further, you can easily enjoy the mesmerising sunset right from the comfort of your room. The beautiful views of this particular place will definitely provide you with a very peaceful contrast to the hassle of the city and for anybody who is interested in enjoying nature in blending with urban energy, the view will be the best possible reason to plan your stay over here.

    2. Very strategic location: Taj Lands End is very strategically located in the Bandra area of Mumbai and is very well famous by the name of Queen of the Suburbs. This place will offer you easy accessibility to the airport, BKC and South Mumbai because this is one of the best possible options for exploring the culture and nightlife of the city. The entire place is also known by the name of Cafes, Art galleries, shopping and historical landmarks which is the main reason that planning your stay over here will be worth it. Best of the tourist attractions including the Mount Mary Church, bandstand Promenade and the Bandra Fort are only a stroll away from this place. All of these points will make the entire place very much ideal for business and leisure travellers who are interested in enjoying a central and scenic base to explore the city without any problem. 

    3. Very luxurious rooms: Taj Lands End will be coming with very spacious and beautifully designed rooms that will reflect sophistication as well as comfort because every room over here has been equipped with the best-in-class bedding, elegant decoration, high-speed Wi-Fi, smart TV and marble bathrooms. Sea-view rooms and the Taj club rooms will be offering you with additional element of luxury along with exclusive services and the Presidential suite over here will be the epitome of indulgence that will be providing you with the best of space and private service. So, whether you are planning to stay over here for a night or for a week every room will definitely promise you elegance, peace and relaxation without any doubt.

    4. World-class dining facilities and options: Taj Lands End is basically a very important culinary destination itself because it will be offering you multiple award-winning restaurants which are known for Indian cuisine created by the best of the expert chefs. Chinese Fine favourite dishes will also be made available over here and you will also be able to enjoy easy access to the innovative cocktails and other beverages. 24 x 7 International restaurants with Lavish Buffet are also made available over here because each of the dining will be offering you gastronomic flair as well as warm hospitality without any problem. Also, such aspects will make the overall meal a very memorable experience without any problem at any point in time. 

    5. Top-level facilities and services: Taj Lands End will be offering you a significant range of premium facilities that have been designed with the motive of catering to your every need and state of the art fitness centre over here will be providing you with easy accessibility to the best-in-class services. Additionally, you can enjoy access to the outdoor swimming pool, a luxurious spa for rejuvenating treatment and concierge services that will be uplifting your overall stay experience over here. Further, if you are planning to have a business stay then you can easily enjoy accessibility to the high-end meeting rooms, board rooms and the business centre which makes sure that whether you are working or travelling or relaxing every need will be very well taken care of without any doubt.

    6. Exceptional hospitality from the iconic Taj group: The Taj group is very much famous for its legendary service in Taj Lands End will also offer you with personalised element of care that will make sure that every guest will be feeling like at home. Staff members will always go the extra mile to arrange a surprise for you whether it is a specific occasion or attending to the last-minute preferences which makes sure that your overall experience will be definitely worth it. The guests are frequently praising the warmth, efficiency and professionalism of the hotel team and the commitment to the highest standard of hospitality very well justifies it. The attention to detail and the heartfelt service over here will make sure that your overall day will be truly unforgettable without any problem and eventually, you can enjoy the exceptional hospitality very successfully.

    7. The perfect venue for the events and celebrations: With the grand ballroom, lawns and elegant banquet services, Taj Lands End will be a very premium destination for weddings, receptions and custom theme-based catering events. Corporate events and conferences will be coming with full tech support and private parties including the social gatherings will be perfectly arranged over here. Every celebration will be becoming extra special with the ambience of the hotel and the impeccable element of service.

    Hence, choosing Taj Lands End will be not only about accommodation but it will be an elevated lifestyle experience that will be providing you with every moment wrapped in luxury, comfort and unforgettable charm of the Mumbai city.  

  • India’s Waves conference  finally scheduled from 1-4 May 2025

    India’s Waves conference finally scheduled from 1-4 May 2025

    MUMBAI: It required the intervention of some of the top industrialists and entertainment executives from India and globally, the information and broadcasting minister Ashwini Vaishnaw, and most of all the prime minister Narendra Modi to nail the final dates for the inaugural  World Audiovisual Entertainment Summit (Waves). Vaishnaw announced on 8 February that Waves would be held from 1-4 May 2025 in Mumbai.

    And the venue: the fabulous JioWorld Convention Centre and the JioWorld Gardens in the famous Bandra-Kurla Complex.

    Said Vaishnaw on X: India is laying the foundation for becoming the creative powerhouse of the world! #WAVES2025 Following an inspiring meeting of the Advisory Board with the PM  @narendramodiJi, the 1st World Audio Visual Entertainment Summit (WAVES 2025) is levelling up to make India the global content hub! This summit will bring together the world’s top media CEOs, biggest entertainment icons, and creative minds from across the globe—unifying entertainment, creativity, and culture like never before! Mark your calendars. Pack your dreams. Get ready to ride the WAVES! 1st – 4th May 2025 .”

    Industry, can be assured now that Modi and Vaishnaw have stamped the dates, there will be no further postponments going forward like there were twice in the past.

  • Will Salman Khan succeed to keep his brand value intact?

    Will Salman Khan succeed to keep his brand value intact?

    MUMBAI: With over Rs 200 crore riding on the actor, Salman Khan’s brands and producers are as worried as the actor himself. After Mumbai Court’s verdict earlier today, Khan will be spending the next five years in jail, which inevitably puts a big question mark over his brand value.

     

    Forbes listed Khan at the pole position in the list of top earning celebrity with Rs 244.30 crore and there are numerous brands, which have him as a brand ambassador. As the days ahead unfold, it remains to be seen if the verdict does impact the brands he’s associated with.

     

    Khan has been associated with brands like Thums Up, Revital, Wheel, Astral Pipes, PN Gadgil Jewellers, Dixcy Scott, Relaxo and Suzuki. However, the media buying and planning fraternity they seems to have been prepared for the verdict, which was announced today.

     

    Speaking to Indiantelevision.com, Helios Media managing director Divya Radhakrishnan says, “Brands were prepared for this. Salman didn’t commit the crime now and whichever brand has associated with him was aware of the fact that he may land up in jail any moment as the case was in court. On the question if this will impact brands; well, after knowing that Salman is accused of murder and illegal hunting, people gave him record weekends in theatres. I think that just about settles the argument.”

     

    Another industry expert and brand manager with a talent management firm opines that the current judgment spelt a career-ending move for Khan. “There is a strong reason for brands to drop Salman Khan. Brands like Coca Cola, Suzuki or Unilever have all talked about an integrity and ethical based management style, social governance and social responsibility. They speak about being leaders in society. For them, to have a point of view and image and then also to have a convicted murderer as their brand ambassador, just doesn’t fit well.  If he continues as a brand ambassador, they will lose all credibility in terms of social integrity and leadership,” the manager says.

     

    A media executive dealing with celebrity brand endorsements, on condition of anonymity, too remarks in the negative. Speaking about the outrage on social media, he says, “Yes, you will have a large number of people expressing their sympathies. That’s the fan base and they and will support him. From their perspective, if he has killed someone and then bribed the driver maybe to take the blame, the person does not deserve to go to jail.”

     

    Providing another insight, he adds, “Having to listen to what his supporters have to say is very polarizing. One section also strongly feels that he should go to jail and as a marketer you cannot have something polarizing. Yes, he has a fan base but it is going to antagonize the majority. Brands have no choice but to drop Salman Khan. They continued their association until now as the case was on-going and it was a matter of being innocent until proven guilty.”

     

    On his expected appeal in the high court, the executive remarks, “He will appeal in the High Court but he bottom line is that he is guilty until proven otherwise.”

     

    The advertising industry has always spoken aggressively about ethics and honesty. Echoing the same sentiments, a creative director of a reputed organization says, “As he has been officially convicted for breaking the law, it would be moral suicide for brands if they still stick to Salman Khan… at least till the time that he has served his term in jail. He has been lying to the court that he was not on driver’s seat when the accident took place and one after another conspiracy theorieswere put forth. He has a huge fan base and certainly they will stick to him even now but a criminal is a criminal and brands should not make him the face of promotion, in my opinion.”

     

    Khan was also the host of the popular reality show Bigg Boss on Colors. The channel was supposed to have his services as host in the upcoming season too.When enquired about the impact of court’s verdict, a source in the channel says, “It is too early to make a statement on this as the show is still four to five months away.”

     

    While there was a bloodbath on the bourses today, with the Sensex and Nifty falling 723 points and 228 points respectively, media scrips associated with the actor like Eros International Media and Mandhana Industries also saw a fall following the court’s verdict. Eros International Media, which owns the global rights of Bajrangi Bhaijaan and Hero, fell 5.72 per cent to close the day at Rs 380.80. On the other hand, Mandhana Industries, which has the exclusive global license to design, manufacture, retail and distribute Khan’s Being Human Clothing line, was down 4.24 per cent and closed the day at Rs 264.54.

  • A one man show with scope for awards without rewards

    A one man show with scope for awards without rewards

    MUMBAI: Paan Singh Tomar is a biopic of a lesser known outlaw from Chambal (compared to ones like Phoolan Devi). The story is worthy of telling because it is about a national-level sportsman who takes to a life of crime when justice is denied to him.

     

    Producer: Ronnie Screwvala.
    Director: Tigmashu Dhulia.
    Cast: Irrfan, Mahie Gill, Rajendra Gupta, Zakir Husain, Rajeev Gupta, Vipin Sharma, Brijendra Kala.

     

    Irrfan is a simple villager with his family of four-mother, father, wife and himself-having a few acres of farmland. To support his family, he joins the army, unaware of his hidden athletic talents which would win him national and international fame. The army has a ration system for food which is a problem for Irrfan and his insatiable diet. When some extra rotis that he is helping himself to are grabbed from his hands, he mentions his huge diet. It is suggested that he join army sports, where there was no limit on food. He reaches the senior‘s house with his request and is put to the test immediately: he is asked to deliver a box of ice cream to a major‘s house before it melts. He does that in four minutes flat and earns his entry in to army‘s sports cadre. The coach is amazed at Irrfan‘s talents as he outruns the star runner in a 5,000-metre race. But there is a hitch. Irrfan can‘t run 5,000 metre as he would win and coach‘s star will lose. The star pupil is the brother of coach‘s daughter‘s husband and his losing would create turmoil in her life. A simpleton and pure at heart, Irrfan would make any sacrifice for his Guru. The Guru in turn introduces Irrfan to steeplechase, a race with water and wooden hurdles. Irrfan excels and becomes the National Champion (and goes on to be so seven times). His big chance comes at the international level in Japan at the Asian Games. But he has to wear spike shoes as against canvas ones at home. Uncomfortable with this sudden development, Irrfan removes his shoes halfway through the race and runs barefoot. This wins him many hearts even as he loses the race. It is time for Irrfan to retire from the army; he is offered the job of a coach in the army but he asks for enrolment for his son instead.

    The man that Paan Singh Tomar was is aptly established. That is why the later part, when he takes to arms and killings, shows the helplessness and irony of the system where a national idol till few days back has no one to turn to with a plea of help when his farmland is usurped by his cousin and his crops burnt for Holi fire. The cousin has the might of four double-barrel guns and goons. Things come to head when Irrfan‘s son is almost beaten to death and his mother killed with gun butt. The reluctant Irrfan decides to pick up a gun and turn into an outlaw. The rest of the story is about his exploits and betrayals.

    Paan Singh Tomar is a one-man show. It is Irrfan all the way. His simplicity does not deprive him of native intelligence and a sharp sense of humour. Without him, the film could well have become a documentary. The film has a horde of actors doing various roles. Of them, Rajendra Gupta, Rajeev Gupta and Brijendra Kala deserve a mention. Mahie Gill as a coy wife is okay.

    The film is well written and though things slow down a bit towards the end, director Tingmashu Dhulia‘s eye for detail and execution are praiseworthy. Dialogue adds to the film‘s merits. Photography is very good. The language used is the local dialect which takes some getting used to.

    A biopic is a tough choice as the box office prospects for most of them, save for a Gandhi and Phoolan Devi, have been slim. Paan Singh Tomar too has scope for awards without rewards.

     
    Well made but poorly timed release

    London Paris New York is a love story with three chapters in three locations spread over eight years. It is contemporary in its approach and content in that there is no mush or melodrama and tries to be as true to life about today‘s youth as it can.

     

    Producers: Shrishti Arya, Goldie Behl.
    Director: Anu Menon.
    Cast: Ali Zafar, Aditi Rao.

     

    Ali Zafar is a film producer‘s son from Bandra, Mumbai. His father shows his love for his son in the form of money as he spent all his love on the elder brothers who died in an accident before Ali was born. Ali makes the most of this as he travels first class and is seen only abroad and never in Bandra!

    Aditi Rao is born of a Tamil Brahmin and Maharashtrian Brahmin parents. She is from a middle-class background in another Mumbai suburb, Chembur. Unlike in old films where the heroine dropped her handkerchief, here, being an intellectual type, Aditi Rao happens to drop a book on her way out of the airplane. Ali Zafar picks it up, returns it to her and both get talking. Having missed her connecting flight from London to New York (of course, there are direct flights from Mumbai to New York!), Aditi uses her middle class acumen and opts for cash from the airline instead of hotel stay in lieu of the delay which caused her to miss her flight. But then she is stranded because the friend whose house she planned to take refuge in is away. Seeing her dilemma, Ali Zafar suggests they spend the night roaming around London, sightseeing. By the fifth hour of togetherness he is already in love with her and on a bridge over the Thames, makes his first attempt to kiss her. However, enamoured Aditi Rao may have been watching kissing scenes in films, she is not ready to be kissed yet. The night of fun is over and it is time to part, with Ali Zafar making a promise to visit her in New York. This is a promise he is unable to keep. The letters he writes to her remain unanswered. Exasperated, Ali Zafar decides to trace her and learns that she is in Paris as an exchange student.

    Again it is a one night tour round Paris with a bridge over the Seine symbolic of the gap being bridged between the two as they kiss and end up in bed. The girl is ready for sex now and as if as in indication her look in this chapter is quite tartish. To give a suitable gap to the next chapter of romance-after all it is an eight-year love saga-Aditi Rao parts in anger professing her hatred for him. That is, until one fine morning a day before she is planning to take vows of matrimony with some Alan. She finds Ali Zafar standing outside her apartment building. Since her Appa-Ayi (mom and dad) are around to attend her wedding, this time it can‘t be the bedroom. The affair with riverfronts continues as both end up spending the night kissing and smooching on a bridge over the Hudson River in New York till it is sunlight and she realises she is running late for her wedding. After a semi-emotional outburst by Ali Zafar where he calls her a cock-teaser and just happy to know she has him by his balls, it all ends well as love triumphs after eight years.

    London Paris New York caters to the new generation to which not much is taboo, be it in Bandra or Chembur. Thankfully, the viewer is not taken to be an imbecile. Despite some loose ends, the film has been written intelligently; dialogue is natural and full of subtle humour. Music composed by Ali Zafar himself blends with the story though one durable melody would have been very welcome. Ali Zafar is natural as a carefree, wannabe filmmaker; he is sure to add to his fan following. Aditi Rao has nothing Tamil or Maharashtrian Brahmin about her except spouting bookish theories, including one on the chemical reaction of exchanging a kiss. She acts and looks suitably loveable. Photography, as it should be in such a film, is very good. There is not much of a supporting cast except for passing characters.

    London Paris New York would have stood much better prospects if released when its target audience, the youth, was not facing exams.

     
    Lacks in logic and almost everything else

     

    Producers: Anil Dalmia, Rakesh Sabharwal.
    Director: Vinod Mukhi.
    Cast: Udita Goswami, Rati Agnihotri, Rajesh Khattar, Harsh Chhaya, Naseer Abdullah, Sofia Hayat, Aryan Vaid.

    There are romantic films, thrillers, comedies, adventure and then there is Diary of a Butterfly. It is impossible to find a genre or the logic behind making it. It looks like an outcome of a ‘Have money will make a movie‘ whim.

    Udita Goswami is a well-to-do Jaipur girl, who nurses an ambition to make it big in Mumbai. She gets her chance when a friend arranges for a job as a designer in a fashion house. Ready to leave for Mumbai, she drops her boyfriend whom she generally uses as her sex toy. Her job is cushy, has a friendly boss and she shares an apartment with two friends. All goes well until her firm is faced with a challenge to design a range for an international brand within ten days if they want the account. The designs she makes are instantly rejected by her senior. Her ambitious side surfaces as she lures her senior into spending a night in her bed; the next day her rejected designs are approved. Soon, while you were not looking, she is the big shot in the ultimate fashion house; the global one her firm was vying to win over. Meanwhile, Udita Goswami maintains a diary of her day-to-day activities on the insistence of her mother Rati Agnihotri.

    Her mother maintains one too: don‘t know why since as a housewife she would not have much to write about except how much she paid the dhobi or for vegetables! On the 72nd day or so, she goes through her diary and realises she has hurt many people in her thirst for success and approaches each of them to apologise only to be shunned by them all. In revenge, she decides to remain as she is, using her bed as a ladder to rise in her career.

    Since one sees no sense in making this film, there is no sense in anything else about it either.

    Finding the minimum number of patrons to run a screening at cinemas will be a miracle for Dairy of a Butterfly!

  • Dev Anand memorial planned

    Dev Anand memorial planned

    MUMBAI: A Dev Anand Memorial has been planned in the newly reconstructed Anand Studio at Pali Hill, Bandra.

    Anand, who was never found without a muffler around his neck and a pen in his hand, will now be immortalised through the many things he made popular in a one of its kind. The memorial will house the legend‘s personal belongings along with the many film manuscripts, props, posters, slides among many other things.

    Suniel Anand said, “We do plan to preserve all the valuable memories… everything that was close to his heart. My father had an obsession for hats and pens. It was a part of his style statement. He was very fond of writing and he loved collecting pens of which he had a huge collection.”

    Apart from hats and pens, the evergreen star was also fond of scarves, sun glasses, jackets and watches. Observed Suniel, “He used to wear Tissot watches regularly. Those will be a part of the display in the memorial. A lot of his written work will also be a part of it. We want fans to know and understand the professional and personal Dev Anand.”

    Apart from building the memorial for his father, Suniel will also be completing his last project – the remake of Hare Rama Hare Krishna.

    Talking about the memorial, he further added, “My father had a fetish for hats and pens. It was a part of his style statement. He was very fond of writing and he loved collecting pens. He had a huge collection.”

    The memorial is expected to be opened for visitors after 10 months.

    Meanwhile, Suniel has also planned to re release Guide as part of his respect to his father. Speaking about the decision to re-release the film, he said, “An American company has restored Guide. It‘s being converted to wide screen and we will do a fresh soundtrack maybe in the Czech Republic. “It‘s a big, big responsibility. The world is watching me. I will have to live up to their expectations.”

  • Shemaroo anti-piracy raids yields Rs 3 million booty

    Shemaroo anti-piracy raids yields Rs 3 million booty

    MUMBAI: Home video major Shemaroo continues its fight against the biggest threat to its business – piracy. In two separate anti-piracy raids conducted at Mira Road and Bandra a few days ago, the vigilance team of Shemaroo Video seized pirated VCDs and DVDs worth over Rs 3.1 million.

    The first raid at Vajreshwari Music Center in Mira Road yielded a haul of 2000 pirated VCDs / DVDs, DVD players, DVD Writers and a television. This also included 23 master copies of various films – these being the copies from which “replication” is possible. Replication is the act of making copies without loss of data and quality. Generally, pirated master copies already have a bad quality, resulting in poor copies that could damage players.

    The second raid was conducted at the three stalls outside Bandra Railway station. Stalls outside railway stations in Mumbai are notorious for pirated Audio and Video CDs and this comes as an effort from Shemaroo to curb piracy at the point of sale.

    Rs 2.2 million worth pirated goods were seized from these stalls, which included over 4000 DVDs. Senior PI Kadri, PSI Pednekar conducted the raid and were instrumental in making the raid possible because of their timely action. One Aftab Alam Ansari was arrested.

    Shemaroo VP Hiren Gada said, “Piracy is taking up almost 90 per cent of the market in home video sales. It is very important that the Industry joins hands to curb this menace so that everyone in the movie business can reap true benefits of their efforts.”

    The Shemaroo anti-piracy team carries out various vigilance activities gathering information, surveillance and warning the pirates. The team also gives information about dealing in legitimate products and educates on the consequences of dealing in pirated video products. Only when they cease to heed to all the warnings that Shemaroo raids the outlet and takes action against the pirates.

    Having an end-to-end objective in mind, Shemaroo says that it believes that fighting anti-piracy will gradually increase the legitimate home video market. Increased revenues can be shared with other people involved in the entertainment industry, which will also help the government get more taxes bringing a decrease in the black economy.