Tag: Bala Malladi

  • ACT Fibernet brings high-speed internet services to Pune

    ACT Fibernet brings high-speed internet services to Pune

    Mumbai: ACT Fibernet, a fiber broadband ISPs (internet service providers), announced the expansion of its services to Pune, Maharashtra. The high-speed and reliable fiber optic internet services are now launched and available in Kaspate Vasti, Kharadi, Pimple Nilakh, Sainath Nagar, Shankar Kalate Nagar, Vadgaon Sheri, and Viman Nagar. They will expand their services to most parts of Pune in the near future.

    ACT Fibernet offers a range of broadband plans catering to various needs and budgets of customers. As part of its speed-based plans, ACT provides four different plans with unlimited data. Starting from Rs 549, ACT Basis offers 100 Mbps speed, ACT Welcome at Rs 699 provides 200 Mbps, ACT Pune Gold is priced at Rs 999 for 500 Mbps, and ACT GIGA for Rs 1499 gives 1000 Mbps.  

    In its entertainment plans, the most affordable option, ACT Basic Entertainment, is priced at Rs 648 and provides 100 Mbps speed along with free streaming for Disney+ Hotstar, Zee5, SonyLiv, and over 300 TV channels. For Rs 798, customers can upgrade to ACT Welcome Entertainment, which doubles the speed to 200 Mbps and offers the same streaming services as the Basic plan. The ACT Welcome Streaming plan, at Rs 948, maintains the 200 Mbps speed and adds Netflix to the package of other streaming platforms. For higher speeds, there’s the Pune Signature plan at Rs 1048 with 300 Mbps plus all streaming services, followed by ACT Platinum Streaming at Rs 1248, offering 500 Mbps and all streaming services. The premium ACT GIGA Streaming plan, priced at Rs 1798, delivers an impressive 1000 Mbps speed and includes all streaming services. All plans come with unlimited data, including a router.

    ACT Fibernet CEO Bala Malladi said, “We are thrilled to bring ACT Fibernet’s high-speed internet services to the vibrant city of Pune. Our mission is to empower Punekars with lightning-fast, reliable connectivity that enhances their digital lives. With our range of plans that include pure, speed and entertainment bundles , we’re committed to meeting the diverse needs of Pune’s tech-savvy residents and businesses. From seamless work-from-home experiences to buffer-free streaming and gaming, ACT Fibernet is set to revolutionize internet usage in Pune. We are committed to Punekars feeling the ACT Advantage”.

     

    Name

    Price

    Speed

    Data

    Netflix

    Disney+ Hotstar, Zee5, SonyLiv, 300+ TV Channels

    Router

    Speed Plans

    ACT Basis

    549

    100 Mbps

    Unlimited Data*

    N

    N

    Y

    ACT Welcome

    699

    200 Mbps

    Unlimited Data*

    N

    N

    Y

    ACT Pune Gold

    999

    500 Mbps

    Unlimited Data*

    N

    N

    Y

    ACT GIGA

    1499

    1000 Mbps

    Unlimited Data*

    N

    N

    Y

    Entertainment Plans

    ACT Basic Entertainment

    648

    100 Mbps

    Unlimited Data*

    N

    Y

    Y

    ACT Welcome Entertainment

    798

    200 Mbps

    Unlimited Data*

    N

    Y

    Y

    ACT Welcome Streaming

    948

    200 Mbps

    Unlimited Data*

    Y

    Y

    Y

    Pune Signature

    1048

    300 Mbps

    Unlimited Data*

    Y

    Y

    Y

    ACT Platinum Streaming

    1248

    500 Mbps

    Unlimited Data*

    Y

    Y

    Y

    ACT GIGA Streaming

    1798

    1000 Mbps

    Unlimited Data*

    Y

    Y

    Y

    *FUP Data limit is 3300 GB

    ACT Fibernet’s service is built on fiber optic technology, providing consistent, high-speed internet connectivity. To ensure a superior customer experience, ACT Fibernet is committed to top-tier customer service. Their network features multiple paths to minimize breakdowns and ensure redundancy. The company offers 24/7 technical support, a user-friendly self-service portal, and a dedicated team of trained professionals to address customer queries and concerns promptly.

  • ACT to invest Rs 7 bn in wireline infra, Rs 1 bn for Delhi

    MUMBAI: Atria Convergence Technologies, India’s third largest wired broadband services firm after BSNL (9.80 million subscribers) and Bharti Airtel (2.09 million), plans to invest up to Rs 7 billion this year to expand its presence and infrastructure across India, which will be funded through internal accruals and debt.

    The Bengaluru-based company, which has a presence in 11 cities, has been seeking to enter 3-4 cities and also expand presence in regions such as Delhi-NCR, PTI reported.

    ACT CEO Bala Malladi said that it was not about just setting up base in a city…the investment would include establishing infrastructure and also maintenance. Malladi said they were looking at strengthening their presence in the Delhi market and would also be expanding to Gurugram as there were good opportunities in these geographies, adding that the average data consumption on its network in Delhi was already higher compared to other cities. He added that ACT will invest Rs 1 billion over the next 24 months to expand its presence in the Delhi region.

    ACT, which started operations in Delhi some few months ago, has a crucial scale in cities such as Hyderabad, Bengaluru and Chennai. It had a turnover of Rs 13 billion at the end of March 2017. Of the 18 million wired broadband subscribers in India, ACT had 1.2 million subscribers in May 2017.

    The company had started its operations in the year 2000 as a cable TV service provider supported by investments from private equity firms TA Associates and True North.

    Malladi ruled out any impact on its business after the entry of players such as Reliance Jio, which offered affordable data plans. He said that wired broadband users typically had high consumption. The lowest speed ACT offered was 20 Mbps.

    Also Read: High-speed data services & on-demand bandwidth expectation prompt new telecom policy

    Broadband subs growth slows further, wireline broadband loses subs

    ACT still leads in wired sub addition, Idea & BSNL lose wireless subs

  • ACT reveals new brand identity, claims largest non-telecom ISP in India with 5 lakh subscribers

    ACT reveals new brand identity, claims largest non-telecom ISP in India with 5 lakh subscribers

    BENGALURU: ACT (Atria Convergent Technologies) Broadband claims that it is now the largest non-telecom ISP and the fourth largest ISP in the wired broadband category in India with its subscriber base of five lakh that it crossed last month.  Only public sector telecom companies BSNL and MTNL and the private sector communications giant Airtel are ahead of ACT, the company claims.

     

    ACT is a triple play service provider which claims a subscriber base of 10 lakh of Fibernet (Internet over fiber optics), digital TV and IPTV consumers. The company is headquartered in Bengaluru and its services are spread over towns and cities of Karnataka, Andhra Pradesh and Tamil Nadu.

     

    The company also announced a strategic move in the industry – the launch of its new broadband brand ACT Fibernet.  ACT says that its new brand underscores its continued commitment to offer fastest, most consistent and unparalleled internet experience through the scalable technology of fiber optics. The company announced the fastest speed currently provided by any service provider to the retail segment of 60 mbps.

     

    What is remarkable about ACT’s achievement is that, while the top three players and most of the other ISPs in the country have a pan-India presence, ACT has  achieved its milestones in Karnataka and Andhra Pradesh, with Chennai coming under its footprint only last year.

     

    “Over the next two years, we are confident of doubling the broadband subscriber base to 10 lakh,” said ACT managing director Sunder Raju.

     

    “We have been setting benchmarks in the industry since we began six years ago – when the industry in India considered 256 kpbs as broadband, our benchmark was 512 mbps, our new bench mark is going to be 5 mbps to the industry’s 1 mbps,” says ACT Group CEO Bala Malladi. “Right from the beginning, we have been laying fiber optic wires up to the last mile and hence scaling up to 1 gbps with small changes to the existing infrastructure should not be a problem for us in the future,” added Malladi.

     

    “There is ample scope for us to double our subscriber base within our current catchment area, but we will definitely look at bringing other towns and cities under our footprint,” said Malladi.

     

    The company has announced a high decibel marketing campaign with the tagline ‘Incredibly fast’ across print, outdoor, digital, newspaper inserts, handbills, bus shelters, metro pillars, kites, parking boards etc., over the next three months within their catchment areas. Minimum spend is on Television advertising. Company sources revealed that the campaign costs would be in the range of Rs 10 crore. RK Swamy BBDO is the creative agency and RK Swamy Hansa group handles the media buying duties and Madison PR handles public relations.

     

    The company has received funding from India Value Fund Advisers (IVFA) which would be used for doubling the subscriber base, an industry source reveals to www.indiantelevision.com that ACT had invested around Rs 600 crore in the current phase, of which IVFA funding was between Rs 350 crore to Rs 400 crore.  Last year, the company had raised privately placed non-convertible debenture (NCD) funding of Rs 180 crore.

     

    “ACT would need funding to the extent of around Rs 500 crore for further expansion. This should not be a problem, considering the fact that ACT has crossed Rs 500 crore in revenue a couple of years ago and has seen operating profits in recent years as compared to many other companies that have been bleeding. The company should be reporting profits in the next two or three years,” says an industry source who works for an MSO and who did not want to be named.

     

    Keeping its current consumers in mind, the brand has upgraded its entire subscriber base in Bengaluru to new fast plans at no extra cost starting 24 July. An ACT broadband consumer confirmed that his fair usage policy has been upgraded to 50 GB from the 40 GB that he enjoyed earlier.