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NATIONAL: Ficci has fired the opening salvo ahead of the Union Budget 2026–27, urging the government to double down on defence, exports and domestic capital as...
GURUGRAM: Panasonic India has promoted Vijay Wadhawan to chief business officer, tapping a long-serving insider as it sharpens its push in enterprise systems and solutions. Wadhawan...
MUMBAI: Axis Bank has appointed Malavika R Harita as an additional independent director for a four-year term, according to a regulatory filing with the BSE. The...
MUMBAI: Zeiss India, has launched Specslounge.com, a cheeky omni-channel e-commerce platform designed to give its optician partners a digital leg-up. The platform’s all about seamless online...
MUMBAI: He’s spent a large part of his early career in the automotive industry at leading brands and firms. However, Apurva Jani has been at global...
Mumbai: Hoopr, known for its tech-driven music licensing solutions, has launched Hoopr Brand Solutions (HBS), a new division to enhance its B2B offerings. HBS combines Hoopr’s...
Mumbai: As B2B marketing grows more complex with longer decision cycles and fragmented buyer behaviors, Innova Solutions is stepping up to simplify and unify the process....
Mumbai: In today’s digital era, the importance of online brand building in the B2B sector is becoming increasingly evident. While many B2B companies have traditionally focused...
Merkle B2B, dentsu’s B2B marketing agency, in partnership with Posterscope India, has launched a 3D anamorphic campaign for Lenovo that once again positions the brand as...
Mumbai: B2B Saas company and a leading full-stack retention operating system, WebEngage, has announced the onboarding of three strategic hires to help the company catapult into...
Mumbai: As per media reports, Mukesh Ambani-owned Reliance Industries is all set to take possession of German retailer Metro AG’s Cash & Carry business in India...
Mumbai: With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com’s Weekend Unwind — a series of informal chats...
Mumbai: Brand advocacy is something that has been on the marketing charts for a while now and continues to do the rounds. With the festive season...
Mumbai: As a business leader, you know that the world of marketing is constantly evolving. The advent of digital technology has created new opportunities for reaching...
Mumbai: Belgium and India based DPhi has appointed a new-age integrated marketing communication agency — Bconnect Communications — to manage its external communication across pan India....
Mumbai: Influencer marketing is extremely popular in the B2B arena, owing to the fact that customers trust experts more than advertisements. However, the worldwide pandemic has...
Mumbai: Rahul Mishra, formerly the head of marketing of Shemaroo Entertainment, has been promoted to head the company’s Web 3.0 initiatives. In the third wave of...
Mumbai: Vega has appointed Ants Digital as its digital, brand and performance marketing partner, the company said in a statement. The agency will be responsible to...
New Delhi: In business-to-business (b2b), marketing often comes to a halt at the lead generation funnel. Given the economic environment created by the pandemic, the stress...
MUMBAI: Flipkart’s head of customer, marketing and digital business Vikas Gupta has joined online beauty & personal care products marketplace Nykaa as CEO of its b2b...
As Covid2019 continues to sweep through the world, global ad spending is also sliding southwards. With major events being cancelled and slowdown in demands for lifestyle...
MUMBAI: White Rivers Media has won the digital media mandate for Dun & Bradstreet India in a multi-agency pitch. The account shall be handled from its...
MUMBAI: Popularly known as DOD Awards, this year’s event will also include Keynote Addresses, Panel Discussions and Fireside Chats among the Who’s Who of the Digital...
MUMBAI: Viacom18, one of India’s fastest growing media and entertainment companies, announced the appointment of Rahul Chakravarti as Business Head of Colors Bangla and Colors Odia....
MUMBAI: Global public relations firm Gutenberg has announced the launch of its expanded suite of services making it a one-stop shop for complete integrated marketing communications...
MUMBAI: Global public relations firm Gutenberg has announced the launch of its expanded suite of services making it a one-stop shop for complete integrated marketing communications...
MUMBAI: In a bid to cater to the business to business (B2B) market, which is accelerating at speed and commanding $200 billion in estimated marketing spend, Dentsu Aegis Network...
MUMBAI: In a bid to cater to the business to business (B2B) market, which is accelerating at speed and commanding $200 billion in estimated marketing spend, Dentsu Aegis Network...
MUMBAI: Global consumer brand Sony has announced its plans to enter the Indian B2B segment. The company will launch and market an entire portfolio of products...
MUMBAI: It was in July last year that ITV Media acquired News X, giving it a toehold in the English news space. Apart from News X,...
MUMBAI: SVG Media has gone on to retain its leadership position with the current expanded reach of 31.2 million unique visitors. As per the latest comScore...
MUMBAI: H&R Johnson (India), a five decade old pioneer offering ceramic tiles in India has signed actor Katrina Kaif as its brand ambassador. As part of...
