ITV

Tag: Ayodhya

  • ITC Mangaldeep lights up Ayodhya with AR magic

    ITC Mangaldeep lights up Ayodhya with AR magic

    MUMBAI: ITC Mangaldeep is taking Diwali devotion to the digital domain as it launches Digital Deepotsav, an Augmented Reality (AR) experience that lets devotees across India virtually light a diya and be part of Ayodhya’s iconic Deepotsav.

    Through the immersive microsite at ayodhyamangaldeepotsav.com, participants can offer prayers to Lord Ram, contribute their virtual diya, and watch as their light joins a collective glow illuminating the holy city on 19 October. Each virtual diya corresponds to a real diya lit in Ayodhya, making the celebration truly participatory.

    The brand aims to light a spectacular 1 lakh diyas arranged in a special design to convey faith, positivity, and unity. Visitors will also experience the mangaldeep khushboo path, with 25 five-foot agarbatti sticks and 25 maha havan cups filling the air with a divine fragrance, adding a sensory layer to the spiritual spectacle.

    ITC divisional CEO of matches and agarbatti Rohit Dogra said, “Devotion is timeless, but the way we experience it can evolve. Digital Deepotsav blends the sacredness of tradition with the possibilities of technology. Through AR, millions of devotees can light their diyas virtually and feel connected to Ayodhya’s spiritual energy.”

    With this initiative, ITC Mangaldeep reinforces its pioneering role in making devotion immersive, inclusive, and experiential, showing that faith and technology can shine together to create memorable celebrations.

     

  • Spicejet lights up the skies with special diwali flights to Ayodhya

    Spicejet lights up the skies with special diwali flights to Ayodhya

    MUMBAI: Talk about taking Diwali celebrations to new heights! Spicejet is all set to spread festive cheer by launching special daily non-stop flights to Ayodhya, just in time for the festival of lights.

    Starting 8 October 2025, the airline will connect the holy city with Delhi, Bengaluru, Ahmedabad, and Hyderabad, making it easier than ever for devotees and travellers to visit the newly built Lord Ram temple and soak in Ayodhya’s spiritual glow.

    The flights will roll out in phases, ensuring smooth travel for those keen to celebrate Diwali in the most divine destination of all. Spicejet is also exploring services from Mumbai, further expanding access during the busy festive and winter season.

    “There could be no better occasion than Diwali to visit Ayodhya, the birthplace of Lord Ram,” said Spicejet chief business officer Debojo Maharshi. “Our new daily flights from key metros will ensure affordable and convenient travel, allowing passengers to celebrate the festival in its truest spirit.”

    With this move, Spicejet continues to strengthen its domestic network and reaffirm its commitment to making travel not just accessible, but also auspiciously affordable.

    So if you’ve been waiting for a sign to plan that spiritual getaway, consider this your boarding call from the gods themselves. 
     

  • News18 India tops BARC ratings in Ram Mandir Pran Pratishtha coverage

    News18 India tops BARC ratings in Ram Mandir Pran Pratishtha coverage

    Mumbai: During the coverage of the historic inauguration of the Ram Mandir in Ayodhya, News18 India continued to be the viewer’s top choice. It garnered the highest viewership in the week of the Ram Mandir Pran Pratishtha – a testimony to the superlative quality of coverage and content that it brought to the viewers. 

    Channel

    AMA 000’s

    News18 India

    94,848

    Aaj Tak

    93,276

    Republic Bharat

    81,267

    India TV

    80,109

     

    During the crucial week of coverage of the consecration, News18 India secured 9.48 crore AMAs, claiming for itself the top spot in the category. Source: BARC |Metric: AMA’s | TG: NCCS All 15+ | Period: Wk 04’24, All Days, 24 Hrs |Market:HSM | 14 channels considered

    The channel’s endeavour was to bring truly diverse content that allowed viewers to experience the grandeur of the occasion. News18 India had the biggest and the most high-profile line-up of anchors on ground in Ayodhya including Kishore Ajwani, Amish Devgan, Prateek Trivedi, Aman Chopra, Rubika Liyaquat and Pankaj Bhargav. Multiple locations were used including a grand set that was built on the banks of the Saryu to capture the true essence of the festivities happening all around Ayodhya.

    From a Kavi Sammelan and on-ground events to documentaries, different formats were used to create really riveting programming. Innovative production techniques and graphics were used to deliver an enhanced viewer experience. Staying true to its legacy of bringing a fresh and clutter-breaking approach to high news-value event, News18 India’s compelling coverage of this momentous occasion ensured that channel continued to remain the most watched channel in the genre.

  • GreenCell Mobility deploys 150 electric buses in Ayodhya

    GreenCell Mobility deploys 150 electric buses in Ayodhya

    Mumbai: GreenCell Mobility, a pioneering electric mobility solutions provider, is proud to announce that the Director of Urban Transport selected Greencell Mobility as a partner to deploy 150 intra-city electric buses to Ayodhya for the momentous Ram Mandir consecration ceremony. This fleet will play a crucial role in providing intra-city transportation service to an estimated two million devotees within Ayodhya from mid-January to the end of February, including the day of the ceremony and the surrounding days, marking a significant period for pilgrims and believers.

    As a company at the forefront of sustainable transportation, GreenCell Mobility is honoured to provide its buses for hundreds of thousands of passengers in need of public transportation during this event where over 2.5 crore devotees are expected to visit the city till March’24, making Ayodhya an eco-friendly tourist hub! The use of these 150 electric buses is a testament to the commitment towards environmentally friendly solutions, significantly reducing carbon footprint by avoiding approximately over 600 tonnes of tailpipe emissions per month. These buses were flagged off in Ayodhya by Uttar Pradesh chief minister Yogi Adityanath on 14 January’24.

    GreenCell Mobility CEO & MD Devndra Chawla stated, “We are humbled and excited to be part of Ayodhya becoming an eco-friendly tourist hub, as we deploy our buses in the city. Our mission has always been to promote sustainable transportation solutions, and the government’s decision to utilize electric buses for this grand occasion aligns perfectly with our vision. It’s not just about ferrying passengers; it’s about being a part of a collective journey towards a cleaner and greener future.”

    The use of electric buses during this event is a significant step towards promoting electric mobility in India and showcasing the practicality and efficiency of electric buses in managing large-scale public transport needs, especially during such significant cultural and religious events.

    GreenCell Mobility has deployed over 700 buses in UP, saving over 22,000 tonnes of tailpipe emissions annually. With these 150 buses in Ayodhya, GreenCell Mobility is looking forward to further strengthen the brand’s partnership with the state and help to achieve its goals of electrifying public transport.

  • DD Bharati to telecast live celebrations from Ayodhya on Ram Navmi

    DD Bharati to telecast live celebrations from Ayodhya on Ram Navmi

    NEW DELHI: A special one hour live programme will be telecast by DD Bharati on Ram Navmi‘Kanak Bhawan’ in Ayodhya. The telecast will be on 15 April from 11.30 am onwards.

    This mandir is one of the most important, religious, architecturally and aesthetically well-built temple; dedicated to Lord Ram and his divine consort Sita. Popularly called Kanak Sone ki Mandir, the Kanak Bhawan Mandir is situated in Ayodhya, the birthplace of Lord Rama.

    Thousands of devotees from far and near visit the famous Kanak Bhavan temple every year on the occasion of Ram Navmi to offer prayers. The place which is revered as a pilgrim attraction, adorns a festive look while the devotees on their part expresses happiness after taking a holy dip in the sacred river.

     

  • DD Bharati to telecast live celebrations from Ayodhya on Ram Navmi

    DD Bharati to telecast live celebrations from Ayodhya on Ram Navmi

    NEW DELHI: A special one hour live programme will be telecast by DD Bharati on Ram Navmi‘Kanak Bhawan’ in Ayodhya. The telecast will be on 15 April from 11.30 am onwards.

    This mandir is one of the most important, religious, architecturally and aesthetically well-built temple; dedicated to Lord Ram and his divine consort Sita. Popularly called Kanak Sone ki Mandir, the Kanak Bhawan Mandir is situated in Ayodhya, the birthplace of Lord Rama.

    Thousands of devotees from far and near visit the famous Kanak Bhavan temple every year on the occasion of Ram Navmi to offer prayers. The place which is revered as a pilgrim attraction, adorns a festive look while the devotees on their part expresses happiness after taking a holy dip in the sacred river.