Tag: average minute audience

  • Barc week 24: Star Plus regains No. 1 spot in HSM market

    Barc week 24: Star Plus regains No. 1 spot in HSM market

    Mumbai: Broadcast Audience Research Council (Barc) India has released TV currency data for Week 24 i.e., 11 June to 17 June. Star Plus regained No. 1 spot in the Hindi-speaking market.

    As per all India 2+ target group data, Sun TV Network was the most watched channel during the week with an average minute audience (AMA) of 2394.13 (000). It was followed by Star Maa with 2272.03 (000) AMA, Star Plus at 2081.99 (000) AMA, Goldmines at 1843.02 (000) AMA and Sony SAB at 1678.96 (000) AMA.

    Average minute audience is defined as the number of individuals of a target audience who viewed a televised “event”, averaged across minutes.

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    In the Hindi-speaking market, Star Plus was the most watched channel with 2011.23 (000) AMA. Goldmines fell into second place at 1815.44 (000) AMA followed by Sony Sab at 1638.03 and Dangal at 1623.97 (000) AMA.

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    In the South, Sun TV was the most watched channel with 2384.2 (000) AMA, followed by Star Maa at 2228.4 (000) AMA, Star Vijay at 1501.4 (000) AMA, Zee Kannada at 1500.36 (000) AMA and Zee Telugu at 1379.31 (000) AMA.

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    In the Maharashtra/Goa market, Star Pravah was the leading channel with 1450.45 (000) AMA followed by Zee Marathi at 589.26 (000), Sony SAB, Colors Marathi and Star Plus.

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    In the West Bengal market, Star Jalsha was the most watched channel with 1032.2 (000) AMA, followed by Zee Bangla at 754.58 (000) AMA, Jalsha Movies at 195.55 (000) AMA, Sony Aath and Zee Bangla Cinema.

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    In the megacities market including Mumbai, New Delhi, Kolkata, Bengaluru, Chennai, Sun TV was the most watched channel at 430.43 (000) AMA followed by Star Plus, Sony SAB, Colors and Star Pravah.

  • Star Jalsha leads viewership for eight consecutive weeks in West Bengal

    Star Jalsha leads viewership for eight consecutive weeks in West Bengal

    Mumbai: Bangla general entertainment channel Star Jalsha has maintained its leadership in the West Bengal market for eight consecutive weeks (week 51′ 2021 to week 6′ 2022), according to Broadcast Audience Research Council (Barc) India data.

    During this period the channel’s average minute audience (AMA) reached up to 398 million (West Bengal – urban+rural, week 4’ 2022), the data revealed. It reached an AMA of 184 million (WB – Urban) during the same period.

    The channel’s rating has been steadily increasing since the second week of 2022 (8-14 January) from 367 million AMA in week 2’ 2022. In the last week 6’ 2022, the ratings have stabilised at 392 million AMA.

    Star Jalsha has recently added two new fiction shows to its programming starting with “Gantchhora” that began airing on 20 December 2021 followed by “Anuraager Chowaa” on 7 February. The channel is launching a new show called “Guddi” on 28 February starting from 6 p.m onwards.

    (Source: Barc data, MF 15+)

  • India vs New Zealand opening T20 match garners 73 million reach

    India vs New Zealand opening T20 match garners 73 million reach

    Mumbai: The opening match between India and New Zealand, in the T20 international series that began on 17 November, garnered a reach of 73 million (2+U+R) becoming the most-watched T20 opening match in the last three years.

    The match is part of New Zealand’s tour of India that is being broadcast on the Star Sports network. As part of the series, India will play three T20 internationals and two Test matches against New Zealand.

    According to data by Broadcast Audience Research Council (Barc) India, the match garnered 15 per cent higher absolute reach than the previous high set by the opening match of India versus West Indies T20 international held in 2019.

    The India vs New Zealand opening match reach, in percentage, stood at 13.1 per cent which was 11 per cent higher compared to the previous high of the Ind v WI opening match. The match also garnered a 4.9 million average minute audience (AMA) which was 16 per cent higher compared to the Ind v WI opening match.

    In comparison, the opening match of India vs England T20 international this year garnered a reach of 50 million, 3.4 million AMA, and a share of reach at 10.5 per cent.