Tag: Aurangzeb

  • CES2025: Free, AI-powered cultural, tourism app looks for international partners

    CES2025: Free, AI-powered cultural, tourism app looks for international partners

    MUMBAI: Making waves at CES 2025 in Las Vegas, Cryptors in the City is being positioned as the world’s first AI-powered cultural app. Free, ad-free, and multilingual, this innovative app transforms cities into immersive playgrounds where history comes alive, reimagining exploration as an interactive adventure.

    At the heart of the app are Cryptors—pixelated ceramic artworks crafted by renowned comic artist Guillaume Mazurage (Mazu). Strategically installed near iconic landmarks, these street art creations come to life through a simple smartphone scan. Acting as guides and companions, Cryptors engage users with interactive challenges, fascinating insights, and fun-filled exploration.

    Founded in 2023 by Louis de Carolis, Mazu, and Florent de Carolis, Cryptors in the City blends cutting-edge technology with a passion for cultural preservation. Supported by esteemed institutions like Château de Cheverny, Deauville, and the Île-de-France municipalities, the app aims to captivate global audiences by fostering intergenerational connections and promoting immersive tourism.

    With Cryptors in the City, users become the heroes of their own cultural journeys. Each step transforms into a treasure hunt, seamlessly blending history with modern exploration. Iconic locations become starting points for immersive quests, making every walk an engaging and educational experience.

    Inspired by 1980s retro gaming aesthetics, the pixelated Cryptors come to life with enriched conversational AI. These historical figures share captivating anecdotes, pose thought-provoking quizzes, and offer personalized challenges. High scores unlock unlimited access to conversations with Cryptors, each imbued with a unique personality and deep historical knowledge. Imagine exchanging ideas with Aurangzeb or Mahatma Gandhi in real time!

    “With Cryptors in the City, history and heritage become interactive playgrounds,” says Mazu, the app’s artistic director & co-founder. “Reimagining historical figures through a fresh lens makes them accessible and relatable to younger generations. For CES, Sacajawea was the perfect choice.”
     

    Cryptors—pixelated ceramic artworks

    Cryptors in the City was founded with three key objectives: to preserve and share cultural heritage in innovative ways;  to bridge generational gaps and captivate younger audiences and to offer immersive, year-round tourism experiences.

    By blending street art, AI, and retro gaming aesthetics, the app creates an engaging, interactive universe. “Our goal is to transform tourism into a connected, educational, and entertaining adventure,” says Louis de Carolis, the app’s president &  co-founder.

    With over 3.09 billion gamers worldwide (expected to grow to 3.32 billion by 2024), gaming is a powerful tool for engaging communities. Cryptors in the City draws inspiration from this global phenomenon, merging gaming elements with cultural exploration to connect users with history while revitalising cities and tourist sites.

    Cryptors in the City is preparing for its next chapter with a fundraising campaign. Its key goals include: enhancing user experiences with augmented reality, creating dynamic 3D playgrounds; expanding to new cities across France and exploring opportunities in international markets. This vision aims to overlay immersive, interactive elements onto real-world settings, transforming streets and monuments into vibrant, living experiences.

    Whether enjoyed solo, with friends, or as a family, Cryptors in the City transforms exploration into meaningful adventures. By integrating diverse forms of heritage—cultural, historical, artistic, natural, and even sports-related—the app creates connections across generations and offers a revolutionary way to experience the world.

    Cryptors in the City is more than just an app—it’s a bridge between the past and the future, powered by the creativity of its founders and the limitless possibilities of AI.

  • Hathway builds brand Special, adds two service categories

    MUMBAI: Hathway Digital, a leading MSO, has announced the introduction of ‘Play My Play’ – an exclusive and first-ever kind of service on television featuring full-length plays for Hathway’s theatre-loving patrons, and ‘Hare Krsna’ focused on eternal well-being by bringing out the deep learnings associated with ISKCON.

    Hare Krsna will be available initially only in Maharashtra with a subsequent rollout across India. Available under the Hathway Special brand, subscribers can view Hare Krsna and Play My Play at no additional cost for the first month starting 15 June. Later, a nominal price of Rs. 40 for Play My Play and Rs. 25 for Hare Krsna will be charged on a monthly basis. Hathway Special was launched earlier in February which made Hathway the first among MSOs to launch VAS.

    Play My Play will bring to Indian homes the leisure of watching over 350 of the best and never before seen plays produced and dramatised for Indian theatre. The 24×7 service will screen plays in English, Hindi, across a range of genres and will feature plays by renowned writers like Premchand, Rabindra Nath Tagore, Shakesphere, Manto in addition to popular Bollywood writers like Piyush Mishra, D P Sinha, Danish Iqbal, Badal Sarkar and many more. Khidki, Perfect Wedding, Roop Aroop, Aik Machine Kabadi Ki, Aurangzeb, and Gang of Girls are a few plays available on Play My Play.

    Hare Krsna on the other hand will be catering to the spiritually inclined and focus on transformation and wellbeing of its followers. This service will feature International music festivals, documentaries, human interest stories on how ISKCON has transformed lives, the most vivid and assorted Rath-Yatras from around the world, complete recitals of the Bhagavad Gita, lessons on SATVIK cooking, Kirtans, etc. It will also have a special section dedicated to kids with animated stories on Lord Krsna.

    Hathway Video Business CEO T.S. Panesar said, “The success and continued positive response we have been receiving for Hathway Special reiterates the fact that we are living up to our promise of delivering unique v-added service. With the two launches, we will be adding two categories of services under the brand. We will continue to expand our service categories.”

  • Shootout benefits as Aurangzeb fails to impress

    Shootout benefits as Aurangzeb fails to impress

    MUMBAI: Atul Sabharwal‘s directorial debut Aurangzeb has not been appreciated. The opening on the Friday was very average and the film failed to generate better figures during the weekend collecting Rs 12.81 crore for the opening three days.

    I Don‘t Luv U did poor.

    The zombie comedy starring Kunal Khemu, Vir Das and Saif Ali Khan Go Goa Gone found favour with limited few at metro multiplexes as the film collected Rs 18.5 crore in its first week.

    Gippi collected Rs 3.4 crore in its first week.

    Poor oppositions benefited Shootout At Wadala to some extent as the film managed to collect Rs 10.2 crore in its second week taking its two week total to Rs 45 crore.

     Bombay Talkies collected Rs 2.25 crore for its second week taking its two week total to Rs 7.65 crore.

    Chhota Bheem And The Throne Of Bali has added about Rs one crore for its second week taking its two week total to Rs 3.5 crore.

    Aashiqui 2 has emerged as one of the major hit of the year. The film remained strong in its third week with collections of Rs 11.6 crore taking its three week tally to Rs 63.65.

  • Aurangzeb: Just another duplicate drama

    Aurangzeb: Just another duplicate drama

    MUMBAI: This is only his second film and Arjun Kapoor has been cast in a double role in Aurangzeb. For its content, the writer-director Atul Sabharwal dips into two old-time classics, China Town (which has inspired many twin brothers lost-and-found movies) and Yash Raj‘s own Trishul. This gives him scope to pen a drama with some veterans in the cast.

    Jackie Shroff rules the underworld around Gurgaon, a small town in the shadow of Delhi which has grown into a mini-metropolis. With construction and corporate houses mushrooming all over, his might and power help seal all deals. He is aided by his son Ajay (Arjun Kapoor), an uncouth and aggressive youth. Also on his team is Amrita Singh, Shroff‘s fixer-cum-concubine who is known to use girls to get things done. Singh, while helping Shroff build his empire, is also plotting against him so that eventually she and her son, Sikandar Berry, can grab it.

    Besides enemies within his camp, always on Shroff‘s trail with a resolve to finish him is the local DCP, Rishi Kapoor, with his nephew and ACP, Prithviraj Sukumaran, being his ardent follower and aide. Kapoor wields huge power as he controls the ‘collection‘ operations, the funds which percolate through the system, eventually reaching the top bosses. Anupam Kher, Sukumaran‘s father and Kapoor‘s elder brother, asks his son to fulfil one obligation, to look after his second family, a woman, Tanvi Azmi and her son, Vishal (Arjun Kapoor). When Kapoor sees that Vishal and Ajay are lookalikes, he decides to switch their places. Vishal is told that Shroff is his real father who was responsible for the situation he and Azmi are.

    Besides his father, Vishal also inherits Ajay‘s live-in girlfriend, Sashaa Agha, and he has no scruples sleeping with her for, as he justifies it, he had fallen in love with her at first sight. In this film full of schemers and plotters, she is also a plant, put in by Singh to destroy Ajay with drugs and alcohol. She, on her part, loved Ajay and now readily loves Vishal too. She is in the film as a pretext of being a female lead but is soon sacrificed as the script has nothing to justify her presence in the film.

    Rishi Kapoor, the DCP, has a problem on his hand. His plant at Shroff‘s has turned sides and he won‘t betray Shroff or help the police in any way. Instead, in true Godfather style, he decides to defend Shroff and his empire and get rid of Singh, Kher and the others. Meanwhile, Rishi Kapoor and his gang of loyal cops are busy making sure he still rules after his retirement which is due in few months. After all, if Shroff and his clout are destroyed, the town will need a new power broker. Rishi Kapoor is ready for that role. In the war between cops and robbers, finally, all end up on the same side.

    The script creates some confusion on the way as it delves into relations. There is no emotion to draw women in the film, which was a strong point of films like Trishul and Deewaar. Here, in fact, women characters are more negative. The music does not help in anyway. Direction is just passable as one does not totally connect with the characters or the events. The choice of the girl, even if her role is insignificant, is surprising to say the least; she is not cut out for the screen, big or small. While Arjun Kapoor is generally good in both roles, his unkempt look does not work; uncouth need not be ugly. Prithviraj has a major role and the only consistent one which he does extremely well. Rishi Kapoor, Shroff and Singh are sincere with their parts. Azmi is okay. Bhaskar, Naval and Berry support well.
    Aurangzeb has had little promotion and the opening response is not encouraging.
     
    I Don‘t Luv U: A dowdy college romanc

    I Don‘t Luv U is an attempt at modern-day college campus romance and how the electronic revolution, cell phone as well as media, is misused. While the film introduces some new faces, it also brings in some fresh funds in production sector, thanks to a Delhi construction company.

    Ruslan Mumtaz moves around in his Delhi college campus with his three buddies, Jas Bhatia, Rohit Sharma and Shashwat. The common agenda of all four is to find girls. The college has a new entrant, Chetna Pande, probably disillusioned by the education system in UK. She joins this college in Delhi where students still look stuck in the 1960s filmy college groove. They crack jokes on tutors, laugh for no reason and swoon at girls.

    Mumtaz decides to score with Pande which accounts for most of first half of the film. His idea is that they both should just hang out together and have fun since he does not love her. Of course, like in all films, they are gradually falling in love even if they deny it. One day, Pande invites Mumtaz to see her dance at her house! Mumtaz shoots a MMS clip while she dances. Aroused by her dancing, he joins her with not very good intent and all the while his cell phone is still shooting the video.

    Soon, in a totally contrived way, the video clip is leaked to the college first and later, in a totally altered version, on a TV news channel seeking some primetime TRP. The girl is shamed, the boy is arrested and later jumps to his death from the fourth floor only to survive for a happy ending.

    This is a lesson in how not to make films.