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MUMBAI: Premier Badminton League (PBL) has assigned its digital mandate to Columbus India, the digital agency from Dentsu Aegis Network. Managed by Sportzlive, it is India’s...
Mothers. Moms.They are the most wonderful people in the whole world. From our victories to our failures, mothers are always besides us. She is our first friend,...
The events in 2012 could be an indicator at how the sports business will look going forward. An oligopoly, with two primary broadcasters driving the business....
Well, another year has gone past for the sports broadcasting industry in India, and another year which has raised more questions than answers, as...
Like most of the media industry, 2010 was a significant year for sports and sports broadcasting. Jury is still out on whether things got better or...
MUMBAI: Ten Cricket has roped in 12 sponsors for the India-South Africa cricket series, moving in line with its ad revenue target of Rs 1.4 billion...
