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NEW DELHI: Uprooting themselves from the comfort and security of home sweet home in Bikaner to the narrow, bustling galis of Delhi 6, the forerunners of...
February 2020: This Valentine’s Day, SOCIAL goes all out with a #AllWeNeedIsLove campaign, an inclusive 360-degree campaign introduced at a crucial time for the hospitality industry....
MUMBAI: The corporate marketing head of LG India, Amit Gujral has stepped down from his position after serving the company for more than a decade. Gujral...
MUMBAI: Asus, a Taiwanese leader in mobile technology, has announced the young rising star Disha Patani as the new brand ambassador for laptops and smartphones. ASUS...
MUMBAI: Ottoedge, a full service automotive marketing agency based in India has been assigned as the official Creative, Digital and Media agency by MAN Trucks India...
MUMBAI: Asymmetrique has won the brand building mandate for Kolkata based Nordusk LED. Inspired by the Northern Lights of Norway, NORDUSK brings the very best of...
MUMBAI: Asymmetrique has won the brand building mandate for Kolkata based Nordusk LED. Inspired by the Northern Lights of Norway, NORDUSK brings the very best of...
Mumbai: After the successful launch of its latest smartphones V3 and V3Max in Mumbai, IPL’s title sponsor Vivo has launched a 360 degree marketing campaign to...
Mumbai: After the successful launch of its latest smartphones V3 and V3Max in Mumbai, IPL’s title sponsor Vivo has launched a 360 degree marketing campaign to...
MUMBAI: Percept/H has bagged the creative duties of footwear brand Tresmode. The account has been signed on a retainer contract and will be handled nationally with...
MUMBAI: Option Designs has bagged the creative duties for Trak N Tell, a telematics solution provider and vehicle tracking device manufacturer, which runs through Internet of...
MUMBAI: Newly formed Guwahati FC is taking first steps towards establishing itself as a powerhouse of Indian football. The club has tied up with Delhi-based Anglian...
KOLKATA: Direct-to-home TV services provider Dish TV has embarked on a content strategy that differentiates its services from competitors. Dish TV today launched a brand...
MUMBAI: “Not today but surely tomorrow,” is something we all say even though tomorrow never comes. And if it does, it’s usually because someone or something...
MUMBAI: Percept’s corporate communication head Sangeeta Chacko was conferred with the esteemed ‘Outstanding International Business Communicator 2013 Award’ by the National Organisation of Commerce and Industry...
MUMBAI: Bookmyshow.com, an entertainment ticketing platform, has unveiled its new brand identity comprising of a refreshed company logo and tagline. After a multi-agency pitch held in...
BENGALURU: Telecom player Aircel and Indian handset supplier Micromax announced a strategic partnership with the aim to drive data growth. Under this new partnership, Aircel and...
KOLKATA: For any Bengali worth his rosogulla, there can be no greater festival than Durga Puja. And so, not just the people in the country’s east but...
MUMBAI: ShopClues.com, has initiated a multi-agency pitch to bring on board a creative partner to lead its mass media strategy in Gurgaon. ShopClues.com is India‘s online...
BENGALURU: Panasonic India has allotted Rs 200 crore towards ATL activities (same as last fiscal – April 2012 to March 2013), and Rs 250-260 crore towards...
MUMBAI: Grasshoppers India has been appointed as the creative partner for real estate consultancy Better Option Propmart Opts. An official has confirmed that Grasshoppers have approached...
BENGALURU: Hindware Home Retail‘s home interiors fashion brand EVOK will be spending around Rs 200 million towards advertising and marketing spends this fiscal as told to...
MUMBAI: Bates CHI & Partners today further strengthened its account planning team in India by bringing on board Anindya Ghosh as Senior Planning Director and Sohini...
MUMBAI: Indian media mogul Subhash Chandra has a strategic investment of ?3.6 million in digital brand integration specialist MirriAd through his broadcasting company Zeel and subsidiary...
MUMBAI: Real estate developer Supertech has appointed Delhi-based Grasshoppers India as the creative agency for its Golf Country Project. The agency has bagged the account following...
MUMBAI: As the launch for its first daily format show Video Wars draws closer, Disney’s youth entertainment channel bindass is going full throttle to create a...
MUMBAI: Leo Burnett‘s agency Orchard Advertising has been awarded the creative mandate for holiday information portal HolidayIQ.com. The agency will be in charge of the ATL...
MUMBAI: Nickelodeon is going gung-ho to promote its recently launched show titled ‘Motu Patlu‘. The show is being advertised aggressively on the network besides being promoted...
MUMBAI: Sony India has set aside Rs 1.5 billion or 33 per cent of its total marketing budget for the festive season as it seeks to...
MUMBAI: Comedy Central, the English comedy channel from the Viacom18 stable, has awarded its creative mandate to Cactii Communications. “The agency will look after the creative...
MUMBAI: Allied Media Network, the media planning, buying and evaluation arm of Percept, has appointed Shilpa Dhanu as Head – M3 Project & Strategy Team. In...
New Delhi: Renaming itself ‘Gopaljee Ananda‘, the dairy brand Gopaljee today announced an investment of Rs 35 million in its rebranding exercise and unveiled its new...
MUMBAI: Mumbai-based agency A B See Peninsular has bagged the creative duties for Next.co.in, e-commerce vertical of Next Retail. The account will be serviced out of...
BANGALORE: F&B brand ‘Mad Over Donuts’ (MOD) will kick-start a multimedia campaign by the middle of next month to compliment its ambitious plans to grow its...
MUMBAI: Sulekha.com, a digital marketplace for local needs, has unveiled a new corporate brand identity. The change reflects Sulekha.com’s new avatar as an e-commerce company focused...
MUMBAI: Celebrating its second anniversary in style, Scarecrow Communications Ltd. announced the launch of a design division by the name Scarecrow Designs. The new division will...
MUMBAI: Creative agency Saints and Warriors has bagged the creative duties for packaged tea brand Wagh Bakri’s second brand, Mili. The agency’s Mumbai office will handle...
MUMBAI: Percept/H Company’s total communication solutions agency, Integrated Brand Development (IBD) India, has appointed Kartikeya Dixit and Soumya Nagabhushan as associate creative directors. Dixit and Nagabhushan...
MUMBAI: Katha Mediatix has won the brand consulting mandate for Mobile Plus, which is a multi brand mobile, accessories retail brand. The store is promoted by...
MUMBAI: Creative house Palasa has won the accounts for a low cost furniture brand, Housefull and soon to be launched fashion brand, Rawwar. Rawwar will be...
MUMBAI: Inbisco, the distributor of Indonesia‘s food manufacturer Mayora‘s products in India, has assigned the creative duties of two of its products to TBWA Chennai. The...
MUMBAI: Marketing agency, Everything Goes! Communications has bagged the creative duties of Growel Group‘s mall, Growel‘s 101. The agency will work on strategies on both annual...
BANGALORE: Food and beverage player (F&B) Blue Foods (Pan India Food Solutions) recently changed creative agencies, replacing Focus with Mumbai-based Rickshaw. Future Media continues as the...
MUMBAI: Scarecrow Communications has bagged the creative mandate of financial brand Future Capital Holdings (FCH). It will handle both ATL and BTL activities of the company....
MUMBAI: There are those in the industry who say this was a case that Star India and Zee Telefilms were bound to lose and so it...
MUMBAI: Zee Telefilms has announced its intention to file an appeal in the CEGAT (Customs, Excise and Gold (Control) Appellate Tribunal) Tribunal against an order issued...
