ITV

Tag: Asian channels

  • Bomanbridge sells multiple kids titles to Asian channels

    MUMBAI: Bomanbridge Media, a Singapore-based content distribution and production agency, has announced multiple kids’ title sales with Celestial South East Asia, Indosiar Indonesia, PCCW Hong Kong, and Yoyo Taiwan.

    Bomanbridge exclusively represents renowned programming from around the world for Asia and its team has earned a stellar reputation in the region as the go-to people to get deals done. The company’s diverse catalogue currently holds over 5,000 hours of top quality programming consisting of Formats, Lifestyle, Factual, Drama, Kids and Educational.

    Celestial South East Asia acquired the Mandarin version of South Korean animation Woorooroo on Miao Mi channel. This educational animation based on Carl Gustav Jung’s Typological Theory (1921) of children’s social behavior features 8 different animal characters teaching children how to care and help each other out through various situations.

    Indosiar selected a package of kids’ titles including Woorooroo and two other titles from Singapore’s top animation company ONE ANIMATION, Oddbods and Insectibles. Oddbods is a sketch-based series following the adventures of seven adorable Oddbods each with a distinct personality that would appeal to adults and children alike while Insectibles brings you into a world of micro proportions with macro adventures, when the main protagonists Zak and Grandpa accidentally shrinks both down to the size of insects due to Grandpa’s invention.

    Both PCCW Hong Kong and Yoyo Taiwan have also acquired Oddbods.

    “Bomanbridge is delighted that our fantastic kids’ titles are being well-received in the Asian region. Our broadcast partners look to us to bring to them top-quality Kids and Animation series and we deliver. Bomanbridge is pleased to share these Asian-produced programs among more Asian countries,” said Bomanbridge Media CEO Sonia Fleck.

  • Colors sister channel Rishtey hikes ad rates

    Colors sister channel Rishtey hikes ad rates

    MUMBAI: Just over a year old and Rishtey – Viacom18’s free-to-air (FTA) channel in the UK – has taken the bold step of hiking its ad rates. Since Diwali, the channel that airs re-runs of Colors’ shows, a Pakistani series called Humsafar and some amount of original programming, has upped ad rates to double what they were at the beginning of the year, courtesy high demand and increased ratings.

     

    According to BARB ratings, Rishtey, which turned one this September, stood fifth in the Asian channels’ chart with 696000 while Colors came a close sixth with 624000.

     

    Indiacast business head (UK and Europe) Govind Shahi, says, “In the last 12 months, Rishtey has been constantly growing in term of eyeballs and is currently in demand by all brands that want to be seen by an ethnic audience. We are facing a situation where the demand is far outpacing the supply. Given the performance of the channel, which has more than doubled in terms of ratings and the demand supply chain, we thought it was the right time to go for a price hike.”

     

    While this is Rishtey’s first ad rate hike, the new rates will be applicable only to new customers with existing contracts remaining unaffected.

     

    Shahi is confident of the channel remaining on the upper side of the highest ad revenues for the year and says: “We are by far the number one South Asian FTA channel in the UK. Even at an overall level (FTA +Pay), we will end the year among the top two in terms of ad revenues. In fact, just in the last week, it has challenged the market leader in prime time slots a couple of times, which is a testimony of the success.”

     

    When it comes to the shows, Rishtey claims Parichay and Laagi Tujhse Lagan have been high performers in the past two weeks.

     

    According to industry sources, a prime time 30 second slot on Rishtey could go up to ?600 (Rs 61,105) for a mainstream advertiser depending on the ratings, while it could go up to ?100 (Rs 10,165) for an ethnic advertiser. As it is, a 30 second slot on the Bigg Boss finale is seeing heights of ?250 (Rs 25,460) from ethnic advertisers.

     

    With mainstream advertisers including Diagio, Cadbury, BT, Boots and Asda and ethnic ones such as Tilda Rice, Southall Travel, East End foods, Lycamobile, DBS Law and Westmill foods, Shahi exults: “We have the entire gamut- from FMCG to supermarkets to finance/banks to charities.”

  • ATA to be telecast on Star World and Channel V

    ATA to be telecast on Star World and Channel V

    MUMBAI: The eighteenth Asian Television Awards (ATA) that will be held on 5 December in Singapore will be telecast on Fox’s Asian channels Star World and Channel V. The awards ceremony will air across five feeds between the two channels and will reach audiences in Hong Kong, Taiwan, Singapore, Malaysia, Thailand, Indonesia, Philippines and Vietnam.

     

    ATA this year has attracted nearly 1250 entries from 14 countries across Asia-Pacific. 189 channels from 98 broadcasters, as well as 65 independent production companies, will compete in 38 categories under the three groups of ‘programming’, performance’, and ‘technical & creative’. The top four categories are ‘terrestrial channel of the year’, ‘cable and satellite channel of the year’, ‘terrestrial broadcaster of the year’ and ‘cable and satellite channel of the year’.

     

    This year, 22 Indian programmes have been selected for it with a majority from the TV18 group and the NDTV group.

     

    This will be ATA’s first ever regional broadcast on Fox’s International Channels. It will also be telecast on Singapore’s terrestrial broadcaster MediaCorp TV.

  • FremantleMedia sells shows to Asian channels at ATF

    FremantleMedia sells shows to Asian channels at ATF

    MUMBAI: Following its attendance at the recently concluded Asia Television Forum (ATF), television format creator and distributor FremantleMedia Enterprises (FME) has announced a number of deals concluded at the recent market in Korea, Singapore, Malaysia and the Philippines.

    In the Philippines celebrity chef Jamie Oliver’s shows were sold. Jamie’s Kitchen, Jamie’s Great Italian Escape and Oliver’s Twist were sold to ABS-CBN’s Lifestyle Network, marking the first time that Jamie will appear on a Filipino network. Jamie’s shows form part of a larger lifestyle package sold to ABS-CBN, which includes a range of other programmes from FremantleMedia Enterprises’ star-studded line up.

    FME VP, sales, Asia Pacific Paul Ridley tied up a deal seeing a package of entertainment, factual, reality and drama programming going to Onmedia a pay TV operator in Korea. The package includes American Idol, Project Runway, Jamie At Home, Jamie’s Return to School Dinners, The Apprentice, Martha, How Clean Is Your House, Property Ladder, Falcon Beach, The Janice Dickinson Modelling Agency.

    In Malaysia the focus was on reality, where broadcaster Media Prima acquired some of the biggest US ratings hits including American Idol, The Apprentice, Project Runway and American Inventor.

    Tying up the deals concluded at the ATF is the raft of programming on its way to Mediacorp TV in Singapore, which acquired a mix of reality and factual programmes, with programmes such as Project Runway, American Idol, The Apprentice, Prehistoric Park, Bills Food, and Jamie at Home heading to Singaporean screens.

    FME CEO David Ellender commented, “Such an impressive list of sales is a credit to both Paul and Ganesh, whose commitment to building and fostering key relationships in the Asia Pacific region is reapinggreat benefits for FME, both in terms of sales and development. After such a successful ATF, we now look forward to continuing that momentum as we look towards Natpe and beyond into 2007.”