Tag: Asia-Pacific region

  • TeamViewer onboards Sojung Lee as new president for Asia-Pacific

    TeamViewer onboards Sojung Lee as new president for Asia-Pacific

    Mumbai: TeamViewer, a global SaaS provider of remote connectivity and workplace digitalisation solutions, has announced that Sojung Lee joins the company as president for the Asia-Pacific region including China, Japan, India, Australia, and New Zealand (APAC) at the beginning of December. In this role, she will also join TeamViewer’s global senior leadership team.

    “The appointment of a president for APAC, a new position within TeamViewer’s organisational structure, is the main pillar of the company’s new setup for the region and Lee will be driving TeamViewer’s growth in core APAC markets with a clear focus on enterprise solutions,” said the company in a statement on Wednesday.

    Lee is an experienced senior executive with a proven capability in building and leading high-impact teams. Her responsibility encompasses all go-to-market activities in APAC, including direct sales as well as developing an ecosystem of strong alliances such as channel partners, distributors and resellers. Among other measures, Lee will put an emphasis on leveraging the potential of TeamViewer’s existing sports partnerships with Manchester United and the Mercedes-AMG Petronas Formula One team. Based in Singapore, she will build a regional APAC sales hub for TeamViewer, in addition to the existing strong local presence in Japan, China, India, and Australia.

    “We are very excited to welcome Sojung Lee on board,” stated TeamViewer’s CEO Oliver Steil. “With her strong track record of generating extraordinary business growth, her proven leadership skills, and her extensive know-how of the market requirements in the region, she will play an integral role in bringing our new setup for APAC to life.”

    Lee brings comprehensive experience in sales leadership, demand generation, business growth, and digital strategy in the enterprise IT and services industry across the APAC region. In her previous role at SolarWinds, she succeeded as vice president of Asia Pacific and Japan sales, driving business development, partnerships, and overseeing the APAC sales team to strengthen the brand and extend its market position. Prior to SolarWinds, Lee spent over eight years with IBM Asia Pacific in different positions, most recent being a sales executive/director. Before her tenure at IBM, she built a strong reputation as a business development executive in Korea and China.

    “TeamViewer is a great company with value-creating products, a global footprint and a compelling narrative. I am excited to join this truly international and diverse workforce sharing strong company values,” said Sojung Lee on her new assignment. “Supporting clients in digitally transforming their businesses and optimising their processes along the entire value chain is a very attractive task I want to bring forward together with the teams we have in place across the region and a strong APAC partner network.”

    Lee holds a bachelor’s degree in international law and legal studies from Yonsei University in Seoul, a Master of Business Administration from Fudan University in Shanghai, and a Master of Advanced Management from Yale University.

  • Dushyant Sapre moves on from Twitter-owned MoPub

    Dushyant Sapre moves on from Twitter-owned MoPub

    Mumbai: Dushyant Sapre, the MD for Japan and Asia Pacific of MoPub has quit the Twitter-owned company after a two-year stint. He was based in Twitter’s Asia Pacific headquarters in Singapore.

    MoPub provides monetisation solutions for mobile app publishers and developers around the globe. Sapre, who joined the platform in September 2019, was responsible for running the Japan, Asia Pacific organisation with a strong focus on the mobile gaming vertical in China, Japan, and Korea.

    Sapre, in a LinkedIn post, said: “A month ago, I made the difficult decision to leave Twitter and MoPub, with today being my last day. It’s been an amazing 2-year journey, with an incredible group of #Tweeps. A couple of quarters into the job, the pandemic inflicted uncertainty wreaked havoc on our lives. I felt extremely fortunate to have been at Twitter: the sense of empowerment and support I got to lead my family, team, and self through the tough times was simply unparalleled and is something I will share with everyone and carry within for life. Thank you, Twitter!”

    Sapre gave an inkling of joining a new venture, without divulging details. “Starting next week, I am embarking on a new challenge: building a new business ground-up from 0 to 1, uprooting and moving to new geography in a few months, unlearning, learning, and proving myself all over again,” he wrote.

    Sapre was previously the managing director for APAC supply and global app partnerships at Criteo, and was a founding leader of the Criteo Singapore office since 2013. Over the past decade, he has advised app developers and digital publishers on maximising monetisation and online retailers on user acquisition and retention.

  • TV subs rev may expand to Rs 907 bn by ’21 at 11.6% CAGR: PwC

    MUMBAI: India’s entertainment and media sector is expected to expand steadily over the next four years as per PwC’s Global entertainment and media outlook 2017-2021. The industry is expected to exceed Rs 2910 billion by 2021 increasing at compound annual growth rate (CAGR) of 10.5% between 2017 and 2021.

    • Television will grow at an overall CAGR of over 11.4% during 2017-21, with subscription TV households to reach 16.7 Cr by 2021. 
    • Despite fewer screens and low admission prices, India to be the third largest Cinema market in the world by 2021 with a double digit CAGR of 10.4% over the Outlook period.
    • Unlike the Global trend, Indian newspaper industry to showcase a positive growth rate of 1.1% CAGR during 2017-2021.
    • Internet advertising to register the fastest growth as compared to other advertising platforms at a CAGR of 18.6%.

    PwC India partner & leader – entertainment & media Frank D’Souza comments: “Unlike the global economy, which will see a shrinking contribution from the Entertainment and Media sector over the Outlook period, in India the sector’s growth rate will outpace the overall GDP growth rate. Being a relatively under-developed market in terms of per capita spend on entertainment and media, will allow India to grow at 10.57% over the next five years to an overall size of INR 290,539 Cr. Also, being the least digitised market, will allow the traditional media to grow without being disrupted by digital competition. Whereas one may be tempted to conclude that India’s growth in this sector is divergent from the world’s, it will do well for Indian players to keep their eyes on changing landscape globally and prepare for its eventual impact on the Indian market.”

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    Key highlights of the report:

    Television: TV Subscription revenues are expected to grow from INR 52,755 Cr in 2016 to INR 90,713 Cr in 2021 at a CAGR of 11.6%. Though subscriber numbers are still growing, explosive growth levels of the recent past will not be replicated in the future. The cable market is approaching a saturation point but will still account for over 55% of the total pay-TV market in 2021. In terms of advertising, TV will continue to hold the larger share of the pie from INR 21,874 Cr in 2016 to INR 37,315 Cr in 2021, even though Internet advertising is expected to growth a much faster rate of 18.6% as opposed to TV advertising at 11.1% from 2017-2021.

    Cinema: India’s cinema sector is expected to experience strong growth throughout the forecast period. Box office revenue will rise from INR 10,957 Cr in 2016 to INR 18,047 Cr in 2021, at a healthy CAGR of 10.4%. Admissions will rise from an estimated 200 Cr in 2016 to 230 Cr in 2021 (at a CAGR of 2.4%) and ticket prices will rise at a CAGR of 7.9% in the same period. This is one of the few major cinema markets in which 100% digitisation of screens has not yet been achieved – and it is not expected to occur over the forecast period. 

    Publishing: Publishing in India is expected to grow from INR 38,601 Cr in 2016 to INR 44,391 Cr in 2021 at a CAGR of 3.1%. Book publishing is projected to grow at 6.1% CAGR over 2017-2021 whereas Magazines are expected to grow at a CAGR of 3.3% for the same period. The Indian newspaper industry continues to grow from INR 23,161 Cr in 2016 to INR 24,447 Cr in 2021, but the growth rate is tailing off as the effects of digital disruption begin to be felt in a market that had long enjoyed print expansion. 

    Internet: In terms of Internet advertising revenue, India is ranked eighth in the Asia Pacific region. One reason for the immature online ad market is the lack of Internet access among Indians – fixed broadband penetration remains low at just 6.9% in 2016. Today, mobile Internet advertising only comprises 27.6% of total online spending, marking a clear gap between Indians with mobile access and brands reaching out to the mobile audience.  India’s internet video segment has produced revenues of INR 560 Cr in 2016 and will grow at 22.4% CAGR to reach a new high of INR 1540 Cr in 2021. Transactional video-on-demand will account for over 61% of total Internet video revenues in 2021, with many households not wanting to commit to the regular payments of subscription video-on-demand.

    Major digital tipping-points are occurring or in prospect across all segments globally…

    • Internet advertising now generates more revenue than TV advertising globally. In 2016 an important tipping point was reached in the global advertising industry, with revenue from Internet advertising exceeding that generated by TV advertising for the first time. That lead, thanks to the rapid growth of mobile ad revenues in particular, is set to increase significantly in the next five years. 

    • Internet video revenues will overtake physical home video in 2017. The Internet video segment has expanded rapidly in recent years, and will overtake the physical home video market for the first time in 2017. Internet video revenues are projected to grow at a CAGR of 11.6% to reach USD 36.7 bn (INR 236,111 Cr) in 2021, while the terminally declining market for DVDs and Blu rays will have fallen to USD 13.9 bn (INR 89,426 Cr). Demand has shifted towards the more immediate and convenient video-on-demand (VOD) market, with content accessible via a wide range of connected devices allowing consumers to view when and where they desire. 

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    • Global newspaper circulation revenue overtook global advertising revenue in 2016.  While newspaper circulation revenue has been on a downward trajectory since 2015, publishers have had the useful lever of cover price rises to partly offset the rapid fall in units. However, the year-on-year falls in newspaper advertising revenue have been more pronounced – reflected in the overall de-growth in the newspaper segment.

    • Virtual reality video revenue will exceed interactive application/gaming revenue in 2019. The consumer virtual reality (VR) content market will grow at a CAGR of 77.0% over the forecast period to be worth USD 15.1bn (INR 97,147 Cr) by 2021. Of this, USD 8.0bn (INR 51,468 Cr) will be spending on VR video (rising at a CAGR of 91.2%), surpassing interactive experiences and games in 2019. This is one segment to look out for in the future.

    • Smartphone traffic will exceed fixed broadband data traffic in 2020. Although mobile usage is a key driver of growth in overall data traffic, fixed broadband will continue to account for the majority of data traffic in the 19 markets for which we have developed detailed forecasts. Many consumers still prefer to access data-heavy content – notably high-quality video – via fixed broadband rather than their mobile device. But the shift towards the smartphone will continue.

  • France 24 now in HD in Asia-Pacific region

    France 24 now in HD in Asia-Pacific region

    France 24 has signed a distribution agreement with satellite operator AsiaSat, making its English channel available in HD via AsiaSat 5.

    France 24 English HD is currently available exclusively in the Asia-Pacific region and this launch marks an important new step in the channel’s development.

    This agreement reinforces the attractiveness of the channel for cable operators, DTH and IPTV as well as for major hotel chains.

    Thanks to recent distribution deals in South Korea and the granting of a broadcast license in Vietnam, France 24 is now available to 60 million TV households and more than 300,000 hotel rooms across the Asia-Pacific region.

    For further information about how to include France 24 English HD in your offer, please contact Brice Bertrand and David Couret attending CASBAA Convention 2016:

  • France 24 now in HD in Asia-Pacific region

    France 24 now in HD in Asia-Pacific region

    France 24 has signed a distribution agreement with satellite operator AsiaSat, making its English channel available in HD via AsiaSat 5.

    France 24 English HD is currently available exclusively in the Asia-Pacific region and this launch marks an important new step in the channel’s development.

    This agreement reinforces the attractiveness of the channel for cable operators, DTH and IPTV as well as for major hotel chains.

    Thanks to recent distribution deals in South Korea and the granting of a broadcast license in Vietnam, France 24 is now available to 60 million TV households and more than 300,000 hotel rooms across the Asia-Pacific region.

    For further information about how to include France 24 English HD in your offer, please contact Brice Bertrand and David Couret attending CASBAA Convention 2016:

  • IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    MUMBAI: IOT Group Limited subsidiary – OTT Premium Pty Ltd – has entered an exclusive agreement to bring Xstream’s over-the-top media streaming platform to Australia and more than 100 countries across the Asia-Pacific region. Xstream, one of the only independently owned tier-one streaming companies in the world, offers telcos, broadcasters, production and film companies and content owners with the full end to end over-the-top platform to deliver content which can be viewed on any device, at anytime, anywhere.

    OTT Premium will be headed up by Bob Morrison who joined Xstream as managing director, Asia Pacific in 2015 to launch, manage and grow Xstream’s operations across the region, after earlier spending 12 months on the board of Xstream. Bob is a known business strategist and respected industry leader bringing with him over 25 years of entertainment, media, television, content and OTT experience.

    The Xstream technology will allow global content to be delivered instantly and seamlessly to Australian audiences – and Australian content to be delivered to new audiences around the world. Existing Xstream clients include Telenor (the world’s fourth biggest telco), Spark New Zealand (formerly Telecom New Zealand) and Bollywood’s largest production studio – Balaji Telefilms and is in discussion with some major players in the APAC region. In addition, OTT Premium will be adopting Xstream’s dynamic business model which means no matter the size of the client, OTT Premium will cohesively scale with each client’s individual needs.

    “This partnership will expand the reach of an Australian tech company across the entire region,” said IOT Group Executive Director Duffell. “There is a gap in the market for customers looking for unique content delivered as and when they want it. There’s numerous streaming and VOD services offering mass content, few of which offer tailored viewing or multilingual channels to address unique tastes. The Xstream platform already has access to over 10,000+ hours of homeland television and continues to grow.”

    “This partnership presents a huge opportunity for Australian broadcasters and telcos to bring previously unseen global TV content to local audiences, and provides a platform for Australian artists and production companies to bring their new content to a global stage,” Morrison said.

    Xstream CEO Simon Hoegsbro commented: ““The entire Asia Pacific region is experiencing tremendous growth in online video viewership. Entering this new era with OTT Premium will allow us to meet the increasing demand for our technology in this region. We are honoured that OTT Premium has chosen Xstream to spearhead its reach into the Asia-Pacific region and we are committed to working with OTT Premium to offer a flexible, best in class OTT platform across the Asia Pacific continuing our commitment to simplify the complexity of Internet TV for our customers “

    Over-the-Top (OTT) applications and services are the platform that delivers streaming and video-on-demand services to use on mobiles, tablet, web, smart TV, set-top-box and consoles and mobile devices. OTT providers are poised for scale and growth as they deliver user content over the Internet bypassing traditional distribution channels more generally, at a lower cost. Examples include Netflix and Apple TV (replacing your regular TV provider) or Skype (replacing your long distance provider).

  • IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    IOT group co’s exclusive agreement to stream content to over 100 APAC countries

    MUMBAI: IOT Group Limited subsidiary – OTT Premium Pty Ltd – has entered an exclusive agreement to bring Xstream’s over-the-top media streaming platform to Australia and more than 100 countries across the Asia-Pacific region. Xstream, one of the only independently owned tier-one streaming companies in the world, offers telcos, broadcasters, production and film companies and content owners with the full end to end over-the-top platform to deliver content which can be viewed on any device, at anytime, anywhere.

    OTT Premium will be headed up by Bob Morrison who joined Xstream as managing director, Asia Pacific in 2015 to launch, manage and grow Xstream’s operations across the region, after earlier spending 12 months on the board of Xstream. Bob is a known business strategist and respected industry leader bringing with him over 25 years of entertainment, media, television, content and OTT experience.

    The Xstream technology will allow global content to be delivered instantly and seamlessly to Australian audiences – and Australian content to be delivered to new audiences around the world. Existing Xstream clients include Telenor (the world’s fourth biggest telco), Spark New Zealand (formerly Telecom New Zealand) and Bollywood’s largest production studio – Balaji Telefilms and is in discussion with some major players in the APAC region. In addition, OTT Premium will be adopting Xstream’s dynamic business model which means no matter the size of the client, OTT Premium will cohesively scale with each client’s individual needs.

    “This partnership will expand the reach of an Australian tech company across the entire region,” said IOT Group Executive Director Duffell. “There is a gap in the market for customers looking for unique content delivered as and when they want it. There’s numerous streaming and VOD services offering mass content, few of which offer tailored viewing or multilingual channels to address unique tastes. The Xstream platform already has access to over 10,000+ hours of homeland television and continues to grow.”

    “This partnership presents a huge opportunity for Australian broadcasters and telcos to bring previously unseen global TV content to local audiences, and provides a platform for Australian artists and production companies to bring their new content to a global stage,” Morrison said.

    Xstream CEO Simon Hoegsbro commented: ““The entire Asia Pacific region is experiencing tremendous growth in online video viewership. Entering this new era with OTT Premium will allow us to meet the increasing demand for our technology in this region. We are honoured that OTT Premium has chosen Xstream to spearhead its reach into the Asia-Pacific region and we are committed to working with OTT Premium to offer a flexible, best in class OTT platform across the Asia Pacific continuing our commitment to simplify the complexity of Internet TV for our customers “

    Over-the-Top (OTT) applications and services are the platform that delivers streaming and video-on-demand services to use on mobiles, tablet, web, smart TV, set-top-box and consoles and mobile devices. OTT providers are poised for scale and growth as they deliver user content over the Internet bypassing traditional distribution channels more generally, at a lower cost. Examples include Netflix and Apple TV (replacing your regular TV provider) or Skype (replacing your long distance provider).

  • Clement Schwebig joins Turner International Asia Pacific

    Clement Schwebig joins Turner International Asia Pacific

    MUMBAI: There’s a new member in the Turner International team who will handle its business development in the Asia Pacific region. Clement Schwebig has joined the network as the senior vice president and will look after the network’s growth strategy in the region.

     

    He will assist in the creation of new local and pan regional channels and develop local content as well. Schwebig has an experience of 15 years in TV operations in two continents – Europe and Asia. Recently, he was a part of the Europe’s leading entertainment company RTL group in Mumbai and led the launch of the channel BIG RTL Thrill. This was the first channel from the co-operation of RTL and Reliance Broadcast.

     

    Previously, he was the COO of Alpha Media Group in Greece and CFO of RTL Televizija in Croatia. His expertise includes TV broadcasting and production including strategy, finance and sales.

  • CNN expands live programming in Asia Pacific region

    CNN expands live programming in Asia Pacific region

    MUMBAI: CNN is expanding its live programming in the Asia Pacific region with the launch of a primetime morning and an evening news show.

    Additionally, it has appointed two new full-time anchors Patricia Wu and Monita Rajpal to Hong Kong bureau.

    CNN International SVP Mike McCarthy said, “The Asia Pacific region is dynamic, compelling and delivers stories that shape the news day for the rest of the world. We are delighted to further increase coverage here from our headquarters in Hong Kong, through a new programming line up that reinforces our commitment to remaining the number one international news network in Asia, unmatched in our award-winning and relevant coverage.”

    Starting 19 November, the new primetime morning show, ‘CNN Newsroom, Live from Hong Kong’, will air from 3.30 am to 5.30 am IST each weekday (Monday to Friday). In the show, co-hosts Andrew Stevens and Patricia Wu will cover the top stories from Asia Pacific and across the world, along with headlines across business, sport, weather, technology and
    entertainment.

    Wu is a Hong Kong-based anchor/correspondent, having relocated from CNN’s New York studio to co-host the new Asia morning show.

    Rajpal is also relocating from CNN London to host a new Asia primetime evening news show, ‘CNN NewsCenter’. The soon-to-be launched Hong Kong-anchored ‘CNN NewsCenter’ will air from 5 pm – 5.30 pm IST each weekday.

    As part of the network’s new Asia line-up, Pauline Chiou, who has been a Hong Kong based anchor/correspondent with CNN for more than three years, will replace Andrew Stevens as the co-host of the network’s business show, World Business Today. ‘World Business Today’ airs Monday to Friday from 2.30pm – 3.30pm and 7.30pm – 8.30pm.

    Anna Coren, who has been anchoring with CNN for four years, will now be an international correspondent based out of Hong Kong, allowing her to also cover the region as news warrants.

  • GTV most trusted way of paid advertising: Nielsen

    GTV most trusted way of paid advertising: Nielsen

    MUMBAI: The importance of �earned’ media as a form of engaging with consumers has increased significantly in recent years, with word of mouth and online consumer reviews ranked by consumers in Asia Pacific as the most-trusted form of media or advertising, according to a recent study undertaken by Nielsen.

    The Nielsen online study into consumers’ level of trust in various forms of media and advertising and the relevance of information contained in media and advertising, found that 94 per cent of Asia Pacific consumers trust earned media, such as word of mouth and recommendations from friends and family, above all other forms of media and advertising.

    Consumer opinions posted online is the second most trusted form of media and advertising, with more than three quarters (76%) of Asia Pacific consumers indicating they trust the experiences of others’ shared online. Significantly, consumers’ trust in both word of mouth and online consumer reviews has increased exponentially in recent years, with word of mouth up 15 points in the second half of 2011 compared to the first half of 2007, and online consumer reviews up 14 points over the same period.

    Television, which enjoys the lion’s share of advertising expenditure in the Asia Pacific region, ranks as the most trusted form of �paid’ advertising for consumers in Asia Pacific, with 55 per cent indicating they trust ad messages delivered via TV. This was followed by other paid ads including magazines (54%), newspapers (52%), cinema ads (47%) and ads on the radio (47%).

    Although paid advertising on new media platforms, such as ads on social networking sites, text ads on mobile phones and online banner ads, still trails traditional forms of advertising in terms of the degree to which consumers trust it, this appears to be shifting; text ads on mobile phones and online banner ads posted some of the highest gains in consumers’ trust levels since 2007, up 18 points and 13 points respectively.

    Amongst other forms of media and advertising, the Nielsen study found that �owned’ media, in particular company websites, was widely trusted by Asia Pacific online consumers (63% of consumers said they trusted branded websites). A further 53 per cent of consumers in the region find content in emails they consented to receive to be credible. Interestingly, brand sponsorship resonates well with Asia Pacific consumers – 55 per cent trust this form of advertising.

    “These survey findings highlight the rapid fragmentation of media across the region, and the degree to which consumers’ attitudes towards all forms of media – paid, owned and earned – have shifted in a relatively short space of time,” notes Nielsen Asia Pacific, Middle East & Africa David Webb MD of Advertising Solutions. “It is interesting to note the number of new advertising categories which either did not exist, or were too small to list when Nielsen first conducted this study in 2007, such as social media advertising or display ads on mobile devices.”

    Webb notes that this continuing media fragmentation poses both opportunities and challenges for advertisers: “While advertisers are increasingly facing the dilemma of how to allocate their marketing budgets across a growing number of media platforms, the good news is that there have never before been so many opportunities for brands to engage with consumers. The real challenge marketers will face in the years ahead will be pinning down how to execute truly effective cross-platform campaigns, which utilize the unique benefits of each form of media and drive brand awareness, trial, loyalty and, ultimately, greater sales.”

    Consumers across the Asia Pacific region also regard �earned’ media content as the most relevant when it comes to looking for information on products and services, with information delivered via word of mouth and online consumer reviews ranking as the two most relevant forms of product information. In contrast, information delivered via ads on newer media platforms such as online video and banner ads, ads on social networks and mobile ads held less relevance to consumers than more traditional forms of advertising, a possible indicator that the messages contained in these ads is not yet hitting the mark.

    “The level of trust consumers place in various forms of advertising and media is clearly very closely linked to the level of relevance those media and ad messages,” observes Webb. “The evolution of â€?paid-earned-owned’ media has turned the traditional advertising model on its head, and it is now much more critical that brands deliver messages which are authentic, targeted and which encourage a two-way dialogue rather than a one-way push.”