Tag: Ashutosh Parekh

  • VooT Kids brings new animation series ‘Blazing Team’ to India

    VooT Kids brings new animation series ‘Blazing Team’ to India

    Mumbai: The new high-octane superhero series “Blazing Team: Masters of Yo Kwon Do” went live on Voot Kids with 20 new episodes in English and Hindi, and a ‘watch and win’ contest on 26 January. The boy-skewed animation offering for pre-teen audiences, produced by China-based Alpha Group and animation studio Guangdong Alpha Animation and Culture, has been well received internationally.

    Blazing Teams in this reimagined avatar transports viewers into the mystical world of ‘Yo Kwon Do,’ a practice that brings the skills of the ‘yo-yo’ together with martial arts. The torchbearer of these adventures is the cool quartet of Parker Bates, Maddie Stone, Scott Hardy, and Wilson Tisch who form the Blazing Team, mentored by the wise master Lao- Shi. These ordinary teens explore the extra-ordinary capabilities as the mystery of doomsday looms large over their hometown of Union City.

    “We are thrilled to be partnering with Voot Kids/Viacom 18 on “Blazing Teams”, such an amazing brand which has as already an important track record internationally and will enjoy a wide marketing support in the Indian market to secure a successful launch plan,” said Alpha Group VP international, media, TV/VOD and CP Antoine Erligmann.

    Viacom 18 has the licence for Blazing Team’s consumer products and the toys are already in the market. The content partnership was to further have network leverage.

    “With the addition of ‘Blazing Team: Masters of Yo Kwon Do’ we continue to focus on building a robust global content roster and further strengthen our position as India’s one-stop destination for favourite characters and entertainment for children who are inherent digital natives,” stated Voot Kids head of content Ashutosh Parekh. “Crossing age barriers, this action-adventure-fuelled animated series in its reimagine avatar captivates young viewers and instills a sense of power and responsibility in them. Bringing fresh stories and the best of characters on our platform is a natural progression to stay a strong category leader that both parents and children lean on.”

  • Voot Kids to stream ‘Pokémon’ anime franchise content in India

    Voot Kids to stream ‘Pokémon’ anime franchise content in India

    Mumbai: Voot Kids has announced that it will be streaming the popular anime franchise “Pokémon” in India. The kids’ content platform will stream 21 films and over 10,000 minutes of “Pokémon” anime series episodic content.

    “This endeavor of ours has received significant impetus through last year with the kid’s fun learn category witnessing exponential demand growth,” said Viacom18 head – SVOD (Voot Select, Voot Kids) and international business Ferzad Palia. “The addition of the vast Pokémon slate to our content repertoire will allow us to further widen our audience base and continue to be category leaders.”

    The 21 ‘Pokémon’ films will premiere for the first time in India only on Voot Kids. The platform has launched a content initiative called ‘Chuno Voot Kids. Chuno Pokemon’ to market its association with the anime series.  

    “With the consumer at the heart for every initiative on the platform, this was the perfect opportunity to build on the fandom Pokémon holds in India, propelled by kids and those who are kids at heart,” said Voot Kids head of content Ashutosh Parekh. “Undeniably, this evergreen anime franchise with multiple extensions has evolved to be very relevant to today’s digital natives, with superlative story arcs and well-etched characters that unify action – adventure with humour.”

    The Pokémon franchise has expanded to the video gaming category, with its recently released Pokémon Unite, a Moba game playable across Nintendo Switch, Android and iOS platforms.

    “With support from our partners at Voot kids, we have finally been able to release the 1-21 films in India, we are thrilled to finally share with our fans in India the fun and excitement of the Pokémon movies,” said The Pokémon Company corporate officer Susumu Fukunaga. “Voot kids and TPC are preparing other fun offerings. We hope more fans in India can be part of this experience.”

    Dream Theatre is the master licensing agency for Pokémon in India and South Asia. “We are very excited to have partnered with Voot Kids and bring such a wide offering spanning movies and seasons to Pokémon fans in India,” said Dream Theatre founder and chief executive officer Jiggy George.
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