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Tag: Ashok Parwani

  • Shankar’s ‘I’ trailer creates record on YouTube

    Shankar’s ‘I’ trailer creates record on YouTube

    NEW DELHI: The trailer of director Shankar’s much-awaited film I has clocked over two million views in 24 hours on Sony Music India’s YouTube channel, the fastest for any Indian film.

     

    Shankar, known for path breaking movies like Gentleman, Kadhalan, Indian, Enthiran, Anniyan, Nanban and 16 December is casting Vikram and Amy Jackson for his latest flick.

     

    Talking about the new record, Sony Music India’s south head Ashok Parwani said, “This is a first for us too, we have not witnessed such a huge pick up for any trailer. I will set new benchmarks across the film industry and we are proud to be associated with the magnum opus.”

     

    Weta Workshop, the company behind Peter Jackson’s film trilogy The Lord of the Rings, has worked on the digital make-up and background arts for the film.

     

    Produced by Aascar Films’ V Ravichandran, the music of the movie is by Grammy Award winner AR Rahman. Set to release in Tamil, Telugu, Hindi, Kannada, Malayalam and in all major Indian languages on 24 October, I will be the first Indian film to be dubbed into Chinese. 

     

    The movie’s music launch in Chennai was the talk of the nation with Hollywood Star Arnold Schwarzenegger as the chief guest at the spectacle. The evening witnessed a bevy of stars from the film industry with AR Rahman‘s music mesmerizing the stadium of 5000 fans and actor Vikram’s performance leaving everyone spell bound.

     

  • Sony Music south rides high on success

    Sony Music south rides high on success

    MUMBAI: Sony Music south after winning accolades across music categories at the 61st Filmfare Awards south and the eighth Annual Star Vijay Awards, has now acquired the biggest releases of the year. 

     

    The music company has an outstanding line-up of 11 films from prominent banners that are touted to create a stir at the box-office with its creative content and music. With several promising movies, 2014 is set to witness the magic of music from some ace composers.

     

    Sony Music’s library gets richer with acquisitions like Suriya and Samantha’s most awaited Anjaan which has music composed by Yuvan Shankar Raja, KV Anand’s Anegan, GV Prakash’s Irumbu Kuthirai, Kamal Hassan’s Uttama Villain, that has music by Ghibran and Meagaamann directed by Magizh Thirumeni which has S. Thaman as the composer.

     

    Additionally there is UTV Motion Pictures Sigaram Thodu and Sivakarthikeyan starrer Rajini Murugan and for both the music has been composed by music composer D. Imman.

     

    The company has also bagged music rights of the period film Kaaviya Thalaivan. Music of the film is composed by music maestro and Oscar winning composer A R Rahman. The recently released racy single Vaanga Makka Vaanga, from the film has already gained popularity amongst the music lovers.

     

    Sony Music south head Ashok Parwani believes that music from each film will be unique and will play a pivotal role in the success of the film. He adds: “After the grand success at major award functions last year, we are really looking forward to the new releases of 2014. We are working with all major production banners.”

     

    Last year saw Sony Music south emerge as a clear winner with many chartbusters getting recognition across various award functions. At the 61st Filmfare Awards south, it bagged two awards for Kadal, music maestro A.R.Rahman winning the Best Music Director award and Shakthisree Gopalan – Nenjukulla, the Tamil Filmfare Best Playback (Female).

     

    Yuvanshankar Raja won the Tamil Filmfare Best Playback (Male) for Thangameengal. At the eighth Annual Star Vijay Awards , Sony Music south won for more than just music with films Kadal, Maryan, Vishwaroopam, Arrambam, VVS, Ethir Neechal and Thangameengal  stealing the show.