Tag: Ashish Chadha

DoIT Sports forms strategic partnership with InsideSport.co

MUMBAI: DoIT Sports, a private sector company working for promotion and commercial growth of sports in India, and InsideSport.co, a sports business intelligence platform, formed a partnership. InsideSport, as part of the deal, shall be the Business Intelligence partner of DoIT Sports for its kabaddi and table tennis ventures.

DoIT Sports has been successfully running the Delhi Dabang franchisee in the Pro Kabaddi League ever since its inception three years ago. The company has also acquired a franchisee – Dabang Smashers – for the forthcoming Ultimate Table Tennis league. DoIT Sports have also been the proud owners of the Hockey India League Mumbai Franchisee – Dabang Mumbai – ever since 2014.

InsideSport.co, as DoIT Sports’ business intelligence partner, shall work towards promotion of the company’s sporting ventures, initiatives and achievements with a view to enable the company cultivate these initiatives and achievements into commercial success for commercial ventures under the aegis of DoIT sports.

The sports business news intelligence platform will also advise the company in media and promotional content aggregation.
“DoIT Sports has always looked for opportunities engage with the sports fans across this country. In fact our Kabaddi club, Dabang Delhi KC is the first team to cross a million fans on Facebook and we don’t want to just stop there. Throughout the partnership with InsideSport.co, DoIT Sports aims to reach and share with its hardcore fans and other stakeholders an in-depth knowledge and understanding of all sports and ventures that we are a part of,” says DoIT Sports Management India CEO Saumya Khaitan.

“DoIT sports has an extremely professional approach for promotion of sports and the stars who make sport worth talking points. Their professional commitment towards sports and sportspersons is measured, crucial step contributing towards making India a sporting nation. These initiatives need as much mention as the success of the players on the field if sport in India has to grow professionally. These initiatives, commitments and investments shouldn’t go unnoticed. InsideSport is committed to highlight DoIT’s professional initiatives helping India become a commercially successful sporting nation,” says InsideSport.co founder director Ashish Chadha.

“The company is contributing to Indian sports ecosystem with massive investments by way of franchisee acquisition of kabaddi and Table Tennis leagues. The whole world has seen the transformation of kabaddi from the rural Indian sport to the best non-cricketing commercial sporting venture in the country. TT holds similar potential,” adds Chadha.

July 14, 2017
Sporty Solutionz and Aidem Ventures form Aidem Sporty

MUMBAI: Aidem Ventures and reputed sports Management Company, Sporty Solutionz have formed a joint venture under the name of ‘Aidem Sporty’. Aidem Sporty would announce about their other sports properties in due course of time.

Aidem Sporty as a venture is set to provide holistic solutions and create success stories for the current Sports league and team owners on board. As per the contract, the highly experienced Aidem team will be managing and monetising the valuable sports properties in India.

In the past, Aidem has been an exclusive media representation house for established sports properties such as Indian Badminton League [a Sporty Solutionz property], National Games Kerala 2015, Bangladesh Premier League, Sri Lanka Premier League and many other salient properties.

Since 2011, Sporty Solutionz has been actively launching various sports properties in India. As a leader in media rights distribution in the Indian sub-continent, Sporty Solutionz has a 360 degree expertise in the business of sports.

Aidem Ventures chairman Ashok Kumar Gupta said, “This expansion will now help us to streamline our focus on general entertainment and sports entertainment as two individual platforms enticing brands to leverage our segmented products on board. With Aidem Sporty, we are looking forward to being one of the leading solution providers in the field of sports consultancy and marketing.”

Sporty Solutionz CEO Ashish Chadha mentioned, “I believe this synergy of two successful businesses will be an ideal promotional vehicle for all the sports-based brands in India.”

Recently, AidemSporty seized their first deal with a newly-launched sports portal, www.insidesport.co that delves into the business of Sports in India and overseas. The portal was unveiled in Pune amidst the presence of global sports legends like Shane Warne, Harbhajan Singh, Sunil Gavaskar, Virendra Sehwag, VVS Laxman and many other luminaries.

“We are confident to scale up the sports business with our expertise,” exclaimed Aidem Ventures president Alok Rakshit.

March 31, 2017
Sporty Solutionz inks media rights deal with MCL

MUMBAI: Media rights business company Sporty Solutionz has acquired the exclusive rights to market the MCL media rights worldwide.

Sporty Solutionz has entered into a multi-year deal with the MCL’s Dubai-based promoters GM Sports. The deal to distribute the MCL media rights in the global market is priced at multi-million dollars.

Master Champions League has a 10-year understanding with the Emirates Cricket Board to stage Masters 20-20 league in the UAE. The first edition of the league, slated between 20 January and 13 February, 2016, will feature global cricket stars like Saurav Ganguly, Brian Lara, Kumar Sangakkara, Virender Sehwag, Brett Lee, Jacques Kallis and Adam Gilchrist. The league features six teams involving 90 cricket stars.

Sporty Solutionz chief executive Ashish Chadha says, “The MCL is going to feature a big number of the all-time cricket greats. The league is not just generating tremendous interest in the native countries of these megastars, but this galaxy of cricket stars to be in action in the MCL is also creating a buzz the world over. The dynamics of cricket bazaar are changing. MCL is adding a new chapter to this. The league is going to be watched in four continents. Sporty Solutionz’s endeavor is to ensure MCL’s reach to every single cricket lover the world over.”

“We have got the global icons of cricket together to create a world class cricket league. Sporty Solutionz has a global reach in the sports media rights market. We are confident our relationship will set new benchmarks for cricket viewership. The league will be beamed across the globe,” says GM Sports chief executive director Sam Khan.

December 22, 2015
Star Sports to live telecast Asian Airgun Shooting Championship

MUMBAI: Star Sports has acquired the live telecast rights of the 8th Asian Airgun Championship.

The championship will be aired live on Star Sports 4 and Star HD 4 from 27 – 30 September between 4 – 6 pm.

Sports agency Sporty Solutionz, which has been engaged as exclusive consultants by the National Rifle Association of India (NRAI), will produce the event.

National Rifle Association of India president Raninder Singh said, “This is the first time that an international shooting event at this level shall be produced and broadcast live. Shooting is a sport with tremendous mass interest and it is also the best medal prospect for India at next year’s Rio Games. I am committed to make shooting a household sporting spectacle. I invite the nation’s sports lovers to Dr Karni Singh Shooting Ranges.”

“There is no dearth of stars and talent in this sport. The high quality production and live broadcast on the Star platform is certainly going to increase the fan base for shooting,” said Sporty Solutionz CEO Ashish Chadha.

“This sport has tremendous potential. Our endeavour during the Asian Airgun Championship is a step in the direction of realising this potential. This will not just draw the corporates towards shooting, but will also boost gen next to take up shooting as a career option,” he added.

September 23, 2015
Sporty Solutionz wins NRAI bid for production, sponsorship consultation

MUMBAI: Shooting is the most promising discipline for India at Rio Olympic Games. The young and dynamic President of the National Rifle Association of India, Raninder Singh, is determined to transform this potential into real glory. His approach to accomplish this mission is thoroughly professional.

Singh is committed to add many more firsts to the sport that has given the Nation its first individual Olympic Gold. The NRAI has signed up a deal with Sporty Solutionz Private Limited to engage the sports company as its strategic partners. Sporty Solutionz, as part of the agreement, will also produce and broadcast the forthcoming Asian Air-gun Shooting Championships, to be held at Delhi’s Dr Karni Singh Shooting Range from September 26 to 30.

SSPL will also serve NRAI as consultants to make the sport more visible, enhance commercial monetization and work out sales and marketing strategies. The NRAI President is confident that the tie up will bolster the sport.

“We are happy to form this partnership with Sporty Solutionz. With its rich Olympic history and achievements, shooting is on a constant upward surge in India and I am confident that this partnership will help boost the popularity of the sport, attract corporate interest and bring it closer to public,” says Singh.

Sporty Solutionz CEO Ashish Chadha, believes the sport has tremendous potential, which with an enhanced reach and visibility can make shooting the next big thing in Indian Sports.

“Sporty Solutionz is proud to partner NRAI as its consultant. Shooting has given India not only its maiden individual Olympic gold but several World Champions and is one of the few sports where Indians are world leaders. With better resources, we are confident India can bring more medals back from Rio Olympics. Sporty Solutionz is proud of being a partner towards making it happen. We look forward to contributing in making it popular with the public and bring them closer to their shooting heroes. I thank the NRAI from the core of my heart for giving us an opportunity to be a part of this big mission,” says Chadha.

The aim of the tie-up is not just monetary conversions, but to also make shooting a mass sports in terms of participation and fan base.

August 27, 2015
iTV Network MD Kartikeya Sharma invests in Pro Wrestling League

MUMBAI: With India becoming home to not just cricket, when it comes to sports, iTV Network managing director Kartikeya Sharma is all set to invest in a wrestling league.

With an aim to give the game a fillip, Sharma has formed Pro Sportify, which will first start with Pro Wrestling League and later expand into the business of sports leagues, not just in India, but globally.

Sporty Solutionz promoter Ashish Chadha will also be a stakeholder in the league.

According to Sharma, Pro Sportify will usher in a new era for the business of sports in India. “Our philosophy as a company reflects in our name – ‘Pro Sportify.’ Our approach to uplift and transform the sports will be thoroughly professional, but there will be no compromises with the basics and essence of the sports. We will also keep the culture and heritage of the sport intact. This philosophy will also reflect in our first venture Pro Wrestling League, which in spite of all commercial exploitations shall remain the real deal for sportsmen,” said Sharma.

“I thank Kartikeya from the core of my heart for his whole-hearted support for the cause of sports in India. Professionalism in any industry does not mean minting money. It’s about creating more opportunities for each constituent of that particular industry and that is what we are going to do in Pro Sportify. Betterment of sportspersons, more opportunities and positive gains to our associates and more excitement, fun and sporting innovations for the fans will be a continuous process in Pro Sportify,” added Chadha.

July 24, 2015
Sporty Solutionz signs multi-year media rights deal with New Zealand Cricket

MUMBAI: Sporty Solutionz has signed a multi-year media rights deal with New Zealand Cricket. The deal enables Sporty Solutionz to sub-license New Zealand Cricket rights until 2016 and 2017 in Pakistan, Sri Lanka, Bangladesh and other parts of the sub-continent outside India. This will involve all cricket hosted by New Zealand Cricket during the 2014-15, 2015-16 and 2016-17 seasons.

During the period of the contract, New Zealand Cricket will play host to eight international series, including three visits from Pakistan, two from Sri Lanka, and a visit each from Bangladesh, Australia and the West Indies.

Sporty Solutionz’s chief executive officer Ashish Chadha rates the new relationship as extremely valuable. “We are proud to be associated with New Zealand Cricket,” said Chadha and added, “We are confident of broadcasting the action to previously unexplored territories to ensure the best reach for cricket played in New Zealand.”

“Of the eight series NZC will host during the period of our contract, six will involve teams from the sub-continent: Pakistan, Sri Lanka and Bangladesh – all of which play exciting cricket. On average, one of these teams will be playing every six months in New Zealand over the next three years – and I’m sure cricket lovers in the sub-continent are going to witness some exciting encounters,” he highlighted.

NZC chief executive officer David White welcomed the agreement and said he was looking forward to working with Sporty Solutionz over the term of the contract period.

“The next three seasons are shaping up as an exciting time for New Zealand Cricket and the Blackcaps, and we’re delighted to have Sporty Solutionz as a media rights partner,” said White.

“At a time when the Blackcaps are making excellent progress as an international team, this new partnership will ensure their exposure to an ever-increasing media audience,” added White.

January 12, 2015
Sporty Solutionz sublicenses Bangladesh Cricket Board media rights to Geo Super

MUMBAI: Sporty Solutionz, Indian sub-continent’s media broadcast rights marketing company, has sublicensed the Bangladesh Cricket Board’s media broadcast rights to Pakistan’s leading sports channel Geo Super.

The deal enables Geo Super to broadcast all international cricket hosted by the Bangladesh Cricket Board till 2020. Pakistan team will travel to Bangladesh twice during the period of this contract, whereas India also visits twice to play cricket with its eastern neighbour.

Geo Sports also gets opportunity to offer Pakistan cricket fans the action involving cricketing power houses like Sri Lanka, Australia, England, South Africa, New Zealand and West Indies as they all are set to visit Bangladesh till 2020. Bangladesh over the next six years will host 15 international series.

Star Sports holds the rights to broadcast Bangladesh cricket in India. Speaking on the deal, Sporty Solutionz Ashish Chadha said: “We are proud of our association with the Bangladesh Cricket Board and Geo Super. BCB will host some of the best cricket, including tours by the Pakistan cricket team, during the course of this deal. I am sure this broadcast deal will usher a new era for cricketing ties between Bangladesh and Pakistan and for cricket lovers in Pakistan.”

GEO TV Network president Imran Aslam added, “Bangladesh cricket has always been special to the people of Pakistan, who admire the tenacity and fighting spirit of the Bengal Tigers. GEO Super, Pakistan’s first sports channel, is proud to be associated with Bangladesh Cricket and will provide a perfect platform for showcasing the sport and all its glorious uncertainties through state of the art production values. We look forward to a long association and unmissible action. For viewers this is a free hit. We will like to thank Sporty Solutionz for helping us grab this opportunity.”

June 19, 2014
Vodafone India secures the ‘title sponsorship’ for inaugural Indian badminton league 2013

Bangalore: In one of the most anticipated statements of the high-impact Indian Badminton League, it was announced today that Vodafone India, India’s leading telecommunications service providers will be the ‘Title Sponsors’ for Indian Badminton League (IBL) 2013.

Speaking on the association, Vivek Mathur, Chief Commercial Officer, Vodafone India said, “Vodafone has a strong association with sport in India. We see a great initiative in the Indian Badminton League. Badminton is a sport that most Indians associate with and we see this as a paradigm shift in the sports entertainment industry. Vodafone India intends to make the best out of this association.”

Speaking on the association, Mr Ashish Chadha, CEO, Sporty Solutionz, the ‘Commercial Partner’ for IBL, said, “It’s a matter of pride for Indian Badminton League today that Vodafone India has decided to promote the League and this association will take BAI and Sporty Solutionz’s attempt to promote badminton in India to the next level. With its unparalleled reputation for world-class services and pioneering telecom supremacy, Vodafone India’s support will be a key factor to the success of IBL. Keeping in mind Vodafone India’s past association with sports, it gives us the confidence that they will even guide us with their valuable experience through this foray.”

Speaking on this occasion, Dr. Akhilesh Das Gupta, Badminton Association of India President & MP said, “We welcome Vodafone to the IBL family. We look forward to a strong and successful association and their presence will add goodwill to the League.”

The $1-million Indian Badminton League is set to launch on August 14, 2013, with some high-voltage action expected between Krrish Delhi Smashers and Pune Pistons. The 2013 IBL will feature six franchises and will run for 18 days. Each franchise will host a two-day leg and the League will showcase a grand total of 90 matches, providing broadcasters and in-stadia spectators with more than 100 hours of LIVE “family entertainment” on STAR Sports 2 & ESPN. The matches will be held during late afternoon and evening to coincide with prime time television and providing a convenient time for the stadium audience. The LIVE IN-stadia entertainment, combined with high-octane on-court action is expected to further hook viewers onto this new adrenalin packed LIVE family entertainment format attracting a much younger fan base, which also includes women and children.

The top four franchises in the League will clash in the semi-finals and the winners will meet in the grand final on August 31, which will be played in Mumbai, for the richest prize money tournament in badminton till now.

August 8, 2013
Vivaki Exchange bags Indian Badminton League’s media biz

MUMBAI: VivaKi Exchange, a division of TLG India, has bagged the media mandate for Indian Badminton League (IBL) following a multi-agency pitch.

The $1-million IBL is a joint venture of Badminton Association of India (BAI) and Sporty Solutionz.

VivaKi will offer IBL not just traditional media but transcend into social and newer forms of digital media.

The account is estimated to be worth around Rs 25 crore in the inaugural year.

Hailing this association, BAI president and MP Akhilesh Das Gupta said, “The Indian Badminton League aims to bring long-term benefits for the players and will usher in a new era in the sport. We welcome VivaKi on board and hope this association will take badminton to new heights.”

Sporty Solutionz CEO Ashish Chadha said, “The world‘s biggest badminton league demands the maturity, size and depth for national and international launch and VivaKi posses the requisite skill sets. We are extremely pleased with the vibrant approach and enthusiasm of the entire VivaKi team.”

VivaKi Exchange CEO Mona Jain said, “Of late, sports category has seen a massive upward swing, largely due to plethora of sports channels and coupled with Indian accolades internationally. Badminton is undoubtedly the fastest-growing sport in the world and enjoys a massive following in India after Saina Nehwal‘s exploits in the 2012 London Olympics. I am sure IBL will be seen as a viable destination for large spending advertisers, who want to maximise their spends on media through sports this year.”

“Working on sports leagues is the most challenging part. We are thrilled on this appointment and with our bandwidth we will build IBL as the most lucrative sports property in India,” VivaKi Partnerships Unit COO Tarun Nigam added.

The inaugural edition of the IBL will be held from August 14-31. Almost all the top players of the world, including India‘s badminton players Saina Nehwal, Jwala Gutta, Parupalli Kashyap, Ashwini Ponnappa, and PV Sindhu have confirmed their participation in the League.

May 14, 2013