Tag: Arvind Kumar

  • TRAI assuages broadcaster fears of NTO review consultation paper at VBS 2019

    TRAI assuages broadcaster fears of NTO review consultation paper at VBS 2019

    MUMBAI: Assuaging fears of  media broadcasters, TRAI advisor (Broadcasting and Cable) Arvind Kumar today said at the Video and Broadband Summit (VBS) 2019 that the new consultation paper on broadcast tariffs is only seeking to address some infirmities in the earlier New Tariff Order (NTO) and will not bring any fundamental changes  to the regulatory framework.

    “Broadcasters should rest assured that the new consultation paper will not seek to decide their channel prices. The only objective of the new consultation paper is to open a debate on how the NTO is impacting the industry and to address some of the infirmities in the NTO,” Kumar said.

    Rejecting industry criticism of floating a consultation paper within months of February NTO, described by many as one of the most fundamental reform in Indian media broadcast industry, Kumar said that serving the interests of the consumers is at the heart of new consultation paper.

    “Consumer interest cannot be ignored in the name of regulatory certainties,” he said, adding as a regulatory body maximization of revenues is not the only objective of TRAI and serving the interests of consumers comes first to TRAI.

    Commending the fundamental changes brought forward by the NTO, Kumar said that the order has brough transparency to the media broadcast industry.

    “Main objective of the industry was transparency and to create a level-playing field for everyone. NTO has empowered the consumer by giving him choice,” he said at VBS 2019, being held today at Hyatt Regency.

    Further, the new system has harmonized the business processes, Kumar said as he commended the industry leaders for successfully transiting to post NTO environment.

    The much-anticipated VBS 2019 will is being held today in Mumbai with participation from prominent media networks, broadcast distributors, media and advertising agencies, consultancy services, OTT platforms, media monitoring firms, as well as government regulatory bodies.

    Among the prominent media networks who will be participating in the summit are Sony Pictures Network, Star India, 9x Media, Enterr10 TV, BBC Global News, IN10 Media, Shemaroo and Zee. From the distributors side DEN Network, Maharashtra Cable Operators Federation, Fastway Transmissions, GTPL Hathway, Tata Sky, SITI Networks, UCN Cable and Ashwini Cable will be participating in the one-day summit at Hyatt Regency, Mumbai.

    Representatives of India’s prominent media agencies like IndiaCast Media, MediaKind, The Remediation Company, IndusInd Media and Communication, One Take Media, Madison Media will be participating in the event held in the shadows of TRAI’s February 2019 New Tariff Order (NTO) and amidst expectations and fears of further changes to the months-old act, described by many as one of the most significant reform in Indian media broadcast industry.

    There will be representation from auditing firms like PwC and KPMG as well. Since broadband service providers are now key to video distribution, there will also be representation from Google, Reliance Jio Fiber, Reliance Jio and Win Broadband.

  • Bangalore Ad Club receives 1,150 entries for Big Bang Awards

    Bangalore Ad Club receives 1,150 entries for Big Bang Awards

    BENGALURU: The Advertising Club, Bangalore (Bangalore Ad Club) said through a media release that it has received a record 1,150 entries for its annual Big Bang Awards to be held on 28 September 2018 in the Garden City. The Bangalore Ad Club says that this makes it the biggest awards in a 23-year history.

    “We are celebrating Big Bang this year with the theme of # For The Love Of Advertising.  We believe that the shine has gone out of traditional advertising and we want, in our small way, to try and bring it back, in spite of the sweeping changes wreaked by digital.  We are looking at a year-long campaign, starting with Big Bang,  to celebrate some of the iconic work in the past, award the best current work and discuss and debate the future of our beloved industry,” feels Big Bang Awards chairperson Malavika Harita. Harita is the current CEO of advertising and communications company Saatchi & Saatchi Focus.

    Bangalore Ad Club says that as the advertising industry continues to grow, a shift in the advertising spaces with new opportunities and newer challenges seems to be emerging. The Big Bang Awards this year has lined up exclusive interactions with ad and marketing ITCV Foods CEO Gurus Hemant Malik, Colors Viacom 18  CEO Raj Nayak, noted ad-man and film-maker R Balki, who is known for his movies Padman, Pa, Ki and Ka and many more. 

    The Advertising Club Bangalore in association with Ananda Vikatan Group, its multimedia partner for Big Bang Awards, in a public service initiative have introduced the ‘Issued in Public Interest’, a new category under which social messaging campaigns will be recognised by the jury. The Advertising Club received 53 creatives as entries for public service, all of which will be recognised. “When it comes to public interest, it’s a challenge to categorise which is better. While we will award one gold trophy to the winner based on the jury scores. We will feature all the entries on our website, as a goodwill gesture,” says Advertising Club Bangalore executive director Arvind Kumar.

  • Ad Club Bangalore receives 1200 entries for Big Bang Awards 2016

    Ad Club Bangalore receives 1200 entries for Big Bang Awards 2016

    MUMBAI: The Advertising Club, Bangalore has received a record number of entries for Big Bang Awards this year. A total of 1200 entries were received making it the highest number of entries received in last 20 years. Keeping in mind the changing media scenario, many categories have been added this year especially in the digital, strategy and data spaces.

    “The response we received this year is unprecedented and we are all gearing up for putting up a great event for our prestigious annual award night”, said Sanchayeeta Verma, President of Ad Club Bangalore.

    “The Big Bang Awards, is unique as it is fully online from its entry to judging stage. This enables both, people from across cities to participate and judges from across the country and APAC to evaluate the entries”, Verma further added.

    Malavika Harita, former President and Chairperson of The Big Bang Awards Committee, said “We have put together a jury of over 75 eminent people drawn from Creative, Media, PR, Marketing, Advertising, Reasearch and Healthcare, to judge the record number of entries received this year. We have been conducting the Big Bang Awards for over 20 years now, without ever courting a controversy.”

    Arvind Kumar, Executive Director of the Bangalore Advertising Club for the past 10 years, said “There would be a panel of judges for each category, who would judge the entries over a span of a week, online, according to pre-set criteria. The entire technology back end is managed by Global Best Awards, USA, for the fourth year in a row. The entire system is very transparent because all entries have a computer generated unique id which does not reveal the agency or entrant name. The panel of judges do not know who the other judges are in their group. This a very robust and well oiled system that we follow and is unique to our club.”

    The Big Bang Awards Event will be held in Bangalore on September 23rd and entry is by invitation only. For further details, log on toww.adclubbangalore.net .

    Visit our Facebook page The Ad Club Bangalore and follow us on Twitter @the adclubBangalore

  • Ad Club Bangalore receives 1200 entries for Big Bang Awards 2016

    Ad Club Bangalore receives 1200 entries for Big Bang Awards 2016

    MUMBAI: The Advertising Club, Bangalore has received a record number of entries for Big Bang Awards this year. A total of 1200 entries were received making it the highest number of entries received in last 20 years. Keeping in mind the changing media scenario, many categories have been added this year especially in the digital, strategy and data spaces.

    “The response we received this year is unprecedented and we are all gearing up for putting up a great event for our prestigious annual award night”, said Sanchayeeta Verma, President of Ad Club Bangalore.

    “The Big Bang Awards, is unique as it is fully online from its entry to judging stage. This enables both, people from across cities to participate and judges from across the country and APAC to evaluate the entries”, Verma further added.

    Malavika Harita, former President and Chairperson of The Big Bang Awards Committee, said “We have put together a jury of over 75 eminent people drawn from Creative, Media, PR, Marketing, Advertising, Reasearch and Healthcare, to judge the record number of entries received this year. We have been conducting the Big Bang Awards for over 20 years now, without ever courting a controversy.”

    Arvind Kumar, Executive Director of the Bangalore Advertising Club for the past 10 years, said “There would be a panel of judges for each category, who would judge the entries over a span of a week, online, according to pre-set criteria. The entire technology back end is managed by Global Best Awards, USA, for the fourth year in a row. The entire system is very transparent because all entries have a computer generated unique id which does not reveal the agency or entrant name. The panel of judges do not know who the other judges are in their group. This a very robust and well oiled system that we follow and is unique to our club.”

    The Big Bang Awards Event will be held in Bangalore on September 23rd and entry is by invitation only. For further details, log on toww.adclubbangalore.net .

    Visit our Facebook page The Ad Club Bangalore and follow us on Twitter @the adclubBangalore

  • Maxus’ Sanchayeeta Verma is the new The Advertising Club Bangalore president

    Maxus’ Sanchayeeta Verma is the new The Advertising Club Bangalore president

    MUMBAI: The Advertising Club, Bangalore has elected Maxus South India and South Asia managing partner Sanchayeeta Verma as the President of the club. Verma has taken over the mantle from Malavika Harita of Saatchi & Saatchi Focus Network.

    Verma started off her career with the TTK group in 1994. She exudes over 22 years of rich experience in advertising, marketing, media and communications and has worked across various industry sectors. Verma has been associated with Ad Club since the last 3 years.

    Speaking about her upcoming plans for Bangalore Ad Club, Verma said, “Bangalore has a perfect balance of seasoned thought-leaders with an increasing number of dynamic, young and fresh talent which I would like to capitalize through our new initiatives at the club. We are gearing up for our biggest annual award night – The Big Bang awards which recognizes the creative excellence in media and communications. We also plan to introduce events which will go beyond work into play and collaborate all our members. Some of the initiatives in the pipeline are incentivizing Ad Club members to bring in some leading rock bands for members-only nights and a gaming event to bring out the gamer in every one of us.”

    Apart from Verma, Sonia Serrao from Tata Global Beverages, Akshar Peerbhoy of Maa Communications and Nidhi Lall of Saatchi Focus Network are the new additions to the Managing Committee of the Club.

    The registrations for Big Bang Awards 2016 have already started and last date to submit entries is August 5, 2016. Keeping in mind the changing media scenario, many categories have been added this year especially in the digital, strategy and data spaces.

    Commenting on the appointment, Ad Club Bangalore executive director Arvind Kumar said, “The Ad Club will benefit from the vast experience and exposure Sanchayeeta has in her role as Managing Partner of South India and South Asia for Maxus Group. Her enthusiasm and energy to increase the Ad Club activities and enhance its image and make it more contemporary, will help in making Bangalore Ad Club into a very active body in South.”

    The Ad Club Bangalore holds a variety of events right from Sports tournaments to Advertising and Creative Quiz, Panel discussions and many more to engage a larger audience at the Club.

  • Maxus’ Sanchayeeta Verma is the new The Advertising Club Bangalore president

    Maxus’ Sanchayeeta Verma is the new The Advertising Club Bangalore president

    MUMBAI: The Advertising Club, Bangalore has elected Maxus South India and South Asia managing partner Sanchayeeta Verma as the President of the club. Verma has taken over the mantle from Malavika Harita of Saatchi & Saatchi Focus Network.

    Verma started off her career with the TTK group in 1994. She exudes over 22 years of rich experience in advertising, marketing, media and communications and has worked across various industry sectors. Verma has been associated with Ad Club since the last 3 years.

    Speaking about her upcoming plans for Bangalore Ad Club, Verma said, “Bangalore has a perfect balance of seasoned thought-leaders with an increasing number of dynamic, young and fresh talent which I would like to capitalize through our new initiatives at the club. We are gearing up for our biggest annual award night – The Big Bang awards which recognizes the creative excellence in media and communications. We also plan to introduce events which will go beyond work into play and collaborate all our members. Some of the initiatives in the pipeline are incentivizing Ad Club members to bring in some leading rock bands for members-only nights and a gaming event to bring out the gamer in every one of us.”

    Apart from Verma, Sonia Serrao from Tata Global Beverages, Akshar Peerbhoy of Maa Communications and Nidhi Lall of Saatchi Focus Network are the new additions to the Managing Committee of the Club.

    The registrations for Big Bang Awards 2016 have already started and last date to submit entries is August 5, 2016. Keeping in mind the changing media scenario, many categories have been added this year especially in the digital, strategy and data spaces.

    Commenting on the appointment, Ad Club Bangalore executive director Arvind Kumar said, “The Ad Club will benefit from the vast experience and exposure Sanchayeeta has in her role as Managing Partner of South India and South Asia for Maxus Group. Her enthusiasm and energy to increase the Ad Club activities and enhance its image and make it more contemporary, will help in making Bangalore Ad Club into a very active body in South.”

    The Ad Club Bangalore holds a variety of events right from Sports tournaments to Advertising and Creative Quiz, Panel discussions and many more to engage a larger audience at the Club.

  • Ad Club Bangalore all set for the Big Bang Awards

    Ad Club Bangalore all set for the Big Bang Awards

    BENGALURU: The Advertising Club Bangalore, which has received a record number of 956 entries this year from Bangalore, Mumbai, Delhi NCR, Chennai, Kochi, Trivandrum, Ahmadabad and Pune, has announced this year’s edition of Big Bang Awards.

     

    Club Bangalore (The Ad Club) president Malavika Harita said, “We have received good number of entries almost across all categories. Digital advertising entries are on the rise, in keeping with the general trend in advertising”.

     

    The Ad Club executive director Arvind Kumar said, “A unique thing that is being added to the awards night this year, is a panel discussion on the topic ‘Online killed the offline star –true or false ‘.” The panelists expected to be on the panel include Colors CEO Raj Nayak, Google India’s Puneetha Armugam, among others.

     

    “Ad Club has roped in around 40 judges, who are judging the Big Bang entries this year, and each entry is being will be judged by a group of three judges, who are experts in their field of communication, to ensure there is fairness in the judging process” Arvind Kumar added.

     

    The awards event, presented by Bangalore Mirror of The Times of India group for the fifth year in a row, will be held on 19 September at The Ritz Carlton Hotel, Bangalore. The other partners of the event include Colors – Viacom 18 Group, Image Library, Radio City, Exchange4Media, Ritz Carlton and Jagdish Advertising. The event is conceptualised and managed by DNA Networks.

  • Banglore ad club ‘international’ Big Bang awards on 20 September

    Banglore ad club ‘international’ Big Bang awards on 20 September

    BENGALURU: The Bangalore ad club announced yesterday that its annual ‘Big Bang‘ awards would be held on 20 September this year at the Jayamahal Palace grounds in Bengaluru.

    “The Bangalore ad club has decided to make Big Bang more competitive. To this end, entries have been invited from Singapore, Malaysia, Thailand and Srilanka. This is a small but significant step towards taking Big Bang Awards, International”, says The Bangalore ad club executive director Arvind Kumar.

    In keeping with the global trend, the Big Bang Awards are going fully online this year. The Bangalore ad club has tied-up with Global Best Awards, US to make the Big Bang Awards Online from this year. “As many ad agencies and creative hot shops across the country have expressed interest in taking part in the Big Bang Awards, going online would help in reaching out to them more effectively”, says Bangalore ad club president Malavika Harita.

    The Big Bang Awards were constituted over quarter of a century ago, bringing together agencies across the country to share their creative campaigns, while offering a platform to network with fellow creative minds in the industry. The last five years have seen the Big Bang Awards rise in popularity, with Bangalore growing to be the hub of advertising in South India.

    The Bangalore ad club has started many new categories over the past few years, including health care, digital, PR and mobile advertising. Recognising the ever growing media options, the ad club has a separate set of media awards which have become extremely popular. It has also instituted awards for young achievers, creative persons under 30, etc., to recognise and nurture their creative abilities and to offer them a platform to showcase their talent.

    The Big Bang Awards will be co-presented by the Bangalore Mirror of The Times of India Group, Bengaluru.