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Tag: Arshdeep Singh

  • Bold move Arshdeep joins boldfit in pace perfect brand play

    Bold move Arshdeep joins boldfit in pace perfect brand play

    MUMBAI: He bowls fast and now, he’s making fitness moves just as bold. India’s speedster Arshdeep Singh has officially joined Boldfit as a brand athlete, bringing fresh firepower to the fitness gear company’s athlete-first vision. The collaboration isn’t just another star-studded endorsement, it’s a stride towards making Boldfit a brand truly built by athletes, for athletes.

    The 25-year-old pacer, known for his toe-crushing yorkers and chilled-out charisma, was revealed as the newest face of Boldfit in a cheeky social media campaign that mirrored a locker room chat with KL Rahul, Boldfit’s first investor and long-time brand face. The rollout, heavy on Gen Z energy and casual flex, saw Arshdeep sporting Boldfit merch and fans were instantly bowled over.

    Arshdeep Singh, speaking about the partnership said, “I have always believed in doing things with full power, on and off the field. Boldfit gets that vibe. It’s not just good looking gear, it’s made for how athletes actually train, recover and live. Really excited to build this.”

    Boldfit founder Pallav Bihani shared his vision, “We started Boldfit to create a brand rooted in real athletic journeys. KL Rahul gave us that foundation. With Arshdeep coming on board, we’re doubling down on our mission to make Boldfit an athlete-first, performance-led brand. We are excited to co-create products with Arshdeep, tailored for the Indian fitness consumer.”

    KL Rahul, cricketer and also an investor in Boldfit added, “Boldfit has always been about more than merch or gear. It’s about creating something from within the sports ecosystem. Seeing Arshdeep come on board is a proud moment the movement is only getting bolder.”

    The Chandigarh-born cricketer joins Boldfit at a time when it’s already one of India’s fastest-growing fitness brands, riding the wave of a Rs 7,000 crore plus sports and wellness industry. With athletes like Arshdeep on board, the brand is moving beyond protein shakers and joggers aiming to rewrite what Indian fitness looks like from the inside out.

    And with that, Boldfit isn’t just selling lifestyle, it’s helping script one. One pacer, one product, one power move at a time.

  • Punjab Kings roar into IPL 2025 with ‘Bas Jeetna Hai’ campaign

    Punjab Kings roar into IPL 2025 with ‘Bas Jeetna Hai’ campaign

    MUMBAI: Punjab Kings have set the stage for IPL 2025 with a battle cry that leaves no room for doubt ‘Bas Jeetna Hai!’ The team’s electrifying new campaign, featuring Captain Shreyas Iyer, Head Coach Ricky Ponting, and a power-packed squad, embodies their relentless pursuit of victory.

    The high-energy video captures Punjab Kings’ stars Arshdeep Singh, Lockie Ferguson, Yuzvendra Chahal, Glenn Maxwell, Marcus Stoinis, and Marco Jansen gearing up for the season with raw intensity. A standout moment sees Arshdeep unleashing a lion’s roar ‘sher di dahaar’ perfectly encapsulating the fearless Punjab spirit, amplified by the commanding vocals of Punjabi singer Parmish Verma.

    The campaign also spotlights Shashank Singh, Harpreet Brar, Prabhsimran Singh, Nehal Wadhera, and promising youngsters Priyansh Arya and Musheer Khan, reinforcing Punjab Kings’ strong Indian core.

    Punjab Kings CEO, Satish Menon said, “With this campaign, we’re not just showcasing our team we’re celebrating a spirit. ‘Bas Jeetna Hai’ is more than a tagline. It’s an emotion every Punjab Kings fan live by. We’re building a fun and fearless identity on the field and off it. The atmosphere in the camp perfectly reflects what we’ve envisioned, and the boys are ready to give it their all. I’m confident fans will connect deeply with this campaign. Here’s wishing the team a memorable and successful season ahead.”

    Punjab Kings kick off their IPL 2025 journey today against Gujarat Titans at the Narendra Modi Stadium in Ahmedabad. Following an away clash with Lucknow Super Giants, the team will bring the action home to the newly built PCA Stadium in New Chandigarh, hosting Rajasthan Royals and Chennai Super Kings in back-to-back encounters. With their war cry set and their squad raring to go, Punjab Kings are ready to make this season one to remember.
     

  • Why athletes & celebrities are ditching regular water for black Alkaline water

    Why athletes & celebrities are ditching regular water for black Alkaline water

    Mumbai: In the world of health and wellness, staying hydrated is paramount, and celebrities are leading the charge with a new trend: black alkaline water. Known for its distinctive colour and unique health benefits, black alkaline water is quickly becoming a staple among top celebrities, including Anil Кароог, Varun Dhawan, Badshah, Malaika Arora, Sara Ali Khan, Kajal Aggarwal, Karan Johar, Trent Boult, Rachin Ravindra, Arshdeep Singh.

    Anil Kapoor during his recent movies’ promotion was spotted with spoke Black Alkaline Water, he said “My fitness, my passion, my quest for more. Black alkaline water from the fighter in me to the fighter in you, trust me it works.”

    Trent Boult, New Zealand’s International cricketer was spotted with Black Alkaline Water and when asked what was in his hand, he said “It’s Black Alkaline Water, in hot weather like this, you need to stay hydrated.”

    Karan Johar, on being asked ‘Do you drink black water?’  He replied- “Sab peete hai mai bhi peeta hu. Healthy hai peena zaruri hai.”  

    Ranvijay Singha said “I moved to black alkaline water some time back and I’ve been extremely happy with it as it is multifunctional and more than just water. Its pH is more than eight which reduces the acid built-up in the body and the minerals flush out the toxins and detoxify the body. Never thought even water can be black in colour.”

    Celebrity Nutritionist Pooja Makhija said “Staying healthy, staying hydrated with boosted immunity is quite the need of the hour. India’s first black alkaline water has 70 essential minerals which are derived from the core of the Earth and all these minerals have high potency, help you detoxify, reduce acidity and stay hydrated for longer duration.”

    Celebrity Nutritionist Yasmin Karachiwala said, “As Evocus is loaded with minerals and high alkalinity, it continuously flushes out toxins from our body and provides detoxification. I started using it 30 days ago and I surely see a difference.”

    This surge in popularity is not just a fleeting fad. Black alkaline water stands out in the crowded beverage market with clinical research backing its benefits. Studies have shown that black alkaline water can enhance hydration and reduce exercise-induced fatigue, it maintains the body’s gut health, and detoxification, making it a perfect fit for the active lifestyles of celebrities.

    The appeal of black alkaline water among celebrities can be attributed to its functional benefits beyond simple hydration. As the demand for functional beverages grows, more individuals are seeking drinks that offer additional health advantages. Black alkaline water fits this demand perfectly, offering a unique composition that supports overall well-being.

    In an era where health and fitness are paramount, the rise of functional beverages is undeniable. Black alkaline water’s unique properties, including its enhanced hydration capabilities and ability to combat fatigue, make it an attractive choice for those committed to maintaining peak physical condition.

  • Indian speedsters Arshdeep Singh, Prasidh Krishna, Chetan Sakariya partner with Rario to launch their cricket NFTs

    Indian speedsters Arshdeep Singh, Prasidh Krishna, Chetan Sakariya partner with Rario to launch their cricket NFTs

    Mumbai: Indian speedsters Arshdeep Singh, Prasidh Krishna, and Chetan Sakariya have partnered with Rario, which claims to be the world’s first officially licenced cricket digital collectibles platform. The exclusive partnership with the platform will help launch their own non-fungible tokens (NFTs). The pacers join Rishabh Pant, Virender Sehwag, Zaheer Khan, Cheteshwar Pujara, Rashid Khan, Jason Holder, Quinton De Kock, and many others as player partners on the platform.

    Singh said, “This is a great marriage between sports and technology, and a wonderful opportunity for me to be closer to my fans, who continue to give me so much love and support. I look forward to sharing some of my most cherished possessions and connecting with my fans in the biggest community of cricket fans, Rario.”

    “With this brand-new partnership for my NFTs with Rario, I am thrilled at the opportunity to engage with the fans at a much deeper level. Cutting edge technology, combined with the fervour for one of the most loved sports in the world, will surely add to the experience of the cricket fans,” Krishna said.

    Sakariya said, “I am thrilled at the opportunity to engage with the fans at a much deeper level. I am looking forward to sharing some of my most cherished possessions and connecting with my fans in the biggest community of cricket fans, Rario.”

    Rario co-founder, CEO Ankit Wadhwa said, “I am excited to have Arshdeep Singh, Prasidh Krishna, and Chetan Sakariya on board. In just the last year and a half, they have become the most talked about bowlers. They have consistently delivered consistent performances for me. From a strategy gaming point of view, anyone with an eye for talent will know that Prasidh, Arshdeep, and Chetan’s Player Cards will be highly sought-after in Rario’s utility ecosystem.”

    Fairplay Sports co-founder Bandana Chhetri, who manages Arshdeep Singh, Prasidh Krishna, and Chetan Sakariya said, “We are excited about Prasidh, Arshdeep, and Chetan’s partnerships with Rario. Rario is the best when it comes to licenced cricket digital collectibles platforms, and we are proud that we could get the partnership done.”

    Rario marketing head Shubham Agarwal said, “We are excited to have Arshdeep, Chetan, and Prasidh onboard. They are rising young bowlers who have proved their mettle at a young age and with their skills would bring great value to Rario’s NFT utilities.”

  • Elite Pro basketball signs top players from India; announces two more try outs

    Elite Pro basketball signs top players from India; announces two more try outs

    Mumbai: Elite Pro Basketball League is a 5×5 pro basketball league featuring 12 teams filled with Indian players. They held a try-out in May in Hyderabad, which saw over 250 athletes attending it. Now the team has announced two more try outs in October to give another platform for basketball players to try their hand at playing in the biggest basketball league ever organised in India. The league is organised by Elite Pro Basketball and is scheduled to begin matches in January 2023.

    The first round of try-outs saw names from the Indian basketball team like Jagdeep Singh Bains, Pratham Singh, K Ravikumar, Vinay Kaushik, Rachit Singh, Prakash Mishra, and Arshdeep Singh, among others. Out of the 250 odd athletes the league signed over 100 players to play in different teams in the league. The team has been receiving calls from across India asking for more try outs and opportunities to be a part of the league which has compelled the organisers to announce two more try outs one in Chennai between 8-10 October and another in Delhi from 28-30 October 2022.

    With 12 marquee players already signed, the organisers have signed another 100 or so players who will be playing in the league. These include basketball players from the Indian team and also athletes who excelled in the first try out. Manik Ohlan, Zeemamudin, Shiv Khoiwal, Prasanna Venkatesh S, Praveen Kumar C, Jeevanantham, Baladhaneshwar Poiyamozhi, Gaurav Ohlan, Sunil Rathee, Akshay Adhana, Abhishek Rathee, Abhishek Tyagi, Vikas Mor, Princepal Singh Bajwa, Siddhant Shinde, Himanshu Sharma, and Abhudaya Yadav are a few of the other top names who have been recently signed by the league.

    Elite Pro Basketball CEO Sunny Bhandarkar said, “The response we have got is immense. A lot of people who couldn’t make it to the try outs had reached out to us asking if we could hold another try out as they wanted to be a part of the biggest basketball league in India. Hence, we decided to not have one but two try outs to give budding basketball players a chance to showcase their talent. Through this league and everyone’s support, we want to revolutionise the sport of basketball in India and we will leave no stone unturned till we achieve this goal.”

  • Shivam Dube signs with FairPlay Sports

    Shivam Dube signs with FairPlay Sports

    Mumbai: Indian cricketer and Chennai Super Kings all-rounder Shivam Dube has signed up with the Delhi-headquartered sports agency FairPlay Sports.

    The agency, which also manages Indian football captain Sunil Chhetri, badminton superstar Saina Nehwal and cricketers like Nitish Rana, Karun Nair, Chetan Sakariya, Prasidh Krishna, Arshdeep Singh and more, will handle Dube’s brand endorsements, commercial engagements, social & digital media and appearances.

    “I am really excited about and looking forward to working with the team at FairPlay Sports. They have a great reputation in the sports community, and I look forward to them handling all of my off-field activities,” said Dube.

    “Shivam is undoubtedly one of the most prolific players for India. He’s young, fit, and very motivated, and his best is yet to come! We’re proud and excited to welcome him and hopefully provide him with the support he needs off the field so he can maximise his potential on it,” said Fairplay Sports co-founder Bandana Chhetri.