ITV

Tag: Arrow

  • Atul Projects builds its brand with new marketing head

    Atul Projects builds its brand with new marketing head

    MUMBAI: Looks like Atul Projects just got a solid foundation for its next big story. The Mumbai-based real estate developer has appointed Piyush Niljikar as its head of marketing, signalling a brand reboot built on creativity, strategy, and legacy.

    With over 15 years of experience across advertising and real estate, Piyush brings a blend of creative and commercial flair. He’s led campaigns at Creativeland Asia and WYP Worldwide, shaping brands such as Mercedes-Benz India, Godrej Cinthol, United Colors of Benetton, Zee5, Arrow and TAJ Group. In real estate, his standout achievement was driving a sell-out in just 18 months at CCI Projects, followed by an award-winning stint at Ashwin Sheth Group, where he led the buzzworthy Spot The Orange Dot campaign.

    “Piyush’s deep understanding of brand building and integrated marketing aligns perfectly with our vision of redefining luxury living through innovation and quality,” said Atul Projects managing director  Aakash Patel. “His leadership will be key in amplifying our brand presence and delivering impactful, customer-centric campaigns.”

    On his new role, Piyush said, “Atul Projects has a proud legacy built on trust and transparency. I’m thrilled to shape a brand narrative that resonates deeply with homebuyers while driving real business growth.”

    As Atul Projects expands its residential footprint across the MMR region, Piyush’s appointment marks the start of a new chapter, one where legacy meets modern marketing muscle, and every campaign is built to last.

     

  • Arrow unveils Tailored for the Good Life campaign

    Arrow unveils Tailored for the Good Life campaign

    MUMBAI: Arrow is stitching style and sophistication together with its latest campaign, Tailored for the Good Life, starring Vedang Raina and Khushi Kapoor. Set against the vibrant streets and chic apartments of New York City, the campaign celebrates Arrow’s American heritage while bringing a fresh, modern twist to menswear.

    Vedang Raina embodies the quintessential Arrow man: confident, charismatic, and effortlessly stylish, while Khushi Kapoor adds her own flair and elegance, making her debut with the brand. Together, they capture a lifestyle that’s not just successful, but truly well lived, blending playful chemistry with aspirational fashion.

    Arrow India CEO Anand Aiyer said, “This campaign bridges our rich heritage with the aspirations of today’s men. Vedang and Khushi perfectly capture the modern consumer who values style, confidence, and authenticity.”

    Vedang Raina shared, “Arrow celebrates confidence and individuality. The campaign shows fashion that works as hard as you do, from sharp workwear to everyday looks with personality.” Khushi Kapoor added, “It’s about celebrating who you are and enjoying every moment in style. Arrow feels modern, relatable, and full of aspirational energy.”

    Closing with Arrow’s signature tagline, Tailored for the Good Life, the campaign reinforces the brand’s promise: fashion that evolves with its consumers while staying true to its timeless elegance.

     

  • Acclaimed “ARROW” and “TROLLHUNTERS” producer, Marc Guggenheim joins graphic india’s advisory board

    Acclaimed “ARROW” and “TROLLHUNTERS” producer, Marc Guggenheim joins graphic india’s advisory board

    MUMBAI: In a super-powered announcement which brings together east and west, Graphic India, the country’s leading superhero company, announced today that acclaimed television creator, writer and producer, Marc Guggenheim has joined the company’s Advisory Board.

    Marc Guggenheim commented, “I’ve had the immense pleasure of working with Sharad for over ten years now.  I couldn’t be more thrilled to be invited to participate in the remarkable company he is building in Graphic India.  I’m looking forward to helping mentor the next generation of Indian talent and help them take their stories beyond the printed page and into film and television.

    As Graphic expands more aggressively to take its characters from comics and animation into live-action film and television productions, Guggenheim brings decades of expertise across comics, television and film as a creator of TV shows including, “Arrow,” “Legends of Tomorrow” and “Trollhunters: Tales of Arcadia” and writer of films including “Percy Jackson: Sea of Monsters.”

    “Marc is a exceptional creator and an even more exceptional person,” commented Sharad Devarajan, Co-Founder & CEO of Graphic India. “We are incredibly fortunate to have his wealth of experience in storytelling, VFX, animation and live action production, to help us as we expand our amazing team of Indian creators to launch new TV and Film projects that inspire audiences across India and the world.”

    In addition to Guggenheim, previous Graphic India advisors include, pop-culture icon and bestselling author, Grant Morrison; Entrepreneur and Co-Founder of Tinder, Dinesh Moorjani;  Founder of People Group, Anupam Mittal;  and leading marketing expert and founder of South Asians in Media and Marketing (‘SAMMA’), Rajan Shah.

    Graphic has begun pre-production on numerous live-action and superhero, mythology and fantasy projects for India based on its graphic novels.

  • Arrow says ’best is yet to come’ in latest campaign

    Arrow says ’best is yet to come’ in latest campaign

    MUMBAI: Marking its 25th anniversary in the country this year, Arrow continues to stand tall for its contemporary, timeless and classic workwear; one that India has loved it for.

    Pioneering workwear styles that allow professionals to look and feel their best each day, Arrow has been at the forefront of shirt-making from creating the first detachable collar in 1851 to creating 400 more.

    Bringing fervour to life is Arrow’s newest campaign – ‘Best is yet to come’, conceptualised and executed by Arrow’s AOR, integrated agency What’s Your Problem Brand Solutions.

    The film encourages professionals to do their best each day and stop at nothing. Telling them how yesterday’s awards, promotions, successes are all yesterday’s, but today is a new day and the need to outdo oneself must never rest, because the best is yet to come.

    The film shows Arrow celebrating 25 years in India by dressing up retired corporate professionals who they missed dressing up earlier, as these professionals had already retired before Arrow had launched in India. Thus evolved the idea of dressing up OP Khanna, an 82-year-old man to celebrate his past corporate achievements and his pursuits today, where he strives to be better than yesterday. And dressing him up is to showcase that even his best corporate look is yet to come.

    Arvind Fashions Limited CEO for heritage brands division Sumit Dhingra says, “Arrow has been at the forefront of legacy and innovation for the last 25 years in India. But not one to rest on its glory, through this campaign, we want to urge the young or old, working or entrepreneur, sportsman or director; to continue their journey for perfection, knowing well that their best is yet to come. It was a privilege shooting with O P Khanna, mirroring his quest to keep going even at 82 is inspirational.”

    What’s Your Problem Brand Solutions founder and creative head Amit Akali,

    and creative supervisor Aditi Naikar say, “Rarely has a fashion brand dared to use an old man as a model. With Arrow’s team of designers, international stylists, make-up artists and photographers, we set about making him look better than he’s ever looked before. This was a live activation, captured on film by Director Prasad Naik and his team at Fusion films. We all realised that OP Khanna’s story was so inspirational, we just had to do justice to it by capturing its reality – at the same time Arrow is a fashion brand, and I think Prasad has managed to make it both, a fashion film and an emotional documentary.”

    Director Prasad Naik adds, “When WYP came to me with the idea I was really excited. Being a fashion photographer who has been constantly trying to reinvent myself I resonated with the thought of ‘best is yet to come’. I was also clear the film had to be shot in a real, documentary style just bringing alive Mr. Khanna’s true story – but it also had to look more beautiful and contemporary than any fashion film you’ve seen – which is why we flew down a German cinematographer from Portugal who specialises in these kind of documentaries.”

  • Colors Infinity to premiere latest international shows within 24 hours of its international telecast

    Colors Infinity to premiere latest international shows within 24 hours of its international telecast

    MUMBAI: Colors Infinity has started premiering shows and the list includes – Riverdale, The Flash, Arrow and Mr. Robot, etc. Adding to the festivities and excitement of the season, this October the channel is bringing shows one cannot afford to miss!

    Viacom18 head of programming – English entertainment Hashim Dsouza said, “Colors Infinity has always taken pride in its premium content. The shows on our line-up are critically acclaimed and highly anticipated across the globe, therefore becoming even more pertinent to bring them to the Indian audience within hours of their international telecast.”

    Here’s is the list of the shows this October:

    The Good Doctor – Season 1
    Tuesday, 3 October | 11 PM
    From the creator of House: David Shore and Executive Producer Daniel Dae Kim, The Good Doctor centers on Shaun Murphy, a young surgeon with autism and savant syndrome who relocates from a quiet country life to join a prestigious hospital’s surgical unit.

    Absentia – Season 1
    Monday, 2 October | 10 PM
    After being declared dead in absentia, an FBI agent must reclaim her family, identity and innocence when she finds herself the prime suspect in a string of murders.

    The breakout series of 2016, Riverdale will return on Colors Infinity with more blood, betrayal, friendships, romance and Bughead!

    Riverdale – Season 2
    Thursday, 12 October | 10 PM
    If the first season of Riverdale had you at the edge of your seats, prepare to be blown away in the second season of this dark-adaptation of the Archie-comic series. After discovering the killer of Jason Blossom, the second season picks up from the nail-biting cliffhanger finale.

    Back to save the day from the supervillains, The Flash, Arrow and the Legends of Tomorrow return with the newest seasons of their shows, starting October 11.

    The Flash – Season 4
    Wednesday, 11 October | 10 PM
    Season 3 finale saw Barry traipsing off into the Speed Force. The new season picks off 6 months later, with Team Flash stepping up to protect the city in a Barry-less world.

    Arrow – Season 6
    Friday, 13 October | 10 PM
    Arrow S5 capped one of its best seasons ever with an explosive finale that left the fate of nearly every major character hanging in the balance. Who would survive? Who would be left behind? We will seek the answers to these questions in Season 6.

    Legends of Tomorrow – Season 3
    Wednesday,11 October | 11 PM
    Possibly one of the most intriguing shows last year, Legends of Tomorrow S3 will pick up with the Legends having “broken” time and needing to run around endlessly to fix it. This season promises great fight scenes, clowns, and even dinosaurs.

    But that’s not all! Back with their latest seasons to Colors Infinity, Mr. Robot, Lucifer and Blindspot return to pick-up from where they left off at their season finales, with Elliot being shot, Lucifer facing his own demons and Jane deciphering her tattoos.

    Mr. Robot – Season 3
    Thursday, 12 October | 11 PM
    One of the trippiest thrillers of the decade, Season 3 of this Emmy-award winning series will shed more light on the trickeries of the hacktivist group fsociety, the sinister plans of The Dark Army, and survival of evil E-Corp.

    Lucifer – Season 3
    Tuesday, 3 October | 10 PM
    Season 3 of Lucifer will return to confront the problem of the returned wings of angel for Lucifer, the kidnapping and the unresolved issues with his mother. We will also see television’s Superman Tom Welling (Clark Kent/Smallville) join the cast as Murcus Pierce.

    Blindspot – Season 3
    Monday, 30 October | 11 PM
    Season 2 explained Jane’s tattoos, Kurt’s political future, and Roman’s missing memories. Season 3 will take forward this story and reveal more challenging conflicts, more ink and more fistacuffs!

    Adding music and symphony to the anticipated madness, Colors Infinity returns for the third successive year with its homegrown show Renault Kwid presents The Stage 3 styled by Jabong and co-powered by Motorola.

    The Stage – Season 3
    Saturday, 7 October | 8 PM
    Embarking on this magical journey, Colors Infinity begins the search for the successor to the crown of India’s most talented English singing artist! With a bundle of surprises in store for the viewers, The Stage is set for India’s best English singers to compete with the best.

    Don’t miss the delirium of entertainment and bandwagon of action, drama, thriller and suspense as Colors Infinity unleashes its Instant Premieres this October!

  • Colors Infinity brings new seasons of ‘Fargo’ & ‘Better Call Saul’

    MUMBAI: Colors Infinity is all set to premiere the latest seasons of two of the most critically acclaimed TV shows of recent time. After the gripping season finale, the channel is all set to showcase Season 3 of Better Call Saul along with the latest season of Fargo, adding to the library of Instant Premieres.
    The second season of Better Call Saul allowed fans into a new world of complexity by deepening one of the shows pivotal relationships. Colors Infinity  lawyers up this April to showcase season three, as it kicks off with Jimmy and Kim dealing with Chuck and the fallout of their Mesa Verde scheme. The all new season is set to premiere within 12 hours of its US premiere.
    Globally acclaimed show Fargo returns to Colors Infinity with its third season on 20 April, 2017, bringing in an all new story and fresh cast. The second season of Fargo received numerous accolades and awards including three Golden Globe as well as several Emmy nominations.The new season of Fargo promises to be the closest tothe original Fargo storyline and theme, starring Ewan McGregor, Carrie Coon, Mary Elizabeth Winstead, David Thewlis and Jim Gaffigan.The Fargo story dials back the scale from its second season; making it more intimate neo-noir about desperate people doing things for dubious reasons, triggering a cascade of consequences for a widening array of people. In plot and tone, the premiere strongly evokes the 1996 classic by the Coen brothers that inspires the show’s wintry milieu.
    Viacom18 English Entertainement programming head Hashim D’Souza said “While shows such as Fargo and Better Call Saul have immense global popularity, we were pleased to receive a welcoming response from the Indian audience. Viewers today are discerning and are more accepting to fresher, newer content. We have constantly aimed at offeredgy, unique content and are excited to bring the new seasons of Better Call Saul and Fargo for the eager audience. Committed to showcasing engaging content, we are certain that the viewers will welcome the new addition to our line-up.”
    In addition to the season premieres, Colors Infinity will also continue to showcase Instant Premieres of shows such as Riverdale, Arrow, The Flash, Shades of Blue, Taken and Blindspot after their respective mid-season hiatuses. Viewers will also get a chance to bid adieu to their newest favorite crime-thriller show The Blacklist: Redemption, until it returns with a new season.
    Shows to watch out for in April
    Show: Better Call Saul
    Date: Tuesday 11 April | Time: 7 pm
    Synopsis:
    Follow the journey of Jimmy McGill, a con man turning into the ethically clean Saul Goodman. Latch on to the whole new episodes of Better Call Saul as every wrong step ever taken by Saul comes back to haunt him, every wrong decision unraveling deeper drama. Catch Better Call Saul Season 3, to know more about the rip-roaring conflict that engulfs Saul Goodman. 
    Show: Fargo
    Date: Thursday 20 April | Time: 7 pm
    Synopsis:
    The all new episodes of Fargo on the channel scream out how Every bad decision leads one to many more bad decisions, and it set out a chain that engulfs everyone into madness. Don’t miss out on any bit of insanity as Fargo Season 3 returns with the story of an escalating feud between a pair of brothers, and the intriguing turn of actions that take place.
    Ongoing on Colors Infinity
    Show: Arrow
    Date: Wednesday 26 April | Time: 7 pm
     Synopsis:
    Jump into the action packed bandwagon as Oliver Queen and Felicity Smoak are about to fall out over the Helix hacker group. Is this the last chance for Team Arrow to stop the psychotic Adrian Chase, who recently added a few fresh victims to his murderous rampage? Stay tuned to know more on Arrow Season 5 only on Colors Infinity.
    Show: Blindspot
    Date: Wednesday 26 April | Time: 8 pm
    Synopsis:
    As Jane Doe and Roman struggle to get back as much as they can from their past life, lives in New York are in danger with Shepherd planning the massive destruction. Will the FBI ever manage to be a step ahead of the attack that Shepherd has on cards? Stay tuned as Blindspot Season 2 returns from its hiatus only on Colors Infinity.
    Show: The Blacklist Redemption
    Date: Friday 14 April | Time: 8 pm
    Synopsis:
    Do not miss the final episode of The Blacklist Redemption as a war strikes between Tom and Scottie before the truth unravels. Watch the final episode Americas most watched crime drama show The Blacklist Redemption only on Colors Infinity. 
    Show: Riverdale 
    Date: Thursday 13 April | Time: 7 pm
    Synopsis:
    Twisted, gooey and messy, expect nothing less from the season finale of the much loved Riverdale! Don’t miss out on the Archie- Betty – Veronica saga as alot of relationships break and many more come together on Riverdale only on Colors Infinity. 
    Show: Taken
    Date: Monday 24 April | Time: 8 pm
    Synopsis:
    Would things get even messier for Robert and Frances? Or is there something darker that still remains to unravel. Don’t miss the action packed finale of the much anticipated Taken Season 1 only on Colors Infinity.

  • HOOQ videos for Hyderabadis through ACT Fibernet

    HOOQ videos for Hyderabadis through ACT Fibernet

    MUMBAI: Singapore based video-on-demand service, HOOQ, has joined hands with Bengaluru’s ACT Fibernet. With this strategic partnership, ACT customers of Hyderabad will be able to avail a month’s free subscription of the service.

    The partnership is being piloted in Hyderabad, and will later be taken to other ACT markets such as Bengaluru, Chennai and Delhi.

    “Under this partnership, ACT customers will be able to avail one month of free HOOQ subscription that translates into a window to unlimited streaming of over 10,000 Hollywood, Bollywood and local movies along with drama titles available on HOOQ,” said HOOQ India MD Salil Kapoor.

    Through this, the viewers can view HOOQ’s exclusives and television shows like Flash, Arrow, Gotham, The Big Bang Theory, Two and a Half Men, etc. Further, the viewers could download the content for viewing at leisure, he explained.

    ACT Group CEO Bala Malladi added, “Hyderabad is one of the highest internet penetrated markets.”

    Furthermore, as earlier reported by Indiantelevision.com, the VOD service plans to invest $ 2 million in original Indian content. This is a part of its APAC strategy to start sourcing local original content in Asian countries.

    HOOQ, a joint venture of SingTel, Sony Pictures TV and Warner Bros., entered the Indian market in May this year with a catalogue of over 10,000 movies and TV series.

  • HOOQ videos for Hyderabadis through ACT Fibernet

    HOOQ videos for Hyderabadis through ACT Fibernet

    MUMBAI: Singapore based video-on-demand service, HOOQ, has joined hands with Bengaluru’s ACT Fibernet. With this strategic partnership, ACT customers of Hyderabad will be able to avail a month’s free subscription of the service.

    The partnership is being piloted in Hyderabad, and will later be taken to other ACT markets such as Bengaluru, Chennai and Delhi.

    “Under this partnership, ACT customers will be able to avail one month of free HOOQ subscription that translates into a window to unlimited streaming of over 10,000 Hollywood, Bollywood and local movies along with drama titles available on HOOQ,” said HOOQ India MD Salil Kapoor.

    Through this, the viewers can view HOOQ’s exclusives and television shows like Flash, Arrow, Gotham, The Big Bang Theory, Two and a Half Men, etc. Further, the viewers could download the content for viewing at leisure, he explained.

    ACT Group CEO Bala Malladi added, “Hyderabad is one of the highest internet penetrated markets.”

    Furthermore, as earlier reported by Indiantelevision.com, the VOD service plans to invest $ 2 million in original Indian content. This is a part of its APAC strategy to start sourcing local original content in Asian countries.

    HOOQ, a joint venture of SingTel, Sony Pictures TV and Warner Bros., entered the Indian market in May this year with a catalogue of over 10,000 movies and TV series.

  • DC villains take over Warner TV this fall

    DC villains take over Warner TV this fall

    MUMBAI: Villains are making an epic comeback on Warner TV this season, as DC Comics’ most nefarious foes will battle it out against their legendary superhero counterparts in three high-profile return series.

     

    On Tuesdays, Gotham fanatics will have to buckle up for Season 2 in the next instalment of this Batman origins-story. Having won theCritic’s Choice Television Award in the Most Exciting New Series category in its first season, Gotham Season 2 will see the rise of new and ambitious villains, as well as the emergence of the infamous Riddler, Penguin and The Joker. Right after that, the channel also premieres the highly anticipated first season of  Blindspot. It will be revving up suspense and thrills in a larger conspiracy setting, pointing towards a series of unsolved crimes and a beautiful body full of tattoos.

     

    iZombi  makes a comeback with its second season on Wednesdays. The series follows Rose McIver stars as Olivia “Liv” Moore, a 25-year-old medical resident on the fast track to a perfect life until she’s turned into a zombie.

     

    On Thursdays, season 4 of Arrow makes its mark on the channel. Uneasy alliances and rivalries shift as Oliver Queen faces his most difficult challenge yet – facing villainous Ra’s al Ghul and the League of Assassins.

     

    On 26 September, Warner TV will also play tribute to arguably the biggest superhero with Batman Day. Watch out for a Batman movie marathon starting from 10:30 am, that will feature Batman Begins and The Dark Knight franchise. This is the start of a crescendo, which will see a new season of The Flash, and premieres of Supergirl and DC’s Legends of Tomorrow hit the screen in 2016.

     

    As if that wasn’t enough, Warner TV will also exclusively air the latest series of The Big Bang Theory starting 25 September.

     

    The summary of the line up is as follows:

    . Tuesdays: Gotham S2 premieres 22 September / 9 pm (SG/HK/MY/PH)

    . Tuesdays: Blindspot premieres 22 September / 9:50 pm

    . Wednesdays: iZombie S2 premieres 7 October / 9 pm

    . Thursdays: Arrow S4 premieres 8 October / 9 pm

    . Friday: The Big Bang Theory premieres 25 September / 9 pm

  • Colors Infinity lines up ‘iZombie’ & ‘Arrow’ season 3

    Colors Infinity lines up ‘iZombie’ & ‘Arrow’ season 3

    MUMBAI: With award winning series Better Call Saul and Fargo reaching the climax of their first season, Colors Infinity has already put in place two popular series for rotation in the line-up.

     

    The two new shows are set to take over the weekend prime time slot on Colors Infinity. An entirely new kind of series in its genre, iZombie will go on air from 22 August at 9 pm, and the popular superhero series Arrow, will hit screens on 23 August at 9 pm.

     

    iZombie is an American television series based on the comic book series of the same name. It is a starkly different kind of show in the zombie genre. This isn’t a story set in a post-apocalyptic world where the lead characters are trying to survive the constant threat of zombies.

     

    In this quirky series the protagonist turns into a zombie, using her predicament to her advantage by helping people.

     

    On the other hand, Arrow is a globally renowned show with the cult comic book hero Green Arrow as the protagonist. Colors Infinity will air the third season of the show.