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MUMBAI: It’s taking reality into another fragrant and spiritual dimension. ITC’s incense brand Mangaldeep has introduced 3D augmented reality to coincide with Maha Kumbh 2025. This...
Digital creativity impacts the relationship between brands and their audiences. Instead of only telling a story, efforts have expanded to allow people to experience the storyline....
Mumbai: Indian radio station – Radio City has partnered with Beatchain, the innovative technology company behind a groundbreaking A&R tool, to launch “Muzartdisco.” Set to launch...
Mumbai: Interactive and immersive technologies are quickly changing the landscape of performance marketing in the Indian industry, proposing innovative ways to interact with consumers and drive...
Mumbai: AutoVRse, a VR/AR tech startup, today announced the successful closure of a $2 million funding round led by Lumikai. This marks a significant milestone in...
Mumbai: Augmented reality (AR) isn’t just a fancy term anymore. It has, in fact, become a much sought-after means of accomplishing brand goals. The major factors...
Mumbai: Things are moving towards an immersive connection, which is being powered by technology. One can share an incredible amount of information with an incredible frequency....
Mumbai: Last year, the global entertainment and media (E&M) industry grew significantly faster than the world economy as a whole. Following a 2.3 per cent dip...
Mumbai: Jio Platforms Ltd on Friday announced an investment of $15 million in Two Platforms Inc, a Silicon Valley-based deep tech startup founded by Pranav Mistry,...
MUMBAI: With the overwhelming popularity of Stories feature on social media platforms, the companies are leaving no stones unturned to make it more attractive. Now, Google...
MUMBAI: TV9 News Network is all set to launch its national Hindi channel, TV9 Bharatvarsh, next month in Delhi. The channel is ready with its largest...
MUMBAI: Aptly setting the tone for a sensational ‘Summer of Cricket’ ahead, Star Sports, India has rolled out a TVC for the upcoming Paytm India v...
MUMBAI: Zoom, the entertainment channel of Times Network recently revamped its identity from just Zoom to Zoom styled by Myntra. The revamped version went live on...
MUMBAI: Infosys, a global leader in consulting, technology and next-generation services announced a strategic three-year partnership with the Australian Open on 10 September 2018. The Australian...
MUMBAI: Television viewers and spectators at Sunday’s grand finale of the Vodafone Premiere Badminton League broke into impromptu smiles when they realised they had unexpected company....
