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Tag: appointment

  • News18 India digital onboards Gunjan Arora Mann as regional head

    News18 India digital onboards Gunjan Arora Mann as regional head

    Mumbai: Gunjan Arora Mann has joined News18 India digital as regional head for the North and East region, according to her LinkedIn profile. She will be based out of Gurugram.

    In this new role, Gunjan will oversee branded content in the general news category for the websites.

    A media marketing professional with over 16 years of experience, Gunjan was last associated with Bennett Coleman and Co Ltd, where she held various leadership roles within the media conglomerate, for close to six years. Her previous stints include companies like Mindshare, DDB Mudra, and Digital Market Asia.

  • Lendingkart brings Ram Deshpande on board as head of marketing

    Lendingkart brings Ram Deshpande on board as head of marketing

    Mumbai: Fintech company Lendingkart Technologies Pvt Ltd on Tuesday brought Ram Deshpande on board as senior vice president and head of marketing.

    In his new role, Deshpande will be responsible for varied brand-building activities across traditional and digital marketing communications for Lendingkart Group as well as campaigns around its vast product portfolio targeting a wide range of customers and partners, said the statement.

    “We are excited to welcome Ram to head Lendingkart marketing function, contributing to the company’s vision of financial inclusion of MSMEs segment by building a digital E2E financial ecosystem collaboration through ‘2gthr’ platform,” said Lendingkart co-founder and CEO Harshvardhan Lunia. “Ram brings deep insights, vast experience and an excellent track record in brand building and marketing communications which will enhance Lendingkart’s unique position amongst customers and partners through its marketing campaigns.”

    A seasoned marketing professional, Deshpande brings nearly 20 years of experience in varied industries such as advertising, marketing, digital, e-commerce, and technology research services. Till recently, he was leading digital services for Cheil Worldwide (Samsung Group) wherein he worked on multiple advertising and communication campaigns for mobile phones, consumer electronics, and other product categories of Samsung India.

    “In a short span of time, Lendingkart has made strong strides to improve access to working capital for millions of entrepreneurs across the country,” said Deshpande on his new role. “As the company readies for its next phase of tech-driven growth, I am delighted to play a part in shaping the brand journey of the company addressing new and existing customers, MSMEs, and partners.”

  • WebEngage appoints Ankur Gattani as VP, growth and marketing

    WebEngage appoints Ankur Gattani as VP, growth and marketing

    Mumbai: Full-stack marketing automation and customer data platform WebEngage on Tuesday announced the appointment of Ankur Gattani as VP, growth and marketing.

    Gattani has over 13 years of experience including as a customer, mentor, and advisor to WebEngage in his previous roles. In this role, he will be taking charge of the entire growth marketing function at Webengage to sharpen the company’s positioning as a thought leader in retention marketing and a champion of building enduring businesses, said the statement.

    “As a customer-first company, our primary focus has always been in investing towards the growth of our customers and building success for them in their journey,” said WebEngage co-founder and CEO Avlesh Singh. “Ankur’s expertise in customer success and data-driven marketing efforts along with his valuable insights is crucial for the growth of the brand. We look forward to him playing a key role in WebEngage’s next phase of growth.”

    An IITB/IIM Cal graduate, Gattani’s stint at Foodpanda Global to drive CRM efforts led to the transformation of one message-per-country regimen to 1:1 personalised messages on multiple channels across 45 countries, 20+ timezones and languages. The speed of roll-out earned his team accolades and a speaker invite from Salesforce to share the story at Dreamforce – a flagship event by Salesforce.

    He has dabbled in ideas in e-commerce and created a consumer FMCG brand as well, is a big believer in driving stories and analogies to help customers understand the brand proposition better.

    “Our company’s vision is to drive and create strategic business value for WebEngage and its customers and enable them to have a successful journey with their users,” said Gattani. “I am glad to have this opportunity and join the team to accelerate the growth with marquee brands and build user engagement with successful campaigns.”

  • dentsu International names Narayan Devanathan as chief client officer for India

    dentsu International names Narayan Devanathan as chief client officer for India

    Mumbai: dentsu international has announced the creation of a new market leadership role of chief client officer (CCO) and elevated Narayan Devanathan to this position for India. Most recently, Devanathan was dentsu Solutions CEO, dentsu India president of strategy & integration, and dentsu Creative APAC lead for strategy & consulting.

    The development is seen as a key part of the dentsu India 2.0 transformation agenda. While a CEO for dentsu India is being recruited, Devanathan will report into global CEO media and global clients and interim co-CEO for India Peter Huijboom.

    “India is a key part of the global dentsu story, and Narayan, in turn, is a key member of the India leadership team,” said Hujiboom. “As we embark on the next leg of the dentsu India 2.0 journey, he will be focusing his energy, expertise and experience in helping bring together the capabilities of 3200+ dentsu talents seamlessly to make dentsu our clients’ partner of choice. With this appointment as CCO for India, Narayan will be moving away from his other roles in India and APAC with immediate effect.”

    Devanathan will be responsible for driving a renewed focus on client-centric solutions and will partner Amit Wadhwa (Creative Service Line CEO), Divya Karani (Media Service Line CEO) and Anubhav Sonthalia (CXM Service Line CEO) to deliver the best of dentsu’s solutions across the spectrum of business challenges that clients face in an ever-changing world while making our business easier to navigate for our clients.

    “Through relentless customer-centricity, outcome-driving solutions and next practice consulting, our aim for dentsu India 2.0 is not just to transform ourselves but to transform our clients’ business – sustainably, for good,” stated Devanathan. “To this end, we will deploy the power of creativity, a consummate understanding of people and data, and keep our eye on the only prize that matters: meaningful progress for our clients, their customers, and society.”

  • Kaizzen onboards Rakschit Bhardwaj as digital head

    Kaizzen onboards Rakschit Bhardwaj as digital head

    Mumbai: Independent integrated communication and marketing agency Kaizzen has strengthened its digital operations and brought on board Rakschit Bhardwaj as head of digital. 

    He will lead full-service digital offerings and help the new and existing clients transform their digital processes, integrated strategies, brand building, and ROI-driven marketing, MarTech, and experiential services, said the company in a statement.

    “We are happy to have someone of Rakschit’s caliber joining us. His rich experience in handling digital and creative services for leading brands will help strengthen our services and team,” said Kaizzen CEO Vineet Handa. “For Kaizzen, digital is a sunrise market, and we see this as a great opportunity to provide best-in-class services.”

    Bhardwaj comes with a rich and vast experience of over 18 years in driving digital transformation for brands and creative strategies across the region. His expertise in handling technology, startup, FMCG, and telecom will play a key role in growing operations. He also comes with a girth of experience in leading specific market operations roles and building teams.  

    “I am excited to join Kaizzen, a fast-growing, award-winning integrated communication and marketing firm to build the digital footprint across India and the international market. My sincere thanks to Vineet for believing in my capabilities and for having me as part of his team. I look forward to bringing in my learnings to help accelerate Kaizzen’s growth in India,” said Bhardwaj.

    Bhardwaj has been a part of the leadership and worked with mid and large advertising agencies and corporates including Rediffusion Y&R, DDB Mudra, McCann, Havas Media, TUI, Select Group, and more in the past. Currently based in New Delhi, he has vast experience in managing brands from India, the US, Germany, and Singapore.

  • Hashtag Orange bolsters creative team with three appointments

    Hashtag Orange bolsters creative team with three appointments

    Mumbai: Hashtag Orange, a full-service digital communication agency, has announced the appointment of senior creative hires to further strengthen its creative team. The three senior appointments include Suresh Joshi as senior creative director, Ratna Mishra as associate creative director – art, and Abhishek Prakash Khankriyal as associate creative director – copy.

    This new development comes in line with some recent account wins like Wildcrafty, Mufti, Kama, and GLS and the appointees would spearhead their respective domains under the creative leadership of Hashtag Orange chief creative officer Gaurang Menon, said the agency in a statement.

    “I am delighted to Suresh, Abhishek, and Ratna on board. They bring the right mix of experience across brands in both digital and mainline and are hungry to do more,” said Menon. “As we move on to our next stage of growth and expansion, I am sure they will add more value to the work we do for our partner brands.”

    Joshi brings in multi-agency expertise with 15 years of work experience at some prominent players like Lowe Lintas, Contract Advertising, M&C Saatchi on a diverse brand portfolio including LG Electronics, Sony, JP Group, Fortis, Future Brand, Amar Ujala, Dominos, Dabur, Funda Candy, and Carl’s Jr.

    Mishra has been the face behind several award-winning campaigns and has hands-on experience on brands like Samsung, Pepsi, Nestle, Maruti, Havells, Uber, ITC, Max Bupa, HDFC, JK Tyres, etc. In her career span of over a decade, she has worked with some of the prominent network digital & mainstream agencies like Havas worldwide, Group M, Dentsu, and Cheil worldwide.

    Khankriyal joins from Dentsu International and brings along a rich experience of over 10 years of having worked upon several award-winning and functionally benefitting advertising campaigns across various brands.

    “With the recent pitch wins in view, we needed the best mix of thoughtful people to sail the ships on these brands,” said Hashtag Orange founder Mukesh Vij. “I am quite excited to extend our arms further, with so many creative capabilities added to our tribe of the un-commons at Hashtag Orange. I wish us all a benefitting journey ahead.”

  • Jay Pandya joins Legend Global Studio as CEO

    Jay Pandya joins Legend Global Studio as CEO

    Mumbai: Jay Pandya has joined media company Legend Global Studio as chief executive officer, according to his LinkedIn profile.

    Prior to this, Pandya was associated with OTT platform Zee5 where he was head of content acquisition and partnership for more than five years. He previously worked with TAM Media Research as director of clients acquisition for over 10 years.

    Pandya commands over 16 years of experience in content strategy, content acquisition, content creation, business planning, digital strategy, research, new business development, budgeting, P&L management, and client servicing to the media industry as a whole.

    Established in 2015, Legend Global Studio is producer Sandeep Singh’s independent media production company that bankrolled films like “Sarbjit,” “Bhoomi,” and “PM Narendra Modi.”

  • Vijay Anand Kunduri named PubMatic regional VP – OTT business, APAC

    Vijay Anand Kunduri named PubMatic regional VP – OTT business, APAC

    Mumbai: PubMatic, a sell-side platform for digital advertising, announced the appointment of Vijay Anand Kunduri as regional vice president for its OTT business in APAC.

    Kunduri’s role will be to accelerate the growth of the PubMatic OTT and video business across the region; consulting with existing publishers, creating new relationships, and further establishing PubMatic as a preferred platform for media buyers and publishers, said the company in a statement.

    The appointment comes as PubMatic continues to expand its commitment to the development of the OTT marketplace. “We are thrilled to welcome Vijay to the PubMatic team,” said PubMatic chief revenue officer – APAC Jason Barnes. “We have been building an innovative OTT business in the APAC region, which we plan to further accelerate under his leadership.”

    Kunduri was last associated with the video advertising company Unruly as managing director in Asia. He brings more than two decades of experience working with leading broadcast, video-on-demand, and digital companies across Asia Pacific.

    In the last decade, he has helped to establish American and European ad tech companies in the Asia-Pacific region, including setting up Adotube, a video ad network, in Southeast Asia, and spearheading Switzerland-based Viewster’s move into the VOD (video-on-demand) and OTT markets in the region.

    “There has been explosive growth in the adoption of connected screens and consumption of streaming content in the region,” said Kunduri. “Brands and OTT publishers have a tremendous opportunity to engage consumers and find new revenue with programmatic partners like PubMatic that offer the optimal combination of technology and premium advertiser and content partnerships.”

  • Admix appoints Stefan Adamczyk as VP, global partnerships

    Admix appoints Stefan Adamczyk as VP, global partnerships

    Mumbai: In-play advertising platform Admix has announced the appointment of mobile gaming and media industry expert Stefan Adamczyk as VP of global partnerships.

    In this role, Adamczyk’s primary goal is to expand Admix’s best-in-class global publisher network, further cementing Admix’s position as the leading in-play solution provider for the mobile gaming industry, it said in a statement.

    “Stefan’s appointment comes at a critical time for Admix as we are rapidly scaling up across the globe. His industry-leading experience bolsters our dream team of senior leadership talent, helping us to deliver the infrastructure to effectively monetise 3D worlds,” said Admix CEO Samuel Huber. “As consumers increasingly socialise, play and shop in virtual worlds, this offers unrivalled opportunities for brands and publishers in the formative metaverse.”

    Adamczyk brings with him over two decades of commercial expertise gained at market-leading companies such as AdColony, PHD Media, Lycos, and Media Planning Group. In 2014, he was AdColony’s first EMEA hire, having joined as EMEA advertising director, and later promoted to senior VP – performance after nearly five years.

    “I’m relishing the opportunity to help build the future of mobile gaming monetisation, by bringing new world-class publishers into the fold, and nurturing established client relationships with my talented Admix supply team,” said Adamczyk. “The world of mobile gaming faces a true inflection point, where developers and publishers need not compromise game design based on interruptive legacy monetisation models. I strongly believe in-play is the future of mobile gaming.”

  • Viacom18 appoints Jyoti Deshpande as CEO

    Viacom18 appoints Jyoti Deshpande as CEO

    Mumbai: Viacom18 on Thursday appointed Jyoti Deshpande as chief executive officer with immediate effect. She serves on the boards of Network18 and investee companies Balaji Telefilms and Saavn Media.

    In her new assignment, Deshpande will help bring synergies across all of Reliance’s media interests and investments and further equip the company to drive significant growth opportunities as the industry embraces digital transformation, said the statement.

    “Viacom18 is poised to grow as a truly integrated media company across broadcast, OTT and content studio business spanning general entertainment, movies and sports across languages,” said Network18 chairman Adil Zainulbhai. “Given Jyoti’s rich experience in the media sector around content, distribution and monetisation across traditional and emerging platforms, we believe she is best placed to lead the company and its operations.” 

    Deshpande brings over 27 years of experience in the media and entertainment business. Prior to this, she joined Reliance Industries in 2018 as president – media platform and content, after having successfully built a leading media company and pioneered its early disruptive entry into the OTT space. As a business leader in Reliance, Deshpande in the last three years, has leveraged her industry relationships to establish Jio Studios as a key player in the media value chain.