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Tag: appointment

  • Amin Lakhani elevated as Mindshare CEO, Parthasarathy Mandayam is GroupM CSO

    Amin Lakhani elevated as Mindshare CEO, Parthasarathy Mandayam is GroupM CSO

    Mumbai: GroupM, the media investment group of WPP on Tuesday announced the appointment of Parthasarathy Mandayam (Maps) as GroupM South Asia’s chief strategy officer (CSO) and Amin Lakhani, who is elevated to the role of Mindshare South Asia’s chief executive officer (CEO), which was earlier led by Maps.

    GroupM continues to invest in its talent, creating a strong leadership pipeline for the future driving the GroupM transformation journey for clients, partners, and internal teams, said the media company in a statement. “Both Maps and Amin have also helped m/SIX, Neo India, and Neo GDS grow significantly and become significant players within the industry,” it added.

    “We have witnessed a significant consolidation of existing businesses, with deeper penetration of our new core offerings under their tutelage,” remarked GroupM South Asia CEO Prasanth Kumar. “Both have been instrumental in strengthening and reinvigorating the agency as it stands today. I have the utmost confidence in their expertise and know that both Maps and Amin will continue to drive innovation and further transformations in their future roles.”

    With more than 25 years of experience in the advertising and communication industry, Maps has successfully managed multiple leadership roles in Mindshare – across data, analytics, strategy, client leadership and business unit leadership. Starting his career with Mindshare in 2009 as head of the newly created ‘business planning’ function, he went on to lead the North, East, and South offices. Later as chief product officer, he led specialist teams in driving strategic initiatives and creating bespoke tools that delivered client delight and recognition. He helped create diverse communities and a culture of learning and sharing. He has also been integral to the Mindshare new business powerhouse over the past decade.

    The role of GroupM’s chief strategy officer will be to channel data, technology, consumer understanding to chart the growth and transformation agenda. Map’s appointment into the new role is part of the strategy that envisions doubling the focus with a significant shift on new-age technologies, products and offerings that require a transformation of both GroupM and client businesses. He will report to Prasanth Kumar.

    “I am extremely grateful to have such an amazing journey at GroupM. I think learning and change have always been a part of my career here. Furthermore, as our offerings become more specialised, we need to ensure synergy and seamless flow of expertise between the various players both internal, WPP and external to get the full benefits of both scale and specialisation,” said Parthasarathy Mandayam on his new role. “As I steer through this journey I will continue to push forward with the growth and transformation agenda to bring in significant synergies between new-age data, technology, consulting, products and offerings for our clients and internal stakeholders.”

    Lakhani has more than 20 years of experience in various roles in Mindshare and GroupM. In his previous role as Mindshare South Asia’s chief operating officer, he has been instrumental in driving the best practices and strengthening key client relationships. Earlier in his career as the leader for Mindshare Fulcrum South Asia, he successfully led the integration of the digital business of Unilever in India, leading the team to the most coveted win of a Grand Prix at Cannes. 

    “We want to build on this existing momentum and drive Mindshare ‘Good Growth’ for our clients,” stated Amin Lakhani. “New age data, technology, creativity, research, consulting, and products will play a major role in this journey. As marketers, we need to take charge and lead this journey for our clients and brands. I am excited for this next phase of my journey.”

    Lakhani has extensive cross-functional experience in media, marketing, product management, leading large teams and has worked with various clients like Pepsi, GSK, ICICI, Castrol, HSBC, BYJU’s, Muthoot, Kellogg’s amongst others. He plays an active role in industry bodies like Barc and AAAI. In this new role, he will report to Prasanth Kumar and Mindshare Asia Pacific CEO Helen McRae.

    “Both Maps and Amin are distinguished leaders who have brought energy, skill and leadership, to the Mindshare Group over the past few years in office. They have both led the agency with their invaluable expertise bringing immense value for our clients and internal teams,” commented Helen McRae. “Mindshare’s achievements and client success journeys over the last few years narrate the business acumen of both Maps and Amin. I congratulate them both and wish them the very best for their new roles!

  • Avik Chatterjee appointed as director-emerging sports at Star Sports

    Avik Chatterjee appointed as director-emerging sports at Star Sports

    Mumbai: Disney Star India has appointed Avik Chatterjee as director-emerging sports at Star Sports, according to his LinkedIn profile.

    “I’m happy to share that I’m starting a new innings in my career as director – marketing at Star Sports (The Walt Disney Company)!” Chatterjee said in a LinkedIn post. “Armed with my enthusiasm for sports and my cross-sectoral marketing experience, I look forward to driving the consumer strategy for emerging sports and catalyse India’s transformation into a multi-sport nation.”

    Chatterjee was previously associated with Visa as its director of consumer marketing for India and South Asia. He has had stints at telecom company Vodafone India, American MNC Mars, and began his 18-year long career at Capgemini.

    He has completed his Bachelor of Technology (Information Technology) from the University of Kalyani and his MBA from Nanyang Business School, Singapore.

  • toothsi names Vishwanath Shetty as VP of brand partnerships

    toothsi names Vishwanath Shetty as VP of brand partnerships

    Mumbai: toothsi, a D2C start-up recognised for its smile makeover products and services has named Vishwanath Shetty as its new vice-president of brand partnerships. 

    With more than 15 years of experience in IP/branded content sales across media, advertising and martech, Shetty will lead the newly-formed partnership development team. The team was created to optimise the information flow and develop new initiatives with partners across the marketing and advertising ecosystem.

    “At toothsi, we are proud of the long-term value exchange we have developed with our partners. Nurturing these partnerships and integrating new ones is a significant concept of our mission in a fast-evolving technology, said toothsi co-founder and CEO Dr Arpi Mehta. “Shetty’s strong cross-functional expertise and dynamic leadership style will guide our new partnership development team to even higher levels of excellence in serving our clients.”

    Before joining toothsi, Shetty was associated with Pocket Aces as vice president, head of sales and brand solutions, where he was instrumental in building and growing its business and advertising partnerships team. He has also served at The Walt Disney Company as regional head – brand content (W&S), where he was instrumental in strategising high-profit revenue model for youth cluster in media networks by creating marquee intellectual properties such as “Girl in the City” season 1-3 and “The Trip” season 1-2.

    “I am thrilled to join the toothsi team at this pertinent juncture in their development and to collaborate with a brilliant set of people across the company,” said Vishwanath Shetty. “Our efforts to build partnerships will strengthen our position, allowing us to integrate strategic objectives that create mutual value for brand marketing strategies that involve our partners.”

  • Unilever’s Gaurav Jeet Singh joins Facebook India

    Unilever’s Gaurav Jeet Singh joins Facebook India

    Mumbai: Unilever’s executive Gaurav Jeet Singh has moved on from the FMCG major to join Facebook India as director-partnerships. At Unilever, Singh served as general manager, media- South Asia.

    “I am moving on to a new adventure after 13+ years at Unilever- years spent across sales, marketing and media. I am told that it is difficult to replicate the excitement of the first day of a new start- I have been lucky to have had many days in the last fourteen years that beat the day one at Unilever. And, that was a very high base to beat,” Singh said in a LinkedIn post shared on Friday.

    Singh is an experienced consumer marketing business leader with over 24 years of experience in building brands and businesses. He led large teams across various roles at Unilever and has experience in setting up and scaling businesses and teams from scratch. Prior to the current role, he was marketing manager- Pureit, responsible for the category P&L at Unilever.

    “Product launches, business restructuring, on-boarding an acquisition, new brands, big brands, small brands, consumer durable brand, Direct to Consumer,  TV audience measurement, shaping the media ecosystem, media led business growth models, managing large teams, managing small teams, managing managers, managing execution teams, winning Cannes, South Asia Marketer of the year, Content Day, Top 100 Marketing Leaders in India, managing agency teams, managing teams across countries, partnerships across print, broadcast and digital, Start-up Foundry, Twitter trolled and much more. What an exciting expedition!” Singh further said, bidding adieu to Unilever.

  • Shauvik Ghosh joins KnowledgeHut as PR & communications head

    Shauvik Ghosh joins KnowledgeHut as PR & communications head

    Mumbai: KnowledgeHut, a Bangalore-based short-duration skills provider has appointed Shauvik Ghosh as head of PR and corporate communications. The appointment is part of the ed-tech start-up’s plans to aggressively expand its business and drive growth in its business across its domestic and international markets.

    In his new role, Ghosh will be responsible for driving awareness and establishing the brand stature for KnowledgeHut and driving an effective communication narrative for the brand. He will report to head of product and growth Ashish Kumar and Knowledgehut CEO Subramanyam Reddy.

    “We are at an exciting stage of our growth story and believe that effective communication is essential for the success and growth of every organisation,” said KnowledgeHut CMO Ashish Kumar. “We are delighted to have Shauvik onboard as the Head of PR and Corporate Communications. His creative vision and analytical ability coupled with a background in business journalism will add a refreshing perspective to our brand story.”

    Ghosh comes with over 15 years of experience across key segments in corporate communications. Before moving into corporate communications, he spent a decade as a senior business journalist with some of the leading business dailies in the country, wherein he covered multiple beats including media and advertising, IT & ITES, aviation, real estate, infrastructure & logistics, and telecommunications from both the corporate and the government policy perspective. His expertise lies in managing multiple projects and campaigns across geographies and providing results beyond expectations is well documented.

    “I strongly believe in KnowledgeHut’s mission to help organisations and professionals unlock excellence through skills development,” stated Shauvik Ghosh. “The organisation is a hidden gem and the opportunity to take on this mandate is an honour. Nothing gives me more joy than building an effective brand narrative for such an organisation. I am thrilled to join KnowledgeHut and looking forward to providing my best service.”

  • Joe Earley becomes Hulu’s new president

    Joe Earley becomes Hulu’s new president

    Mumbai: Disney has announced the appointment of Joe Earley as president of streaming service platform – Hulu. He previously served as executive VP of marketing and operations at Disney Plus and is headed to its sister service after joining the media company in 2019.

    Earley succeeds former Hulu chief Kelly Campbell, who left the company in October to become the president of NBCUniversal’s Peacock.

    In the new role at Hulu, Earley will be responsible for building on the service’s brand and will liaise with its various content studios. He will report to Michael Paull, who has been promoted to a new role overseeing Disney+, Hulu, ESPN+ and Star+ as president of Disney Streaming.

    “I am excited to embark on this new era at Hulu, a streaming pioneer that over the past 15 years has distinguished itself with an unrivaled offering of groundbreaking, award-winning series and films from our talented content partners,” Earley said in a statement. “I have been a longtime Hulu subscriber and fan and have admired the unbridled creativity of the service’s content and culture, and I’m looking forward to the exciting opportunities that lie ahead, collaborating with our content studios, and tapping into the full power and strength of The Walt Disney Company.”

  • iTV Network appoints RK Arora as group CFO

    iTV Network appoints RK Arora as group CFO

    Mumbai: iTV Network has announced the appointment of RK Arora as group chief financial officer (CFO). In this role, he will report to the network’s board. 

    A chartered accountant by profession, Arora has formidable experience in finance, distribution, overall operations and formulating strategies for the organisation. 

    “It is a nice moment to come back to iTV network. With so much change and disruption unfolding in the news industry, this is an opportune time to work with increased focus on growth and innovation,” stated RK Arora on his new assignment.

    Arora is armed with leadership experience of around two-and-a-half decades in news broadcasting, spanning the entire spectrum from strategic vision and planning to execution. He has previously held various senior executive positions with various media houses like ZMCL, News Nation, India News, News 24, and India TV.

    “We believe that the market is evolving rapidly, throwing up unique opportunities. Arora’s mandate is to leverage the strengths of the news network even while retaining unwavering focus on each individual channel brand,” said iTV Network founder Kartikeya Sharma. “He  brings with him enviable leadership and depth of experience and will be of immense value to the network.”

  • Industry veteran Prasoon Kumar joins Arzooo as VP-strategy

    Industry veteran Prasoon Kumar joins Arzooo as VP-strategy

    Mumbai: Consumer electronics veteran Prasoon Kumar has joined B2B commerce platform Arzooo as vice president, strategy. Kumar has been at the forefront of leading distribution, sales and channel strategy for some of India’s largest white goods brands.

    At Arzooo, Kumar’s charter will be to drive the company’s expansion and reach into the breadth and width of the country with mid to long term strategy and bringing strategic partnerships on it’s mission to power offline retail with technology and financial capability and making them competitive and scalable, said the statement.

    In his last assignment at Voltas, Kumar played a pivotal role in setting up the business for the Voltas-Beko – a joint venture of India’s voltas and Turkey’s Beko. He was leading the sales and marketing function for Voltas-Beko while spearheading the launch for the JV brand in India including the channel strategy and consumer marketing.

    “As someone from the industry I have followed Arzooo’s journey closely and it’s very fascinating how it has evolved in short span and cracked one of the most complex categories,” said Prasoon Kumar. “Arzooo is already making waves in the retail and consumer electronics ecosystem and I am thrilled to be a part of this young and energetic team and excited about taking the venture to new heights.”

    Backed by over 20 years of cumulative experience in channel sales, and revenue management, Kumar has displayed innate proficiency in formulating strategy for sales & distribution, new business development of general trade. Before his Voltas-Beko tenure, Kumar has worked as the sales head for Godrej and played a crucial role in expanding presence for Haier India. He worked with LG India in its founding days and has played his part in establishing LG as the market leader in India’s consumer durable market.

    “I have known Prasoon as an industry leader from my flipkart days, and always been impressed about his business acumen and innovative ideas. I am pleased to have him onboard with us at Arzooo,” commented Arzooo co-founder and CEO Khushnud Khan. “His extensive experience in the white goods space will help us shape our vision to transform offline retail.”

  • apna appoints Shantanu Preetam as its first CTO

    apna appoints Shantanu Preetam as its first CTO

    Mumbai: Homegrown jobs and professional networking platform apna has announced the appointment of Shantanu Preetam as its first chief technology officer (CTO).

    As the CTO at apna, Preetam will be responsible to build upon the technology foundation, strengthening it further through the platform and right organisational structure, said the company in a statement on Wednesday. “He will be closely working with the business, growth and product teams to align technology with company goals,” it added.

    “I am thrilled to have someone of Shantanu’s caliber join our team. Seeing his journey of the last two decades, I have been blown away by his capabilities as a leader,” said apna CEO and founder Nirmit Parikh. “Shantanu and I have already spent hours together, discussing everything from engineering and products to culture strategy and vision. We firmly believe that Shantanu will help shape our long-term vision and help build a robust tech platform that will determine the future of apna and the dreams of 2.3 billion people around the world.”

    An alumnus of the University of Pune, Preetam comes with over two decades of experience in digital transformation, technology architecture, e-commerce, consumer-facing products, supply chain technologies, AI/MI, and data analytics. He has led teams across geographies and industries to design and develop highly scalable world-class products.

    Preetam has driven tech growth strategies to enable software development, cloud platforms and infrastructure engineering. Shantanu has previously led teams at some of the top companies including PayU, Walmart, Yahoo, and Dell.

    “I am always on the lookout for the next big thing in our ecosystem we are part of. apna’s mission to empower a billion lives is ambitious, motivating and hard-hitting,” said Shantanu Preetam on his new assingment. “I am confident that through technology, we will be able to scale apna faster than any other consumer-facing product and not only change lives but also become the world’s largest jobs and professional networking platform in the next few years.”

  • Onsurity names Asleen Madhok as PR & corporate communications head

    Onsurity names Asleen Madhok as PR & corporate communications head

    Mumbai: Onsurity, the tech-led monthly subscription-based employee health benefits platform has named Asleen Madhok as its public relations and corporate communications head.

    Madhok is a seasoned communication professional with over 12+ years of extensive and diverse work experience across all facets of public relations including corporate communications, reputation management, internal communications, public affairs, brand communications and corporate social responsibility. She has headed several projects with her pragmatic approach by customising global strategies to create a strong regional relevance.

    “We are on mission to serve Healthcare for all especially SMEs and start-ups. Asleen comes with a firm grip on the industry nuances while being in-tuned with all new developments,” stated Onsurity head of marketing and growth Samar Kagalwalla. “Our leadership team has been further strengthened with her presence as we are at an exciting juncture of our growth story and strongly believe that communication is one of the key drivers in establishing a brand’s stature.”

    In previous roles, Madhok has worked with notable agencies and corporates like Adfactors PR, Alibaba and Satin Creditcare Network.

    “I am intrigued to put my expertise in a cause of expanding the healthcare benefits to millions at an affordable cost,” said Asleen Madhok on her new role. “The healthcare sphere is on the cusp of a digital transformation, and I look forward to leading the communication mandate for a brand like Onsurity which is rewriting the rules of providing affordable healthcare benefits and working towards social security for gig workers.”