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Tag: Aparshakti Khurrana

  • The Raymond Shop partners with Aparshakti Khurrana

    The Raymond Shop partners with Aparshakti Khurrana

    Mumbai: The Raymond Shop partners with renowned B-town celebrity couple, Aparshakti Khurrana and Aakriti Ahuja exemplifying a shared commitment to style, elegance, and sartorial excellence. This partnership highlights Raymond’s men’s wardrobe offering as a preferred destination for people who know their style. The Raymond Shop has 1000 plus outposts across 600 towns and cities in India, spreading across the length and breadth of the country.

    Aparshakti and Aakriti love The Raymond Shop’s wide range of men’s fashion and the unparalleled shopping experience it provides to all its customers alike. The premium fashion destination also caters to a diverse brand offering such as Raymond Fine Fabrics, Raymond Ready to Wear, Park Avenue, Parx, and Colorplus; each brand offering a seamless experience to all its customers.

    Raymond has been around for 99 years and is known for its excellence in designs offering the best in menswear fashion. Whether you need an outfit in casual, semi-formal, formal, or Indian wear, Raymond has got you covered from fine fabrics tailored into custom suits to ready-to-wear formal and casual wear. The custom tailoring services ensure every fabric is meticulously crafted to give you a perfectly fitted ensemble.

    Aparshakti Khurrana and Aakriti Ahuja partnering up with The Raymond Shop exhibit their affinity for the brand’s classic style and commitment to quality. Their love for classy and elegant fashion aligns perfectly with what Raymond as a premium menswear brand truly stands for.

    The Raymond Shop is like a symbol of excellence in men’s fashion, a one-stop fashion destination for a full wardrobe dressing solution. It’s all about premium, personalised services, timeless designs, and exceptional craftsmanship that stand as a beacon of perfection. By partnering with The Raymond Shop, Aparshakti, and Aakriti are strengthening the ties that appreciate and value both great quality and timeless attire.

     

     

  • Filmfare OTT Awards fourth edition nominees unveiled: Celebrating the best in the OTT world!

    Filmfare OTT Awards fourth edition nominees unveiled: Celebrating the best in the OTT world!

    Mumbai: Brace yourself for the return of the ultimate recognition in the world of OTT as Filmfare – an entertainment media brand returns with its fouth edition of the Filmfare OTT Awards. After the successful three seasons of its highly acclaimed property, the brand continues to celebrate the geniuses behind the characters that touched hearts, the stories that left a mark. This year, the awards set a new record with 38 categories and over 450 entries, showcasing excellence as the focal point for the finest in the industry.

    While Gajraj Rao, Pankaj Tripathi, Jim Sarbh, Vijay Varma, Aparshakti Khurrana and others have been nominated for their gripping performances in the OTT world; talented actresses such as Radhika Apte, Shweta Tripathi, Tripti Dimri, Shriya Pilgaonkar are nominated for their highly acclaimed performance for their respective show/film. Hindi Cinema’s stellar actors Anil Kapoor, Shahid Kapoor and Aditya Roy Kapur are nominated for their brilliant screen time in The Night Manager, and Bloody Daddy respectively. Veteran actresses Ratna Pathak Shah and Dimple Kapadia and other distinguished actresses Kajol, Alia Bhatt, Shefali Shah, Sonakshi Sinha amongst others have been nominated for their captivating performance across categories for their series/film.  Jubilee, TVF Pitchers Season 2, and Darlings have swept the nominations in their respective genres as Best Series (Drama), Best Series (Comedy), and Best Film (Web Original). With these celebrated names, get ready for the ultimate celebration of India’s OTT sensations with the Filmfare OTT Awards 2023!

    Reliving the magic of the most coveted celebration, where every nomination deserves a standing ovation, this year, the awards expanded the ceremony by introducing technical categories for the OTT films section. These categories acknowledge the behind-the-scenes brilliance that enhances the storytelling experience.

    The coveted awards will be held on 26 November 2023 at the prestigious Taj Lands End, Mumbai. The hosts of the evening are Kubbra Sait and Sharib Hashmi, who are all set to entertain the audience with their wit and charm.

    Filmfare OTT Awards 2023 is co-powered by Hyundai Motor India, AJIO, and Film Bandhu – Government of Uttar Pradesh, in association with Fura Gems. The coveted will honour creative excellence across Hindi web original shows and films released between  1 August 2022, to 31 July 2023. Fans can watch the show on Filmfare.com and on its social media touchpoints.

    Here is the complete nomination list –

    Best Series:

    Asur 2
    Dahaad
    Farzi
    Jubilee
    Kohrra
    Rocket Boys Season 2
    School of Lies
    Scoop
    The Night Manager
    Trial by Fire

    Best Director, Series:

    Abhay Pannu (Rocket Boys Season 2)
    Avinash Arun Dhaware (School of Lies)
    Hansal Mehta (Scoop)
    Prashant Nair, Randeep Jha (Trial by Fire)
    Raj Nidimoru and Krishna D.K (Farzi)
    Randeep Jha (Kohrra)
    Reema Kagti and Ruchika Oberoi (Dahaad)
    Tanuj Chopra (Delhi Crime Season 2)
    Vikramaditya Motwane (Jubilee)

    Best Actor, Series (Male): Drama

    Aamir Bashir (School of Lies)
    Abhay Deol (Trial by Fire)
    Aditya Roy Kapur (The Night Manager)
    Anil Kapoor (The Night Manager)
    Aparshakti Khurana (Jubilee)
    Jim Sarbh (Rocket Boys Season 2)
    Pankaj Tripathi (Criminal Justice- Adhura Sach)
    Shahid Kapoor (Farzi)
    Sidhant Gupta (Jubilee)
    Suvinder Vicky (Kohrra)
    Vijay Varma (Dahaad)

    Best Actor, Series (Female): Drama

    Dimple Kapadia (Saas, Bahu Aur Flamingo)
    Kajol (The Trial)
    Karishma Tanna (Scoop)
    Rajshri Deshpande (Trial by Fire)
    Shefali Shah (Delhi Crime Season 2)
    Sonakshi Sinha (Dahaad)
    Wamiqa Gabbi (Jubilee)

    Best Supporting Actor, Series (Male): Drama

    Barun Sobti (Kohrra)
    Bhuvan Arora (Farzi)
    Gulshan Devaiah (Dahaad)
    Harman Baweja (Scoop)
    Mohammed Zeeshan Ayyub (Scoop)
    Prathamesh Parab (Taaza Khabar)
    Prosenjit Chatterjee (Jubilee)
    Saswata Chatterjee (The Night Manager)

    Best Supporting Actor, Series (Female): Drama

    Harleen Sethi (Kohrra)
    Nimrat Kaur (School of Lies)
    Radhika Madan (Saas, Bahu Aur Flamingo)
    Rasika Dugal (Delhi Crime Season 2)
    Shweta Tripathi (Kaalkoot)
    Tillotama Shome (Delhi Crime Season 2)
    Tillotama Shome (The Night Manager)

    Best Actor, Series (Male): Comedy

    Abhishek Banerjee (The Great Weddings of Munnes)
    Amol Parashar (TVF Tripling S3)
    Atul Kulkarni (Happy Family *Conditions Apply)
    Bhuvan Bam (Rafta Rafta)
    Johnny Lever (Pop Kaun?)
    Kunal Kemmu (Pop Kaun?)

    Best Actor, Series (Female): Comedy

    Aadhya Anand (Crushed Season 2)
    Juhi Parmar (Yeh Meri Family S2)
    Maanvi Gagroo (TVF Tripling)
    Ratna Pathak Shah (Happy Family *Conditions Apply)
    Srishti Ganguli (Rafta Rafta)

    Best Supporting Actor, Series (Male): Comedy

    Arunabh Kumar (TVF Pitchers S2)
    Kumud Mishra (TVF Tripling S3)
    Kunaal Roy Kapur (TVF Tripling S3)
    Naman Jain (Crushed Season 2)
    Purav Jha (Ishq Next Door)

    Best Supporting Actor, Series (Female): Comedy

    Ahsaas Channa (Hostel Daze S3)
    Shernaz Patel (TVF Tripling S3)
    Shilpa Shukla (Taaza Khabar)
    Sunita Rajwar (The Great Weddings of Munnes)
    Swati Das (Happy Family *Conditions Apply)

    Best Comedy (Series/Specials)

    Crushed
    Farzi Mushaira
    Half Pants Full Pants
    Happy Family *Conditions Apply
    Hostel Daze S3
    TVF Pitchers S2
    TVF Tripling S3

    Best Non-Fiction Original, Series/Special

    Cinema Marte Dum Tak
    Dancing on the Grave
    Mumbai Mafia: Police vs Underworld
    Playground 2
    The Fabulous Lives of Bollywood Wives- Season 2
    The Romantics

    Best Film, Web Original

    Babli Bouncer
    Darlings
    Gulmohar
    Kathal
    Lost
    Monica, O My Darling
    Qala
    Sirf Ek Bandaa Kaafi Hai

    Best Director, Web Original Film

    Aniruddha Roy Chowdhury (Lost)
    Apoorv Singh Kuki (Sirf Ek Bandaa Kaafi Hai)
    Jasmeet K Reen (Darlings)
    Konkona Sen Sharma (Lust Stories 2)
    Rahul V. Chittella (Gulmohar)
    Vasan Bala (Monica, O My Darling)

    Best Actor, Web Original Film (Male)

    Diljit Dosanjh (Jogi)
    Manoj Bajpayee (Gulmohar)
    Manoj Bajpayee (Sirf Ek Bandaa Kaafi Hai)
    Rajkummar Rao (Monica O My Darling)
    Shahid Kapoor (Bloody Daddy)
    Varun Dhawan (Bawaal)
    Vijay Varma (Darlings)

    Best Actor, Web Original Film (Female)

    Alia Bhatt (Darlings)

    Huma Qureshi (Monica O My Darling)

    Janhvi Kapoor (Bawaal)

    Sanya Malhotra (Kathal)

    Sharmila Tagore (Gulmohar)

    Tamannaah Bhatia (Babli Bouncer)

    Tripti Dimri (Qala)

    Yami Gautam (Lost)

    Best Supporting Actor, Web Original Film (Male)

    Ayush Mehra (Kacchey Limbu)
    Gajraj Rao (Maja Ma)
    Pankaj Kapur (Lost)
    Rajat Barmecha (Kacchey Limbu)
    Sharib Hashmi (Tarla)
    Suraj Sharma (Gulmohar)

    Best Supporting Actor, Web Original Film (Female)

    Amruta Subhash (Lust Stories 2)
    Radhika Apte (Monica O My Darling)
    Shefali Shah (Darlings)
    Shriya Pilgaonkar (Ishq-E-Nadaan

  • Max Bupa promotes everyday use health insurance plan to millennials

    Max Bupa promotes everyday use health insurance plan to millennials

    MUMBAI: Health insurance player Max Bupa has rolled out a new brand campaign that talks about its latest digitally-enabled everyday use health insurance plan ‘GoActive’ and aims to change the way Indians perceive health insurance, making it a part of their daily lives vis-à-vis a service that may or may not be used even once a year. 

    Complementing the disruptive product ‘GoActive’, which is a simple unified plan that covers majority of health needs on-the-go including OPD, personal health coaching, health checks, hospitalisation and much more, the new campaign attempts to redefine how health insurance brands typically interact and engage with their customers.

    The new TVC gives both — traditional health insurance policies, and GoActive – a human avatar to demonstrate their engagement and contribution to our daily lives. In the opening sequence, traditional health plans are depicted as furniture by virtue of their rare usage, whereas GoActive has been personified as a young, fit, interactive and engaging persona that stays with you 365 days a year, covering many more health aspects what traditional plan did not cover. The new campaign features actor and TV host, Aparshakti Khurrana, who personifies the new age health insurance plan.

    Created by Contract Advertising, with an aim to promote healthy living and familiarising the nation with the digitally enabled Everyday Use Health Insurance Plan, the commercial will run across both tier 1 and 2 markets.

    Contract Advertising India chief creative officer Ashish Chakravarty mentions, “Usual perception of health insurance is something that you buy and then put it in some file. Customers then almost forget about it unless there is a need for a big medical treatment. Max Bupa GoActive is a unique product that has been designed so that it is relevant and can be used almost every day of the year. So was born the idea of health insurance as a person who is with you in more ways than one.”

    The campaign aims to bring in more young Indians into the health insurance fold, a change that is one of the effective ways to drive the country’s health insurance penetration, leveraging humour. The campaign leverages humour to connect with today’s evolving, younger audiences. Customers today want their health insurance plans to be more inclusive and cover health needs of more frequent nature, besides hospitalisation. Today’s tech savvy generation also needs everything at their fingertips – almost demanding a fully integrated digital product that offers everything on-the-go. The campaign focuses on these aspects to talk to the customers with what they really want.

    Max Bupa SVP – marketing and head digital sales Anika Agarwal says, “The brief for the creative agency was to break the stereotype and reimagine what health insurance should do. Make people realise that GoActive will work with you 365 days a year for all your health needs on the go – related to illness and wellness. It is designed for today’s digital audiences and so the campaign will be aired on high affinity TV channels and will have a big online and digital play including mobile, to reach out to our target audiences.”

    Despite India’s falling health graph, the country still has one of the lowest health insurance penetration levels in the world with less than 20 per cent of the population with any form of health insurance. Young Indians, in spite of their lifestyles and increasing incidence of illnesses, generally do not feel the need for health insurance owing to how they still see it as a financial decision that can be deferred, a contingency investment only for old age and a recurring expense with uncertain usage, while you are in the pink of health.

    The three-week campaign with 40-second and 20-second ad spots will go live across leading television GECs, news channels, movie channels and leading regional channels, print publications and OTT media platforms in multiple languages such as English, Hindi, Marathi, Telugu and Kannada. Social amplification of the TV commercial will be done through digital platforms like YouTube, Facebook and OTT platforms such as Netflix, YouTube, Truecaller, etc.