MUMBAI: Titan, India’s leading watchmaker, has launched a heartwarming festive campaign that captures the essence of what truly matters, spending time with loved ones. Titled A Promise of Time, the film celebrates the quiet magic of shared moments, showing that the most precious gifts aren’t wrapped in boxes but lived in memory.
Set against the familiar glow and excitement of Diwali, the film follows two siblings rediscovering the joy of togetherness. As lights twinkle and festivities unfold, their unspoken emotions and deep bonds take centre stage, ending on Titan’s iconic melody, a note that lingers like nostalgia itself. The narrative beautifully reinforces the idea that gifting a Titan watch is not about measuring time, but cherishing it.
Titan Watches marketing head Aparna Ravi said, “With this campaign, we wanted to celebrate meaningful gifting and remind people that when you give a Titan, you are giving more than a watch, you are promising time together. Utsav by Titan expresses that promise, saying, ‘I am here, I value you, and these moments we share matter.’”
Ogilvy South executive creative director Aarti Nichlani added, “Titan has always told stories that speak to the heart. A Promise of Time encourages people to pause from their busy lives and make time for those who matter most, not just on Diwali, but every day. A Titan watch is the perfect symbol of that promise.”
As homes across India light up, Titan invites everyone to pause, reconnect, and celebrate the gift of shared time. This festive season, a Titan is more than a watch, it is a reminder to treasure every moment spent with those who matter most.
