The man needs no introduction. Madison Communications’ chairman and managing director Sam Balsara can boast of having built up, that too from scratch, one of the...
MUMBAI: SBI Mutual Fund has awarded its Rs 200 million AOR to Media Direction. The account encompasses the print and television medium. In a...
FORT WORTH, TEXAS: Leading travel website Travelocity has selected McKinney + Silver as its new advertising agency of record Formed in 1969, McKinney + Silver...
NEW DELHI: Zydus Cadila has appointed The Media Edge (TME) as its new AOR. The account was previously handled by Initiative Media. This is the second...
MUMBAI: In a renewed and refocussed brand strategy, S. Kumars’ Reid & Taylor has announced the appointment of WPP-owned MindShare India as its Agency of Record...
Initiative Media (IM) president Ashish Bhasin has ended the year on a high! Under his able guidance, the Interpublic Group company IM has attained billings of...