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Tag: Anupam Roy

  • Tanishk Bagchi, Darshan Raval & Jonita Gandhi light up this festive season like no other with “Yaari Ka Circle”

    Tanishk Bagchi, Darshan Raval & Jonita Gandhi light up this festive season like no other with “Yaari Ka Circle”

    Mumbai: McDowell’s No.1 Soda Yaari Jam Originals, has always been an enabler of strong bonds of friendship with fascinating stories of yaari that are brought alive through music. After the massive success of its latest originals “Apni Yaari” by SANAM and “Yaarder Shonge-The Festive Song” by Sunidhi Chauhan and Anupam Roy, McDowell’s No.1 Yaari Jam Originals has partnered with renowned musicians Tanishk Bagchi, Darshan Raval and Jonita Gandhi to release its next original song “Yaari Ka Circle”. The new musical track celebrates the spirit of festivities and encourages everyone to celebrate these moments with yaars rather than being confined in their homes.

    The original featuring the trio has been written and composed by the ace musician Tanishk Bagchi. The inspiring track is soulful, lively and full of emotions. The music video has been created and produced by McDowell’s No. 1 Soda in collaboration with Hungama Digital Media Entertainment.

    With this original, Tanishk Bagchi, Darshan Raval and Jonita Gandhi, relive the fervor of what it meant to celebrate the festivities together with the whole community. Celebration meant putting up beautiful lamps and lights, decorating homes with Rangolis, exchanging gifts with family and friends, inviting friends and neighbors and celebrating it together. Today, with changing times, we live in a digital world with barely any real connection with the world around us. The song encourages everyone to open to newer friendships and celebrate festivities wholeheartedly beyond the boundaries of the internet. It inspires everyone through the line that defines friendship “Akele Thoda Kam hai, Yaaron se bane Hum hai” to get together with your yaars and families alike.

    Talking about the launch of the original, Tanishk Bagchi said, “Growing up in times when we celebrated as a community and not as families, this song reflects the world we live. I loved creating this Festive Melody also looking by the lyrics, ‘Dil ke darwaze ko khol, tatolo rishta naya’, I hope the song inspires the listeners to welcome yaars in their hearts and not just home.”

    Adding to it, Darshan Raval said, “I grew up in Ahmedabad where any festival meant getting together, decorating our houses and celebrating it with family and friends. In times where we are only connected over phones, we must step out and celebrate offline too with our yaars.”

    “Celebrations are always incomplete without our friends… of course they would be, we’re our true selves when we’re with them. No matter how many pictures we take, or how much we light up our homes, we’ll always feel that disconnect if we don’t spend time with those we love. This track is a reminder that festivities are the best time to have fun and celebrate with our friends and family together,” added Jonita Gandhi.

    Amarpreet Singh Anand, VP Marketing and Portfolio Head, Diageo India, said, “McDowell’s No.1 Soda has always believed that celebrations are best when you are with your yaars. The festive season is a time when everyone tries to meet old friends and make new ones too. With this track, we look forward to bringing people together and enjoying the festivities with smiles and loads of entertainment.”

    Siddhartha Roy, COO, Hungama Digital Media said, “Music plays an important role in our culture and festivals. It has the power to unite people and encourage a spirit of togetherness. We are glad to partner with McDowell’s No. 1 Soda and create such mesmerizing musical experiences for listeners and viewers worldwide. We are certain that the magic created by Tanishk Bagchi, Darshan Raval and Jonita Gandhi will find a special place in the hearts of the listeners this festive season.”

    Soumini Sridhara Paul, Vice-President, Artist Aloud, Hungama Digital Media said, “We are delighted to work with Tanishk Bagchi, Darshan Raval and Jonita Gandhi, three of the most talented musicians that we have in the country. Independent content is fast gaining momentum and is being appreciated for its originality by listeners. We are certain that listeners across the world will be moved by the song’s message and vocals.”

  • The Quint’s BitGiving campaign for Choti Nirbhaya raises Rs 5.28 Lakhs

    The Quint’s BitGiving campaign for Choti Nirbhaya raises Rs 5.28 Lakhs

    MUMBAI: The Quint’s bid to raise aid for four-year old through the crowd funding platform BitGiving, saw phenomenal success.

    On 9 October, 2015, a four-year old girl was raped and assaulted by a man known to her family. She has now been christened as ‘Choti Nirbhaya’. One of the leading digital content platforms, The Quint, started a BitGiving campaign that ran from 17 October to 16 November 2015, to collect funds in support of the child’s medical treatment and to ensure a stable future for her.

    The Quint received heart-warming response to its initiative. It raised Rs 5.28 lakhs from 256 contributors in India, with an average ticket size of Rs 2,000, excelling their target of Rs 5 lakhs by flying margin. The raised funds will be allocated towards the girl’s recovery and to support her family in this time of need.

    Sharing her delight over the success of the campaign, The Quint CEO and co founder Ritu Kapur said, “The ‘Choti Nirbhaya’ case has turned the spotlight yet again on the deplorable state of women’s safety in India’s capital. The four-year-old girl has undergone a series of surgeries at New Delhi’s Safdarjung Hospital but her parents have been told that she will not be able to bear a child as an adult. The parents are anxious that she should emerge out of this incident as a self-sufficient adult and to ensure this it is imperative that the child is educated well. Our fund-raising efforts were primarily targetted to this end and we are pleased at the generous contributions that have been made to help Choti Nirbhaya have a better and brighter future.”

    The Delhi government also acknowledged The Quint’s reportage of the incident and applauded its efforts to raise funds for the girl’s education and recovery. “The Delhi government is working to cut short the procedure, so that the victim and her family can get the help at the earliest. We are thankful to The Quint for bringing this issue to our knowledge. We complement the organisation for pursuing the case diligently,” said Nagendra Sharma, a spokesperson of the Delhi Government.

    Choti Nirbhaya’s story struck a chord with renowned personalities from across various fields. Singer Anupam Roy, actor Raveena Tandon, director Mahesh Bhatt, musician Raghu Ram, and TV anchor Richa Anirudh appealed to the readers of The Quint to come out and donate generously so that the victim could aspire for a financially secure future as an adult. Their pleas, along with those of the girl’s family, have elicited a positive response from the people of India as they made significant contributions on the crowd-funding platform, BitGiving.