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Tag: Anujita Jain

  • Alchemist Group re-launches Alchemist Human Assets Solutions [HAS]

    Alchemist Group re-launches Alchemist Human Assets Solutions [HAS]

    Mumbai: Alchemist Talent Solutions has announced the re-launch of its boutique Executive Search Company, this time in partnership with an industry veteran, Rohit Adya, as a co-founder and director. Rohit’s extensive experience and strategic vision gathered over 4 decades In the Consumer Durables, Print Media, Television, Consulting, Telecom, Digital Services, Advisory & Board Roles in leading companies will be instrumental in driving the success of Alchemist HAS. The group has brought in a new Business Head to run the vertical, Arshad Qureshi. Arshad brings with him 24 years of experience in Sales, People Development, People Management and Business Management.

    “The re-launch of our Executive Search Company marks an exciting new chapter for Alchemist Human Assets Solutions,” said Alchemist Talent Solutions managing director Manish Porwal. “We have always believed that round pegs don’t fit into square holes, and our nuanced understanding of both talent and roles reflects this philosophy. Our focus remains on delivering exceptional personalised service and strategic insights to our clients and candidates.” Rohit Adya adds, “I have always admired the way Alchemist has worked in their two zones of marketing solutions and talent solutions. I am glad I am now a part of this ecosystem and will be able to contribute from within. People are the biggest and most critical resource for any corporation of today, and Alchemist will play the role of providing that solution, so strategic to any organisation’s success.”

    Alchemist HAS director Rajkumar Remalli added, “With the combined expertise of our talent and with Rohit Adya joining us, we are poised to deliver unparalleled service and successful placements in the marketing, media, and communication industries. Their leadership will be key in driving our continued growth and excellence.”

    “We are committed to providing a high level of personalized service and successful placements,” said Alchemist HAS director Anujita Jain. “Our clients can expect an even higher level of strategic insights and bespoke solutions tailored to their specific needs.”

    “We believe that everyone has unique strengths, and every project requires specific skills. Thus, a talent search is different from filling vacancies. Our goal is to align talent and skills with job requirements, so our clients benefit,” says Alchemist HAS business head Arshad Qureshi.

  • Alchemist launches specialist agency Clay to cater to real estate sector

    Alchemist launches specialist agency Clay to cater to real estate sector

    MUMBAI: Marketing solutions company Alchemist has launched a specialist agency called Clay to solely cater to brands in the booming real estate sector.

     

    Clay will be helmed by Farhan Khan as business head and COO, who was previously with Xeco Marketing as COO.

     

    Along with Khan, Clay has also roped in communication specialists and associate managing consultants Anushree Murkute and Amy Mathew with their respective teams. Both Murkute and Mathew come from an advertising background.

     

    With offices in Mumbai and Gurgaon, Clay started out with five retainer and three project based clients. The retainer clients include Disha Direct and Nirvana Reality, Rajasthan based ARG Group, Delhi basd Novell and real estate technology start-up Realty Redefined. 

     

    The Clay division will report in to Alchemist CEO Anujita Jain. “Clay is providing genuine strategic advice and execution together, a never before complete solution from under one roof. It will be giving through the line services to the currently pressured Real Estate segment. These include brand and communication strategy, advertising, direct marketing, CRM, events and activations, lead generation and management, digital and social activation, velebrity endorsements and more.”

     

    Alchemist director and magicbricks.com founding member Rajkumar Remalli added, “Clay is about creating brands in the real estate world, which was hitherto ruled just by project launches, successes and failures. No more will investments made in one product be non-cumulative to others by the same corporate brand.”

     

    Clay also has its own creative, digital, CRM and events and activation support teams. The agency will draw on Alchemist’s strengths in outdoor advertising and celebrity management combined with new skills and ideas. 

     

    Khan said, “I have seen clients yearning for true strategic advice and the commitment of the same advisors to walk the talk and talk. Clay is meant to do exactly that. We have already done invaluable value addition and created IPs for our clients in this little time we have been operational. Establishment of World Broker’s Day is one such proud achievement.”

     

    The company has also initiated the celebration of World Broker’s Day on 9 June every year. This is an insight driven strategy for the real estate brokers, for recognising their thankless services they provide to the customers. The campaign climaxed with a packed audience convention on WBD in Mumbai. Apart from benchmark ideas, Clay is navigating clients through the current challenges and pressures and has several projects line up like Wollywood, City of Music, ARG One, Maple Leaf, Reso’villa, R Square, Agent Search, etc.

     

    Disha Direct MD Santosh Naik said, “In Alchemist and Clay we find partners who do what they say. They walk towards results and go beyond the brief. They provide business strategy and not just marketing. They execute for results, not applauses. I am glad we connected and are working together.”

     

    Alchemist MD Manish Porwal added, “Brand Clay is the first of many specialized communication solutions that you will now hear from Alchemist. The next quarter for Alchemist is full of preparations for future that will change a bit of the communication landscape. We are excited and so are our clients.”