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Tag: Anil V Kaushal

  • LupinLife’s Corcal Bone & Beauty to bring #Beautifullystrong real women to the ramp

    LupinLife’s Corcal Bone & Beauty to bring #Beautifullystrong real women to the ramp

    MUMBAI: LupinLife’s Corcal Bone and Beauty has announced collaboration with Lakme Fashion Week to celebrate #beautifullystrong women across India at the upcoming Lakme Fashion Week Summer/Resort 2019 edition. Marking its launch in India, the Corcal Bone & Beauty show will bring strong and beautiful women to walk the ramp through an online audition for women across India.

    LupinLife Consumer Healthcare head Anil V Kaushal said, “It’s often seen that women’s health doesn’t receive the attention it deserves. With demanding and multifaceted roles, from homemakers to working women, women’s health usually takes a back seat. Corcal Bone & Beauty is true health and beauty partner of all women which helps them prioritise health – focusing on being healthy within to stay beautiful. Everyone is beautiful the way they are but only good health from within can help stay that way. To create awareness about the link between inner health and beauty, we are delighted to partner with Lakme Fashion Week to showcase a very beautiful collection by designer Rina Singh of Eka as well as have women tell their stories of inner strength and beauty.”

    Speaking on the association, Corcal brand ambassador and Bollywood actor Kareena Kapoor Khan said, “I believe age or life stages should not affect a woman’s career. It’s important not to limit yourself. Women can do it all and I have always enjoyed playing various roles on reel – a warrior princess, model, mother just the way I do in my real life. All of this has been possible because I focus on being healthy inside to stay beautiful outside.  Corcal Bone & Beauty health supplement for women helps them to be healthy within and stay beautiful outside.”

  • Dabur relaunches ‘Thirty Plus’; picks Malaika Arora as brand ambassador

    MUMBAI: Dabur India is relaunching the health rejuvenator and energiser brand, ThirtyPlus.

    It is presenting the brand in a ‘youngeen‘ avatar with Malaika Arora Khan, who has come on board as the new brand ambassador for Thirty Plus.

    The new formulation is now a powerful blend of various rejuvenating and potent Ayurvedic herbs, making it the true rejuvenator for all 30-Plus male to make them feel young again, the company said.

    Dabur India category head-OTC business Anil V Kaushal said, “Given the hectic lifestyles, the needs of the growing 30-Plus males in India are vastly different. External factors like work load; stress and deadlines lead to burnout during the day and therefore also affecting his spending quality time with family in the evenings. There is no product available today that addresses this need gap. Dabur Thirty Plus has key ingredients which help you feel youthful and active maintaining your strength, stamina and vigour. It helps energise, rejuvenate, vitalise and strengthen the body to be ready day or night. And he can feel ‘Youngeela‘ again.”

    Dabur Thirty Plus brand is being launched with a new communication – ‘Ho Jaa Youngeela Re!‘. The new campaign, featuring Malaika will go on air shortly.

    The commercial is a concept of a middle aged male protagonist‘s fight with his own self in terms of strength and stamina. He is unable to keep pace with his imaginary younger self and keeps on losing to himself, every time. Rejuvenated with Dabur Thirty Plus, he is ready when the situation demands – and displays his heroism with youthful energy to impress Malaika in “filmy” style.