Tag: Anand Thakur

  • GroupM appoints Anand Thakur as head of analytics, data and tech for GroupM Nexus India

    GroupM appoints Anand Thakur as head of analytics, data and tech for GroupM Nexus India

    Mumbai: GroupM, WPP’s media investment group, today announced the  appointment of Anand Thakur as head of analytics, data and tech at GroupM Nexus in India. He  brings with him more than 20 years of significant experience across the media industry in the  information technology domain. He joins the GroupM Nexus India team from Omnicom Media Group,  where he held a key role overseeing various Information Technology functions such as Software  Development, Product Development, UI/UX, and Business Solutions.

    In his new position at GroupM Nexus, Anand will lead automation initiatives across all GroupM  applications and contribute to shaping the solution architecture. He will collaborate closely with agencies  to expand capabilities in Commerce, Performance, automation, and enhancements. Additionally, he will  actively participate in developing the data lake, establishing a robust data infrastructure for managing  both structured and unstructured media. Anand will also be instrumental in creating comprehensive integrated campaign reporting and a diverse range of capabilities.

    Anand’s proficiency lies in creating holistic integrated campaign strategies while supervising and  directing teams to ensure the seamless implementation of operational procedures. He has been  instrumental in formulating business continuity plans, procedures, SLAs, and service standards to  uphold business service excellence in his past. Additionally, he excels in configuring dashboards and  leading automation initiatives. He stays updated on the latest technologies and automation trends,  playing a central role in improving efficiency and effectiveness across diverse projects.

    GroupM Nexus India president Priti Murthy said, “Anand’s rich experience in driving business  service excellence will come to play in developing data-driven campaign insights and implementing  efficient, technology-driven solutions and innovations at GroupM Nexus India. As we stride toward  streamlining our business processes and fostering innovation, he will play a pivotal role hastening the  path towards building the world’s largest performance capability engine and delivering incremental  growth for GroupM agencies.

    GroupM Nexus India head of analytics, data and tech Anand Thakur, said, “I am tremendously  excited to join the GroupM Nexus leadership team. The rapid advancements in AI, machine learning,  and big data analytics have opened new and exciting possibilities for optimizing advertising spends. I  look forward to steering the data and tech transformation at GroupM Nexus.” 

  • Anand Thakur to spearhead Jubilant FoodWorks new digital team

    Anand Thakur to spearhead Jubilant FoodWorks new digital team

    MUMBAI: Jubilant FoodWorks Ltd has announced the creation of a new digital team to spearhead the technology and digital thrust of the company, to be headed by Anand Thakur as its Chief Digital Officer.

    Jubilant FoodWorks CEO Limited Pratik Pota says, “Earlier this year, we had unveiled our Strategy for Growth, as part of which we had identified Digital Transformation as a key pillar. Pursuant to this, we are creating a full-fledged Digital team that will look at improving our customer experience through upgrading our Digital assets, driving data analytics, improving our store technology and strengthening our digital marketing.”

    “I am delighted to announce that Anand Thakur will be joining us and leading this exciting growth agenda. Anand comes with a wealth of experience in Digital and Technology across different organisations  We are confident that Anand will be instrumental in helping us build a digital organisation which is agile & capable of delivering a smooth and seamless customer experience across all access points,” he adds.

    Anand Thakur chief digital officer says, “I am thrilled to join an iconic company like Jubilant. The Domino’s brand has redefined the use of technology in the business of food delivery and with an interesting road ahead, I am excited to be part of its transformational journey.”

    Currently, Anand is Chief Technology Officer with Koovs.com, an e-commerce platform and is also an ex-entrepreneur and a computer scientist with over 14 years of experience. He will be joining Jubilant FoodWorks Limited soon. Anand’s areas of expertise lie in ecommerce, application design and architecture, managing start-ups, software development and product management among others.  He has previously worked with brands such as Lenskart, Adobe, Perot System and Infosys. He also had a brief stint as an entrepreneur with his venture EasyRation.

  • ZIRCA Digital Solutions gets a new national sales head in Anand Thakur

    ZIRCA Digital Solutions gets a new national sales head in Anand Thakur

    MUMBAI: Anand Thakur, a senior industry professional, has been roped in for Aidem’s recently launched Digital Brand Solutions arm, ZIRCA Digital Solutions. Unlike most networks in the industry, ZIRCA aims at leveraging on video, mobile and web to grab the audience’s attention with endless engagement capabilities using the platform of content. ZIRCA has built its business around the philosophy, “Its all about Content!”

     

    The company is working on bringing the desired content to the relevant user using the various platforms available today.

     

    Thakur, who comes with more than eight years’ experience in the Digital Media space, will be heading the sales function for ZIRCA Digital Solutions and will look into data and technology partnerships and sales strategy as well.

     

    Before joining ZIRCA, Anand was account manager for BBC Worldwide. At BBC, he was involved in analysing data trends and client performance, developing strong strategic sales plans and conducting strategic pitches. Prior to BBC Worldwide, Anand was a part of pilot team of Star Interactive to strengthen the digital presence of Star India, developing best practices and benchmarking initiatives for video ads.

     

    Anand said, “On the back of rising internet penetration and content consumption, the online advertising market has emerged as one of the fastest growing segments in the Indian Media. More and more brands are migrating from traditional media to online and mobile platforms while those who are already present on digital are seeking ways to exploit to medium to the utmost. I am very happy to join ZIRCA Digital Solutions at its launch stage and will aim at creating powerful cross-platform solutions around content & research. With its distinct product differentiation, ZIRCA will add value to brands through engagement. Besides, Aidem, with its extensive experience and track record with digital brands like Microsoft Advertising, The Economist Online, GETIT & Eros Now makes for an incredible platform for ZIRCA. Hopefully, it will throw up a new set of challenges for me. I am eagerly looking forward to this new role.”

     

    ZIRCA Digital Solutions senior vice president Neena Dasgupta said, “We are extremely excited to have Anand on board, as a part of our leadership team to spearhead the sales function. He comes with a rich experience in the digital medium and we are confident that his addition will strengthen our leadership team.”