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Tag: Amy Powell

  • Paramount TV chief Amy Powell fired over alleged insensitive remarks

    Paramount TV chief Amy Powell fired over alleged insensitive remarks

    MUMBAI: After 14 years, chief of Paramount TV Amy Powell has been fired over alleged insensitive remarks – which she has emphatically denied.

    The incident occurred during a studio notes call for Paramount Network’s First Wives Club reboot, which is being penned by Girls Trip co-writer Tracy Oliver and will feature a predominantly black cast.

    Paramount CEO Jim Gianopulos was quoted stating, “Last week, multiple individuals came to us to raise concerns around comments made by Amy Powell in a professional setting, which they believed were inconsistent with our company’s values. Having spent the past several days conducting a thorough investigation into this matter and speaking to those who were present, our human resources and legal teams came to the same conclusion, and we have made the decision to terminate Amy’s employment, effective immediately,” according to Hollywoodreporter.com.

    The company immediately started looking for Powell’s replacement. In the interim, Paramount COO Andrew Gumpert will provide operational support.

    “There is no truth to the allegation that I made insensitive comments in a professional setting — or in any setting. The facts will come out and I will be vindicated,” Powell responded in a statement.

    Powell joined Paramount in 2004 and was appointed as chief of its relaunched TV division in 2013.

  • Paramount Pictures kicks off campaign for ‘Mission Impossible Ghost Protocol’

    Paramount Pictures kicks off campaign for ‘Mission Impossible Ghost Protocol’

    MUMBAI: Hollywood studio Paramount Pictures has kicked off the ‘Flock To Unlock – Be a Part Of The #mission” campaign in support of its upcoming film ‘Mission: Impossible – Ghost Protocol‘.

    The film, starring Tom Cruise and directed by Brad Bird, is due in Imax and on other premium large format screens from 16 December 2011 and in theatres everywhere in the US on 21 December.

    Fans are invited to unlock a first look at exclusive footage from the upcoming film. The official site, MissionImpossible.com, will host the exclusive promotion and fans will engage via Twitter and Facebook in a race to reveal the footage online first. With every Twitter message or Facebook post, fans will work as a community to reveal one of the most thrilling scenes from the film.

    Insurge Pictures, Paramount Digital Entertainment president Amy Powell said, “Flock to Unlock is an exciting way for the online Mission: Impossible community to engage in the campaign and to control access to new content. By engaging fans in their existing social networks, the ‘Be A Part of the #Mission‘ campaign invites the fans to rally together and see exclusive footage first.”

  • MTV, Paramount in global marketing tie up for Mission Impossible III

    MTV, Paramount in global marketing tie up for Mission Impossible III

    MUMBAI: MTV and Paramount Pictures are teaming with United International Pictures (UIP) for a global marketing partnership for the Mission: Impossible (M:i:III) film franchise in advance of the film’s release.

    Different content related to the film will roll out on MTV channels in Asia, US, Canada, Europe, Latin America and Russia.

    MTV channels across the globe will premiere two half an hour specials. The first, Making the Movie will be somewhat like a DVD feature and will have interviews with Tom Cruise and other cast members including Oscar winner Phillip Seymour Hoffman.

    The other special Diary of Tom Cruise With Sway, features the actor spending the day with the MTV presenter. Web content related to the partnership will include the M:i:III film trailer, an MTV at the Movies review of the film, banner ads and a link to the official M:i:III site.

    MTV channels will also make region specific content. MTV Italy is producing a special live TRL in Piazza del Poppolo in Rome dedicated to the film, and MTV UK is producing an M:i:III special for its new show 1 Leicester Square.

    In France, MTV will air news reports from the red carpet premiere in Paris. One of the stars from the film Maggie Q will make an appearance at the MTV Asia Awards 2006 in Thailand on 6 May. In Japan, MTV will produce an episode of its weekly film show MTV Screen, as well as air news reports on the film and editorial coverage in its free consumer magazine MTV Paper. And TRL in the US will host Tom Cruise and the cast of M:i:III on 2 May.

    The Yahoo Tie up: Meanwhile, Paramount and Yahoo will provide moviegoers a wide array of special features, behind-the-scenes footage, and music and movie content. As a result of the films presence on the Yahoo! network around the world, audiences will have the chance to see exclusive video from the film’s world premiere in Rome and US premiere in New York; a Q&A with Tom Cruise and director J.J. Abrams; music from the film; and never-before-seen clips.

    Paramount senior VP interactive marketing Amy Powell says, “Tom Cruise and J.J. Abrams are bringing a fresh, high-tech look to the ‘Mission’ franchise and we wanted to deliver that to Internet users in an innovative way. As M:i:III kicks off the summer, we’ve got an outstanding lineup of behind-the-scenes and live content that rivals the very biggest interactive movie campaigns. We’re thrilled to be getting creative with Yahoo!.”

    Yahoo! Movies’ exclusive video coverage of the 3 May US premiere of M:i:III currently includes plans to offer a camera view from Tom’s perspective as he arrives at the premiere and steps down the red carpet. In addition, Yahoo! plans to offer users the chance to ask Tom questions in real time and see his answers live from the red carpet. Tom will also be announcing the winner of the People’s Premiere contest, in which one entrant will win a private screening in their hometown, attended by Cruise.

    Interviews with the star and co-writer/director will provide movie fans with DVD-style commentary on exclusive clips from the movie, and also give users a sneak peak into the “Top Ten Things You Didn’t Know About Mission: Impossible III.” Users also had the chance to use Yahoo! Answers (http://answers.yahoo.com), Yahoo!’s online Q&A community where real people ask and answer questions on any topic, to stump Tom Cruise on trivia from his many hit movies, with J.J. posing the users’ questions.

    All content will be available on Yahoo.com as well as Yahoo! Australia, Yahoo! France, Yahoo! Germany, Yahoo! Italy, Yahoo! Spain, Yahoo! Taiwan and Yahoo! UK.