ITV

Tag: Amul Hosiery

  • Madison Media wins multiple accounts

    Madison Media wins multiple accounts

    MUMBAI: Over the last two months Madison Media has won multiple businesses, including Hamilton (comprising Milton and Treo brands); Piramal Realty as well as celebrity lifestyle company USPL (comprising Wrogn and Imara) in Mumbai.

     

    In Bangalore, the agency has won the accounts of ilovediamonds.com and Phaneesh Murthy’s healthcare portal zigy.com. The agency has also won Delhi based shoe company Aerobok with the brand Aqualite.

     

    Commenting on winning new accounts, Madison World chairman and managing director Sam Balsara said, “I am delighted that we have won so many new accounts and it is heartening to know that many of these have been won without a pitch, based on our agency credentials.”

     

    In 2015, Madison Media Group has been on an account winning spree, having won a host of new businesses including Snapdeal, Shaadi.com, Oyo Rooms, Viber, Lenskart.com, Zivame.com, Metro Cash & Carry, Gaana.com, Cricbuzz.com, Amul Hosiery, Bandhan Bank, amongst others.

     

    With gross billing of Rs 3,750 crores, Madison Media Group in India handling media planning and buying for blue chip clients including Godrej, Mondelez (formerly Cadbury), ITC, Marico, SnapDeal, McDonald’s, TVS, Raymond, Piramal Healthcare, Levis, SpiceJet, Domino’s, Bharti AXA and many others.

  • Madison Media bags media rights for Bandhan Bank

    Madison Media bags media rights for Bandhan Bank

    MUMBAI: Continuing its aggressive list of acquisitions in 2015, Madison Media has added one more account to the tally. The media agency has won the media mandate for the proposed Bandhan Bank in Kolkata.

     

    Bandhan Financial Services, a microfinance entity, was set up in 2001 to address the dual objective of poverty alleviation and women empowerment. Bandhan has been the talk of the banking and financing community having got an in-principle approval from the Reserve Bank of India to start its banking operations.  Currently, it operates in 22 Indian states through more than 2000 branches, run by 14,000 employees. It has a borrower base of 6.5 million. As a bank, it will have pan-India operations and meet the credit needs of different types of customers even as offering various savings products.

     

    Bandhan chairman and managing director C S Ghosh said, “As we embark on this new journey, we need to reach out to new consumer across Indian states and we are confident that Madison will help us achieve our objective.”

     

    “Bandhan’s accomplishments are truly remarkable and we are delighted to partner them in this exciting new phase in their life which will make them play an even more meaningful role in the Indian financial sector, changing lives of many millions,” added Madison World CMD Sam Balsara.

     

    Madison Media was in the news recently for handling the media mandate for BJP for the national elections and for Maharashtra, Haryana, Jammu & Kashmir and the current Delhi election. It has recently won a host of new accounts like Viber, Lenskart, Amul Hosiery, Metro Cash & Carry, DHFL and Gaana.com.

  • New business wins for Madison Bangalore

    New business wins for Madison Bangalore

    MUMBAI: Madison Media Omega, the Bengaluru office of Madison Media Group, has been on an account winning spree, having won key accounts including J G Hosiery, the makers of Amul innerwear, Metro Cash and Carry, Zivame, Ashirwad Pipes and Total Environment.

     

    All the accounts put together are estimated to spend about Rs 100 crore.

     

    The other accounts handled by Madison Media in Bangalore are Acer, TVS, Bharti Axa Life Insurance, Levis, Cafe Coffee Day and Enamor. Platinum Media handles ITC Foods through its Crest division.

     

    Commenting on this development, chief operating officer Dinesh Rathore said, “Over the last one year our endeavour has been to increase our client portfolio by providing sound strategic advice to our clients and being their trusted communication partners in building their brands and business in the country.”

     

    Madison Media Group had won a host of new businesses in 2014 including Lafarge Cement, Epic channel, Nirav Modi, Senco Gold, Wockhardt Hospitals, Cordlife, Lenskart, DHFL, Viber and the media mandate for BJP for the national elections and for Maharashtra, Haryana, Jammu and Kashmir and the current Delhi election.

     

    Madison Media Group is India’s foremost media agency handling media planning and buying for blue chip clients including Airtel, Godrej, Mondelez (formerly Cadbury), ITC, Marico, McDonald’s, TVS, Raymond, Piramal Healthcare, Levis, SpiceJet, Domino’s, Bharti AXA, Max Life Insurance, Asian Paints, Pidilite, Tata Salt, Acer, Times Television Network, Indian Oil, Enamor Lingerie, Gowardhan Dairy, HomeShop 18, Café Coffee Day and many others.  The gross billing of Madison Media Group is about Rs 3000 crore.