MUMBAI: Recording its second win in two days, Aegis Media‘s Vizeum India has been appointed as media AoR for Prism TV Private Limited to handle five of ETV‘s regional channels – ETV Marathi, Bangla, Kannada, Gujarati and Oriya.
Vizeum managing director – Indian subcontinent S Yesudas said, “All I would say with pride is, our dream of attracting clients and talent to Vizeum automatically in our fourth year of operation, rather than us having to go out, is becoming a reality. I take this opportunity to welcome ETV Network into the Vizeum family. We are thankful to the client management for considering us worthy.”
“We are delighted to partner with Vizeum in our attempt to redefine the next phase for ETV channels. Building a brand around the network can present a lot of interesting challenges and we look forward to work with team Vizeum in getting people hooked to our regional channels,” Prism TV said.
On 27 August, the agency revealed that it has been brought on board by Amrutanjan for its brands – Amrutanjan Care and Fruitnik and also will be working on new launches by the brand.
