ITV

Tag: Amitabh Bachchan

  • Hindi cinema shines bright at Filmfare’s 70th night

    Hindi cinema shines bright at Filmfare’s 70th night

    MUMBAI: Lights, camera, nostalgia! The 70th Hyundai Filmfare Awards 2025 with Gujarat Tourism turned Ahmedabad into the heart of Hindi cinema, where stars, stories and songs collided in a night of pure cinematic magic. The telecast of the unforgettable evening airs on 9 November at 9 pm across Zee TV, Zing and Zest, promising fans a front-row seat to the glamour, grandeur and golden memories.

    Hosted by the ever-charismatic Shah Rukh Khan, joined by Karan Johar and Maniesh Paul, the ceremony was a dazzling blend of celebration and emotion. The event honoured not just the brightest stars but the creative minds behind the camera, directors, writers, musicians and technicians, all of whom keep Indian cinema’s soul alive.

    One of the night’s most goosebump-inducing moments came when SRK and Kajol brought back the magic of Dilwale Dulhania Le Jayenge, Kuch Kuch Hota Hai and Kabhi Khushi Kabhie Gham, leaving the audience awash in nostalgia. Adding a heartfelt touch, Abhishek Bachchan paid tribute to his legendary father with a dynamic medley of Amitabh Bachchan classics, from Khaike Paan Banaras Wala to Jumma Chumma.

    The evening’s rhythm soared higher with Akshay Kumar’s powerhouse performance of timeless hits and Kriti Sanon’s glamorous homage to Zeenat Aman, who, along with Shyam Benegal, received the prestigious Lifetime Achievement Award. Ananya Panday brought Gujarat’s vibrant culture to life, while Siddhant Chaturvedi saluted Hindi cinema’s dance icons with electrifying energy.

    Taking the celebration sky-high, a stunning drone show lit up Ahmedabad’s skyline, tracing the evolution of Hindi cinema through the decades. A nostalgic ‘Cine Icon Awards’ segment revisited legends like Bimal Roy, Sridevi, Dilip Kumar, Nutan, and Amitabh Bachchan, right up to the 1990s icons SRK, Kajol and Karan Johar.

    The telecast also captures intimate moments, from the audience joining SRK to wish Big B a happy birthday to Ravi Kishan and Abhishek Bachchan winning their first-ever Filmfare trophies.

    So, polish that popcorn bowl and prepare for an unforgettable evening. The 70th Filmfare Awards 2025 promises everything Hindi cinema stands for, emotion, entertainment and eternal magic, on 9 November at 9 pm only on Zee TV, Zing and Zest.

     

  • KBC S17 onboards Godrej’s Locks & Architectural Solutions as official safety partner

    KBC S17 onboards Godrej’s Locks & Architectural Solutions as official safety partner

    MUMBAI: Locks & Architectural Solutions, a Godrej Enterprises Group company, has once again teamed up with Kaun Banega Crorepati (KBC) as the show’s Official Safety Partner for Season 17. This marks the brand’s second consecutive association with the nation’s most-watched quiz show, hosted by none other than Amitabh Bachchan.

    Locks and Architectural Solutions, a part of the Godrej Enterprises Group, has consistently set industry standards in the field of locks through continuous innovation, introducing products such as India’s first ‘Made in India’ digital lock, cutting-edge postmodern biometric and connected digital locks and even a lock with the 1st patented dual motion technology in the world.

    The collaboration goes beyond on-screen visibility. Each episode’s winner will take home not just prize money, but also a sleek digital lock, presented by Bachchan himself.

    “Kaun Banega Crorepati is a show that embodies trust and empowerment, values that align perfectly with our mission,” said Shyam Motwani, Business Head, Locks & Architectural Solutions on the partnership. “Through this partnership, we aim to inspire

    Indian families second time to embrace modern safety solutions that combine Godrej’s legacy of trust with the power of technology showcased through our iconic new product range, GSL D1 integration.”

    With features like biometric access, RFID, and app-enabled control, the brand’s new range, including the GSL D1 integration, aims to redefine what “safe” means in the digital age.

    “Viewers are invited to engage with the brand across social media platforms and explore its innovative product range at stores nationwide. Whether upgrading home security or learning more about digital safety, this partnership encourages every Indian to take a step toward a smarter, safer future,” added Motwani.

    This association marks a pivotal moment in the evolution of home safety in India, where tradition meets technology, and trust meets transformation.

     

  • Mankind Pharma launches video campaign featuring Amitabh Bachchan

    Mankind Pharma launches video campaign featuring Amitabh Bachchan

    MUMBAI: Mankind Pharma launched a powerful video campaign featuring legendary actor Amitabh Bachchan to raise awareness about organ donation on World Organ Donation Day. The campaign themed “Live Beyond Your Life” aims to address India’s critically low organ donation rates and encourage more citizens to register as organ donors.

    The sobering reality in India is that for every 10 lakh Indians, less than 1 per cent pledge to donate their organs to those in need. This significant gap between demand and supply has resulted in thousands of patients waiting for life-saving organ transplants, including kidneys, liver, eyes, and hearts.

    Mankind Pharma vice-chairman and managing director, Rajeev Juneja shared, “At Mankind Pharma, we believe that collective action has the power to transform healthcare outcomes. Our organ donation awareness campaign reflects our steadfast commitment to tackling one of India’s most pressing health challenges. Registering as an organ donor is a simple step, yet it holds the power to change and even save multiple lives. By this initiative, we aim to engage with our wider community and honour the compassionate individuals who choose to give the ultimate gift of life. We call upon every Indian to take this pledge and be part of a legacy that continues long after our time.”

    On this initiative by Mankind, National Organ and Tissue Transplant Organization (NOTTO) deputy director, Dr Kanika Rastogi commented, “India’s low organ donation rate has left thousands of patients waiting for a second chance at life. This campaign by Mankind Pharma is an important step in addressing this shortage. By creating awareness and simplifying the process of registration, we can inspire more people to pledge. Just one donor has the power to save up to eight lives, a gift of hope that truly extends beyond our own.”

    Medical experts – Dr. A.K. Bhalla (Sir Ganga Ram Hospital) and Dr. Neelam Mohan (Medanta) – addressed the humanitarian importance of organ donation, dispelled myths and highlighted the vast demand-supply gap in organ availability. They lauded Mankind Pharma’s campaign and reiterated that such social awareness initiatives are vital to spreading the message on the need to donate organs.

    The video campaign featuring Amitabh Bachchan serves as a clarion call to the nation, urging Indians to make an invaluable promise that can save the lives of many. By leveraging the megastar’s influential voice and Mankind Pharma’s commitment to healthcare advancement, the initiative seeks to create a lasting impact on public consciousness about the importance of organ donation.

    This World Organ Donation Day, Mankind Pharma calls upon every Indian to consider the profound impact they can have on society by taking the simple yet meaningful step of registering as an organ donor. The campaign reinforces that the legacy of giving extends far beyond one’s lifetime, creating ripples of hope and healing for generations to come.

  • Kaun Banega Crorepati’s 25th year secures 26 sponsors

    Kaun Banega Crorepati’s 25th year secures 26 sponsors

    MUMBAI: Sony Entertainment Television’s iconic quiz show Kaun Banega Crorepati (KBC) Season 17 has struck a powerful chord with the nation. Its campaign ‘Jahan Akal Hai Wahaan Akad Hai’ aptly echoes the rise of an India that is not only driven by intelligence (Akal) but also carries it with pride (Akad). This season has witnessed an exceptional response from the brand ecosystem, reaffirming KBC’s position as one of Indian television’s most credible and culturally relevant properties.

    Maruti Suzuki and the Aditya Birla Group are onboarded as Co-Presenting Sponsors, while the State Bank of India joins as Banking Partner, and Reserve Bank of India as a Special Sponsor, further deepening the show’s association with empowerment and trust.

    The Co-Powered By roster includes UPI, Ultratech Cement, Stable Money App, Asian Paints, and Gowardhan Ghee — spanning sectors from digital finance to FMCG. Special Partners secured are Patanjali Dant Kanti, BHIM Payments App, Polycab India Ltd., Dr. Fixit (Pidilite Industries), Vida powered by Hero Motocorp and WinZO Games.

    Further strengthening its appeal, Associate Partners include Amazon India, Kalyan Jewellers, Godrej & Boyce, Laxmipati Sarees, Groww, Life Insurance Corporation of India (LIC), National Stock Exchange (NSE), Plasto Tanks and Pipes, Aashirvaad Select Atta, Director’s Elaichi and Bikaji — representing a diverse cross-section of India’s consumer landscape.

    KBC continues to be a powerful platform for brands, seamlessly integrating knowledge, inspiration, and wide-reaching impact.

    At the heart of the show is, as always, the legendary Amitabh Bachchan whose iconic presence and effortless camaraderie with the contestants breathe life into every story from the hotseat.

  • Bachchan’s god-mode cameo lands on your screen as Fakt Purusho Maate premieres on Jojo

    Bachchan’s god-mode cameo lands on your screen as Fakt Purusho Maate premieres on Jojo

    MUMBAI: What do you get when a dead grandfather, divine powers, and a modern love story walk into a Gujarati household? Fakt Purusho Maate—a high-spirited, genre-blending blockbuster that’s ready to stream its madness on Jojo from 25 July.

    Fresh off a box office run that mixed laughter with generational chaos, the Jay Bodas and Parth Trivedi-directed film takes a wild swing at patriarchy, family feuds, and ghostly guidance. The plot follows Purshottam (Darshan Jariwala), an old-school family man who returns from the afterlife during the 16-day Shraadh period—with a divine mission to sabotage his grandson’s romance with an independent woman.

    Esha Kansara added, “Radhika is a very special character to me. She’s calm, clear, and knows how to stand up for herself without being harsh. I think a lot of young women will relate to her. This film talks about equality and family in such a warm and light-hearted way. It doesn’t preach—it just shows you a different way of thinking. I’m really happy it’s streaming on Jojo now because I feel it will connect with so many people. It’s the kind of story that starts a conversation at home without feeling heavy. And those are the stories that stay with you.”

    Jojo founder & CEO Dhruvin Shah said, “At Jojo, our vision has always been to bring stories that truly resonate with audiences and spark meaningful conversations. Fakt Purusho Maate is one of our most significant releases to date, not just because of its star cast or box office success, but because of the way it blends sharp entertainment with a powerful social message. It reflects the kind of storytelling we believe in—engaging, thought-provoking, culturally rooted, and universally relatable. We are proud to be the platform that brings such meaningful narratives to life and helps them connect with viewers across generations.”  

    The film also stars Mitra Gadhvi and Aarti Vyas Patel, with Kedar-Bhargav’s music giving it a pulse that swings between nostalgia and now.

    So whether you’re tuning in for some Big B magic, family banter, or just to settle the pati-vs-patraani debate, Fakt Purusho Maate is here to charm your screens—and maybe shake up a few drawing-room discussions along the way.

    (If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)

  • Unfiltered Naari streams on ShemarooMe

    Unfiltered Naari streams on ShemarooMe

    MUMBAI : What does a woman really want? If Bollywood’s tried and failed to crack it, Unfiltered Naari gives it a shot with a cheeky twist. The Hindi dubbed version of Gujarati blockbuster Fakt Mahilao Maate is now streaming on ShemarooMe, and it’s putting the spotlight on womanhood, gender gags, and one very confused lad with a supernatural gift.

    Originally a smash hit among Gujarati audiences, the film marks megastar Amitabh Bachchan’s Gujarati cinema debut, now repackaged for pan-India viewers in a language that promises even more punch. Directed by Jay Bodas and produced by Anand Pandit and Vaishal Shah, the film stars Yash Soni as Chintan, a middle-class bloke suddenly blessed (or cursed?) with the power to understand women.

    From matriarchs to mates, Chintan’s world is full of opinionated, unapologetic women. But when he starts hearing their unfiltered thoughts, the real chaos begins. Peppered with satire, heart, and some Bachchan baritone, Unfiltered Naari explores what happens when empathy meets exasperation in the great gender tug-of-war.

    The cast also includes Deeksha Joshi, Tarjanee Bhadla, Bhavini Jani, Kalpana Gagdekar, Chetan Daiya, Vaishakh Rathod, Deep Vaidya and Om Bhatt, adding to the ensemble madness.

    ShemarooMe’s Hindi launch of the film is part of its larger push to give regional gems a national stage. As gender debates get louder and more layered, Unfiltered Naari doesn’t claim to solve them, it just wants to make you laugh, think, and maybe text your mum more often.

    (If you are an Anime fan and love Anime like Demon Slayer, Spy X Family, Hunter X Hunter, Tokyo Revengers, Dan Da Dan and Slime, Buy your favourite Anime merchandise on AnimeOriginals.com.)

  • Trump’s ‘Victory’ scent muscles into celebrity perfume mania

    Trump’s ‘Victory’ scent muscles into celebrity perfume mania

    MUMBAI: Celebrity perfumes are big business. And now, Donald Trump wants a whiff of victory too. As the current US president and a real estate mogul, he has just added cologne to his ever-growing merchandise empire. His latest launch, ‘Victory 45–47’, is a perfume duo pitched as an olfactory power play, bottled with the promise of “Winning, Strength, and Success.” The perfumes are packaged in stylish boxes — black with gold for men and red with gold for women. The bottles are shaped like miniature statues of Trump.

    Smells like confidence? Certainly. Subtle? Not in the slightest. But that’s the point.

    Trump’s entry into the celebrity fragrance fray marks a bold twist in a trend that’s already one of the most lucrative crossovers in pop culture. Perfume, once the province of Paris and prestige perfumers, is now the ultimate flex for the famous bottled personality, a scent-led story, a sensory souvenir of stardom.

    Celebrity scents are no longer novelty side-hustles; they’re billion-dollar businesses. And for stars with rabid fan bases, launching a perfume line offers more than just revenue as it offers a way to linger long after the applause fades.

    Before Trump spritzed “success,” there was Taylor Swift’s Wonderstruck, Paris Hilton’s Heiress, Jennifer Lopez’s Glow, and Britney Spears’ Fantasy series — sugary, sparkling olfactory time machines for a generation that grew up with them. The Kardashian sisters transformed their brand of reality-glam into perfume bottles shaped like crystals. Each scent sold a persona, a feeling, a filter.

    In India, Shah Rukh Khan dipped into the fragrance scene with an offering as suave as his on-screen presence, while Amitabh Bachchan’s foray echoed his gravitas and enduring appeal. For fans, these perfumes weren’t just products — they were accessible. Affordable. Aspirational. And wearable.

    The process isn’t as simple as lending a name and collecting royalties. Crafting a celebrity fragrance involves late-night mood boards, deep dives into personal stories, and the careful balancing of notes that reflect personality without alienating mass-market palates.

    Top perfumers often sit with celebrities to understand their vision — or at least their vibe. What results is a cocktail of emotion and olfactory chemistry: floral highs, musky lows, and a middle note of “this smells like me.” The packaging? Almost as crucial as the juice. It’s storytelling in glass — and shelf appeal is everything.

    Celebrity scents today are more than aromatic accessories. They’re extensions of personal style, markers of mood, and declarations of fan loyalty. Wearing a celebrity fragrance is not just about smelling good — it’s about aligning with a lifestyle, be it Swift’s soft girl elegance or Trump’s chest-thumping alpha masculinity.

    As social media and AI reshape how fragrances are marketed, the future of celeb scents is set to get even more personalised — think interactive campaigns, name-dropped reels, and algorithm-powered fragrance matches. Fans won’t just buy the perfume; they’ll star in its story.

    Trump’s Victory 45–47 might raise eyebrows, but it also raises an important point: in a world of fleeting fame, fragrance lingers. For celebrities, perfume offers permanence — a way to stay relevant, even when the spotlight dims.

    So whether you reach for Paris Hilton’s sparkle, Swift’s sweetness, or Trump’s testosterone, remember: behind every bottle is a brand, a story, and a scent of ambition.
     

  • JioHotstar and Amitabh Bachchan bring Ram Navami celebrations to millions

    JioHotstar and Amitabh Bachchan bring Ram Navami celebrations to millions

    MUMBAI: JioHotstar is set to bring the sacred grandeur of Ram Navami to millions with a special live stream from Ayodhya on 6 April, from 8 am to 1 pm. Featuring Padma Vibhushan Amitabh Bachchan as the narrator of the Ram Katha, the event will combine spiritual rituals, musical tributes, and cultural performances, making it an unmissable experience for devotees.

    Following the massive success of Coldplay’s Music of the spheres and the Mahashivratri: The Divine Night live streams, JioHotstar continues to revolutionise digital devotion, bridging the gap between audiences and India’s most cherished cultural celebrations.

    At the heart of this extraordinary event, Bachchan will narrate evocative stories from the Ramayana, offering reflections on Lord Ram’s virtues and timeless wisdom. The celebration will also include,

    Live aartis from sacred sites including Bhadrachalam, Panchvati, Chitrakoot, and Ayodhya , A special pooja from Ayodhya’s Ram Janmabhoomi, Interactive storytelling sessions for children, making the Ramayana engaging and relatable, Soul-stirring bhajans and musical performances by Kailash Kher, Malini Awasthi, and other revered artists. 

    A JioHotstar spokesperson stated, “Our live streaming capabilities have allowed us to bring culturally significant experiences to audiences across India. With the legend himself, Bachchan narrating Lord Ram’s journey, this event promises to be deeply moving and spiritually enriching.”

    Bachchan said, “Ram Navami is more than a festival it is a moment of deep reflection, a time to embrace the ideals of dharma, devotion, and righteousness that Lord Ram personified. Through JioHotstar, we are blessed with the power of technology to transcend distances, uniting hearts across the nation in an unprecedented celebration of faith, culture, and spirituality.” 

  • Fast&up Mumbai Walkathon draws 5,000 participants in grand debut

    Fast&up Mumbai Walkathon draws 5,000 participants in grand debut

    MUMBAI: The inaugural Fast&up Mumbai Walkathon witnessed an overwhelming response, with over 5,000 participants taking to the streets to celebrate fitness, community spirit, and the simple joy of walking.

    Flagged off from JVPD Grounds, the event was graced by distinguished personalities, including Brihanmumbai Municipal Corporation (BMC), municipal commissioner, Bhushan Gagrani, IAS officer; Maharashtra Naval Area, flag officer commanding, rear admiral Anil Jaggi; Maharashtra Police, former commissioner, Dhanushkodi Sivanandhan; Fast&up, CFO, Shilpa Khanna; and JustwalkIndia, co-founder, Vinay Bhartia. The scenic route took walkers past film legend Amitabh Bachchan’s residence, along juhu beach, before looping back to the starting point.

    The event featured three walk categories,

    – Ten kilometre pro walk (6:00 am) attracted 42 per cent of participants.

    – Five kilometre family walk (6:20 am) the most popular segment, with 44 per cent of walkers.

    – Three kilometre fun walk (6:40 am) 14 per cent of participants enjoyed a leisurely stroll.

    A major highlight of the walkathon was the participation of 10 individuals with prosthetic legs, showcasing resilience and determination. Women outnumbered men across all categories, making up 52 per cent of the total participants.

    Among the most inspiring walkers was 75-year-old Urmila Bhatia, who urged the younger generation to step away from screens and embrace an active lifestyle. Additionally, eight participants marked their birthdays at the event, making fitness a part of their celebrations.

    Wheelchair participant Niranjan Jadhav commended the initiative, saying, “Events like this inspire confidence and encourage people of all abilities to stay active.”

    As the walkathon clocked an impressive 44 billion steps, it reinforced fitness as a way of life. JustwalkIndia co-founder Vinay said, “Our goal is to provide a platform for citizens to begin their fitness journey. This turnout has been truly humbling.”

    The Fast&up Mumbai Walkathon concluded on an energetic note, leaving behind a legacy of inspiration, camaraderie, and a renewed commitment to fitness setting the stage for even larger editions in the years to come.

  • Dr. Fixit’s new ad with Amitabh Bachchan seals the deal on waterproofing

    Dr. Fixit’s new ad with Amitabh Bachchan seals the deal on waterproofing

    MUMBAI: Dr. Fixit has turned up the entertainment quotient with its latest campaign, featuring none other than movie legend Amitabh Bachchan, proving once again why it’s Waterproofing Ka Baap. In a quirky and engaging TVC, Bachchan not only lends his voice to the jingle but also brings his signature wit to highlight the importance of advanced waterproofing solutions keeping homes dry, no matter how torrential the downpour.

    Celebrating 25 years of Dr. Fixit, the campaign, conceptualised by Ogilvy and directed by Prasoon Pandey, blends humour with an unforgettable tune. With lines like Paani hai baahar, sookha hai andar, Dono ko never mix it, the ad cleverly reinforces the brand’s expertise in keeping homes leak-free.

    Pidilite Industries Ltd MD Bharat Puri expressed enthusiasm for the campaign’s fresh approach. “Mr. Bachchan’s presence, combined with a humour-infused narrative, makes this campaign both engaging and informative. Dr. Fixit has been a trusted waterproofing expert for years, and this campaign solidifies our commitment to keeping homes safe and worry-free.”

    The TVC is part of a larger multimedia push, spanning television, digital, and OTT platforms, ensuring that Dr. Fixit’s legacy of protection reaches every homeowner. With Amitabh Bachchan at the helm and a jingle that sticks, this campaign makes one thing clear, when it comes to waterproofing, Dr. Fixit reigns supreme.