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NEW DELHI: Amazon Ads India has hired Akila Jayaraman as head, agency partnerships, strengthening its push to knit brand-building and performance media into a single, data-led...
MUMBAI: If 2025 was the turbulence, 2026 is the tailwind or the test. That was the unmistakable message as the MMA India Board convened for its...
MUMBAI: India’s small and medium sized businesses are putting their faith in artificial intelligence, with new research from Amazon Ads revealing that most believe AI powered...
MUMBAI: India did not just show up at the MMA Smarties APAC 2025 Awards. It showed off. In a year when creative firepower met tech muscle,...
MUMBAI: Neha Singh Warrier, a veteran in media sales with over two decades of experience, has joined Amazon Ads as lead content monetisation for the west...
MUMBAI: She’s brushed up brand campaigns for over a decade and a half— now she’s scrubbing into a new gig. After a sparkling 16-year stint at...
MUMBAI: It was meant to amaze and Amazon MX Player’s first edition of StreamNext event did so – more than expected. It showcased the advertising video...
Mumbai: Society Tea has collaborated with Amazon Ads on an innovative on-box advertising campaign. As part of this campaign, Society Tea will integrate its branding onto...
Mumbai: Adbuffs is a Kolkata-based digital-first performance marketing agency which automates digital advertisements for businesses to deliver tangible results. The brand is endeavouring to carve a...
Mumbai: The 12th edition of MMA Smarties India Awards 2023, one of the most prestigious events in the marketing industry, concluded with great acclaim, recognizing outstanding...
Mumbai: WPP’s GroupM and Wunderman Thompson in partnership with Amazon Ads launched the ‘Content Strategies for the New-age Digital Consumer’ playbook. According to the report, nearly...
Mumbai: Searching for products and finding the best results on Amazon is a child’s play these days. However, brands often resort to a focused keyword strategy...
