Mumbai: Balaji Telefilms announced its financial results for the second quarter and six months ended 30 September 2022. Balaji’s consolidated six-month revenue was Rs 283 crore...
Mumbai: Balaji Telefilms earned a revenue of Rs 118.8 crore for Q1 FY23 of which ALTBalaji contributed Rs 36.8 crore through its direct subscription, which stood...
Mumbai: Balaji Telefilms has announced its financial results for the fourth quarter and year ended 31 March 2022. The group posted an income of Rs 119...
Mumbai: Altbalaji senior vice president marketing partnerships and revenue Divya Dixit has moved on. She confirmed the development to Indiantelevision.com and is currently serving her notice...
The homegrown OTT platform, ALTBalaji has announced an exciting contest for its app users. As a part of this content, new viewers can avail annual subscription...
Mumbai: Video streaming platform ALTBalaji on Monday announced a new campaign titled #High5withALT to celebrate its fifth anniversary. With a proven track record of developing ventures...
Mumbai: Indiantelevision.com, in partnership with Synamedia, organised a virtual webinar on ‘how analytics shaping operators’ revenues and content strategy?’ on 23 March. The panel discussion was...
Mumbai: With its maiden advertising-based video on demand (AVOD) project “Lock Upp” delivering a stellar performance, Balaji Telefilms’ video streaming service ALTBalaji is currently experiencing its...
Mumbai: Streaming platform ALTBalaji recently launched its first reality show “Lock Upp” through an advertising-based video on demand (AVOD) model. The AVOD system allows viewers to...
Mumbai: The unique captive reality show ‘Lock Upp’ by ALTBalaji & MX Player has successfully managed to garner 100 million views within 19 days of its...
Mumbai: Chimp&z Inc, from the aegis of Merge Infinity Network has bagged the digital mandate for ALTBalaji’s “Lock Upp,” a first-of-its-kind reality show-based fantasy metaverse game. This...
Mumbai: Media and entertainment companies must take deliberate action to foster gender diversity at the workplace. This includes instituting mentorship programmes for emerging leaders, flexible work...
Mumbai: MX Player and Altbalaji’s new reality show “Lock Upp” has garnered 15 million views within 48 hours of its launch, according to the streaming platform. “This made it...
Mumbai: Balaji Telefilms announced its third quarter financial results for FY 2022. The company’s quarterly income from operations at the end of 31 December 2021 stood...
Mumbai: MX Player and ALTBalaji have partnered to launch a reality show ‘Lock Upp: Badass Jail, Atyaachari Khel’ with Bollywood actor Kangana Ranaut as the host...
Mumbai: Homegrown digital platform ALTBalaji has appointed Pitchfork Partners Strategic Consulting as its communication partner to increase awareness about the OTT platform, its shows and widen...
Mumbai: In a bid to expand its reach beyond India, ALTBalaji has entered into a partnership with Telenet Pvt Ltd for promotion and distribution services in Nepal. The partnership...
Mumbai: “It came, it saw, it conquered…” the statement perfectly describes the meteoric rise of ByteDance-owned short video app TikTok in India. Such was the momentum...
Mumbai: ALTBalaji has roped in 11 brands for its latest thriller series “Girgit.” The list of brands includes Josh (short video partner), Viral Pitch (influencer marketing partner),...
Mumbai: Balaji Telefilms announced its financial results for the quarter and half year ended 30 September 2021. Selling 2.9m subscriptions during H1Fy22 (vs 1.7m in H1FY21)...
Mumbai: OTT platform ALTBalaji has tied up with Amazon Alexa for an interactive quiz to promote its new action-drama show “Cartel”. The interactive quiz is designed for an...
Mumbai: OTT platform ALTBalaji has brought on board as many as 13 youth-centric brands for its mega-starrer release “Cartel”. The association draws upon the synergies between...
Mumbai: ALTBalaji has announced its association with short video app Josh for the web series titled “Cartel”. The platform has roped in more than 138 actors for the upcoming thriller. Josh will...
Mumbai: Media and entertainment company Balaji Telefilms has promoted Sunanda Gupta Jenna to vice president – digital originals. She joined the media conglomerate in August 2019 as...
As ALTBalaji senior vice-president – marketing and revenue, Divya Dixit has played a pivotal role in driving the company’s vision in the fast-growing and dynamic OTT...
KOLKATA: ALTBalaji has introduced its latest monsoon campaign #ALTBINGEATHON to take a fun route to raise awareness around staying safe at home amidst the pandemic and...
KOLKATA: ALTBalaji seems to be driving the growth of Balaji Telefilms with a 42 per cent growth in subscriptions for FY21. The platform sold a total...
KOLKATA: OTT platform ALTBalaji has recorded exponential growth in its viewership with a growing popularity in the hinterland markets, said the company on Saturday. While cities...
MUMBAI: Full services digital marketing agency, TheSmallBigIdea has won the social media duties for Balaji Telefilms' subscription based video-on-demand platform – ALTBalaji. As a part of the mandate,...
KOLKATA: ALTBalaji has rolled out a new initiative to keep their audience engaged and convert them into yearly subscribers. While March 2020 changed people's lives most unexpectedly,...
KOLKATA: In an attempt to woo the millennial women audience, popular OTT platform ALTBalaji has tied up with Incnut Digital's properties – Stylecraze & Bridal Box,...
KOLKATA: ALTBalaji has teamed up with payment gateways Paytm and Amazon Pay to offer consumers up to Rs 300 cashback on the first Paytm wallet or...
KOLKATA: The Ekta Kapoor headed content production house Balaji Telefilms on Monday reported a consolidated revenue of Rs 78.3 crore in the second quarter, up 123...
To bridge the gap between the prolific writers of the entertainment industry and aspiring students of cinema, ALTBalaji – one of the country’s leading OTT platforms...
KOLKATA: ALTBalaji has acquired 17.5 per cent stake in the online celebrity digital engagement platform, Tring. With this investment, Tring’s valuation rose to about Rs 100...
KOLKATA: The Covid2019 crisis struck India in March and the entertainment industry came to a standstill. While TV production resumed in July, shooting for film and...
KOLKATA: As OTT platforms are making all the necessary moves to keep the users hooked, these players are realising that innovation is the key mantra to...
KOLKATA: Going beyond the initial metro syndrome, over-the-top (OTT) platforms in India are seeing massive adoption in tier II, tier III cities, and even in rural...
KOLKATA: The complete shutdown of more than three months has had a sizeable impact on television and movie content creators. Although there has been a notable...
KOLKATA: One of the major players in the OTT space – ALTBalaji (India’s leading homegrown OTT platform) has witnessed higher engagement with the platform, with consumers...
KOLKATA: The unified payments interface (UPI) service crossed a billion transactions a month last year and is on a constant upward trend. As more Indians make...
MUMBAI: With the number of digitally connected audiences consuming content in Hindi rising, this emerging trend in the country sees ALTBalaji, one of the country’s leading...
MUMBAI: The ruling Bharatiya Janta Party (BJP) recently completed one year in its second term in office at a time when the world reels under the...
MUMBAI: Known to be the one-stop destination for entertainment that also provides viewers an affordable viewing experience, ALTBalaji, one of India’s leading homegrown platforms, has joined...
“We are not in the race of having x million DAUS or MAUS or active users. We are in the race of building a niche product.”...
MUMBAI: Though everyone is ravenous to take a bite out of India's rich streaming phenomenon, it's not all hunky dory for independent players. Consumer acquisition, retention...
MUMBAI: Balaji Telefilms’ digital arm ALTBalaji recently completed three years. While the management always spoke of profitability and breaking even faster rather than cash-burn and tons...
MUMBAI: ALTBalaji, one of the country’s leading homegrown OTT platforms, has completed three years, continuing to break new ground and setting milestones on its way to...
MUMBAI: ALTBalaji, one of the country’s leading homegrown OTT platforms, has initiated fundraising for the distribution of food for the needy and the underprivileged as the...
MUMBAI: The COVID-19 pandemic has thrown a spanner in the works of every single organisation. Even as the media and entertainment industry comes to terms with...

