Tag: Alpha Punjabi

  • ‘Balle-Balle’ claims top slot amongst Punjabi channels

    ‘Balle-Balle’ claims top slot amongst Punjabi channels

    MUMBAI: It has balle-balle’d’ its way to top, or so it claims. India’s first 24-hour non-stop Punjabi music channel- Balle-Balle, launched on 14 October 2002, claims to be the market leader amongst the Punjabi channels.

    With it’s reach soaring from 1,00,000 households to one million cable and satellite (C&S) households, 4 + target group, for week 7 March 04 to 13 March 2004, the channel is said to be attracting 34 per cent of the total Punjabi eye balls.

    Quoting Tam ratings data, the channel claims that it is, in fact, the most watched channel. With its 33 per cent share, the erstwhile numero uno channel ETC Punjabi is now placed at number two, albeit in a segment of the market

    While MH1 is in the third place with 18 per cent of the total share, Alpha Punjabi comes fourth with 15 per cent.

    According to the ratings data, Balle-Balle’s reach averages 0.3 TVR in C&S TG 4+ with 2.14 shares. It has garnered 0.29 TVR in TG 15+ C&S homes. The channel claims that in the total market universe group, Balle-Balle has a 1.97 and 1.66 per cent share in TG 4+ and 15 + respectively. 

    WKFR:11;WKTO:11;YEARFR:2004;YEARTO:2004;DATEFR:07/03/2004;
    DATETO:13/03/2004
    11:CHANNEL SHARES BY DAYPART / TARGE    Target Group            
    TG_1        TG_2    
    CS 4+ YRS        CS 15+ YRS    
    Channel    TVR    Share    TVR    Share
    *PHCHP 1 MN.+ (FROM Universe
    Alpha Punjabi    0.28    2.01    0.29    2.08
    Balle Balle    0.3    2.14    0.29    2.07
    ETC Punjabi    0.5    3.58    0.45    3.23
    MH1    0.29    2.09    0.29    2.09
    *PHCHP .1 TO 1MN. (F Universe
    Alpha Punjabi    0.12    0.85    0.15    1.04
    Balle Balle    0.27    1.92    0.23    1.55
    ETC Punjabi    0.26    1.88    0.27    1.87
    MH1    0.14    0.97    0.15    1.04
    TOTAL MARKET Universe
    Alpha Punjabi    0.15    1.11    0.18    1.26
    Balle Balle    0.27    1.97    0.24    1.66
    ETC Punjabi    0.31    2.25    0.31    2.16
    MH1    0.17    1.21    0.18    1.26

    Interestingly, while Balle-Balle had bagged 1.66 of the total universe shares, ETC Punjabi has 2.16 of channel shares.

    While the channel might tout that it is on its way up, what remains to be seen is if it is able to sustains the growth spurt.

  • ATN bags exclusive Canadian rights for Indo-Pak cricket series

    ATN bags exclusive Canadian rights for Indo-Pak cricket series

    MUMBAI: South Asian broadcaster Asian Television Network (ATN) has won exclusive Canadian rights for the India Pakistan Cricket Series 2004, which gets off in right earnest Saturday.

    ATN international limited announced it has bagged the exclusive Canadian rights to all forms of video and broadcast distribution live and delayed basis for the upcoming India – Pakistan cricket series. The rights also include television, wireless and all forms of alternative distribution, excluding the Internet, without limitation.

    The cricket series consisting of five one day Internationals (ODIs) and three test matches for a total of 20 days, commences tomorrow on 12 March and goes on till 17 April 2004, says a company release.

    “We hope this will be bigger than the last world cup and we are absolutely proud to bring this to cricket fans across Canada. We will make it available live on a pay per view basis to all Canadians through cable and Star Choice via Viewer’s Choice and through Bell Express VU Pay Per View. One hour highlights will be shown exclusively on the ATN channel, ” says ATN president and CEO Shan Chandrasekar.

    Besides the Indo-Pak cricket series, ATN announced that it has an option to acquire the exclusive Canadian rights from ARYdigital to broadcast all Pakistani home matches vs India, England, Sri Lanka, Australia, Zimbabwe, West Indies and South Africa through 2008.

    It was for the 1987 World Cup that ATN first beamed cricket in Canada and has since been a regular television distributor of the game in Canada.

    ATN has programming alliances with leading South Asian broadcasters such as Zee TV, B4U, Sony Entertainment Television Asia, Alpha Punjabi and ARY Digital TV. It has won additional digital licenses from the Canadian Radio Television and Telecommunication Commission (CRTC) for broadcasting to Canada’s multicultural communities, adds the release. 

  • ETC Punjabi, Alpha Punjabi head gets media award

    ETC Punjabi, Alpha Punjabi head gets media award

    MUMBAI: The President of ETC Punjabi and Alpha Punjabi Rabindra Narayan has been honoured by the Punjabi Academy, Government of NCT. He has been given the Punjabi Media Award (2002-2003), for popularising Punjabi culture and ethos through television.

    An official release informs that the award was presented by Delhi’s Chief Minister and Punjabi Academy chairperson Shiela Dixit at the FICCI Auditorium in New Delhi. The function held every year honours eminent Litterateurs, artists, journalists and media personalities. This is the most awaited event in the calendar for the Punjabi community. The award carries a citation, memento and a shawl besides a cash prize of Rs 21,000.

    The Academy commended the important role he played in putting Gurbani on the world�s television map. Gurbani Keertan started airing from from Sri Darbar Sahib, Amritsar in 1998. Since then, this daily telecast has gone live on ETC Punjabi in Asia and on various Zee platforms across the globe. Millions of devotees savour this telecast from the sanctum of Sikhism. Narayan has also been a journalist and theatre person in a career spanning over two decades.

  • Alpha Punjabi claims 90% channel share for live show telecast

    MUMBAI: The Zee Network’s Alpha Punjabi regional language channel has claimed a major milestone during the live telecast of its musical event Shava Shava held on 9 May at Panchkula near the Punjab state capital Chandigarh.
    Alpha Punjabi, quoting TAM Peoplemeter data, says it achieved its highest rating ever when it got over 90 per cent channel share in the Punjab, Haryana, Chandigarh and Himachal Pradesh combined market (15+ABC, C&S Homes 15MIN+) among all Punjabi channels during the Shava Shava telecast.
    Shava Shava was Alpha Punjabi’s first event that was broadcast live. Top stars like Harbhajan Mann and Sarabjit Cheema performed along with upcoming star Harshdeep in front of crowd of more than 10,000 people. Harbhajan Mann was flown in from London to perform in the show. The show was broadcast live not only in India but also in 112 different countries of the world, a company release says.
    Rabindra Narayan, business head, Alpha Punjabi, was quoted as saying, “We have demonstrated once again that when it comes to live musical events there is no other channel that can compare with Zee in terms of our capabilities and expertise in organising these events.” Adds Rajiee M Shinde, V-P (programming), “Punjab is a huge market for music and Alpha TV Punjabi along with ETC Channel Punjabi provides the biggest platform for Punjabi music. Our musical shows are not only the biggest in terms of attendance but also the most watched not just in India but all over the world.”
    Following on the success of Shava Shava, the channel has plans for several more events, promotions, contests, movies and new shows. Lined up is another live mega event in June. Also planned are an anchor hunt, a comedy contest, a Punjabi version of Sa Re Ga Ma, Inter college competitions, Punjabi telefilms, amongst other initiatives.

  • InCablenet might get Zee-Turner signals from 14 May: Chandra

    MUMBAI: InCablenet may well start receiving signals of all the 17 channels belonging to the Zee-Turner bouquet from 14 May 2003 onwards.
    Speaking on the sidelines of a media briefing to announce an alliance with France TV and Silhouette Films to co-produce a film, Zee Telefilms CMD Subhash Chandra said he expected Hinduja group MSO InCablenet to settle its outstandings tomorrow (14 May). Zee Turner had switched off the signals from 6 May 2003 onwards over waht it said were long-pending payment dues.
    Chandra also mentioned that Zee-Turner would also be issuing a notice to MSO Hathway Cable & Datacom (in which Star India officially has a 26 per cent stake) tomorrow on the issue of outstanding payments. 
    Zee’s action of issuing a notice to Hathway totally rubbishes allegations that are being made against the three major pay broadcasters – Zee, Star and Sony – by certain quarters that they are cartelising in order to fragment the InCablenet network in Mumbai.
    An indiantelevision.com report dated 8 May quotes industry sources who say InCablenet’s total dues owed to different broadcasters are: ESS Rs 30 million, SET-Discovery Rs 40 million, Zee-Turner Rs 3.7 million and Star Rs 40 million plus.
    Commenting on the switching off the Zee-Turner bouquet of channels, Zee Turner CEO Sunil Khanna was earlier quoted in the release as saying that they were forced to take this action as the outstandings had piled up.
    Zee Turner is the largest television network in India with 17 television channels, which includes Zee TV, Zee Cinema, Zee News, Zee Music, Alpha Marathi, Alpha Punjabi, Alpha Bangla, Alpha Gujarati, Zee English, Zee MGM, trendz, CNN, CNBC, Cartoon Network and Reality TV.

    Also read:

    Zee Turner bouquet switched off InCableNet in Mumbai

    Star also switches off InCableNet in Mumbai

  • Zee upgrades transmission signals for cable ops

    MUMBAI: As part of Zee’s initiative of bringing the best to their viewers the Subhash Chandra network upgraded transmission signals to cable operators yesterday.
    Viewers of Zee News, Zee Music, Alpha Punjabi, Alpha Gujarati, Alpha Bangla and Alpha Marathi will find the technological upgradation reflected in crisper and sharper images with better colour resolution on their existing TV sets.
    The head Siticable Jawahar Goel said, “We have completed a major exercise for upgrading our transmission quality of our six channels which were being uplinked from our Noida facility. Our investments will result in our viewers getting enhanced quality of our channels. We are happy to say that majority of our cable operators have already switched on to the upgraded format and we are expecting the others join within the next few days”.
    Zee asked all its cable operators to re-tune their equipment for accessing the upgraded services. The deadline for the cable operators was yesterday at 4 pm and the upgraded services are available across Asia, Middle East and Far Eastern countries.
    As reported earlier by indiantelevision.com Zee Turner switched off InCable Net in Mumbai. With this two of the major broadcasters have disappeared.

  • ETC announces losses; and music & Punjabi channel leadership status

    ETC announces losses; and music & Punjabi channel leadership status

    ETC Networks has announced red ink-stained financial results for the year ended 31 March 2002, even as Zee Telefilms readies to get into the driver’s seat, after its official acquisition of the network last month.

    ETC’s turnover is down to Rs 313.3 million (Rs 538.2 million in the year to March 2001) even as expenses on exceptional items of Rs 136.12 million have dragged its net profit into negative terrain (Rs 141.06 million as against a profit of Rs 24.36 million last year). The exceptional items represent a write off on account of advances for copyrights and new projects.

    The company has managed to halve its programming and telecast expenses to Rs 125.871 million (Rs 288.08 million) in the year. Its profit before before interest, depreciation /amortization & exceptional items is higher at Rs 55.64 million (Rs 49.62 million), but an interest component of Rs 12.44 million (Rs 6.02 million), depreciation of Rs 32.11 million (Rs 17.02 million) and exceptional expenses have led to the losses of Rs 136.12 million. To top it all, its reserves have dropped to Rs 273.81 million (Rs 299.24 million). 

    Zee Telefilms has in recent times acquired the promoters interest in ETC Networks from the present promoters and ETC has allotted 22,20,812 equity shares at price of Rs 31.52 to the media major. Consequently, Zee will be holding more then 51 per cent of the expanded capital of the company. 

    In a press release issued yesterday, ETC Networks has claimed leadership in the music and Punjabi segments. Besides being the market leader in 4+ all India figures etc is also leading amongst the 18-30 age group of All Adults of SEC A, for the period starting 12 May 2002, etc has a TVR of 0.28 whereas Channel [V] is 0.07, MTV is 0.05, CMM is 0.03, B4U is 0.04, Sahara is 0.20, SAB 0.19 and Star Gold has 0.14. (Source TAM)

    Again for 18 to 30 age group of All Adults of SEC A (period starting May 12, 2002) amongst the music channels, etc claims a channel share of 59 per cent as against Channel [V]’s 14 per cent, MTV’s 11 per cent, while B4U and CMM both share 8 per cent each. 

    etcs Channel Punjabi, leader in Punjabi regional channels, has maintained its top position since its inception two years back, the channel claims. Quoting TAM and INTAM in all the C&S homes and amongst the viewers aged 4+ (period starting 12 May), etc Channel Punjabi channel share is 58 per cent, Alpha Punjabi is 21 per cent, Lashkara 9 per cent, DD Punjabi 12 per cent, with Tara bringing up the rear with virtually 0 per cent, an official release say.