Tag: All is Well

  • Sony LIV gets 4 sponsors for original online series ‘Tanlines’

    Sony LIV gets 4 sponsors for original online series ‘Tanlines’

    MUMBAI: Multi Screen Media’s (MSM) over the top (OTT) platform Sony Liv has roped in four sponsors for its third original digital series – Tanlines.

     

    Brands, which have come board the web series are Unlimited (presented by sponsor), Maruti Suzuki – Swift (powered by sponsor), Truly Madly (associate sponsor) and Fogg Deos (party partner).

     

    As was previously reported by Indiantelevision.com, after launching its first original series LoveBytes, Sony Liv lined up two more original shows namely LIV Shutter, which went online on 21 October and Tanlines, which is slated to launch on 27 October.

     

    Split into 13 episodes of 10-15 minutes each, Tanlines captures the time the six protagonists spend in Goa before they part ways. 

     

    Produced by Fluence, Tanlines has been written and directed by Prosit Roy, who has previously worked on films likeJaane Tu… Ya Jaane NaDelhi-6 and All Is Well.

     

    MSM executive vice president and head – digital business Uday Sodhi said, “With LoveBytes, we established our pioneering status in the industry as the first digital video-on-demand (VOD) platform to introduce a show exclusively for online viewers. With Tanlines, we’ve taken the commitment of creating and establishing original premium web content for our digital viewers to the next level.”

     

    Tanlines is a youth focused original web show targeted at the digital millennials. Its theme, flavor and medium of consumption are all tailored exclusively for Sony LIV’s younger demographic. The show centres on the lives of six teenagers making that pivotal transition from college to professional life.

     

    “It is a show that will appeal to all our young viewers who can access the entertainment anytime, anywhere on devices they most love!,” Sodhi added.

  • Box office: ‘Phantom’ fails to impress

    Box office: ‘Phantom’ fails to impress

    MUMBAI: Kabir Khan’s Phantom, starring Saif Ali Khan and Katrina Kaif, has opened with poor response. The first day figures hover around a little over Rs 8 crore. However, the film showed a reasonable jump on day two with collections growing by about 35 per cent this being a solo release with the advantage of Raksha Bandhan holiday. The word of mouth still remained against the film as the Sunday collections failed to match Saturday figures. The film collects Rs 33.2 crore in its opening weekend.

     

    Kaun Kitney Paani Mein fails to make its presence felt at the box office.

     

    Baankke Ki Crazy Baraat flops badly.

     

    All Is Well fails to entertain with Rishi Kapoor and Abhishek Bachchan playing out a poor script and a patchy production. The film had a miserable opening and got worse as the week progresses to end its first week with collection figures of Rs 13.9 crore.

     

    Manji – The Mountain Man matches the appreciation it earned from the critics and turns it to its advantage at the box office. The film collects a handsome Rs 9.45 crore in its first week.

     

    Brothers shrinks to as much as 10 per cent of its first week collections in its second week. The film collects Rs 7.15 crore to take its two week total to Rs 76.7 crore.

     

    Drishyam keeps box office ticking, though on a smaller scale. The film adds Rs 3.45 crore in its fourth week to take its four week total to Rs 79.95 crore.

     

    Bajrangi Bhaijaan begins its countdown on its last rounds collecting Rs 1.3 crore in its sixth week. With this the film’s six week total stands at Rs 317.35 crore.

     

    Bahubali (Hindi-Dubbed) adds Rs 1.4 crore in its seventh week to take its seven week total to Rs 108.6 crore.

  • Box Office: ‘All Is Well’ collects Rs 8.45 crore

    Box Office: ‘All Is Well’ collects Rs 8.45 crore

    MUMBAI: All Is Well was much promoted through its popular song, ‘Baaton ko teri.’ While the song became very popular, the film could not reap the benefits. Director Umesh Shukla’s past record of OMG: Oh My God seemed sort of neutralised as the film’s lead star, Abhishek Bachchan who has not been able to create an audience for himself yet.

     

    To add to the poor start was the film’s content, which was mediocre in all aspects. The film, which had a weak start, managed to rake in Rs 8.45 crore in its opening weekend.

     

    Ketan Mehta’s Manjhi: The Mountain Man, a biopic about a Bihar resident who decides to make life easier for his fellow villagers by carving out a road from a mountain after losing his wife due to delay in getting medical attention, has caught the fancy of the media and some discerning film lovers. The film has a story to tell about a selfless man and his determination. The film had a small volume opening but improved bit by bit to end its opening weekend with a reasonable Rs 5.85 crore.

     

    Brothers, despite limited appeal, managed to sustain through its first week showing no major drop in collection. However, the film still remains within the limits set by Akshay Kumar starrers, not breaking any box office barriers. After a fairly decent opening weekend of Rs 49.7 crore, the film has ended its first week with a total of Rs 69.55 crore.

     

    Gour Hari Dastaan, a biopic about a freedom fighter taking on the system to get recognition for his contribution to the movement, makes it to the on the also ran list. Finding no audience, the film has about Rs 25 lakh to show for its first week run.

     

    Drishyam remained steady in its third week holding on to appreciation found among a section of filmgoers. The film collected Rs 7.75 crore in its third week taking its three week total to Rs 66.50 crore.

     

    Bajrangi Bhaijaan continues to squeeze the box office, mainly on the strength of its repeat audience. The film has added Rs 3.6 crore in its fifth week to take its five week total to Rs 316.1 crore.

     

    Bahubali: The Beginning (Hindi – Dubbed) has collected Rs 3.05 crore in its sixth week, which takes its six week tally to Rs 107.2 crore.

  • psLIVE allies Parivar with ‘All Is Well’ for effective marketing

    psLIVE allies Parivar with ‘All Is Well’ for effective marketing

    MUMBAI: Experiential marketing division from Dentsu Aegis Network, psLIVE has facilitated a marketing tie-up of the tea brand Parivar with Umesh Shukla’s latest movie – All Is Well

     

    With Bollywood emerging as a marketing tool that can be strategically used by brands to talk to consumers, psLIVE assisted Sapat International to associate its tea brand Parivar with the movie as the positioning of both the brand and the film exhibit an extremely seamless fit.

     

    The promos from the All Is Well stable clearly suggest that the movie directly targets family consumption – a coherent purpose that Parivar also desires to achieve.

     

    As part of the tie-up, Sapat International created a co-branded television commercial with All Is Well in an attempt to capitalise on this psLIVE-helmed partnership.

     

    Sapat International group managing director Nikhil Joshi said, “It was an extremely important opportunity that was brought to us at the right time. The way it was presented to us by psLIVE, we knew instantly that the integration cannot be missed. The TVC gave us a chance to amplify the association and market Parivar on a massive scale.”

     

    To leverage the integration amongst maximum audience, the brand too is promoting the movie through the co-branded TVC in addition to a print campaign and ‘on-pack’ packaging.

     

    psLIVE vice president Sidharth Ghosh added, “All Is Well seemed to be a perfect fit for the tea brand ‘Parivar’ as both seamlessly blend with each other. This association will increase the brand recall. At psLive, we are extremely delighted having initiated this integration.”

     

    The movie stars Rishi Kapoor, Supriya Pathak, Abhishek Bachchan and Asin in lead roles.

  • ‘All Is Well’: Not really

    ‘All Is Well’: Not really

    MUMBAI: Some films one just goes to watch without expectations. 

    Same is the case with All Is Well despite being directed by Umesh Shukla, who earlier gave us OMG: Oh My God. This is because, if the script does not add up to much and the credits list actors who are not known to carry a film on their own shoulders, no director can work miracles. 

    The film promises to be at least a visual delight as it takes off in Bangkok but that is just a bait. It soon moves rock stock and barrel into the hinterlands of North India, probably Haryana or is it Punjab? Well, the language and the attires seem to be those of Punjabi / Sikh and so is the ambience. Soon, it stops mattering for, if the makers don’t know, how could we?

    Abhishek Bachchan is a writer and composer of music who has been trying to get a break to cut an album in Bangkok. May be, Bangkok is where new talent in Hindi music are launched!?! Tiku Talsania seems to be the man who holds a monopoly in launching new talent. However, he does not invest; an aspirant has to finance his own album. That is where Abhishek falls short for he has no money. 

    Back home, Abhishek has parents, mother Supriya Pathak and father Rishi Kapoor. This is one messed up family suffering from total lack of communication despite being a family of three. Rishi has inherited a bakery from his father, which has a customer base of around four people. He is badly off, has no ambitions and gives vent to his frustration on his son and wife thus estranging Abhishek, who he asks to leave. Abhishek’s passion is his guitar and his music, which Rishi dislikes. 

    Abhishek has to raise money so that Tiku can launch him and that is when he gets a communication from his father’s lawyer that Abhishek needs to come to India and sign an agreement to sell off the bakery premises since his grandfather left it in the joint name with his father. Abhishek wants nothing of it but his friend convinces him that this probably is the money he was looking for his album. 

    Abhishek also has an admirer in Asin who loves him and wants to marry him. She is in a hurry to convince Abhishek because her father has already found a suitor for her back home. Both are on their way to India and end up taking the same flight. They also end up using the same cab (clichés never went out of fashion). Asin is glued to Abhishek, at times by her own devise, at others, by the writer’s plotting. 

    When Abhishek reaches home, he learns that he has been really fooled into coming by a goon, Mohammed Zeeshan Ayub, to whom Rishi owes a lot of money. The goon wants the bakery premises in lieu of his money. Soon, Abhishek also learns that there is not a single person in his town to whom Rishi does not owe money! The bickering between father and son resumes after a ten year break. Supriya has been conveniently put out of scene consigned as an Alzheimer affected patient, who is left to be a mute spectator to father and son’s verbal duals.

    Here on, the makers seem to decide to take it as it comes with no particular sequence of events as father and son play hide and seek with Mohammed and his bunch of buffoons who pass off as his toughies. In between the mess, they realise that they actually love and care for each other. For whatever corny reason, Rishi had divorced Supriya so Abhishek decides to get them married again. Abhishek has also paid up Mohamed’s dues by selling his songs to another singer against his principles and wishes. 

    That done; it is now Rishi and company’s turn to get Abhishek and Asin together. For convenience sake, Asin’s suitor has decided to marry her cousin. 

    All Is Well is a poorly conceived, half-baked script. Substance is at premium here. The director is totally at sea doing a patch up job giving the film a last century B grade feel and the set designs making it only worse. Even regional films or limited budget small films have more finesse. Editing could have been better. The film has various singers giving voice to Abhishek or his none lip-sync number, which sounds rather odd. The only hummable song is Baaton ko teri…composed by Himmesh Reshamiya (the film has four composers besides having borrowed a number from Anand Milind’s score from Qayamat Se Qayamat Tak).

    Performances are generally bad. Even Rishi does not bother to act. Abhishek and Asin both suffer from poorly etched characters. Supriya manages to look blank forgetting to act; Alzheimer makes a patient forget things, you know. 

    Talking of expectations, All Is Well is a let-down even for one with no expectations.

    Producers: Bhushan Kumar, Kishan Kumar, Shyam Bajaj, Varun Bajaj

    Director: Umesh Shukla

    Cast: Rishi Kapoor, Supriya Pathak,  Abhishek Bachchan, Asin, Mohammed Zeeshan Ayub and Sonakshi Sinha in an item number