MUMBAI: When science meets stardom, the glow is hard to miss. Marico Limited has announced actor Fatima Sana Shaikh as the new brand ambassador for its...
Mumbai: The Tata Group has roped in Akash Banerji to lead the content and entertainment vertical of Tata Neu app. Tata Digital unveiled its much-anticipated super...
KOLKATA: Voot’s Akash Banerji has put down his papers after a five-year stint with the digital arm of Viacom18. He will join Amazon India’s centralized mobile...
KOLKATA: Over-the-top (OTT) platforms have come a long way in the country now. Around 2015, these services were mere apps to catch up on favourite television...
MUMBAI: This is not only the time to focus on what the business is gaining but also giving the best experience to existing consumers, Viacom18 AVoD...
MUMBAI: On this World No Tobacco Day, India’s premium video on demand platform VOOT has partnered with Indian Cancer Society on its World No Tobacco Day...
MUMBAI: India’s second largest premium AVOD platform by Viacom18 has always created high engagement and interactive experiences through its diverse and immersive content slate. Adding to...
MUMBAI: As more and more users are flocking to over-the-top (OTT) platforms, the contenders in the race are getting aggressive about acquiring new users. Viacom18’s digital...
MUMBAI: In a world where loyalty is a diminishing commodity, Viacom18’s Advertising video-on-demand (AVOD) platform VOOT has emerged as the most preferred premium OTT service with...
MUMBAI: With a rich line-up of content and advanced solution for advertisers, Viacom18’s OTT arm, VOOT, has pledged to reach 100 million monthly active users within...
MUMBAI: Viacom18’s digital video-on-demand streaming service VOOT is celebrating its third anniversary with 100+ billion minutes of watch time. With a commitment to offer quality and...
MUMBAI: When digital platforms emerged, long-form content got a boost. But given today’s limited attention span of people, short form content is also in vogue. Spotting...
NEW DELHI: The over-the-top (OTT) medium is here to stay and cannot be put down, but the television medium will continue to survive in the face...
MUMBAI: Viacom18’s VOOT is all set roll out a hi-decibel campaign for its kids content segment – Voot Kids. The campaign will have two TVCs in...
MUMBAI: Kids are the ready and excited end-consumers of Voot Kids but parents often scale down their enthusiasm by being gatekeepers. The journey of any marketer...
MUMBAI: Kids are the ready and excited end-consumers of Voot Kids but parents often scale down their enthusiasm by being gatekeepers. The journey of any marketer...
MUMBAI: Perhaps the biggest challenge for programmers on online media is to define and segregate the online viewers who will take to OTT mediums in India....
MUMBAI: Perhaps the biggest challenge for programmers on online media is to define and segregate the online viewers who will take to OTT mediums in India....
MUMBAI: According to Akamai’s 2015 Asia Pacific Survey, India had the lowest average broadband speeds of 2.5 Mbps. As 3G speeds increase and 4G adoption is...
MUMBAI: According to Akamai’s 2015 Asia Pacific Survey, India had the lowest average broadband speeds of 2.5 Mbps. As 3G speeds increase and 4G adoption is...
MUMBAI: In a move to spread awareness about the brand and increase consumer adoption, Viacom’s Over-The-Top platform VOOT has rolled out three national marketing campaigns. The...
MUMBAI: In a move to spread awareness about the brand and increase consumer adoption, Viacom’s Over-The-Top platform VOOT has rolled out three national marketing campaigns. The...